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Article
Publication date: 1 February 1992
The inventor of the first personal computer in the world advocatesa conceptual shift in the way companies will have to nurture customersand seek innovations in products or…
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Abstract
The inventor of the first personal computer in the world advocates a conceptual shift in the way companies will have to nurture customers and seek innovations in products or services that were designed to satisfy yet to be defined needs.
Details
European Business Review, vol. 92 no. 2
Type: Research Article
ISSN: 0955-534X
Keywords
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