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Article
Publication date: 6 December 2023

Labeeba Kothur and Vidushi Pandey

This paper aims to investigate the mechanisms through which social media news consumption across different platforms leads to opinion polarization in society. To this end, the…

Abstract

Purpose

This paper aims to investigate the mechanisms through which social media news consumption across different platforms leads to opinion polarization in society. To this end, the authors draw from cultivation theory to examine whether social media news consumption imparts a mainstreaming or resonance effect. Media consumption imparts a mainstreaming effect if frequent users, regardless of their social identity, develop homogenous attitudes about issues, whereas resonance is at play if there is a differing cultivation effect on various social groups depending on their relatability of life experiences.

Design/methodology/approach

The authors conduct the study in the developing context of India, using a population survey dataset from 2019. Regression-based mediation and moderation analyses were carried out to test the hypotheses.

Findings

The findings reveal that resonance is the most prominent mechanism through which social media news consumption cultivates opinion polarization, contrary to the mainstreaming effect imparted by television. Further, WhatsApp use was found to strengthen the polarizing effect of overall social media news consumption, while YouTube use weakened the cultivation of polarization.

Research limitations/implications

The paper unearths how social media news consumption influences the opinion polarization of various social groups differently. The authors also find the differential effect of specific platform use. These findings have the potential to inform policymakers and developers about how to mitigate the detrimental effects of platform-based political persuasion.

Originality/value

This study offers significant contributions. First, the authors explain social media-induced polarization using the novel theoretical lens of cultivation. Second, the authors find that social media and television news consumption differ in their polarizing effects. Third, the authors find that while WhatsApp use amplifies the polarizing effect of social media news consumption, YouTube use weakens it.

Details

Information Technology & People, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0959-3845

Keywords

Article
Publication date: 2 November 2012

Jing Liu, JiHao Cheng, Qian Hu, Feng Huang, JinQiao Xu and Bin Guo

The purpose of this paper is to clarify the influence of the cathodic polarized potential on the stress corrosion cracking (SCC) susceptibility of X120 steel in a simulated acidic…

Abstract

Purpose

The purpose of this paper is to clarify the influence of the cathodic polarized potential on the stress corrosion cracking (SCC) susceptibility of X120 steel in a simulated acidic soil solution and the different SCC mechanisms at different cathodic polarized potentials.

Design/methodology/approach

The SCC behaviors of X120 pipe steels at various potentials were investigated in a simulated acidic soil solution by slow strain rate tensile tests, electrochemical impedance spectroscopy and surface analysis techniques.

Findings

The fracture surface of X120 steel stretched in air showed a ductile fracture. Both elongation and tensile strength of X120 steel in the simulated acidic soil solution decreased compared to that obtained in air. A slight cathodic polarization increased the elongation and tensile strength of X120 steel; therefore, the SCC susceptibility was lower at −0.65 VSCE than that at OCP, anodic dissolution dominates the corrosion process. However, a strong cathodic polarization induced hydrogen embrittlement, decreasing elongation and tensile strength, therefore, the SCC susceptibility was highest at −1.1 VSCE, and hydrogen embrittlement became the dominant process.

Originality/value

The paper provides an essential insight into the mechanism of pipeline SCC for X120 steel in acidic soil environments.

Details

Anti-Corrosion Methods and Materials, vol. 59 no. 6
Type: Research Article
ISSN: 0003-5599

Keywords

Article
Publication date: 27 August 2021

Xiaoyu Wang and Chenhong Ding

Country of origin (COO) effect refers to the influence of COO on consumers' perception and evaluation of a product. This research explores the impact of consumers' power distance…

Abstract

Purpose

Country of origin (COO) effect refers to the influence of COO on consumers' perception and evaluation of a product. This research explores the impact of consumers' power distance on COO effect.

Design/methodology/approach

We conducted two experiments to test the relevant hypotheses.

Findings

The results indicate that power distance has a polarizing influence on COO effect. That means, for products from countries with good images, the higher the consumers' power distance, the better their evaluation of the products; while for products from countries with poor images, the higher the power distance, the worse their evaluation of the products. The research also finds the moderating effect of consumers' competence–related country-related affect (CRA). When holding positive competence–related CRA, for products from countries with good images, the higher the consumers' power distance, the better their evaluation of the products; for products from countries with poor images, consumers' power distance has no effect. When having negative competence–related CRA, for products from countries with poor images, the higher the consumers' power distance, the worse their evaluation of the products; for products from countries with good images, power distance has no effect.

Originality/value

This study finds that depending on the perception of COO image, power distance not only improves the evaluation of products but also lows such evaluation, reflecting a two-way polarizing feature.

