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The purpose of this paper is to analyse different organisational tools of business development used in practice. This analysis seeks to address the question of how an organisation can achieve the recurring shift from exploration to exploitation and at the same time manage to balance its open and closed innovation tools.

The empirical basis for analysing the organisational implications of open vs closed innovation is built by Creavis, the business venturing arm of Degussa AG, a specialty chemicals company headquartered in Germany.

Companies face the ambiguity of creating new business options and exploiting these at a later stage. Since exploitative and explorative units require a different organisational set‐up, it is difficult for a company to shift its exploratory endeavours to exploitative means. The presented case study offers an answer to this dilemma by showing how organisations manage to combine both by a unique organisational set‐up allowing for an evolutionary approach of shifting exploratory work into exploitative results.

The insights derived from the case study clearly present a way of dealing with ambidexterity in new business development. The in‐depth analysis advances the understanding of how organisations may successfully conduct business development and, in particular, which organisational tools they may use.

This paper is based on an original case study by the authors. It integrates management theory with a real life example to foster management research in new business development and the particular question of how to deal with the need of organisations to combine both exploratory and exploitative units and support their interaction as well as employing different approaches to innovation, i.e. open vs closed innovation.

Since the 1970s and 1980s, subsequent waves of so-called ‘new immigration’ have arrived in the United States and Europe. In the United States, this immigration started with the arrival of immigrants and asylum-seekers from Mexico, Central America and Asia. In Europe, the trend began with the influx of Turkish and Moroccan immigrants and continues today with the ongoing refugee crisis. Anti-immigrant politicians on both sides of the Atlantic have adopted exclusionary and often xenophobic rhetoric to further their policies, arguing that these new immigrants and their children cannot assimilate into Western society. A literature review reveals why the classical linear theory of second-generation assimilation is no longer relevant and proposes the contemporary segmented assimilation and comparative integration context theories developed by US and European researchers. A presentation of the findings of two state-of-the-art studies – the CILS project for the United States context and the TIES project for the European context – provides empirical evidence that, despite undeniable obstacles, the new second generation can assimilate into Western education systems and labour markets. Nonetheless, gaps in the existing literature also suggest the need for further research to create a more generalisable theory of second-generation assimilation before appropriate policy measures can be implemented.

The traditional postcolonial focus on the modern and the European, and pre-modern and non-European empires has marginalized the study of empires like the Ottoman Empire whose temporal reign traversed the modern and pre-modern eras, and its geographical land mass covered parts of Eastern Europe, the Balkans, Asia Minor, the Arabian Peninsula, and North Africa. Here, I first place the three postcolonial corollaries of the prioritization of contemporary inequality, the determination of its historical origins, and the target of its eventual elimination in conversation with the Ottoman Empire. I then discuss and articulate the two ensuing criticisms concerning the role of Islam and the fluidity of identities in states and societies. I argue that epistemologically, postcolonial studies criticize the European representations of Islam, but do not take the next step of generating alternate knowledge by engaging in empirical studies of Islamic empires like the Ottoman Empire. Ontologically, postcolonial studies draw strict official and unofficial lines between the European colonizer and the non-European colonized, yet such a clear-cut divide does not hold in the case of the Ottoman Empire where the lines were much more nuanced and identities much more fluid. Still, I argue that contemporary studies on the Ottoman Empire productively intersect with the postcolonial approach in three research areas: the exploration of the agency of imperial subjects; the deconstruction of the imperial center; and the articulation of bases of imperial domination other than the conventional European “rule of colonial difference” strictly predicated on race. I conclude with a call for an analysis of Ottoman postcoloniality in comparison to others such as the German, Austro-Hungarian, Russian, Persian, Chinese, Mughal, and Japanese that negotiated modernity in a similar manner with the explicit intent to generate knowledge not influenced by the Western European historical experience.

