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Article
Publication date: 8 April 2022

Edi Suandi, Herri Herri, Yulihasri Yulihasri and Syafrizal Syafrizal

This paper aims to investigate the influence of Islamic marketing ethics and convergence marketing on competitive advantage and bank performance.

Abstract

Purpose

This paper aims to investigate the influence of Islamic marketing ethics and convergence marketing on competitive advantage and bank performance.

Design/methodology/approach

This study is based on a survey of 204 Indonesian branch managers from the Islamic banking industry. Results were produced with the partial least square approach.

Findings

Results revealed that Islamic marketing ethics and convergence marketing have sufficient confidence to have significant influences on competitive advantage, producing a positive association with a competitive advantage. However, Islamic marketing ethics and convergence marketing did not influence bank performance directly. Competitive advantage positively mediated the relationship. Furthermore, organizational digital literacy did not moderate the relationship between convergence marketing and bank performance.

Research limitations/implications

This study contributes to the conceptualization of convergence marketing and the identification of its effects on competitive advantage and bank performance. The identification of convergence marketing in this dissertation contains dimensions of mobile, security, foreign currency, holistic and interactivity as different aspects from the steps of Islamic banks to digitize their services to the internet in a single application. The results also indicate that convergence marketing does not have a direct effect on bank performance but has an indirect effect through competitive advantage. Convergence marketing must first create a bank advantage over its competitors to have a good effect on bank performance.

Practical implications

This study offers many opportunities for Islamic bank marketers to improve performance. Many Islamic banks currently do not implement Islamic marketing ethics consistently and thoroughly. The results of this study encourage Islamic banks by showing that the more intensive and consistent they are in implementing Islamic marketing ethics, the better their competitive advantage and the higher the performance. This effort can be done in various ways, such as offering tariffs/ratios of services transparently to customers, not exaggerating the benefits of the products offered to distort customer expectations, building brands that can strengthen customer confidence in Islamic banks and only offering products and services with high-quality standards.

Limitation and future research

This study uses a sample of Islamic banking so that it is still limited to certain types of banks. Future research needs to conduct model testing in different contexts such as conventional banking. In addition, further research needs to use the capabilities or capabilities of bank IT as a moderator in the effect of convergence marketing on bank performance. Future research also needs to control for more variables and use a scale that is more complex than the binary scale (for example, the percentage of share ownership or territory in the scope of the province or district/city).

Originality/value

This research views the Islamic bank competitiveness through the lenses of Islamic ethical theory and convergence marketing theory.

Details

Journal of Islamic Marketing, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1759-0833

Keywords

Article
Publication date: 19 September 2019

Chih-Hsing Liu, Angela Ya-Ping Chang and Yen-Po Fang

The purpose of this paper is to propose a new integrated model that combines the concepts of network ties (e.g. political ties and business ties), the organization of…

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Abstract

Purpose

The purpose of this paper is to propose a new integrated model that combines the concepts of network ties (e.g. political ties and business ties), the organization of internal critical attributes (such as social capital, human capital and innovation capability) and analyses of how those critical attributes influence organization performance and competitive advantage.

Design/methodology/approach

A structural equation model and three-way interactions in moderated multiple regressions was used to test the hypotheses on a sample of 621 cultural and creative industry (CCI) managers in Taiwan.

Findings

The results indicate that human capital mediates the relationship between social capital and innovation capability. Furthermore, innovation capability also plays a mediating role in connecting the relationships between human capital, competitive advantage and organizational performance. The findings indicate that business ties strengthen the relationship between social and human capital. The level of human capital is at its peak when social capital, business ties, and political ties considerably interact with one another.

Research limitations/implications

The present study conceptualized the topic and systematized the questionnaire design and data collection, statistical analysis, and report writing. This study performs a systematic analysis to present the research but does not employ in-depth qualitative interviews to analyse the essential attributes of the different entrepreneurial styles. In-depth interviews enable the interviewees to completely depict their feelings, experiences, motivations, emotions and attitudes. Thus, this method can provide an in-depth analysis. Studies can be conducted to analyse the complexity of the processes involved.

Practical implications

This study determines and emphasizes that networking with various factors to create innovation is the key to enhancing competitive advantage and organizational performance. Innovation is a unique characteristic and a basic kinetic energy that affects various strategic organizational behaviours that positively influence competitive advantage and facilitate organizational performance. Hence, CCI firms need to consider market orientation and innovation in this highly competitive environment.

