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Article
Publication date: 28 December 2022

Jeyoung Oh and Eyun-Jung Ki

Previous studies have empirically examined the positive outcomes organizations can achieve by engaging in environmentally responsible actions, but the underlying mechanism of the…

Abstract

Purpose

Previous studies have empirically examined the positive outcomes organizations can achieve by engaging in environmentally responsible actions, but the underlying mechanism of the reasons why publics engage in supportive behaviors for those organizations has not been examined in light of theoretical foundations. To fill this gap, this paper builds on a foundation of norm activation theory to explore the effect of publics' awareness of environmental consequences on perceived environmental responsibility of organizations and organizational norm, which can have an impact on publics' supportive behavior toward environmentally responsible organizations. The potential relationships between social media use for environmental information and other variables are also explored.

Design/methodology/approach

Drawing on norm activation theory, an online survey was conducted among 288 adults in the United States. Participants were recruited from Amazon Mechanical Turk.

Findings

Findings indicate the impact of individuals' awareness of environmental consequences on their ascription of responsibility to organizations, which influences organizational norm and supportive behavior intention toward organizations.

Originality/value

This study is one of the first attempts to explore the underlying mechanism of publics' support for environmentally responsible organizations.

Details

Corporate Communications: An International Journal, vol. 28 no. 3
Type: Research Article
ISSN: 1356-3289

Keywords

Abstract

Details

Threats from Car Traffic to the Quality of Urban Life
Type: Book
ISBN: 978-0-08-048144-9

Article
Publication date: 14 March 2022

Kar Hoong Chan, Lee-Lee Chong and Tuan Hock Ng

Objectively, this study aims to recognise the antecedents that influence the managers’ environmental practices behavioural intention and its impact on their companies’…

Abstract

Purpose

Objectively, this study aims to recognise the antecedents that influence the managers’ environmental practices behavioural intention and its impact on their companies’ performance, namely, environmental and perceived future financial performance.

Design/methodology/approach

Standardised structured questionnaires are distributed through the investor relations department where the targeted respondents must be ranked manager position and above. A total of 107 usable responses were collected. To analyse the data collected, partial least square structural equation modelling is use.

Findings

Empirically, subjective and corporate norms are positively influencing the managers’ environmental practices intention. Corporate norm has the greatest effects among the antecedents. Furthermore, managers’ environmental practices intention is also found influential to their behaviour. Subsequently, the managers’ environmental practices behaviour is also positively influencing both environmental and perceived future financial performance. In which, managers’ environmental practices behaviour has a larger effect on their companies’ environmental performance. Finally, environmental performance is also positively influencing the perceived future financial performance.

Research limitations/implications

This study enhance the theoretical framework by integrating the extended theory of planned behaviour and norm activation model and extend the original theory of planned behaviour. Also, the greatest effect on corporate norm suggests companies to embrace corporate responsibilities internally to protect the environment. Practically, this study also provides few suggestions to the management so that they can cultivate environmentally friendly behaviour among the employees.

Originality/value

This study is integrating the extended theory of planned behaviour and norm activation model to examine the antecedents to the environmental practices intention among managers of the Malaysia listed companies and extends the original theory of planned behaviour to examine the impact of environmental practices behaviour to companies’ performance.

Details

Journal of Entrepreneurship in Emerging Economies, vol. 14 no. 5
Type: Research Article
ISSN: 2053-4604

Keywords

Article
Publication date: 14 June 2022

Bo Meng, Myong Jae Lee, Bee-Lia Chua and Heesup Han

This paper aims to develop an integrated framework for a deeper understanding of employee sustainable behaviors in the workplace by using theories, such as behavioral reasoning…

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Abstract

Purpose

This paper aims to develop an integrated framework for a deeper understanding of employee sustainable behaviors in the workplace by using theories, such as behavioral reasoning theory, planned-behavior theory, goal-directed behavior theory, norm activation theory and belief-value-norm theory.

Design/methodology/approach

A quantitative approach is used in the present research. This study used data from 343 employees who are from the hospitality and tourism industry to investigate the formation of employees’ sustainable behaviors.

Findings

The research framework assumes that the reasons for sustainable behavior and the reasons against sustainable behavior predict global motives, which comprise attitude, subjective norm and behavioral control, and moral norm mediates the relationship between global motives, positive and negative anticipated emotions and behavioral intention. The hypothesized theoretical model had a sufficient degree of total variance with the behavioral intention and generally verified the hypothesized relationships, which served as a basis for modeling employee sustainable behavior in the workplace.

