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Open Access
Article
Publication date: 22 March 2021

Marke Kivijärvi

This paper critically examines how female students at a Finnish business school understand gender in management.

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Abstract

Purpose

This paper critically examines how female students at a Finnish business school understand gender in management.

Design/methodology/approach

The analysis is based on female students' learning diaries from a basic management course.

Findings

The findings show how students respond to the topic of gender inequality through a neoliberal postfeminist discourse. The students' discourse is structured around three discursive moves: (1) rejecting “excessive” feminism, (2) articulating self-reliant professional futures and (3) producing idealized role models through successfully integrating masculinity and femininity.

Originality/value

This article contributes to current understanding of the role of postfeminist sensibilities in shaping student participation in the management profession. Awareness of students' responses to gender-equality initiatives offers management educators insight into the inclusion of equality topics in teaching in ways that support equal gender socialization in the management profession.

Details

Equality, Diversity and Inclusion: An International Journal, vol. 40 no. 6
Type: Research Article
ISSN: 2040-7149

Keywords

Open Access
Article
Publication date: 23 November 2022

Karin Berglund, Helene Ahl, Katarina Pettersson and Malin Tillmar

In this paper, women entrepreneurs are seen as leaders and women leaders as entrepreneurial, making both groups an easy target of postfeminist expectations, governed by calls to…

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Abstract

Purpose

In this paper, women entrepreneurs are seen as leaders and women leaders as entrepreneurial, making both groups an easy target of postfeminist expectations, governed by calls to embody the entrepreneurial self. Acknowledging that the entrepreneurial self has its roots in the universal, rational and autonomous subject, which was shaped in a male form during the Enlightenment, the purpose of this study is to conceptualise feminist resistance as a process through which the autonomous subject can be de-stabilised.

Design/methodology/approach

Empirically, this study draws on an extensive research project on women’s rural entrepreneurship that includes 32 in-depth interviews with women entrepreneurs in rural Sweden. This study interpreted expressions of resistance from the women by using an analytical framework the authors developed based on Jonna Bornemark’s philosophical treatise.

Findings

Feminist resistance unfolds as an interactive and iterative learning process where the subject recognises their voice, strengthens their voice and beliefs in a relational process and finally sees themselves as a fully fledged actor who finds ways to overcome obstacles that get in their way. Conceptualising resistance as a learning process stands in sharp contrast to the idea of resistance as enacted by the autonomous self.

Research limitations/implications

This study helps researchers to understand that what they may have seen as a sign of weakness among women, is instead a sign of strength: it is a first step in learning resistance that may help women create a life different from that prescribed by the postfeminist discourse. In this way, researchers can avoid reproducing women as “weak and inadequate”.

Originality/value

Through the re-writing of feminist resistance, the masculine entrepreneurship discourse including the notion of the autonomous self is challenged, and a counternarrative to the postfeminist entrepreneurial woman is developed. Theorising resistance as a learning practice enables a more transforming research agenda, making it possible to see women as resisting postfeminist expectations of endless competition with themselves and others.

Details

Gender in Management: An International Journal , vol. 38 no. 2
Type: Research Article
ISSN: 1754-2413

Keywords

Content available
Book part
Publication date: 30 November 2020

Abstract

Details

Gendered Domestic Violence and Abuse in Popular Culture
Type: Book
ISBN: 978-1-83867-781-7

Abstract

Details

Appearance as Capital
Type: Book
ISBN: 978-1-80043-711-1

Open Access
Book part
Publication date: 17 August 2020

Rachel Loney-Howes

Abstract

Details

Online Anti-Rape Activism: Exploring the Politics of the Personal in the Age of Digital Media
Type: Book
ISBN: 978-1-83867-442-7

Abstract

Details

Appearance as Capital
Type: Book
ISBN: 978-1-80043-711-1

Content available
Book part
Publication date: 11 November 2019

Mariann Hardey

Abstract

Details

The Culture of Women in Tech
Type: Book
ISBN: 978-1-78973-426-3

Content available
Article
Publication date: 27 June 2022

Isabella Krysa and Marke Kivijärvi

This research attempts to make sense of the experiences of two academic women who become mothers.

Abstract

Purpose

This research attempts to make sense of the experiences of two academic women who become mothers.

Design/methodology/approach

This paper is an autoethnography. Applying the autoethnographic method allows us to discuss cultural phenomena through personal reflections and experiences. Our autoethnographic reflections illustrate our struggles and attempts of resistance within discursive spaces where motherhood and our identity as academics intersect.

Findings

Our personal experiences combined with theoretical elaborations illuminate how the role of the mother continues to be dominated by such gendered discursive practices that conflict with the work role. Once women become mothers, they are othered through societal and organizational practices because they constitute a visible deviation from the masculine norm in the organizational setting, academia included.

Originality/value

This paper explores how contemporary motherhood discourse(s)within academia and the wider society present competing truth claims, embedded in neoliberal and postfeminist cultural sensibility. Our autoethnographic reflections show our struggles and attempts of resistance within such discursive spaces.

Details

Qualitative Research in Organizations and Management: An International Journal, vol. 17 no. 3
Type: Research Article
ISSN: 1746-5648

Keywords

Content available
Book part
Publication date: 10 December 2021

Lyndsay M.C. Hayhurst, Holly Thorpe and Megan Chawansky

Abstract

Details

Sport, Gender and Development
Type: Book
ISBN: 978-1-83867-863-0

Content available
Book part
Publication date: 17 October 2022

Abstract

Details

Women, Work and Transport
Type: Book
ISBN: 978-1-80071-670-4

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