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1 – 10 of 36This paper aims to set up a natural experiment as action research and to develop a framework of cognitive distance of informants to improve the initiation of service…
Abstract
Purpose
This paper aims to set up a natural experiment as action research and to develop a framework of cognitive distance of informants to improve the initiation of service encounter-based innovation.
Design/methodology/approach
Natural experiment as action research in one Scandinavian case company is used. This paper includes a longitudinal study over 10 month’s duration.
Findings
An organisational support system and an improved front-office innovation climate were set up which generated a new system for information gleaning. A framework of cognitive distance was induced from transcriptions of interviews and transcriptions.
Research limitations/implications
Only one Scandinavian company and a limited number of informants were activated. Also, the time period only included the initiation phase of service encounter-based innovation.
Practical implications
Three different strategies are suggested to respond to different types of word-of-business.
Social implications
Cognitive distance is a generic concept which relates to all human interaction and communication. It can explain why it is so difficult to “get things across”.
Originality/value
This paper presents a new theory in an emerging innovation field, open/user-driven innovation. Theory from business marketing, service encounter and innovation is also used.
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Corina Pascu and Marc van Lieshout
The paper attempts to reflect on user empowerment enabled by three contemporary approaches, namely living labs, open innovation and social computing, as innovation instruments for…
Abstract
Purpose
The paper attempts to reflect on user empowerment enabled by three contemporary approaches, namely living labs, open innovation and social computing, as innovation instruments for innovating products and services based on next generation networks (NGNs).
Design/methodology/approach
The paper takes the form of a literature review, with limited environmental scanning of web sources, industry news, etc.
Findings
User‐centric services can be a catalyst for promoting future service ecosystems over NGN. Open strategies may prove to be profitable avenues for incumbents who may consider the extension of the market from access services into value added services. The living lab perspective, used as an approach of developing NGNs, introduces the opportunity to open new markets in new regions where new products and services can be tested and deployed. Living labs can also be used to go beyond the current “launch‐and‐learn” approach in online social communities to active end‐user participation in the online communities' development process. NGNs may be particularly useful for social computing, by offering incentives to create novel services that are fully created, developed and deployed by users.
Originality/value
This paper argues that user‐led innovation could be a significant paradigm shift for innovating products and services, particularly in the specific context of NGNs. It argues that this focus is lacking today, with most of the attention on specific NGN technology and infrastructure issues.
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Online user innovation community (OUIC) has become a vital source for enterprises to obtain user innovation ideas and interact with users in new product development. However, most…
Abstract
Purpose
Online user innovation community (OUIC) has become a vital source for enterprises to obtain user innovation ideas and interact with users in new product development. However, most studies only focus on the relationship between users and ideas, often ignoring the influence of employees in the innovation platform. The purpose of this study is to explore the impact of employee behaviors on idea quality in OUIC.
Design/methodology/approach
In this paper, the authors collected sample data of open user innovation community – Idea Exchange – and then, the authors examined the direct roles of employee’s idea generation behaviors and idea promotion behaviors on idea quality and the moderating roles of social networks position and enthusiasm by using binary logistic regression model.
Findings
Results indicated that employee’s idea generation behaviors and idea promotion behaviors have a positive influence on users’ idea quality. Also, the social network position and characteristics show the moderation effect of employee behavior and idea quality.
Originality/value
This study is different from prior studies because it emphasizes the role of employees in the open source platform. The findings suggest that enterprises and platform managers pay more attention to the impact of employees and improve the quality of ideas and promote the development of OUIC.
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Arabella Mocciaro Li Destri and Giovanna Lo Nigro
The purpose of this paper is to analyse the possibility for firms to consider institutional settings to systematically direct dispersed individual efforts of discovery and…
Abstract
Purpose
The purpose of this paper is to analyse the possibility for firms to consider institutional settings to systematically direct dispersed individual efforts of discovery and invention towards objects (products or processes) of their interest in order to enhance their value creation capacity.
Design/methodology/approach
The authors conduct a comparative analysis of the different institutional settings within which software products are invented and produced – closed producer-centred model, open user-centred model, and hybrid interactive producer-user model.
Findings
The authors draw indications regarding the possibility to design institutional settings for value creation and the potential pitfalls tied to these strategic tools.