Originality/value

This study integrated a framework that contributes to employee sustainable behavior in the tourism and hospitality industry by identifying the effects of motivational process, moral process and emotional process to perform sustainable behavior.

Details

International Journal of Contemporary Hospitality Management, vol. 34 no. 12
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 29 September 2023

Cong Doanh Duong, Bich Ngoc Nguyen, Xuan Hau Doan, Van Hau Nguyen and Anh Trong Vu

Little is known about how religious beliefs can motivate consumers to behave more pro-environmentally. Drawn on an integrated model of the theory of planned behavior, the norm…

Abstract

Purpose

Little is known about how religious beliefs can motivate consumers to behave more pro-environmentally. Drawn on an integrated model of the theory of planned behavior, the norm activation model and the self-determination theory, this study aims to explore the effects of religious beliefs (especially, karmic beliefs (KB) and beliefs in a just world (BJW)) on consumers' pro-environmental behavior.

Design/methodology/approach

A sample of 736 consumers recruited from the eight most populous cities in Vietnam using the mall-intercept survey approach and structural equation modeling (SEM) was utilized to test the hypothesized model and hypotheses.

Findings

The findings indicate that KB and BJW can increase consumers' green intrinsic motivation, which subsequently encourages them to engage in pro-environmental consumption. Moreover, awareness of consequences (AOC) and ascription of responsibility (AOR) serially indirectly inspire consumers' sustainable consumption through serial mediators, including personal norms (PN), attitudes toward green products and green purchase intention.

Practical implications

Based on the findings, some theoretical and managerial implications for pro-environmental consumption are provided.

Originality/value

The study offers fresh perspectives on the role of religious beliefs in pro-environmental research. Additionally, this study sheds new light on the marketing literature by integrating the theory of planned behavior (TPB) and norm activation model (NAM) with self-determination theory (SDT) to explore the underlying mechanisms and effects of psychological components on consumers' pro-environmental behaviors.

Details

Management of Environmental Quality: An International Journal, vol. 35 no. 2
Type: Research Article
ISSN: 1477-7835

Keywords

Article
Publication date: 1 April 2014

Ifat Zur and Christian A. Klöckner

The aim of this paper is to identify predictors of meat consumption and the intention to reduce it. Since meat consumption is one of the major contributors to human made…

6664

Abstract

Purpose

The aim of this paper is to identify predictors of meat consumption and the intention to reduce it. Since meat consumption is one of the major contributors to human made environmental destruction including climate change, biodiversity loss or water and air pollution and at the same time under volitional control meat consumption is an interesting target for interventions.

Design/methodology/approach

An integrated model was derived from the theory of planned behaviour, the norm activation theory and the protection motivation theory which was tested in a paper-pencil based questionnaire study including self-reported meat consumption was conducted with a convenience sample of 210 adult inhabitants of Trondheim (Norway).

Findings

The model was confirmed to a large extent. Meat consumption was predicted strongly by meat eating habits, but also negatively by reduction intentions. Reduction intentions were determined by attitudes, moral beliefs and health beliefs. Moral beliefs were predicted by injunctive and descriptive norms as well as perceived behavioural control.

Research limitations/implications

The study was based on a convenience sample, thus the sample is not representative. Furthermore, some of the measurement instruments are of only mediocre quality.

Practical implications

The results show that interventions to reduce meat consumption need to include habits braking components to be effective. Meat consumption reduction is motivated by a broad array of motivations, including morality and health. Intervention campaigns need to cover this spectrum.

Originality/value

This study is one of the first that systematically analyses determinants of meat consumption which makes it valuable in spite of its limitations.

Details

British Food Journal, vol. 116 no. 4
Type: Research Article
ISSN: 0007-070X

Keywords

Article
Publication date: 4 November 2022

Soha Abutaleb, Noha El-Bassiouny and Sara Hamed

The current study is exploring factors affecting social and sharing behavioral intentions. The paper proposes a new theory, the consumer social behavior theory, which aids in…

Abstract

Purpose

The current study is exploring factors affecting social and sharing behavioral intentions. The paper proposes a new theory, the consumer social behavior theory, which aids in understanding social behaviors. This is through the convergence of the theory of planned behavior (TPB) and norm activation theory (NAT) to foster the understanding of sharing and social behaviors. Religiosity, as a cultural and psychological factor, along with five major predictors of sharing practices are also incorporated. These predictors are economic benefits, sustainability, enjoyment, trust and difficulties in sharing practices.

Design/methodology/approach

The current study takes a new route through proposing a new theoretical contribution and developing a new theory termed consumer social behavior theory (CSBT) to be commonly used in social behavioral contexts.

