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To identify QFD best practices and understand factors that contribute to successful QFD application.

A field research study is presented that summarises the use of QFD in a number of companies operating in Brazil. The paper reports multiple case studies conducted in organizations that have already achieved maturity in QFD implementation.

The study identified areas of QFD best practice such as the development of matrices and voice of customers, interaction with other organizational practices (e.g. TQC system and other methods and techniques), and less traditional QFD applications (concept definition, strategic planning, and developing a global product). The study also identifies QFD implementation success factors related to organizational characteristics (e.g. management support for QFD and cross‐functional involvement in QFD project), data sources (e.g. existing data sources and QFD‐driven data sources), and QFD tools and techniques such as use of advanced phases of quality deployment (e.g. development of different matrices, comprehensive QFD, integration of analytical techniques and QFD).

A useful source to be used by organizations that have been implementing QFD for product development or for those that plan to employ the method.

The paper offers practical and applied information on QFD implementation while identifying areas of best practice within a variety of situations. It will be useful for both academics and practitioners.

In recent decades, a framework for management performance has proven to be an important management practice for achieving organisational performance excellence. In this sense, the purpose of this paper is to analyse how a specific company manages to achieve performance excellence through the attainment of the Brazilian National Quality Award.

The study adopts a case-based approach using a single unit of analysis that might be considered a revealing case. The company studied is one of the largest companies in the information and financial analysis sector in Latin America and is part of a major worldwide corporation. Semi-structured interviews with senior managers and document analysis were used for data collection, with content and inductive analysis performed a posteriori.

The main results outline the approach adopted by the company for each performance excellence award criterion and highlight some of the relevant organisational practices, especially those related to the nature of the company’s businesses. The findings show that the top management has been an essential driving force in transforming the managers at all levels into agents of improvement at the studied company. Additional key points are the deployment of the company’s “shared values” throughout the company and the implementation of a medium- and long-term comprehensive strategic plan focused on the award criteria. The company’s strategic system has been a driving force of its success.

For a more extensive empirical validation, further replications using other samples are needed to ensure the external validity of these findings.

This paper is one of the few published studies discussing business excellence in emerging economies, which is not observed very often in developing markets. In addition, the paper focuses on promoting a culture of quality, a less common phenomenon in the economies of developing countries than in those of developed nations. Finally, this paper may be useful for practitioners and academics interested in the subject of quality and performance excellence.

The purpose of this paper is to investigate Six Sigma implementation in the subsidiaries of General Electric (GE) located in Brazil and to explore the role of the quality culture of headquarters in overcoming common obstacles to Six Sigma implementation reported by other studies.

An exploratory survey was the basis for gathering data for this study. A structured questionnaire was developed covering issues related to Six Sigma implementation, such as experienced benefits, main outcomes, and metrics adopted by companies. Data from eight GE subsidiaries were qualitatively analyzed. The findings were discussed in the light of other studies conducted in Brazil as well as in other developing countries in the context of the role of existing quality culture in overcoming barriers to Six Sigma implementation.

The findings revealed that Six Sigma at GE subsidiaries achieved better results in comparison with the results obtained by other Brazilian companies reported in the literature. GE quality culture aspects such as top management commitment, high investment in training, recognition schemes, and development of a well-planned infrastructure were identified as valuable to overcome common barriers to Six Sigma implementation. Moreover, the findings showed a strong alignment with the goals and practices of GE headquarters, which is an evidence of the quality culture that exists in GE and that allows all GE businesses achieve benefits with Six Sigma.

Since limited empirical research has been conducted concerning Six Sigma implementation in developing countries, this paper aspires to contribute to Six Sigma body of knowledge by illustrating the practices of a world benchmark corporation.

ISO 9001 certification assures that a company employs a quality system, which provides trust for the customers but this system does not assure the quality of the products. It is then necessary to apply other methods and tools to achieve the demanded quality. This paper aims to propose a framework for combining ISO 9001 requirements with quality function deployment (QFD).

A theoretical framework is developed followed by an empirical application. The framework consists of three components: quality assurance items, critical operational functions, and requirements of the ISO 9001: 2000 quality management system. The framework is then applied in a company that produces surge arresters.

Main results indicate that the proposed framework may assist in developing products and prioritising quality assurance items, critical operational functions, and ISO 9001: 2000 requirements. The empirical application provided an effective case of QFD full usage. In addition, the application was useful to the company not only for achieving a better organizational quality structure, but also for recording company knowledge through QFD.

For more extensive empirical validation further replications among other samples are needed for external validation of the findings.

Although QFD is extensively explored in the literature, this paper is one of the few published studies that report and discuss the use of QFD with ISO 9001. In addition, the proposed framework may be useful for practitioners and academics, who deal with the subject of quality.

This article aims to synthesize and integrate current research on customer experience (CX), identifying the intellectual structure of the field, systematizing a conceptual framework and identifying future research opportunities.

To analyze 629 articles published in peer-reviewed journals in almost four decades, this study employs both bibliometric co-keyword and thematic literature analysis in a complementary way.

This article maps the CX literature by describing its intellectual structure in terms of three research domains (customer, organizational and technological), their corresponding most relevant research themes and topics. Moreover, this study develops a conceptual framework and research propositions to summarize and integrate the CX literature. This work recognizes technology as an important driver for the development of CX research. Lastly, this article provides future research opportunities for moving the field forward, considering an integrative view among domains.