Originality/value

To the best of the knowledge, how CCI firms use networking sources to create competitive advantage and organizational performance, thereby promoting the development of the CCIs of Taiwan, has not been analysed in the tourism-related literature. Thus, the present study provides a significant contribution to the human capital literature, in which empirical research analyses the three-way interaction and demonstrates the empirical insights that may be used to study human capital. The findings reported in this study will encourage future researchers to employ multilevel human capital perspectives.

Details

Management Decision, vol. 58 no. 3
Type: Research Article
ISSN: 0025-1747

Keywords

Article
Publication date: 1 October 2005

Aradhana Khandekar and Anuradha Sharma

The purpose of this article is to examine the role of human resource capability (HRC) in organisational performance and sustainable competitive advantage (SCA) in Indian…

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Abstract

Purpose

The purpose of this article is to examine the role of human resource capability (HRC) in organisational performance and sustainable competitive advantage (SCA) in Indian global organisations.

Design/methodology/approach

To carry out the present study, an empirical research on a random sample of 300 line or human resource managers from nine Indian and foreign global organisations, from New Delhi (the National capital region of India) is carried out. The principal research method employed included the sample and measurements tools, and data analysis concerning the human resource capabilities for organisational performance and sustainable competitive advantage by using SPSS package 12.

Findings

The findings of the study reveal that human resource capabilities are positively correlated to organisational performance. Furthermore, human resource capability was found to be a significant predictor of sustainable competitive advantage.

Research limitations/implications

More samples from different Indian companies, especially middle and small scale industries, can enrich the current study.

Practical implications

This study contributes to the existing theory about the strategic importance of human capital for organisational performance and sustainable competitive advantage from resource‐based view of the firm in the Indian context.

Originality/value

The study will contribute to the understanding of Indian human resource management (HRM) as an imperative for strategic HRM and international human resource management. Business organisations will get an insight into the Indian business scenario and can chalk out their strategic policies and human resource planning with this perspective.

Details

Education + Training, vol. 47 no. 8/9
Type: Research Article
ISSN: 0040-0912

Keywords

Article
Publication date: 23 September 2021

Shafique Ur Rehman, Stefano Bresciani, Khurram Ashfaq and Gazi Mahabubul Alam

This study aims to examine the influence of intellectual capital and knowledge management on competitive advantage with the mediation role of innovativeness in the…

Abstract

Purpose

This study aims to examine the influence of intellectual capital and knowledge management on competitive advantage with the mediation role of innovativeness in the Pakistan manufacturing industry. Moreover, differentiation strategy is used as a moderator between innovativeness and competitive advantage.

Design/methodology/approach

The data was collected from 387 manufacturing firms in Pakistan through questionnaires. Purposive random sampling was used to collect data. The partial least square structural equation modeling (PLS-SEM) method is used to test the proposed hypotheses. This study followed multiple regression analyses to see the influence of intellectual capital, knowledge management, innovativeness and differentiation strategy on competitive advantage.

Findings

The results elucidate that intellectual capital and knowledge management significantly determines innovativeness and competitive advantage. Moreover, innovativeness significantly mediates between intellectual capital, knowledge management and competitive advantage. Besides, innovativeness significantly determines competitive advantage. Business strategies significantly lead to competitive advantage. Finally, business strategies significantly moderate between innovativeness and competitive advantage.

Practical implications

The research highlight an important issue that how manufacturing sector management uses intellectual capital, knowledge management, innovativeness and business strategies in determining competitive advantage. Besides, it covers the gap and assists the management of the manufacturing sector to focus on exogenous constructs to examine competitive advantage.

Originality/value

This study adds value to the body of knowledge by focusing on predictors that impact competitive advantage. This initial study determines intellectual capital and knowledge management influence on competitive advantage and innovativeness as a mediator by using resource orchestration theory. Moreover, differentiation strategy is used as moderating variable between innovativeness and competitive advantage. The managers, students and researchers can obtain benefits from this study.