Details

Journal of Contemporary Marketing Science, vol. 4 no. 2
Type: Research Article
ISSN: 2516-7480

Keywords

Article
Publication date: 17 January 2023

Yingru Ji and Chang Wan

Once a corporate crisis is entangled with a social issue, how consumers make sense of the crisis can be impacted by issue-based opinion polarization. This study investigates the…

Abstract

Purpose

Once a corporate crisis is entangled with a social issue, how consumers make sense of the crisis can be impacted by issue-based opinion polarization. This study investigates the underlying mechanisms as consumers go through this process. This study also examines whether corporate social advocacy (CSA) can be an effective crisis-response strategy for mitigating reputational loss.

Design/methodology/approach

Theoretical inquiries were empirically tested using an online experiment (N = 792). The experiment set the context in China, in a working-overtime-issue-related crisis. It had a 2 (online exposure: anti-issue opinion vs. pro-issue opinion) × 2 (CSA: absence vs. presence) between-subject design with a continuous variable (pre-existing issue attitudes) measured before the manipulation.

Findings

This study found that pre-existing issue attitudes can be directly and indirectly associated with corporate reputation, for the issue attitudes influence how consumers attribute crisis blame. Such a direct effect of pre-existing issue attitudes varies depending on which polarized opinion consumers were exposed to on social media. This study also found CSA to be a robust crisis response strategy, through multiple mechanisms, in protecting the corporate reputation.

Originality/value

Scholars are scarcely aware of the threats that issue-based opinion polarization poses to corporate reputation. This study serves as an early attempt to provide theoretical explanations. In addition to this, this study extends the current conceptual understandings of CSA during corporate crises that involve social issues while adding fresh insights into the established typology of crisis-response strategies.

Details

Internet Research, vol. 34 no. 2
Type: Research Article
ISSN: 1066-2243

Keywords

Article
Publication date: 9 January 2024

Jitendra Yadav, Kuldeep Singh, Nripendra P. Rana and Denis Dennehy

Social media has played a pivotal role in polarizing views on Russia–Ukraine conflict. The effects of polarization in online interactions have been extensively studied in many…

Abstract

Purpose

Social media has played a pivotal role in polarizing views on Russia–Ukraine conflict. The effects of polarization in online interactions have been extensively studied in many contexts. This research aims to examine how multiple social media sources may act as an integrator of information and act as a platform for depolarizing behaviors.

Design/methodology/approach

This study analyzes the communications of 6,662 tweets related to the sanctions imposed on Russia by using textual analytics and predictive modeling.

Findings

The research findings reveal that the tweeting behavior of netizens was depolarized because of information from multiple social media sources. However, the influx of information from non-organizational sources such as trending topics and discussions has a depolarizing impact on the user’s pre-established attitude.

Research limitations/implications

For policymakers, conflict mediators and observers, and members of society in general, there is a need for (1) continuous and consistent communication throughout the crisis, (2) transparency in the information being communicated and (3) public awareness of the polarized and conflicting information being provided from multiple actors that may be biased in the claims being made about the conflict crisis.

Originality/value

While previous research has examined Russia–Ukraine conflict from a variety of perspectives, this is the first study to examine how social media might be used to reduce attitude polarization during times of conflict.

Details

Information Technology & People, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0959-3845

Keywords

Article
Publication date: 15 August 2018

Szufang Chuang and Carroll Marion Graham

This paper aims to provide a sobering and unique view of technological unemployment and job changes by identifying endangered jobs and skills, as well as the essential up-skills…

3469

Abstract

Purpose

This paper aims to provide a sobering and unique view of technological unemployment and job changes by identifying endangered jobs and skills, as well as the essential up-skills critical to employees’ performance, which cannot be replaced by technology.

Design/methodology/approach

A systematic literature review, used because it is replicable, transparent, and scientific, was implemented to examine the current and future technological influences on employment, job outlook, work structure, and human resource development (HRD).

Findings

The study concludes that HRD professionals should promptly reexamine their social responsibility relative to the technological influence on workers by focusing developmental efforts on employees’ human skills while assisting workers’ transition to a skill-polarized workplace. HRD professionals should play a major role in facilitating employees’ coexistence with robots in the workplace.

Originality/value

While recognizing the valuable contributions of previous researchers with similar concerns, this comprehensive review provides an amalgamated and updated view, which reveals the escalating and combined challenges of a skill-polarized workplace, a tendency of technological unemployment for those positioned in middle-skill jobs, and an increased demand for employees with a higher level of human skills.