This paper complements other reviews on CX by using a novel methodological approach (co-keyword and thematic analysis) that enables the identification and visualization of the CX intellectual structure. In addition, the study explores the increasing connection between technology and CX research, by raising evidence that technology, by continuously modifying services and consequently CX, has become a transversal component in the research field. These outcomes may be useful for academics and practitioners.

Product-service systems (PSS) are regarded as highly sustainable solutions. However, studies identifying and comparing the sustainable potential of product-service offerings by considering the three sustainability dimensions are still scarce. This paper aims to benchmark and analyse the sustainable potential of a use-oriented PSS, showing the influence of the context of implementation on the sustainable potential of the solutions.

By adopting a competitive benchmarking approach, six bicycle-sharing systems from different countries were selected for analysis. The main sustainability-related aspects in use-oriented PSS (the systems investigated) were identified through a literature review. Multiple secondary sources were used to collect data about the analysed PSS. A qualitative analysis was conducted through triangulation of the sources to identify and compare the systems by considering the selected sustainability aspects.

The main results show that use-oriented PSS provide a range of economic, social, and environmental benefits, confirming the sustainable potential of such solutions. Several similarities between the systems have been identified, along with some differences, especially regarding their integration with other transport systems and the use of renewable energy, which can affect users' acceptance, operation efficacy, and overall sustainable potential of the solutions.

This study identifies best practices that can be considered by other bike-sharing businesses to improve their sustainability potential.

This study identifies and explores the sustainable potential of bicycle-sharing solutions using a benchmark approach. It augments existing empirical knowledge on sustainable PSS and business models by revealing best practices, including the context that may enhance the sustainability potential of the solutions regarding environmental, economic, and social benefits.

The purpose of this paper is to propose a methodology to support the Hoshin Kanri (HK) process taking into account the variance of senior managers’ perspective regarding the relationships among objectives, key performance indicators and continuous improvement (CI) projects.

A four-step methodology incorporates the A3 report into the HK, whose deployment was weighted by the variability among managers’ perception about the importance of each decision. This methodology was applied in a market-leader Mexican auto parts manufacturing company that is undergoing a Lean Manufacturing (LM) implementation.

The results indicate that the proposed methodology provides an easier approach to consolidate different perspectives and weight the importance of CI projects. Moreover, it minimizes the possibility of managerial conflicts or the influence of a determined senior manager on others’ opinions during the deployment and prioritization.

This work may be of great interest to managers, consultants and professionals who deal with the implementation of LM and wish to prioritize the importance of CI projects within the perspective of HK.

HK provides a systematic approach to integrate strategic management with daily routine management through an adequate deployment of organizational policies to all levels. However, companies usually struggle with several issues such as the style of senior managers and consensus establishment among different opinions, which emphasizes the relevance of the proposed methodology in this study.

The purpose of this paper is to investigate whether the use of quality function deployment (QFD) may contribute to developing innovative products. Its point of departure is the author's earlier research that investigated the application of QFD to product development in companies operating in Brazil.

A case study approach with companies from different industries is employed in this paper. A questionnaire was used to gather data from four companies by checking some aspects of QFD projects with regard to innovation. Typical QFD projects with respect to product typology (platform or derivative) and their level of complexity are also analysed.

The main results indicated that QFD may assist in developing innovative products, but is limited to additions to existing lines, product repositioning, and product improvement.

One constraint was the limited number of companies and projects analysed so that replications among other samples are needed to validate current findings.

Although QFD is extensively explored in the literature, this paper is one of the few published studies that report and discuss the relationship between QFD and innovation.

Project portfolio management (PPM) has been recognized as critical for the productivity of research and development (R&D) investments, but empirical research on PPM use and outcomes in non-commercial R&D environments is limited. The purpose of this paper is to investigate PPM processes and outcomes in a unique R&D context within Brazilian electric power utilities.

An exploratory best practice survey was used to collect data on PPM processes, methods and performance results in the power sector. Analysis of the data employs descriptive statistics and comparative analysis in the light of the literature.

The findings emphasize the importance of strategic value and the need for PPM to be customized for the specific context. The results also demonstrate the importance of adopting selection criteria and measures in accordance with the organizations strategic goals.

The findings may help organizations better understand how PPM can be tailored for the environment. PPM managers in utilities and other non-commercial R&D environments may find guidance in tailoring and improving their PPM approaches.

The contributions of this paper are twofold. First, it provides empirical findings to support PPM concepts on strategic alignment and the importance of context by demonstrating how PPM works to deliver strategy in a unique environment. Second, it contributes to the management of R&D projects and portfolios in power utilities, providing an example and analysis that may offer guidance. The contributions from this study may also offer insights that are valuable for R&D management in other utilities, or for R&D management in general.

Since the importance of implementing portfolio management is growing world‐wide, this paper seeks to report on case‐based research on portfolio management in a company that implemented it along with a new product development process.

This paper uses a case study approach conducted in a manufacturing company in Brazil. Data were gathered through participation in portfolio meetings, non‐structured interviews, and document analysis; results were aggregated a posteriori to construct the case.

The paper finds that portfolio management was implemented using a framework which employed a scoring system and qualitative information. The empirical evidence lends support to the existence of portfolio management practices as identified in the literature. In addition, the use of the proposed framework assisted the company in putting in place a methodology to select the right projects and to allocate both capital and personnel resources.

The paper is limited to a single case study. Replications among other samples are needed to validate current findings.

This paper is one of the few published studies that report on and discuss the implementation of portfolio management in a country in South America.