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Book part
Publication date: 13 March 2023

MengQi (Annie) Ding and Avi Goldfarb

This article reviews the quantitative marketing literature on artificial intelligence (AI) through an economics lens. We apply the framework in Prediction Machines: The Simple

Abstract

This article reviews the quantitative marketing literature on artificial intelligence (AI) through an economics lens. We apply the framework in Prediction Machines: The Simple Economics of Artificial Intelligence to systematically categorize 96 research papers on AI in marketing academia into five levels of impact, which are prediction, decision, tool, strategy, and society. For each paper, we further identify each individual component of a task, the research question, the AI model used, and the broad decision type. Overall, we find there are fewer marketing papers focusing on strategy and society, and accordingly, we discuss future research opportunities in those areas.

Details

Artificial Intelligence in Marketing
Type: Book
ISBN: 978-1-80262-875-3

Keywords

Article
Publication date: 4 January 2022

Satish Kumar, Tushar Kolekar, Ketan Kotecha, Shruti Patil and Arunkumar Bongale

Excessive tool wear is responsible for damage or breakage of the tool, workpiece, or machining center. Thus, it is crucial to examine tool conditions during the machining process…

Abstract

Purpose

Excessive tool wear is responsible for damage or breakage of the tool, workpiece, or machining center. Thus, it is crucial to examine tool conditions during the machining process to improve its useful functional life and the surface quality of the final product. AI-based tool wear prediction techniques have proven to be effective in estimating the Remaining Useful Life (RUL) of the cutting tool. However, the model prediction needs improvement in terms of accuracy.

Design/methodology/approach

This paper represents a methodology of fusing a feature selection technique along with state-of-the-art deep learning models. The authors have used NASA milling data sets along with vibration signals for tool wear prediction and performance analysis in 15 different fault scenarios. Multiple steps are used for the feature selection and ranking. Different Long Short-Term Memory (LSTM) approaches are used to improve the overall prediction accuracy of the model for tool wear prediction. LSTM models' performance is evaluated using R-square, Mean Absolute Error (MAE), Root Mean Square Error (RMSE) and Mean Absolute Percentage Error (MAPE) parameters.

Findings

The R-square accuracy of the hybrid model is consistently high and has low MAE, MAPE and RMSE values. The average R-square score values for LSTM, Bidirection, Encoder–Decoder and Hybrid LSTM are 80.43, 84.74, 94.20 and 97.85%, respectively, and corresponding average MAPE values are 23.46, 22.200, 9.5739 and 6.2124%. The hybrid model shows high accuracy as compared to the remaining LSTM models.

Originality/value

The low variance, Spearman Correlation Coefficient and Random Forest Regression methods are used to select the most significant feature vectors for training the miscellaneous LSTM model versions and highlight the best approach. The selected features pass to different LSTM models like Bidirectional, Encoder–Decoder and Hybrid LSTM for tool wear prediction. The Hybrid LSTM approach shows a significant improvement in tool wear prediction.

Details

International Journal of Quality & Reliability Management, vol. 39 no. 7
Type: Research Article
ISSN: 0265-671X

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Article
Publication date: 2 March 2015

Jaganathan Gokulachandran and K. Mohandas

The accurate assessment of tool life of any given tool is a great significance in any manufacturing industry. The purpose of this paper is to predict the life of a cutting tool

Abstract

Purpose

The accurate assessment of tool life of any given tool is a great significance in any manufacturing industry. The purpose of this paper is to predict the life of a cutting tool, in order to help decision making of the next scheduled replacement of tool and improve productivity.

Design/methodology/approach

This paper reports the use of two soft computing techniques, namely, neuro-fuzzy logic and support vector regression (SVR) techniques for the assessment of cutting tools. In this work, experiments are conducted based on Taguchi approach and tool life values are obtained.

Findings

The analysis is carried out using the two soft computing techniques. Tool life values are predicted using aforesaid techniques and these values are compared.

Practical implications

The proposed approaches are relatively simple and can be implemented easily by using software like MATLAB and Weka.

Originality/value

The proposed methodology compares neuro – fuzzy logic and SVR techniques.

Details

International Journal of Quality & Reliability Management, vol. 32 no. 3
Type: Research Article
ISSN: 0265-671X

Keywords

Article
Publication date: 9 November 2015

Teodor Sommestad and Fredrik Sandström

The purpose of this paper is to test the practical utility of attack graph analysis. Attack graphs have been proposed as a viable solution to many problems in computer network…

Abstract

Purpose

The purpose of this paper is to test the practical utility of attack graph analysis. Attack graphs have been proposed as a viable solution to many problems in computer network security management. After individual vulnerabilities are identified with a vulnerability scanner, an attack graph can relate the individual vulnerabilities to the possibility of an attack and subsequently analyze and predict which privileges attackers could obtain through multi-step attacks (in which multiple vulnerabilities are exploited in sequence).

Design/methodology/approach

The attack graph tool, MulVAL, was fed information from the vulnerability scanner Nexpose and network topology information from 8 fictitious organizations containing 199 machines. Two teams of attackers attempted to infiltrate these networks over the course of two days and reported which machines they compromised and which attack paths they attempted to use. Their reports are compared to the predictions of the attack graph analysis.

