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1 – 10 of over 1000Paul Richardson, Arun K. Jain and Alan Dick
Points out that, although blind tests have generally revealed that consumers can detect little difference between store brand and national brand products, private brands still…
Abstract
Points out that, although blind tests have generally revealed that consumers can detect little difference between store brand and national brand products, private brands still only have a small market share (14.9 percent). Using an environmental psychology model as the study framework, which postulates a stimulus‐response process, examines the effects of store atmosphere on consumer evaluations of private brand grocery products. Analyzes the results which show that store aesthetics do influence consumer perceptions of store brand quality. Discusses the managerial implications of the findings and the limitations of the study, and makes suggestions for future research.
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This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/10610429610119405. When citing the…
Abstract
This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/10610429610119405. When citing the article, please cite: Alan Dick, Arun Jain, Paul Richardson, (1996), “How consumers evaluate store brands”, Journal of Product & Brand Management, Vol. 5 Iss: 2, pp. 19 - 28.
Proposes two hypotheses and tests them empirically: that consumers do not differentiate between store brands offered by competing stores; that store brand market share is…
Abstract
Proposes two hypotheses and tests them empirically: that consumers do not differentiate between store brands offered by competing stores; that store brand market share is consistent with chain penetration. To test the hypotheses, employs an experimental design using 350 subjects, and collects survey data from 923 respondents regarding store patronage behavior and brand choice. The first hypothesis received unconditional support. The second hypothesis received conditional support. Discusses implications for marketing strategy.
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Iain Crow, Paul Richardson, Carol Riddington, Frances Simon and Stephen Fineman
This book has been produced by a research team from NACRO (National Association for the Care and Resettlement of Offenders). Readers familiar with NACRO publications will feel a…
Abstract
This book has been produced by a research team from NACRO (National Association for the Care and Resettlement of Offenders). Readers familiar with NACRO publications will feel a bit cheated because a large part of its solid empirical centre has been published elsewhere (Unemployment and Magistrates' Courts, NACRO, 1987) — in a more user‐friendly, and much less‐expensive, form.
SIMPLIFIED CONTROL OF THE MOTOR CAR has occupied the minds of designers ever since the earliest days of the industry. In the many attempts to make driving a car easier for the…
Abstract
SIMPLIFIED CONTROL OF THE MOTOR CAR has occupied the minds of designers ever since the earliest days of the industry. In the many attempts to make driving a car easier for the man‐in‐the‐street, steam was one of the forms of propulsion used until the early ‘thirties’ but when the internal combustion engine finally won the day, efforts were concentrated on finding something better than the friction clutch and manually operated gearbox for use in conjunction with this type of engine. Before World War II several fully automatic transmissions for passenger cars had already been developed, especially in the U.S.A., and it was during this war that these transmissions found application in fighting vehicles. With the return of peace, motor manufacturers turned to fully automatic transmissions in a big way. It is hardly surprising, considering the generally advanced state of mechanisation in that country, that in the volume production of this type of transmission the U.S. again took the lead. Also, the large output of the domestic motor industry offered the best chances for a favourable return on the considerable capital investments inherent to volume production of complex transmission designs.
Alan Dick, Arun Jain and Paul Richardson
Profiles heavy buyers of store brand products and compares themwith light buyers in terms of demographics, socio‐economic, andattitudinal variables. The results suggest that…
Abstract
Profiles heavy buyers of store brand products and compares them with light buyers in terms of demographics, socio‐economic, and attitudinal variables. The results suggest that younger, unmarried, and smaller sized households tend to avoid store brands. As compared with heavy buyers, light buyers of store brands are less familiar with them and perceive them to be of lower quality, less value for money and as riskier choices.
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Alan Dick, Arun Jain and Paul Richardson
Using a sample of 872 shoppers and data for 14 products, tests the degree to which extrinsic cue reliance differs between “store brand” versus “non‐store brand” prone consumers…
Abstract
Using a sample of 872 shoppers and data for 14 products, tests the degree to which extrinsic cue reliance differs between “store brand” versus “non‐store brand” prone consumers. Results indicate that store brand prone consumers exhibit significantly less reliance on extrinsic cues in quality assessment. Reliance on brand name had an especially strong effect in forming taste expectations. Price reliance had a marked effect in determining perceptions of quality and reliability of ingredients. Discusses the implications for management.
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This paper aims to review the practitioner‐based teaching model for the MSc in Information and Library Management (ILM) at the University of the West of England (UWE). With input…
Abstract
Purpose
This paper aims to review the practitioner‐based teaching model for the MSc in Information and Library Management (ILM) at the University of the West of England (UWE). With input from students, practitioners and academics it considers the advantages and disadvantages of this approach and questions whether this is indeed the way forward for LIS education.
Design/methodology/approach
A case study approach is used with views gained from students, practitioners and academic staff involved in the course. These views were gained from a combination of informal focus groups, informal interviews and a short e‐mail questionnaire asking current students their views on practitioner involvement in the course.
Findings
Findings reveal a model of practitioner‐based learning on the MSc ILM at UWE, which is meeting student and employer needs in terms of the skills they require in their future roles. Findings also raise questions as to how one can best ensure the involvement of practitioners in the future of the course; whether practitioner input is needed from a broader range of roles outside the library and information service; and how one can best maintain a balance of academic and practical skills.
Practical implications
The study suggests that more thought may be needed on securing practitioner involvement in the development and delivery of LIS education and further consideration on whether some of that involvement should be from a wider range of roles.
Originality/value
The paper identifies the need to consider how to best ensure the ongoing involvement of practitioners in LIS education, particularly those outside academic libraries, whilst maintaining the balance of academic rigour. It is valuable to those involved in designing and delivering course content and to those thinking about getting involved.
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