Details

Journal of Knowledge Management, vol. 26 no. 7
Type: Research Article
ISSN: 1367-3270

Keywords

Article
Publication date: 7 April 2020

César-Augusto Bernal, Norbey Amaya, Alicia Gaviria-Peñaranda and Anne Marie Zwerg-Villegas

The aim of this study is to analyze the importance of knowledge in reaching organizational objectives (long-term organizational goals) and in constructing competitive

Abstract

Purpose

The aim of this study is to analyze the importance of knowledge in reaching organizational objectives (long-term organizational goals) and in constructing competitive advantage (value-added) and identifying the impact of this knowledge on organizational performance of franchised restaurants in an emerging market.

Design/methodology/approach

Likert-scale surveys were applied to 50 managers representing 80% of the franchised restaurant business in Bogotá, Colombia. Data processing was performed through descriptive statistics, multiple correspondences analysis (MCA) and logit regression (LR).

Findings

Results indicate that 1) of the set of factors that contribute to the achievement of franchise objectives, personnel motivation and continuous environmental scanning are the most important; 2) the primary sources of knowledge for construction of competitive advantage are clients and providers; and 3) the most significant impact of knowledge occurs in human resource and organizational development and in increased earnings.

Practical implications

The study provides evidence of the role and the impact of knowledge in the performance of franchised restaurants and thereby contributes to academic analysis and managerial decision-making.

Originality

This study provides aggregated and disaggregated analysis of empirical data on the role of knowledge in franchised restaurants, a sector with limited extant research in the context of emerging markets.

Article
Publication date: 1 February 2003

Ashok Jashapara

This research examines the principal assumption underlying the learning organization literature that organizational learning leads to increased organizational performance

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Abstract

This research examines the principal assumption underlying the learning organization literature that organizational learning leads to increased organizational performance and explores the role of organizational learning, culture and focused learning on organizational performance. The study is based on a stratified sample of 181 UK construction firms and adopts a structural equation methodology. As no scales exist from prior research, a new instrument is developed for a learning organization. The results suggest that double‐loop learning and cooperative cultures have a positive effect on organizational performance. The effect of competitive forces means that organizational learning focused on efficiency and proficiency leads to competitive advantage in the UK construction industry.

Details

The Learning Organization, vol. 10 no. 1
Type: Research Article
ISSN: 0969-6474

Keywords

Article
Publication date: 9 August 2011

Gyan Prakash

This paper aims to conceptualize the role of service quality in the manufacturing supply chain, present a scale to measure the same, and a model that proposes that…

4212

Abstract

Purpose

This paper aims to conceptualize the role of service quality in the manufacturing supply chain, present a scale to measure the same, and a model that proposes that internal and external service quality initiatives lead to loyalty and satisfaction of supplier, which in turn are determinants of competitive advantage and organizational performance of the focal organization.

Design/methodology/approach

The research design for this paper includes a combination of literature review, exploratory interviews with scholars and practitioners, and a survey of 156 practitioners in three automobile‐manufacturing companies in North India. Structural equation modeling has been used for data analysis.

Findings

The paper has developed a scale to measure service quality in the supply chain, and presented a model and set of propositions related to service quality in the supply chain. The model proposes linkages of service quality with loyalty, satisfaction, competitive advantage and organizational performance. The author has empirically tested the model at supplier‐manufacturer dyad and found that the data fit the model.

Research limitations/implications

Future researchers could validate this scale, and empirically test the proposed model. Insights derived from supplier‐manufacturer dyad may be transferred to other dyads of supply chain such as manufacturer‐distributor, distributor‐retailer, and manufacturer and its own employees.

Practical implications

This study would be of interest to manufacturing industry practitioners interested in internal and external service quality improvements. This study finds support for strengthening relationships between a focal organization and its suppliers. Service quality‐based business processes can help strengthen business relationships, develop synchronized linkages between supply chain members, and consequently gain competitive advantage.

Original/value

There are few empirical studies that measure service quality in manufacturing industries or the supply chain. The role of internal and external service quality and their linkages with loyalty, satisfaction, competitive advantage and organizational performance has previously not been conceptualized.