Findings

The prediction accuracy of the attack graph analysis was poor. Attackers were more than three times likely to compromise a host predicted as impossible to compromise compared to a host that was predicted as possible to compromise. Furthermore, 29 per cent of the hosts predicted as impossible to compromise were compromised during the two days. The inaccuracy of the vulnerability scanner and MulVAL’s interpretation of vulnerability information are primary reasons for the poor prediction accuracy.

Originality/value

Although considerable research contributions have been made to the development of attack graphs, and several analysis methods have been proposed using attack graphs, the extant literature does not describe any tests of their accuracy under realistic conditions.

Details

Information & Computer Security, vol. 23 no. 5
Type: Research Article
ISSN: 2056-4961

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Article
Publication date: 9 November 2022

Meryem Uluskan and Merve Gizem Karşı

This study aims to emphasize utilization of Predictive Six Sigma to achieve process improvements based on machine learning (ML) techniques embedded in define, measure, analyze…

Abstract

Purpose

This study aims to emphasize utilization of Predictive Six Sigma to achieve process improvements based on machine learning (ML) techniques embedded in define, measure, analyze, improve, control (DMAIC). With this aim, this study presents selection and utilization of ML techniques, including multiple linear regression (MLR), artificial neural network (ANN), random forests (RF), gradient boosting machines (GBM) and k-nearest neighbors (k-NN) in the analyze and improve phases of Six Sigma DMAIC.

Design/methodology/approach

A data set containing 320 observations with nine input and one output variables is used. To achieve the objective which was to decrease the number of fabric defects, five ML techniques were compared in terms of prediction performance and best tools were selected. Next, most important causes of defects were determined via these tools. Finally, parameter optimization was conducted for minimum number of defects.

Findings

Among five ML tools, ANN, GBM and RF are found to be the best predictors. Out of nine potential causes, “machine speed” and “fabric width” are determined as the most important variables by using these tools. Then, optimum values for “machine speed” and “fabric width” for fabric defect minimization are determined both via regression response optimizer and ANN surface optimization. Ultimately, average defect number was decreased from 13/roll to 3/roll, which is a considerable decrease attained through utilization of ML techniques in Six Sigma.

Originality/value

Addressing an important gap in Six Sigma literature, in this study, certain ML techniques (i.e. MLR, ANN, RF, GBM and k-NN) are compared and the ones possessing best performances are used in the analyze and improve phases of Six Sigma DMAIC.

Article
Publication date: 18 November 2022

Libiao Bai, Lan Wei, Yipei Zhang, Kanyin Zheng and Xinyu Zhou

Project portfolio risk (PPR) management plays an important role in promoting the smooth implementation of a project portfolio (PP). Accurate PPR prediction helps managers cope…

133

Abstract

Purpose

Project portfolio risk (PPR) management plays an important role in promoting the smooth implementation of a project portfolio (PP). Accurate PPR prediction helps managers cope with risks timely in complicated PP environments. However, studies on accurate PPR impact degree prediction, which consists of both risk occurrence probabilities and risk impact consequences considering project interactions, are limited. This study aims to model PPR prediction and expand PPR prediction tools.

Design/methodology/approach

In this study, the authors build a PPR prediction model based on a genetic algorithm and back-propagation neural network (GA-BPNN) integrated with entropy-trapezoidal fuzzy numbers. Then, the authors verify the proposed model with real data and obtain PPR impact degrees.

Findings

The test results indicate that the proposed method achieves an average absolute error of 0.002 and an average prediction accuracy rate of 97.8%. The former is reduced by 0.038, while the latter is improved by 32.1% when compared with the results of the original BPNN model. Finally, the authors conduct an index sensitivity analysis for identifying critical risks to effectively control them.

Originality/value

This study develops a hybrid PPR prediction model that integrates a GA-BPNN with entropy-trapezoidal fuzzy numbers. The authors use this model to predict PPR impact degrees, which consist of both risk occurrence probabilities and risk impact consequences considering project interactions. The results provide insights into PPR management.

Details

Journal of Enterprise Information Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1741-0398

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Open Access
Article
Publication date: 18 October 2023

Ivan Soukal, Jan Mačí, Gabriela Trnková, Libuse Svobodova, Martina Hedvičáková, Eva Hamplova, Petra Maresova and Frank Lefley

The primary purpose of this paper is to identify the so-called core authors and their publications according to pre-defined criteria and thereby direct the users to the fastest…

Abstract

Purpose

The primary purpose of this paper is to identify the so-called core authors and their publications according to pre-defined criteria and thereby direct the users to the fastest and easiest way to get a picture of the otherwise pervasive field of bankruptcy prediction models. The authors aim to present state-of-the-art bankruptcy prediction models assembled by the field's core authors and critically examine the approaches and methods adopted.

Design/methodology/approach

The authors conducted a literature search in November 2022 through scientific databases Scopus, ScienceDirect and the Web of Science, focussing on a publication period from 2010 to 2022. The database search query was formulated as “Bankruptcy Prediction” and “Model or Tool”. However, the authors intentionally did not specify any model or tool to make the search non-discriminatory. The authors reviewed over 7,300 articles.

