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Article
Publication date: 18 March 2014

Lorenzo Fiorineschi, Paolo Rissone and Federico Rotini

This paper argues the relationship between modularity and product innovation. The work is based on the assumption that in order to become an innovation, a novel product…

Abstract

This paper argues the relationship between modularity and product innovation. The work is based on the assumption that in order to become an innovation, a novel product has to be successfully diffused into the marketplace. Modularity can give rise to a series of parameters related to commercial success; however, there is not a well-defined relationship between modularity and product innovativeness. The aim of the paper is to analyse the logic of the most acknowledged modularization methods in-order to understand how they can really influence product success, and then, part of product innovativeness.

Details

International Journal of Innovation Science, vol. 6 no. 1
Type: Research Article
ISSN: 1757-2223

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