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Article
Publication date: 31 March 2021

Paul Gooding, Melissa Terras and Linda Berube

To date, there has been little research into users of the Legal Deposit Libraries (Non-Print Works) Regulations 2013. This paper addresses that gap by presenting key findings from…

Abstract

Purpose

To date, there has been little research into users of the Legal Deposit Libraries (Non-Print Works) Regulations 2013. This paper addresses that gap by presenting key findings from the AHRC-funded Digital Library Futures project. Its purpose is to present a “user-centric” perspective on the potential future impact of the digital collections that are being created under electronic legal deposit regulations.

Design/methodology/approach

The study utilises a mixed methods case study of two academic legal deposit libraries in the United Kingdom: The Bodleian Libraries, University of Oxford; and Cambridge University Library. It combines surveys of users, web log analysis and expert interviews with librarians and cognate professionals.

Findings

User perspectives on NPLD were not fully considered in the planning and implementation of the 2013 regulations. The authors present findings from their user survey to show how contemporary tensions between user behaviour and access protocols risk limiting the instrumental value of NPLD collections, which have high perceived legacy value.

Originality/value

This is the first study to address the user context for UK Non-Print Legal Deposit. Its value lies in presenting a research-led user assessment of NPLD and in proposing “user-centric” analysis as an addition to the existing “four pillars” of legal deposit research.

Details

Journal of Documentation, vol. 77 no. 5
Type: Research Article
ISSN: 0022-0418

Keywords

Article
Publication date: 10 August 2021

Paul Rohde and Gunnar Mau

This study aims to examine the ability of the social influence heuristics framework to capture skillful and creative social media influencer (SMI) marketing in long-form video…

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Abstract

Purpose

This study aims to examine the ability of the social influence heuristics framework to capture skillful and creative social media influencer (SMI) marketing in long-form video content on YouTube for influencer-owned brands and products.

Design/methodology/approach

The theoretical lens was a framework of seven evidence-based social influence heuristics (reciprocity, social proof, consistency, scarcity, liking, authority and unity). For the methodological lens, a qualitative case study approach was applied to a purposeful sample of 6 SMIs and 15 videos on YouTube.

Findings

The evidence shows that self-promotional influencer marketing in long-form video content is relatable to all seven heuristics and shows signs of high elaboration, innovativeness and skillfulness.

Research limitations/implications

The study reveals that a heuristic-based account of self-promotional influencer marketing in long-form video content can greatly contribute to the understanding of how various well-established marketing concepts (e.g. source attractivity) might be expressed in real-world communications and behaviors. Based on this improved, in-depth understanding, current research efforts, such as experimental studies using one video with a more or less arbitrary influencer and pre-post measure, are advised to explore research questions via designs that account for the observed subtle and complex nature of real-world influencer marketing in long-form video content.

Practical implications

This structured account of skillful and creative marketing can be used as educational and instructive material for influencer marketing practitioners to enhance their creativity, for consumers to increase their marketing literacy and for policymakers to rethink policies for influencer marketing.

Originality/value

Prior research has created a body of knowledge on influencer marketing. However, a conceptual disconnect has hampered the advancement of the field. The social influence heuristics framework is a highly functional conceptual bridge that links the qualitative and quantitative evidence and will advance the understanding of influencer marketing more effectively.

Article
Publication date: 19 September 2019

Justin Paul

The purpose of this paper is to provide an overview of theoretical models and studies dealing with the international marketing strategies in emerging markets and provides…

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Abstract

Purpose

The purpose of this paper is to provide an overview of theoretical models and studies dealing with the international marketing strategies in emerging markets and provides recommendations for future research based on the review.

Design/methodology/approach

A review of literature on the topic was conducted and a new model is developed as a theoretical extension on the basis of insights from prior research.

Findings

Organizations need to take into account several characteristics of consumers and markets in advance as part of their business plan to select appropriate emerging markets, and decide best possible entry modes.

Originality/value

To the best of authors’ knowledge, there is no comprehensive review article on this subject, which provides directions for future research. The authors fill this gap in the literature and suggest strategies with regard to market selection, entry modes, market adaptation, customer relationship development with a new four-dimensional model.

Details

International Journal of Emerging Markets, vol. 15 no. 3
Type: Research Article
ISSN: 1746-8809

Keywords

Article
Publication date: 15 February 2011

Edward J. O'Boyle

The purpose of this paper is to present a perspective on need that derives from a personalism which is grounded in Catholic social thought and runs counter to the individualism of…

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Abstract

Purpose

The purpose of this paper is to present a perspective on need that derives from a personalism which is grounded in Catholic social thought and runs counter to the individualism of mainstream economics, focusing on need in the context of three economic activities: consumption, work, and leisure.

Design/methodology/approach

Three strands of Christian personalism emerged in twentieth‐century Europe: in Paris, Munich, and Lublin. The author's comments derive from the Lublin strand.

Findings

Mainstream economics regards consumption as satisfying human material wants. Need is disregarded except when poverty is addressed. Personalist economics insists that there are needs of the human spirit which are addressed through consumption. Personalist economics views work as having two effects. First, by producing goods and services it provides income to purchase those goods and services. Second, it provides opportunities to associate with others in the workplace, and to apply creative talents and energies. Mainstream economics regards the first but not the second as within the domain of the discipline. Mainstream economics defines leisure negatively as time spent not working. Personalist economics sees it positively as an activity crucial to personal development.