Originality/value
A theoretical framework is elaborated in order to understand the different ways in which institutional contexts influence and direct value creation processes. The model analysed shows the firms’ deliberate attempt to stimulate a dynamic process of social interaction and communication which may foster higher levels of creativity and innovation. In order to guarantee the necessary accessibility and to sufficiently motivate external programmers towards the perception of a new code, the firm has to surrender the traditional source through which it appropriates value: barriers to the accessibility of the code developed through IPRs. The adoption of an institutional setting which facilitates dynamic value creation processes suggests, therefore, the need to turn to dynamic mechanisms for value appropriation in parallel.
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Lara Agostini, Anna Nosella, Riikka Sarala, J.-C. Spender and Douglas Wegner
Based on the growing interest devoted to knowledge management (KM) in inter-organizational contexts, the purpose of this paper is to systematize existing literature and understand…
Abstract
Purpose
Based on the growing interest devoted to knowledge management (KM) in inter-organizational contexts, the purpose of this paper is to systematize existing literature and understand how it developed over time, thus tracing its roots and evolution to unveil gaps and suggest new promising areas for future research.
Design/methodology/approach
This study used bibliographic techniques to analyze a sample of 85 studies along three main periods (1998-2010, 2011-2014 and 2015-2019). In particular, this study focused on co-occurrences of keywords to identify the most dominant themes, as well as connections among these themes.
Findings
Overall, the review shows the main outlets that have published papers on the topic of KM in inter-organizational contexts, as well as the theoretical background this research builds on. The temporal analysis exhibits the core topics that have persisted and grown consistently over time as the links between KM, innovation and networks. In addition, the review highlights new emerging themes, such as the human and social side of KM, and new interesting contexts of study (e.g. coopetition and open/user innovation), which opens exciting avenues for new research opportunities.
Originality/value
This study illustrates the conceptual structure of the field in three distinct periods and contributes to a more nuanced understanding of the key topics and their interrelatedness within the area of KM in inter-organizational contexts. Both researchers and practitioners can profit from the study because it reveals consolidated topics while identifying areas that still need to be investigated to foster KM in inter-organizational settings.
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Alexander Schroll and Andreas Mild
The purpose of this paper is to investigate how and how much open innovation is used across Europe. The goal of this study is therefore to provide comprehensive empirical evidence…
Abstract
Purpose
The purpose of this paper is to investigate how and how much open innovation is used across Europe. The goal of this study is therefore to provide comprehensive empirical evidence for the adoption of inbound and outbound open innovation activities in Europe.
Design/methodology/approach
Data from 180 European companies were used to test three hypotheses on open innovation adoption and the role of internal R&D. Data were collected in 2009 and the sample comprises companies from different industries and 24 European countries.
Findings
It is found that 30.3 per cent of European companies are very open to innovation and 38.7 per cent are semi‐open. The results show that inbound open innovation is more commonly used than outbound open innovation, which can be explained by insufficiencies of the market or the organization. Finally, it is found that the type of innovation strategy (vertically integrated, inbound, outbound, or mixed) is related to the R&D intensity.
Originality/value
This paper provides large‐scale empirical evidence for the extent of open innovation adoption in Europe. Moreover, it confirms the role of open innovation generally as a complement for internal R&D. However, results show that firms can reduce R&D intensity through inbound open innovation.
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The purpose of this paper is to reflect on 21 years of IC theory and practice as input into discussing the origins of IC, its multiple perspectives and where it is heading.
Abstract
Purpose
The purpose of this paper is to reflect on 21 years of IC theory and practice as input into discussing the origins of IC, its multiple perspectives and where it is heading.
Design/methodology/approach
This article is based on the author's reflections of the past and vision for the future.
Findings
IC is still for many an invisible fuzzy dimension, or mainly a measuring and accounting issue. For others, it is thought of as a more and more strategic ecosystem for sustainable value creation. Is there a kind of learned blindness in financial capital accounting or ignorance of new value opportunity spaces? We need to go beyond IC reporting. We are on the edge of something, but what?
Originality/value
The paper presents the personal views of an internationally renowned IC academic and practitioner about what the future may hold for IC.