Findings

This paper has addressed the research questions: (1) What are the most important publications of the core authors in terms of the target country, size of the sample, sector of the economy and specialization in SME? (2) What are the most used methods for deriving or adjusting models appearing in the articles of the core authors? (3) To what extent do the core authors include accounting-based variables, non-financial or macroeconomic indicators, in their prediction models? Despite the advantages of new-age methods, based on the information in the articles analyzed, it can be deduced that conventional methods will continue to be beneficial, mainly due to the higher degree of ease of use and the transferability of the derived model.

Research limitations/implications

The authors identify several gaps in the literature which this research does not address but could be the focus of future research.

Practical implications

The authors provide practitioners and academics with an extract from a wide range of studies, available in scientific databases, on bankruptcy prediction models or tools, resulting in a large number of records being reviewed. This research will interest shareholders, corporations, and financial institutions interested in models of financial distress prediction or bankruptcy prediction to help identify troubled firms in the early stages of distress.

Social implications

Bankruptcy is a major concern for society in general, especially in today's economic environment. Therefore, being able to predict possible business failure at an early stage will give an organization time to address the issue and maybe avoid bankruptcy.

Originality/value

To the authors' knowledge, this is the first paper to identify the core authors in the bankruptcy prediction model and methods field. The primary value of the study is the current overview and analysis of the theoretical and practical development of knowledge in this field in the form of the construction of new models using classical or new-age methods. Also, the paper adds value by critically examining existing models and their modifications, including a discussion of the benefits of non-accounting variables usage.

Details

Central European Management Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2658-0845

Keywords

Article
Publication date: 10 July 2017

Xiaohong Lu, FuRui Wang, Zhenyuan Jia, Likun Si and Yongqiang Weng

This paper aims to predict tool wear and reveal the relationship between feed per tooth and tool wear in micro-milling Inconel 718 process.

Abstract

Purpose

This paper aims to predict tool wear and reveal the relationship between feed per tooth and tool wear in micro-milling Inconel 718 process.

Design/methodology/approach

To study and solve the tool wear problem in micro-milling of Inconel 718 micro components, in this paper, the investigation of micro-milling Inconel 718 process was implemented based on DEFORM finite element simulation, and tool wear depth of micro-milling cutter acted as output.

Findings

Different from the traditional macro milling process, diameter reduction percentage and average flank wear length decreased with the increase of feed per tooth; tool wear depth decreased when the feed per tooth was less than the minimum chip thickness.

Originality/value

At present, research on the prediction of tool wear in micro-milling of Inconel 718 has never been publicly reported. This study is significant to reveal the relationship between cutting parameters (feed per tooth) and tool wear in micro-milling Inconel 718.

Details

Industrial Lubrication and Tribology, vol. 69 no. 4
Type: Research Article
ISSN: 0036-8792

Keywords

Article
Publication date: 27 September 2019

Bikram Chatterjee, Sukanto Bhattacharya, Grantley Taylor and Brian West

This paper aims to investigate whether the amount of local governments’ debt can be predicted by the level of political competition.

Abstract

Purpose

This paper aims to investigate whether the amount of local governments’ debt can be predicted by the level of political competition.

Design/methodology/approach

The study uses the artificial neural network (ANN) to test whether ANN can “learn” from the observed data and make reliable out-of-sample predictions of the target variable value (i.e. a local government’s debt level) for given values of the predictor variables. An ANN is a non-parametric prediction tool, that is, not susceptible to the common limitations of regression-based parametric forecasting models, e.g. multi-collinearity and latent non-linear relations.

Findings

The study finds that “political competition” is a useful predictor of a local government’s debt level. Moreover, a positive relationship between political competition and debt level is indicated, i.e. increases in political competition typically leads to increases in a local government’s level of debt.

Originality/value

The study contributes to public sector reporting literature by investigating whether public debt levels can be predicted on the basis of political competition while discounting factors such as “political ideology” and “fragmentation”. The findings of the study are consistent with the expectations posited by public choice theory and have implications for public sector auditing, policy and reporting standards, particularly in terms of minimising potential political opportunism.

Details

Accounting Research Journal, vol. 32 no. 3
Type: Research Article
ISSN: 1030-9616

Keywords

Article
Publication date: 1 August 1997

Heiner Düpow and Gordon Blount

A general review has been conducted to emphasize the increasing concern with reliability in the engineering industry. The latest books and publications available to the authors…

1903

Abstract

A general review has been conducted to emphasize the increasing concern with reliability in the engineering industry. The latest books and publications available to the authors have been reviewed during the survey to identify the latest thinking on the topic. Emphasizes the prediction of reliability and its use for further reliability analysis methods. Describes and briefly explains modern methods and tools for reliability prediction, to give an overview to engineers and managers interested in the subject. Includes a small case study of a subsystem of an aircraft system as example of an application of the subject. Includes in the reference section the books and papers used during the review and references for further reading into the subject.

Details

Aircraft Engineering and Aerospace Technology, vol. 69 no. 4
Type: Research Article
ISSN: 0002-2667

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