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Article
Publication date: 10 July 2017

Sevim Süzeroğlu-Melchiors, Oliver Gassmann and Maximilian Palmié

In the intellectual property (IP) and management literature, the question of how external patent attorneys impact patent filings has been understudied. The purpose of this…

Abstract

Purpose

In the intellectual property (IP) and management literature, the question of how external patent attorneys impact patent filings has been understudied. The purpose of this paper is to advance this area of research by examining how the use of external patent attorneys influences the patent filing strategies of firms and what impact firms’ level of experience with the exclusive use of in-house resources has on filing strategies. This study, thus, provides insights into the strategic dimension behind patent filing, a process which is affected by patent attorneys’ work and decision-making processes.

Design/methodology/approach

The econometric analysis is based on a patent database of 922,553 patents which is combined with an EPO patent database covering applications from 1990 to 2010. The authors test the hypotheses for this study using patent indicators addressing the impact of in-house firm experience vs the use of external patent attorneys on firm’s filing strategy.

Findings

This research finds empirical evidence that external patent attorneys’ work has an effect on patent scope, international scope, and patenting speed. Moreover, it can be shown that external patent attorneys have a positive impact on most filing dimensions, such as patent scope, international scope and the Patent Cooperation Treaty option, whereas the level of in-house firm experience has a negative impact on most filing dimensions. This implies that external patent attorneys seem to pursue a “maximization approach” while experienced firms seem to pursue a more differentiated approach to filing patents, for instance, drafting narrower and more focused patents.

Practical implications

The study suggests that effective filing strategies require an integrated approach between diverse IP stakeholders. More particularly, filing strategies should be communicated and aligned between all actors, including external patent attorneys in order to achieve the targeted patenting output.

Originality/value

The current study develops a patent filing typology, which accounts for patent attorneys’ decision options. In providing insights into patent attorneys’ work and their impacts on intellectual property rights management, the study is a useful complement to prior research, which has predominantly focused on applicants or examiners.

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Article
Publication date: 18 April 2017

Stephan Winterhalter, Tobias Weiblen, Christoph H. Wecht and Oliver Gassmann

Despite the fact that business model innovation (BMI) has attracted intense attention from scholars and practitioners alike, practicable knowledge on the organizational…

Abstract

Purpose

Despite the fact that business model innovation (BMI) has attracted intense attention from scholars and practitioners alike, practicable knowledge on the organizational implementation of BMI efforts in large multinational corporations is rather rare. This paper aims to investigate how BMI is managed in the complex environment of the chemical industry based on a study at BASF SE, a leading global chemical company.

Design/methodology/approach

The empirical data draw from six case studies (i.e. six BMI projects) within BASF which were observed in the 2010-2014 timeframe.

Findings

There is not one uniform BMI process archetype. Three different types can be identified, whereby the degree of technology involvement and the maturity of this technology act as determining factors for the form of the process and its organizational implementation.

Originality/value

This paper profits from its unique empirical setting, which allows identifying practices for the organizational implementation of systematic BMI processes in large corporations. The guidelines derived are highly relevant for general managers and business development departments.

Details

Journal of Business Strategy, vol. 38 no. 2
Type: Research Article
ISSN: 0275-6668

Keywords

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Book part
Publication date: 14 June 2019

Oliver Gassmann, Jonas Böhm and Maximilian Palmié

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Smart Cities
Type: Book
ISBN: 978-1-78769-613-6

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Abstract

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Autonomous Driving
Type: Book
ISBN: 978-1-78714-834-5

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Abstract

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Smart Cities
Type: Book
ISBN: 978-1-78769-613-6

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Abstract

Details

Smart Cities
Type: Book
ISBN: 978-1-78769-613-6

To view the access options for this content please click here
Book part
Publication date: 14 June 2019

Oliver Gassmann, Jonas Böhm and Maximilian Palmié

Abstract

Details

Smart Cities
Type: Book
ISBN: 978-1-78769-613-6

To view the access options for this content please click here

Abstract

Details

Smart Cities
Type: Book
ISBN: 978-1-78769-613-6

To view the access options for this content please click here
Book part
Publication date: 14 June 2019

Oliver Gassmann, Jonas Böhm and Maximilian Palmié

Abstract

Details

Smart Cities
Type: Book
ISBN: 978-1-78769-613-6

To view the access options for this content please click here
Book part
Publication date: 14 June 2019

Oliver Gassmann, Jonas Böhm and Maximilian Palmié

Abstract

Details

Smart Cities
Type: Book
ISBN: 978-1-78769-613-6

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