Motivated by the acoustics of motor vehicles, a coupled fluid–solid system is considered. The air pressure is modeled by the Helmholtz equation, and the structure displacement is described by elastodynamic equations. The acoustic–structure interaction is modeled by coupling conditions on the common interface. First, the existence and uniqueness of solutions are investigated, and then, after recalling fundamental notions of shape optimization, the tensor form of the distributed shape derivative is obtained for the coupled problem. It is then applied to the minimization of the sound pressure by variation of the structure shape through the positioning of beads.

The existence and uniqueness of solutions up to eigenfrequencies are shown by the Fredholm–Riesz–Schauder theory using a novel decomposition into an isomorphism and a compact operator. For the design optimization, the distributed shape derivative is obtained using the averaged adjoint method. It is then used in a closed 3D optimization process of the position of a bead for noise reduction. In this process, the C++ library concepts are used to solve the differential equations on hexahedral meshes with the finite element method of higher order.

The existence and uniqueness of solutions have been shown for the case without absorption, where the given proof allows for extension to the case with absorption in the domain or via boundary conditions. The theoretical results show that the averaged adjoint can be applied to compute distributed shape derivatives in the context of acoustic–structure interaction. The numerical results show that the distributed shape derivative can be used to reduce the sound pressure at a chosen frequency via rigid motions of a nonsmooth shape.

The proof of shape differentiability and the calculation of the distributed shape derivative in tensor form allows to consider nonsmooth shapes for the optimization, which is particularly relevant for the optimal placement of beads or stampings in a structural-acoustic system.

The purpose of this paper is to assess the effectiveness of event-related sports sponsorship and ambushing activity using social media video advertising that aim to affect spectators’ implicit and explicit brand information processing.

A dual model of brand knowledge is used that considers the implicit and explicit information processing of marketing-induced brand messages. A web study was conducted prior to the 2014 FIFA World Cup. Each participant implicitly and explicitly evaluated either one sponsor brand or one ambush brand before and after watching the video advertisement (within-subject design). A Wilcoxon signed-rank test was used to evaluate each change of the pre-post testing scores.

Implicit and explicit brand associations as well as brand behavior were partially affected by the short contact with the advertisements of sponsor brands and ambush brands. In this regard, the implicit association measurements were more sensitive to reveal changes in the brand knowledge structure than their explicit counterparts. Furthermore, sponsorship advertising was slightly more effective than ambush advertising.

The current exploratory study evaluated for the first time the performance of event-related video advertisements that were originally released on social media of sponsor brands and ambush brands. The findings emphasize the necessary requirement of evaluating the implicit processing in addition to the explicit processing of sponsorship information to ensure a holistic evaluation of consumers’ memory with regard to the effectiveness of a sponsorship activity.

Recently, ethical leadership has become a widely studied research topic. Simultaneously, many studies have begun to emphasise the role of interpersonal communication competence (ICC) in successful leadership. However, there has been little discussion on the links between ethical leadership and leaders’ ICC. To address this research gap, this study aims to compare and combine the research traditions of ethical leadership and leaders’ ICC. The study is based on two literature reviews examining (a) ethical leadership (substudy 1; N = 27) and (b) leaders’ ICC (substudy 2; N = 18). The research questions are as follows: (a) How are the requirements of leaders’ ICC noticed in the literature of ethical leadership? (substudy 1) (b) How are the requirements of ethical leadership noticed in the literature of leaders’ ICC? (substudy 2) The findings reveal that (a) studies in ethical leadership rarely pay attention to leaders’ ICC and (b) studies in leaders’ ICC do not often discuss ethical aspects of ICC, at least explicitly. While a larger sample would have been preferred, the study contributes to previous research by addressing a research gap between ethical leadership and leaders’ ICC and suggests integrating these research traditions to better understand the nature of ethics and ICC in leadership. By promoting novel interdisciplinary research perspectives, the study provides a foundation for further research and development of (a) a competence-based approach to ethical leadership and (b) an ethics-focused approach to competent leadership communication.

About three million Russian-speaking immigrants from the former Soviet Union live in Germany. However, little is known about their health status. The purpose of this paper is to investigate mental and physical complaints among this immigrant group through German primary care compared with native-born Germans and Russians.

