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Article
Publication date: 25 November 2019

Ivana Monnard and Krishnamurthy Sriramesh

The purpose of this paper is to link public relations to peacebuilding. Although scholarship has discussed public relations as relationship management, the nexus between public…

Abstract

Purpose

The purpose of this paper is to link public relations to peacebuilding. Although scholarship has discussed public relations as relationship management, the nexus between public relations and peace building has been understudied. To address this deficiency, this research studies the negotiations between the Government of Colombia and the FARC-EP separatist group that lead to the landmark peace treaty between the two entities that had fought for over five decades with thousands of deaths. Three research questions addressed the communication factors that contributed to the two sworn enemies – FARC-EP and the Colombian Government – finally sealing a peace agreement; the specific public relations strategies and techniques that led to relationship building between the two sides leading to the landmark peace agreement; and the use of the indicators of relationship building proposed by scholarship in the negotiations between the Colombian Government and FARC-EP.

Design/methodology/approach

The case study method was used and a purposive sample of news reports from three national newspapers at specific key dates yielding a final sample consisted of 504 articles was analysed. A codebook with deductive and inductive categories was developed specially to study the existing communication factors (RQ1), public relations strategies and techniques (RQ2), as well as contributions by relationship indicators (RQ3). Given the sensitivity of the issues, only secondary data could be relied upon for this study.

Findings

The results of RQ1 fall within the scope of Grunig’s (2001), Sriramesh’s (1992) and Hung’s (2001) notion of the personal influence model where the leveraging of individuals’ network is important to facilitate communication. Indeed, the relations already existing and established with third parties are revealed to be fundamental to the success of the negotiation process. As for RQ2, findings demonstrate that the Colombian Government used third-party mediation, principled and distributive strategies, while FARC-EP mainly used contending strategies. But results showed that both used compromising during the whole process, and that both transitioned from one-way asymmetrical strategies, such as principled or contending towards compromising along the peace talks. Finally, findings demonstrate evidence of the four indicators of the relationship and their link with public relations techniques. The most evidenced indicators of the relationship were trust, commitment and control mutuality. Trust was the indicator of the relationship the most evidenced in the Colombian case. The dimension was built during the whole process and evolved continually. Distrust was the total between the two enemies at the beginning of the pre-negotiation. However, as parties entered into a relationship, confidence and trust increased.

Research limitations/implications

The inability to obtain primary data is the major limitation of this study. It was caused by the sensitivity of the topic.

Practical implications

This study links public relations to a very practical case that is also vastly understudied/underreported – peacemaking/peacebuilding – while also addressing communication by governments and civil society in Latin America – an area that is largely understudied.

Originality/value

This is the first study that links public relations with peacebuilding.

Details

Corporate Communications: An International Journal, vol. 25 no. 1
Type: Research Article
ISSN: 1356-3289

Keywords

Abstract

Details

International Perspectives on Democratization and Peace
Type: Book
ISBN: 978-1-80043-068-6

Book part
Publication date: 24 September 2018

Kristina Henriksson, Ruoslahti Harri and Kirsi Hyttinen

European industry, academia and potential end users for future solutions are widely involved in applying for European Union (EU) funding of research and innovation and…

Abstract

European industry, academia and potential end users for future solutions are widely involved in applying for European Union (EU) funding of research and innovation and implementation of the projects. Funding instrument requirements emphasise the influence of skills and know-how of these project consortia professionals. This chapter proposes a co-creative model for communication and dissemination, or project PR, based on the experiences of both planning and coordinating dissemination activities of three EU funded projects. Multidisciplinary international project Public Relations (PR) offers strategic opportunities for PR professionals.

The model employs the co-creation methods based on the pedagogical model called Learning by Developing (Laurea, 2011). In addition to the pedagogical model, the proposed conceptualisation of co-creation for public relations and dissemination utilises a media evaluation framework, which is adapted from Vos and Schoemaker’s model (2004), combining elements of both balanced scorecard and quality management.

The findings demonstrate that commitment and active participation of end-user groups in the early stage of the project are needed for successful dissemination, which should be supported by each partner’s PR actions and networks. The dissemination process should start when the project begins, be ongoing, even extending to beyond the project. Dissemination is an expanding process, and it requires facilitation that supports PR and the engagement of key stakeholders. The European Commission can gain from modernised PR and dissemination activities, and from as many end users as possible adopting new innovations, which generate more business possibilities for the industry, and further research projects for the academia.

Details

Public Relations and the Power of Creativity
Type: Book
ISBN: 978-1-78769-291-6

Keywords

Article
Publication date: 30 June 2022

Olalekan Charles Okunlola

This paper empirically tests the relationship between conflict and trade in Nigeria from 1986 to 2017.

Abstract

Purpose

This paper empirically tests the relationship between conflict and trade in Nigeria from 1986 to 2017.