Details

European Journal of Training and Development, vol. 42 no. 7/8
Type: Research Article
ISSN: 2046-9012

Keywords

Article
Publication date: 30 April 2020

Szufang Chuang

The purpose of this paper is to contribute to the literature on issues regarding the influence of skill-polarized workplace on jobs, human capital and organization from human…

Abstract

Purpose

The purpose of this paper is to contribute to the literature on issues regarding the influence of skill-polarized workplace on jobs, human capital and organization from human resource development’s (HRD’s) perspective, this research identified 30 displaceable skills from endangered jobs and examined 423 adult employees’ awareness and level of technological redundancy based on the displaceable kills.

Design/methodology/approach

By using survey methodology, the findings discovered four displaceable skill sets – repeated physical motion and performance, information process and analysis, repeated physical control of equipment, and individual affective performance – existing in 23 occupations with varying degrees.

Findings

Evidently, about half of the respondents were not aware of their level of technological redundancy and the current changes caused by automation and advancing technology in the job market. Proper HRD interventions are needed to assist employees to adjust the job changes and coexist with machines and robots in the technologically dynamic workplace. Specific approaches and strategies to help employees to become robot-proof were provided and discussed.

Originality/value

This research offers important insights for HRD professionals to understand the phenomena of the current skill-polarized workplace and to potentially address the related issues of talent shortage, endangered jobs, and technological unemployment.

Details

European Journal of Training and Development, vol. 45 no. 6/7
Type: Research Article
ISSN: 2046-9012

Keywords

Article
Publication date: 1 March 1969

J.W. House

Proclaims that political aspirations often favour small units, economic advantages conversely, lie with fewer, larger entities. States, if given sufficient powers, the provincial…

Abstract

Proclaims that political aspirations often favour small units, economic advantages conversely, lie with fewer, larger entities. States, if given sufficient powers, the provincial level of authority is likely to prove the most successful and could polarise powerful new forces from the mass media. Posits, further, planning strategies can function effectively only at such a level with greater flexibility for change than is possible in a network of smaller units. Documents that regionalism is a widespread and growing force at many levels, having a variety of manifestations. Recommends that compromise must be of the essence for any accommodation of the phenomenon, but an administrative device alone has never been enough.

Details

European Journal of Marketing, vol. 3 no. 3
Type: Research Article
ISSN: 0309-0566

Keywords

Article
Publication date: 1 September 2002

Harry Matlay

Despite the growing significance afforded to small and medium‐sized enterprises (SMEs) in contemporary Britain, much of the industrial relations (IR) literature in this country is…

1966

Abstract

Despite the growing significance afforded to small and medium‐sized enterprises (SMEs) in contemporary Britain, much of the industrial relations (IR) literature in this country is based on research undertaken in large organisations. The minority of IR studies that are focused on smaller firms tend to be prescriptive and their results polarise into either the “small is beautiful” or the “bleak house” perspective and involve relatively small target samples. As a result, there is a paucity of quantitative research that could be generalised across this important sector of the British economy. The research (1998‐2000) on which this article is based originated from a perceived need to redress this imbalance. Quantitative and qualitative data were collected from a target sample of 6,000 organisations. Preliminary results indicate that the majority of small business owner/managers in the sample exhibited personalised and mostly informal management styles. It emerges that IR in this type of business can be as varied as the characteristics, personalities and preferences exhibited by the respondents in the research sample.

Details

Journal of Small Business and Enterprise Development, vol. 9 no. 3
Type: Research Article
ISSN: 1462-6004

Keywords

Open Access
Article
Publication date: 25 December 2023

Shahid Rasool, Roberto Cerchione, Piera Centobelli, Eugenio Oropallo and Jari Salo

This study aims to highlight the impact of altruistic-self and hunger awareness on socially responsible food consumption through the lens of self-awareness and self-congruity…

Abstract

Purpose

This study aims to highlight the impact of altruistic-self and hunger awareness on socially responsible food consumption through the lens of self-awareness and self-congruity theories due to the great challenge of Sustainable Development Goal 2: Zero Hunger.

Design/methodology/approach

A survey was conducted with a sample of 812 respondents. Exploratory Factor Analysis (EFA) and Confirmatory Factor Analysis (CFA) confirm each variable's structure through the measurement model and test the hypothesis to support a structural model.

Findings

The results highlight that the combination of altruistic-self and hunger awareness (AS-HA congruence) drives consumers to execute socially responsible food consumption. Meanwhile, consumers' food-saving attitude mediation translates to the attitude towards responsible and ethical use increasing socially responsible food consumption, a contextual development in the theory of congruence. Conversely, hunger awareness is not confirmed as significantly influencing socially responsible food consumption.

Practical implications

This research provides valuable insights for academicians and practitioners in developing food waste management strategies that can be implemented to reduce food wastage.

Originality/value

Food waste is a global concern and is challenging for many manufacturing, distribution and individual wastage levels. However, food wastage by consumers is one of the most critical problems which can be minimised with awareness and attitudinal changes in behaviour as a form of socially responsible consumption.

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