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Article
Publication date: 1 March 1995

Paul Davie

The development of marketing thinking has been stimulated by the pressures of competition. If growing competition for more mature and discriminating markets is a major trend for…

1029

Abstract

The development of marketing thinking has been stimulated by the pressures of competition. If growing competition for more mature and discriminating markets is a major trend for the next decade, the pursuit of improved product quality and of excellence will be an essential management response. New product development is a vital part of marketing policy for all companies and organisations, as it represents one of the key means by which corporate renewal is achieved and a future secured. This article analyses new product development in the light of the new alcohol soft drink products, which presents a myriad of challenges and opportunities for beverage manufactures and the UK drinks market These drinks have been latched onto by brewers who were desperate to win over young people who had snubbed beer and cider; but their drive has backfired, with drinks such as Hoopers Hooch being condemned for their appeal towards the teenager. In view of this, the article will conclude by identifying the controversial implications these drinks will have for the future stability of the alcoholic soft drink market

Details

International Journal of Wine Marketing, vol. 7 no. 3
Type: Research Article
ISSN: 0954-7541

Keywords

Article
Publication date: 1 March 1994

Howard A. Frank and XiaoHu Wang

This article presents a study of revenue forecasting in a Florida municipal government. Seven techniques, including the budget officers' judgmental approach, time series models, a…

Abstract

This article presents a study of revenue forecasting in a Florida municipal government. Seven techniques, including the budget officers' judgmental approach, time series models, a deterministic model, and an optimized model, are employed with franchise and utility receipts in the Town of Davie. The authors found that simple time series models outperformed deterministic models and the judgmentally derived forecasts of local officials. Consistent with prior research, findings here suggest that the time series models are not only accurate, but also easy to implement and readily comprehensible by local officials.

Details

Journal of Public Budgeting, Accounting & Financial Management, vol. 6 no. 4
Type: Research Article
ISSN: 1096-3367

Article
Publication date: 1 January 1989

J.R. Carby‐Hall

One of the common law duties owed by the employer is his duty to take reasonable care for the safety of his employee. This common law duty is an implied term in the contract of…

1030

Abstract

One of the common law duties owed by the employer is his duty to take reasonable care for the safety of his employee. This common law duty is an implied term in the contract of employment and is therefore contractual in nature. Because of the difficulties which may arise in bringing an action in contract for breach of the employer's duty of care, the employee who has sustained injuries during the course of his employment (although he may sue either in contract of tort will normally bring a tort action.

Details

Managerial Law, vol. 31 no. 1/2
Type: Research Article
ISSN: 0309-0558

Article
Publication date: 24 December 2020

Seuwandhi Buddhika Ranasinghe and Danture Wickramasinghe

Drawing on the ideas of postcolonial hybridity and postcolonial feminism, the purpose of this paper is to explore a contextual variant of neoliberalism, which the authors call…

Abstract

Purpose

Drawing on the ideas of postcolonial hybridity and postcolonial feminism, the purpose of this paper is to explore a contextual variant of neoliberalism, which the authors call postcolonial neoliberalism. It unpacks the peculiarities of hybridised practices of management controls therein to reflect on its construction and consequences.

Design/methodology/approach

A seven-month ethnographic study was carried out in a Sri Lankan tea estate to understand both the nature and the practices of these controls.

Findings

Postcolonial neoliberalism has been animated by a hybrid form of management controls encompassing colonial action controls, postcolonial cultural controls and neoliberal results controls. This created an emancipatory space for female workers to engage in some confrontations to attain some compromises.

Originality/value

The message is that the hybridised controls are central to the construction of this form of postcolonial neoliberalism and to its reproduction. However, as these controls accompany a gendered form, female workers find a condition of possibility for some emancipatory potentials within the neoliberal development policy.

Details

Accounting, Auditing & Accountability Journal, vol. 34 no. 3
Type: Research Article
ISSN: 0951-3574

Keywords

Article
Publication date: 1 June 1990

Stuart James

The 150th anniversary of Thomas Hardy′s birth is briefly noted and anumber of recent publications on the author and his work are noted in thecontext of his corpus of critical…

Abstract

The 150th anniversary of Thomas Hardy′s birth is briefly noted and a number of recent publications on the author and his work are noted in the context of his corpus of critical material on him.

Details

Library Review, vol. 39 no. 6
Type: Research Article
ISSN: 0024-2535

Keywords

Article
Publication date: 1 July 1999

Richard Startup and Christopher C. Harris

Outlines some of the main issues in declining membership facing the Anglican Church in Wales including doctrine, clergy, laity, evangelism and variety in worship. Considers the…

Abstract

Outlines some of the main issues in declining membership facing the Anglican Church in Wales including doctrine, clergy, laity, evangelism and variety in worship. Considers the growth of charismatic churches and the success of those with stricter codes. Concludes that many look to the church for occasional offices such as birth, marriage and death but little else. Advocates an element of strictness in order that the individual can see a difference in belonging. Points to a growth in affluence bringing tolerance and respectability and a fall in the birth rate of potential adherents.

Details

International Journal of Sociology and Social Policy, vol. 19 no. 7/8
Type: Research Article
ISSN: 0144-333X

Keywords

Book part
Publication date: 11 July 2001

John Visser, Harry Daniels and Ted Cole

Abstract

Details

Emotional and Behavioural Difficulties in Mainstream Schools
Type: Book
ISBN: 978-0-76230-722-7

Book part
Publication date: 26 October 2020

Anton Lewis

Abstract

Details

“Counting Black and White Beans”: Critical Race Theory in Accounting
Type: Book
ISBN: 978-1-78973-405-8

Book part
Publication date: 15 November 2022

Jingrong Tong

Abstract

Details

Journalism, Economic Uncertainty and Political Irregularity in the Digital and Data Era
Type: Book
ISBN: 978-1-80043-559-9

Content available
Book part
Publication date: 19 April 2022

Pam Lowe and Sarah-Jane Page

Abstract

Details

Anti-Abortion Activism in the UK
Type: Book
ISBN: 978-1-83909-399-9

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