Originality/value

The reader is asked to consider two questions. Will economic theory continue to be constructed on an economic agent who is represented by the passive and predictable homo economicus of mainstream economics that is based on the individualism of the seventeenth‐to‐eighteenth century enlightenment? Or, will it turn to the active and unpredictable acting person of personalist economics based on a personalism that emerged in the twentieth century?

Details

International Journal of Social Economics, vol. 38 no. 3
Type: Research Article
ISSN: 0306-8293

Keywords

Article
Publication date: 1 September 1999

Paul Corrigan

FOR MANY PEOPLE IN the world of social care, best value can appear to be yet another management burden, wrapped with the grey wrapping paper of bureaucracy and all tied up with…

Abstract

FOR MANY PEOPLE IN the world of social care, best value can appear to be yet another management burden, wrapped with the grey wrapping paper of bureaucracy and all tied up with just a hint of threat of intervention from the Government. This article reworks that impression. It does not deny that best value will be one of the biggest real challenges to face the world of care for some time or that it will lead to considerable change. Used well, it will guarantee change, but care will be needed to ensure that it is not a bureaucratic nightmare that detracts from service improvement.

Details

Housing, Care and Support, vol. 2 no. 3
Type: Research Article
ISSN: 1460-8790

Article
Publication date: 1 January 1987

Marketing should draw lessons from the world‐wide success of Christianity, which is seen as an international marketing achievement based on local knowledge and adjustment to…

Abstract

Marketing should draw lessons from the world‐wide success of Christianity, which is seen as an international marketing achievement based on local knowledge and adjustment to domestic target markets. The relevance of Paul's localised approach to international marketing strategy is highlighted by an examination of the factors which led to his success in this field. Applying contemporary business concepts to the rival launches of Mithraism and Christianity shows the deficiencies of both globalisation and the attempt to appeal to a circumscribed target market.

Details

European Journal of Marketing, vol. 21 no. 1
Type: Research Article
ISSN: 0309-0566

Keywords

Article
Publication date: 1 September 1996

A.H. Walle

Notes that the New Testament provides a classic case of international marketing strategies in conflict, as well as clues to modern international management. Looks at the…

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Abstract

Notes that the New Testament provides a classic case of international marketing strategies in conflict, as well as clues to modern international management. Looks at the development of the organization left behind by Jesus Christ in terms of characters such as Peter and Saul and factors such as ethnic niching and the rise of the organization as a multinational. Considers historical events from the New Testament in terms of modern management thinking and concludes that the analogy is helpful in determining modern international management strategy.

Details

Management Decision, vol. 34 no. 7
Type: Research Article
ISSN: 0025-1747

Keywords

Article
Publication date: 1 April 1981

Charles C. Manz and Henry P. Sims

This paper explores the ethical issues associated with using behavioral management techniques in organizations. First, criticisms of behavioral management are enumerated. Then, a…

Abstract

This paper explores the ethical issues associated with using behavioral management techniques in organizations. First, criticisms of behavioral management are enumerated. Then, a response is developed for each of the criticisms. A model is proposed which recommends an open/positive system of behavioral management in order to optimize both organizational effectiveness and individual freedom and dignity. Finally, an alternative to external control, employee self‐management, is proposed and explored as a further system of managerial control.

Details

Leadership & Organization Development Journal, vol. 2 no. 4
Type: Research Article
ISSN: 0143-7739

Article
Publication date: 1 June 2021

Roy Deveau, John Ockenden and Petra Björne

Nobel Prize winner Daniel Kahneman’s work on modes of “thinking” provides a comprehensive text which is little explored in respect of work with people who have an intellectual or…

Abstract

Purpose

Nobel Prize winner Daniel Kahneman’s work on modes of “thinking” provides a comprehensive text which is little explored in respect of work with people who have an intellectual or developmental disability. This paper aims to explore the potential of this work to change staff development and practice.

Design/methodology/approach

Key themes from Thinking Fast, and Slow (Kahneman, 2011) are described and applied to current staff practice.

Findings

Modes of thinking are relevant and important to understanding and improving manager and staff practice.

Originality/value

To the best of the authors’ knowledge, this is the first attempt to describe and understand staff thinking and practice using Kahneman’s ideas.

Details

Tizard Learning Disability Review, vol. 26 no. 2
Type: Research Article
ISSN: 1359-5474

Keywords

Article
Publication date: 1 February 1984

Tom Kilcourse

Working as a consultant in the field of team development, I frequently find myself at odds with people who have different perceptions about the nature of the work. This confusion…

Abstract

Working as a consultant in the field of team development, I frequently find myself at odds with people who have different perceptions about the nature of the work. This confusion was actually expressed in print when in 1980, following the publication of my article on team problem diagnosis, another consultant wrote of his “simpler” method. This turned out to be the “LIFO” system. Again, similar misunderstanding arose in 1982, within a large client organisation in the public sector. The client had undergone major reorganisation, and it had been decided to create an internal consultancy role, a central function of which was to be team development. I was engaged to train those appointed to the role, with emphasis on the skills required by internal consultants. It came as some surprise therefore to be told during a seminar with some of the organisation's directors, that “team building” had recently been conducted in the area concerned. I had not yet trained the internal consultants. It emerged of course that their “team building” and my “team development” were entirely different processes. Impatient to “get things moving”, the organisation had initiated a programme of “team‐building” activity based on packaged exercises, mainly concerned with the analysis of management style.

Details

Journal of European Industrial Training, vol. 8 no. 2
Type: Research Article
ISSN: 0309-0590

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