In the context of the quantitative part of our mixed-methods study Russian-speaking immigrants, native-born Germans and Russians completed self-rating questionnaires in their native languages comprising indicators of mental and somatic health. Included were two modules of the Patient Health Questionnaire (PHQ-9, PHQ-15), and the Hamburg Self-Care Questionnaire.

No differences were found between the three groups regarding depressive and somatic symptoms. Germans had higher ratings of general health status compared to immigrants and native-born Russians and were more satisfied with their physical health than immigrants. Germans were more convinced that they can actively contribute to their health than immigrants and Russians. Germans and Russians have higher scores of self-care than immigrants. Immigrants have more subjective physical health-related complaints than non-immigrants. There are different health beliefs in the three groups which could differentially affect global well-being.

As minorities are double socialized in the origin and host country, a minimum of three groups have to be compared to receive a reliable statement about migration- and culture-specific differences in health related aspects. These requirements of comparative cultural psychology are satisfied by our work.

Consumers often start using mobile health apps but quit using them after a brief period of time. However, app providers can only ensure their long-term existence in the market if their app is used a long period, so that they can thus generate long-term revenue from advertising, subscriptions and sponsorships. Therefore, this study aims to gain a deeper understanding of the determinants of consumers’ continuous usage intention.

Based on a sample of 274 current mobile health app users, this study tests whether ideal self-congruence and/or functional congruence strengthens consumers’ continuous usage intention.

The results reveal that ideal self-congruence and functional congruence positively affect consumers’ continuous usage intention. Furthermore, an initial favorable attitude toward a mobile health app (i.e. ideal self-congruence) leads to a more favorable evaluation of the functional attributes of the app regardless of consumers’ objective evaluation of these attributes.

Providers should specifically take consumers’ ideal self-concept into consideration to increase consumers’ continuous usage intention of mobile health apps. Matching consumers’ ideal self-concept further leads consumers to a more favorable evaluation of the functional attributes of mobile health apps.

Only a few studies have examined factors influencing the continuous usage intention of mobile health apps; moreover, these studies have largely neglected the symbolic dimension of consumption behavior. Therefore, this study introduces congruence theory into the context of mobile health apps to provide a holistic view of the influence of the symbolic (i.e. ideal self-congruence) and utilitarian (i.e. functional congruence) dimensions on mobile health app consumption.

Nobody concerned with political economy can neglect the history of economic doctrines. Structural changes in the economy and society influence economic thinking and, conversely, innovative thought structures and attitudes have almost always forced economic institutions and modes of behaviour to adjust. We learn from the history of economic doctrines how a particular theory emerged and whether, and in which environment, it could take root. We can see how a school evolves out of a common methodological perception and similar techniques of analysis, and how it has to establish itself. The interaction between unresolved problems on the one hand, and the search for better solutions or explanations on the other, leads to a change in paradigma and to the formation of new lines of reasoning. As long as the real world is subject to progress and change scientific search for explanation must out of necessity continue.

The purpose of this paper is to establish the symbolic facet of perceived employer brand image (PEBI) as an antecedent of favourable brand-related identification and employee behaviours, namely, corporate brand identification (CBI) and brand citizenship behaviours (BCB).

A standardized questionnaire was used. Data collection occurred at a maximum care hospital in Germany (N = 366). Structural equation modelling was used in the data analysis.

A direct link between PEBI and BCB was theoretically derived from social exchange theory and could be empirically confirmed. In addition to a direct relationship, a mediated relationship based on social identity theory was outlined. PEBI influences BCB via CBI. The mediated pathway accounts for 70 per cent of the variance.

Understanding the impact of symbolic job offerings on favourable brand-related employee attitudes and behaviours should lead practitioners to focus on increasing employees’ perceptions of the employer’s prestige and sincerity, for example, by strengthening employee target group-oriented communications about corporate social responsibility or increasing out-group salience when communicating organizational achievements.

This paper transfers the concept of organizational attractiveness, organizational identification and favourable employee behaviours to a corporate brand focus. It is the first integration of the symbolic dimension of the instrumental-symbolic framework in an internal branding context.