Design/methodology/approach

This study made use of secondary data. Time-series data were collected from CBN Statistical Bulletin, WDI of the World Bank, MEPV of the Centre for Systemic Peace database, Stockholm International Peace Research Institute, political risk ratings of the ICRG, Freedom in the World Country Ratings of Freedom House, and ACLED database. This study used descriptive and econometrics techniques to analyze the data. It adopted the IV-GMM techniques.

Findings

The study found that domestic trade has a negative and significant effect on internal conflict in Nigeria. International trade, on the other hand, does not affect internal conflict. In addition, the interaction of trade and institutions shows that more civil liberties (CL) and lower corruption (COR) complement the effect of domestic and international trade in reducing hostilities in Nigeria over the study period.

Research limitations/implications

The main limitation of this study is the inaccessibility of data. This study could not access the data on the volume of domestic trade in Nigeria. The study employed value-added tax on all domestic transactions in Nigeria as a proxy for domestic trade in the country. The study recommends that further studies should access the data on the volume of domestic trade as this could help further understand the relationship between domestic trade and internal conflict in Nigeria.

Practical implications

Since the improved domestic trade reduces internal conflict in Nigeria, the government should formulate policies that facilitate trade. Improving anti-graft efforts and CL will ease the process of formulating trade policies and increase the impact of domestic trade on internal conflict. Furthermore, these will reduce trade barriers and transaction costs. This can be achieved if the government strengthens its anti-COR agencies by making them more autonomous. CL can also be increased by enhancing voice and accountability in the country.

Originality/value

This study advances the literature by examining the role political–institutional quality plays in the relationship between trade and conflict.

Details

International Journal of Social Economics, vol. 49 no. 12
Type: Research Article
ISSN: 0306-8293

Keywords

Abstract

Details

International Perspectives on Democratization and Peace
Type: Book
ISBN: 978-1-80043-068-6

Article
Publication date: 3 June 2021

Anna Molnár, Lili Takács and Anna Urbanovics

The European Union’s (EU’s) Common Security and Defence Policy (CSDP) has gained increasing attention as the EU faces new threats and challenges from its surroundings. As part of…

Abstract

Purpose

The European Union’s (EU’s) Common Security and Defence Policy (CSDP) has gained increasing attention as the EU faces new threats and challenges from its surroundings. As part of its CSDP, the EU currently runs six military operations and 11 civilian missions. This paper aims to analyze the EU’s social media use of four CSDP missions and operations running in two regions: in the Mediterranean and in the Western Balkans.

Design/methodology/approach

The paper has a mixed-methods research design. A computer-assisted content analysis was conducted to extract data on the Twitter communication of the chosen missions, followed by a quantitative analysis on which elements of the EU’s strategic communication can be identified. The timeframe for investigation was set up between 1 January 2019 and 31 August 2020.

Findings

Patterns of communication cannot be recognized either based on regional or on the civilian-military division. The strong connectivity with the accounts of other European actors and/or institutions is striking. This study finds that the concept of local ownership can be observed only at European level, local populations of the host countries are usually not targeted. Even though several elements of the EU’s strategic communication are recurrent on the missions’ official Twitter account, Twitter communication seems to be an intra-European communication tool.

Originality/value

The research revealed the main features of the Twitter communication of four CSDP missions. Due to the software-assisted methodology, measuring influence score was made possible, a feature that was still missing from academic literature regarding this specific area, the EU’s CSDP.

Details

Transforming Government: People, Process and Policy, vol. 15 no. 3
Type: Research Article
ISSN: 1750-6166

Keywords

Book part
Publication date: 21 November 2022

Andrey Makarychev

This chapter seeks to look at the most important trends in international relations and global affairs spurred by the coronavirus crisis, and its long-term repercussions. In this…

Abstract

This chapter seeks to look at the most important trends in international relations and global affairs spurred by the coronavirus crisis, and its long-term repercussions. In this analysis the author adapts the current biopolitical scholarship to such disciplines as security studies, foreign policy analysis, international relations and regional studies, and world politics and globalization. The chapter starts with discussing the biopolitics of the coronavirus crisis from a security perspective that requires a juxtaposition of COVID-19 emergency with some other securitized biopolitical events and experiences such as the war on terror and the refugee crisis. When it comes to the global level, the analysis includes the new roles of global organizations and their contribution to the fight against COVID-19. Another perspective is grounded in the discussions on the idea of “the international” and the reverberations of COVID-19 for the entire system of inter-state/inter-governmental/trans-national relations, including its regional dimensions. From the viewpoint of national foreign policies, the pandemic can be viewed as a global calamity producing new forms of diplomatic activity that significantly re-actualize and expand the concepts of biodiplomacy and health diplomacy.