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Dong-Hee Shin and Yong Jin Park
This study aims to conduct socio-technical analysis of the rapidly evolving Internet of Things (IoT) ecosystem and industry, including such factors as market growth and user…
Abstract
Purpose
This study aims to conduct socio-technical analysis of the rapidly evolving Internet of Things (IoT) ecosystem and industry, including such factors as market growth and user experiences, policy and the impact of IoT on various areas.
Design/methodology/approach
By applying a multi-level socio-technical framework to IoT in South Korea, this study seeks an ecological understanding of how IoT will evolve and stabilize in a smart environment.
Findings
The study shows the values influencing potential users’ adoption of IoT by integrating cognitive motivations and user values as primary determining factors. Along with user modeling, the findings reveal the challenges of designing, deploying and sustaining the diverse components of IoT, and provides a snapshot of Korea’s current approach to meeting these challenges.
Originality/value
The study’s findings offer a contextualized socio-technical analysis of IoT, providing insight into its challenges and opportunities. This insight helps to conceptualize how IoT can be designed and situated within human-centered contexts.
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This study aims to explore how cocreated brand meaning builds and affects dynamic brand positioning in a hyperconnected world.
Abstract
Purpose
This study aims to explore how cocreated brand meaning builds and affects dynamic brand positioning in a hyperconnected world.
Design/methodology/approach
The authors conducted a qualitative study of Casarte, a high-end appliance brand, as an instrumental case for conceptualizing and theorizing. This study constructs a matrix of dynamic brand positioning as the key analysis framework using in-depth interview data, firm materials and user-generated content from online brand communities.
Findings
The matrix of dynamic brand positioning has two dimensions: brand core and peripheral meaning, and firm- and customer-led orientation. The interaction between the firm and its customers strengthens the understanding of a brand’s core meaning and consistency perception, expands the scope of brand peripheral meaning and improves the perception of brand meaning diversity. The mutual transformation of the ambidexterity of core and peripheral meanings facilitates the dynamic positioning of brands.
Research limitations/implications
This study is a qualitative case study; the relevant conclusions have not been tested empirically. If longitudinal data of actual tracking support the effect of dynamic brand positioning, the theory’s reliability can be more rigorously tested.
Practical implications
It provides managerial logic and a tool for firms to practice dynamic brand positioning in a hyperconnected world, which contributes to the implementation of the emerging firm-customer synergistic strategy.
Originality/value
This study proposes a construct of dynamic brand positioning supported by qualitative evidence. It disputes the traditional view that brand positioning is determined by the perception of core meaning consistency and creatively puts forward the view that brand positioning evolves dynamically with the mutual transformation of the ambidexterity of brand core meaning and peripheral meaning.
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Fernando E. García-Muiña, Laura Fuentes-Moraleda, Trinidad Vacas-Guerrero and Juan José Rienda-Gómez
The hostile environments in which museums operate force them to be innovative. Most of them have fewer resources and are publicly owned. Because these factors may hinder their…
Abstract
Purpose
The hostile environments in which museums operate force them to be innovative. Most of them have fewer resources and are publicly owned. Because these factors may hinder their innovative potential, this paper aims to propose an open innovation model adapted to this type of organization to improve visitors’ experience.
Design/methodology/approach
A qualitative method based on a thematic analysis is carried out. Data sources are: (i) focus group with stakeholders from the destination and (ii) in-depth interviews with museums experts.
Findings
This new framework is important because it brings something new to a field that previous research had barely considered. The study of the implementation of open innovation in publicly owned small and medium-sized museums brings to light the growing importance of the relational, organizational, technological and experiential dimensions, their interactions and their main constituent factors.
Research limitations/implications
The study is limited to a specific type of institution, and results should not be extrapolated to other contexts. The construct of open innovation is highly complex, and that advises future research to include other players. Quantitative methods and longitudinal techniques will contribute to tackling new challenges in future research works.
Practical implications
Results are helpful for museum managers and policymakers. Stakeholders improve their comprehension of how an open innovation model works because the paper offers a few guidelines for its active designing. A solid networking based on trust and the emphasis on improving the visitor experience determine making-decision processes.
Originality/value
The paper provides a systemic innovation management model for museums, where there is almost no previous research. It is theoretically supported in the open innovation paradigm, as well as the absorptive capacity framework. The emerging and central role of the experiential dimension constitutes another notable contribution to literature.
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