Details

Supply Chain Management: An International Journal, vol. 16 no. 5
Type: Research Article
ISSN: 1359-8546

Keywords

Article
Publication date: 1 January 2004

Phil Bretherton

National competitive advantage is a model which is widely taught in business schools but there has been limited research into its usefulness for managers and policy makers…

Abstract

National competitive advantage is a model which is widely taught in business schools but there has been limited research into its usefulness for managers and policy makers in particular economies and industries. This research looks at New Zealand, and in particular its wine industry as a context for the national competitive advantage model. The literature discusses the influence that both organisational resources and national competitive advantage have on organisational performance and profitability, examining such factors as domestic demand, the factors of production, related and supporting industry, the nature of domestic rivalry and how organisations are developed and managed. The data was gathered from CEO's of wineries, plus industry and national reports on the performance of the wine industry and the New Zealand economy. The research found that New Zealand suffers from policy inconsistencies, poor performance of senior management and competitive disadvantage in research and development, licensing, value chain management, regional sales and international distribution. Also, new knowledge created in Universities and Research Centres is not being transferred adequately to new and growing firms. However, it performs well in terms of competition policy, taxation and trade liberalisation. The New Zealand wine industry has both extensive and intense competition, has limited access to venture capital and does not have effective cluster development. There is considerable work to be done by the wine industry in terms of developing human capital and innovation if it is to remain internationally competitive. Also, it is essential to work co‐operatively in international markets and to identify clearly defined target market segments.

Details

International Journal of Wine Marketing, vol. 16 no. 1
Type: Research Article
ISSN: 0954-7541

Keywords

Article
Publication date: 21 November 2008

Tim O'Shannassy

Competitive advantage is an important construct in the strategy discipline. The purpose of this paper is to explore an appropriate definition of competitive advantage

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Abstract

Purpose

Competitive advantage is an important construct in the strategy discipline. The purpose of this paper is to explore an appropriate definition of competitive advantage, seek to identify sources of competitive advantage for firms and improve understanding of why in many industries for many firms competitive advantage is only a temporary outcome due to the influence of environmental uncertainty.

Design/methodology/approach

The paper undertakes a synthesis of classic and contemporary insights into competitive advantage in the literature to assist the development of several research propositions.

Findings

By introducing the perceived environmental uncertainty construct to discussion on the relationship between firm resources, competitive advantage and organization performance, understanding of sustained competitive advantage and temporary competitive advantage is enhanced.

Research limitations/implications

Through the development of the research propositions the paper helps to clarify terminology and provide several suggestions for future research.

Practical implications

The findings contribute to the evolution of strategic management practice by giving some insight to practitioners as to when and where firm resources may be useful by explaining these links between environmental uncertainty, firm resources, competitive advantage, and organization performance. A brief illustration of these connections in the context of BHP Billiton Limited is provided to link theory to practice.

Originality/value

Competitive advantage remains a poorly understood construct in the strategy literature and the subject of much discussion. This paper sets out to clarify understanding and stimulate debate in an area that is not well understood.

Details

Journal of Strategy and Management, vol. 1 no. 2
Type: Research Article
ISSN: 1755-425X

Keywords

Article
Publication date: 5 March 2018

Ahmad Firdauz Abdul Mutalib, Maimunah Sapri and Ibrahim Sipan

The purpose of this paper is to improve the existing model developed by Hsu and Sabherwal (2012) by developing a new dimension of the relationships between a group of…

Abstract

Purpose

The purpose of this paper is to improve the existing model developed by Hsu and Sabherwal (2012) by developing a new dimension of the relationships between a group of constructs (knowledge elements, mediating constructs and facility management [FM] organisational performance) in the model of FM organisational performance.

Design/methodology/approach

The paper reviews the theoretical studies empirically to all of the knowledge elements (learning culture, intellectual capital and knowledge management) literature, mediating constructs (customer performance, efficiency, innovation and dynamic capabilities) and the organisational performance that relates to FM.

Findings

The paper identifies the relationships between the knowledge elements, mediating constructs and the FM organisational performance. Subsequently, a proposal of relationships was made to develop the FM organisational performance model.

Research limitations/implications

The model provides a possible explanation of relationships between the knowledge elements, mediating constructs and the FM organisational performance. Thus, the understanding of the identified relationships will provide a new direction in improving the FM organisational performance.

Originality/value

Addressing lack of research in identifying the importance of relationships between knowledge and the FM organisational performance, the paper conceptualises the potential relationships into a proposed model. The proposed model integrates with a new mediating construct into the existing research model, which is customer performance. Moreover, knowing that the nature of FM organisation is more towards the non-financial aspects, the paper investigates the nature of the efficiency and organisational performance that is not based on the financial performance, but rather the ability to optimise organisational resources, to achieve organisational goals and customer needs.

1 – 10 of over 60000