Book part
Publication date: 1 September 2008

Liliane Bensahel, Steven Coissard and Claske Dijkema

According to the 2005 Human Development Report, if the number of conflicts has decreased since 1990, the last two decades are still ridden with violent disputes. These conflicts…

Abstract

According to the 2005 Human Development Report, if the number of conflicts has decreased since 1990, the last two decades are still ridden with violent disputes. These conflicts are distinct from previous periods in the sense that victims are no longer primarily soldiers or military personnel, but also civilians. Women and children are the most vulnerable in these conflicts (the number of civilian loss today is about 90%, the majority being women and children). Because of their social status and sex, women are subjected to several types of violence: rapes, sexual slavery, forced pregnancy, mutilation, or forced sterilization. Far more than the number of victims, the consequences of these conflicts on human development in terms of growth reduction due to infrastructure damages, and to food, health, and education system dislocations are important cost factors and must be taken into account (UNDP, 2005). And nevertheless, all of which revolves around the conflicts has always been considered as men's prerogatives. National and international institutions responsible for these issues are generally composed of men. Decisions, made about conflicts and peace, are often issued by men. Women's needs, opinions, and expectations are rarely taken into account. The specificity of the woman's role has not yet been put in integrated decision-makings, whether concerning the reintegration of women fighters after conflicts, their participation in the resolution process and the prevention of conflicts, or whether concerning postconflict reconstruction. Women associations have worked a lot to be heard and to be represented in various political authorities.L’absence des femmes dans les lieux de décisions et de pouvoir (ou quand elles sont représentées la place singulière qu’elles occupent) est l’un des symptômes qui révèlent un dysfonctionnement de la démocratie et oblige à reconsidérer les contours mêmes de la notion de citoyenneté, étant entendu que les femmes ne sont pas le seules cibles de l’exclusion et que ces questions s’inscrivent dans un contexte politique plus large ou exclure est devenu un mode de gouverner1. (Apfelbaum, 1996)

Details

War, Peace and Security
Type: Book
ISBN: 978-1-84950-535-2

Article
Publication date: 11 November 2021

Joseph Ikechukwu Uduji, Elda Nduka Okolo-Obasi and Simplice Asongu

The purpose of this paper is to critically examine the multinational oil companies (MOCs) corporate social responsibility (CSR) initiatives in Nigeria. Its special focus is to…

Abstract

Purpose

The purpose of this paper is to critically examine the multinational oil companies (MOCs) corporate social responsibility (CSR) initiatives in Nigeria. Its special focus is to investigate the impact of the global memorandum of understanding (GMoU) on reducing incidents of electoral violence in oil-producing communities.

Design/methodology/approach

This paper adopts a survey technique, aimed at gathering information from a representative sample of the population, as it is essentially cross-sectional, describing and interpreting the current situation. A total of 1,200 households were sampled across the Niger Delta region of Nigeria.

Findings

The results from the use of a combined propensity score matching and logit model indicate that the GMoU model made a significant impact in deterring occurrences of electoral violence when interventions on cluster development boards are designed to mitigate the intricate of political clashes in the region.

Practical implications

This implies that CSR interventions of MOCs play a vital role in reducing incidents of electoral violence in Nigeria’s oil producing region.

Social implications

Reducing the increasing electoral violence in the oil host communities, will, in turn, create an enabling environment for more extensive and responsible business of Multinational Corporation in Sub-Saharan Africa.

Originality/value

This paper extends and contributes to the literature on CSR initiatives of multinational enterprises in developing countries and the rationale for demands for social projects by host communities. It concludes that business has an obligation to help in solving problems of public concern.

Details

Journal of Global Responsibility, vol. 13 no. 2
Type: Research Article
ISSN: 2041-2568

Keywords

Article
Publication date: 13 July 2023

Reşat Bayer

This study aims to contribute to discussions on peace between hostile nonmajor powers by focusing on the behavior of major powers. Specifically, alliances between nonmajor and…

Abstract

Purpose

This study aims to contribute to discussions on peace between hostile nonmajor powers by focusing on the behavior of major powers. Specifically, alliances between nonmajor and major powers are explored to determine whether such ties contribute to transitions to higher levels of peace. Moreover, systemic factors involving power dynamics and relationships between major powers are also evaluated.

Design/methodology/approach

Multiple data sets which altogether covered the era from 1816 to 2010 were analyzed. All pairs of countries that were former foes were considered. Cox hazard regression was conducted.

Findings

Systemic instability is influential at transitions from lowest levels of peace for nonmajor power dyads. Eras where major powers are operating multilaterally appear to play a highly limited role in nonmajor powers attaining stable peace. However, alliances with major powers are relatively more crucial in these discussions for nonmajor powers and contribute to higher levels of peace being attained by nonmajor powers.

Research limitations/implications

Further research in particular with case studies can help to elucidate and extend the statistical findings.

Practical implications

Based on the findings, the design and operations of alliances can create more space to hear a wider range of issues that allies can be facing.

Originality/value

While major powers clearly have considerable capacity and global outreach, there has been little attention to whether and how they contribute to former foes attaining higher quality of peace.

Details

International Journal of Conflict Management, vol. 35 no. 1
Type: Research Article
ISSN: 1044-4068

Keywords

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