Findings

The CSBT is an output of integrating two prominent theories in pro-social and pro-environmental contexts. It is found that integrating both theories help in thoroughly examining behavioral intentions. Religiosity is found to significantly impact intentions towards social behaviors, yet no study examined its role in sharing and social behaviors contexts.

Originality/value

This study is contributing to and enriching the sharing economy research domain through new theoretical developments. A theory adaptation for TPB and NAT was conducted to advance a thorough understanding of sharing and social behavioral intentions. This work is considered the first of its kind to develop an integrated view for sharing and social behaviors.

Details

Management & Sustainability: An Arab Review, vol. 2 no. 1
Type: Research Article
ISSN: 2752-9819

Keywords

Book part
Publication date: 25 July 2023

Sebastian Oelrich

Researchers and practitioners recognize whistleblowers and the media as disparate control agents to uncover fraud and corruption in and by organizations. However, whistleblowing…

Abstract

Researchers and practitioners recognize whistleblowers and the media as disparate control agents to uncover fraud and corruption in and by organizations. However, whistleblowing is mainly studied in relation to individual and organizational antecedents. Social norms and in particular the media as a form of social norm influence or norm conveyer on whistleblowing are largely unexplored. In this paper, I study the influence of perceived critical media coverage (i.e., whether media are perceived as criticizing fraud and corruption) on whistleblowing intentions (WBI) on fraud and corruption. I draw on norm activation theory to develop a moderation-mediation model of whistleblowing to highlight how the media can convey social norms influencing WBI. Using a cross-national survey of employees from China, Germany, and Russia (n = 1,159), I hypothesize and find that media directly influence employee attitudes toward fraud and corruption as well as the likelihood to whistle blow. Critical media coverage also reduces the influence of descriptive norms by co-worker misconduct on attitudes and the negative influence of fear of retaliation on WBI. This paper is the first to highlight the importance of critical mass media on whistleblowing decisions. My findings suggest that the media influence potential whistleblowers in a way that can be described along the lines of “I report if they report.”

Details

Organizational Wrongdoing as the “Foundational” Grand Challenge: Consequences and Impact
Type: Book
ISBN: 978-1-83753-282-7

Keywords

Article
Publication date: 17 January 2023

Sameera Mohamed Al Zaidi, Shilpa Iyanna, Fauzia Jabeen and Khalid Mehmood

This paper aims to investigate the impact of situational factors and internal psychological states on employees’ decisions to perform voluntary pro-environmental behavior. This…

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Abstract

Purpose

This paper aims to investigate the impact of situational factors and internal psychological states on employees’ decisions to perform voluntary pro-environmental behavior. This study used a model combining the theory of planned behavior, norm activation model and comprehensive action determination model. This stud also explored the moderating role of habit (HAB) on the relationship between intention and actual voluntary pro-environmental behavior.

Design/methodology/approach

Data were collected through three waves of time-lagged survey questionnaires from 519 employees of public organizations in Abu Dhabi, United Arab Emirates.

Findings

Employees’ perceptions of corporate social responsibility (CSR) had a significant impact on intention to perform voluntary pro-environmental behavior, as did all other variables except perceived behavioral control. HABs related to pro-environmental behavior enhanced the relationship between intention and actual behavior.

Practical implications

The main factors influencing employees’ voluntary pro-environmental behavioral intentions were perceived CSR, personal moral norms, organizational citizenship behaviors toward the environment and attitude. Public organization planners, managers and practitioners can use these findings to improve their organization’s environmental performance, leveraging nonmandated actions.

Social implications

Employees can achieve a better work–life balance in organizations with flexible CSR policies and which sponsor social activities to improve public well-being and individuals’ life quality. Positive sense-making of corporate social activity helps employees develop social interactions with stakeholders, increasing their involvement in society and decreasing work stress.

Originality/value

This study sheds light on the factors influencing employees’ voluntary pro-environmental behavior. To the best of the authors’ knowledge, this is the first study of its kind to combine these three models to explain the variables affecting intent to perform voluntary pro-environmental behavior in the workplace.

Article
Publication date: 29 November 2021

Tinggui Chen and Hui Wang

The purpose of this paper is to investigate consumers' purchase intention of wild freshwater fish. Facing the endangering ecology in the Yangtze River Basin, the Chinese…

Abstract

Purpose

The purpose of this paper is to investigate consumers' purchase intention of wild freshwater fish. Facing the endangering ecology in the Yangtze River Basin, the Chinese government has implemented a ten-year fishing ban policy to protect the wild freshwater fishery resources from 2020. In this context, such questions are raised as how do consumers react to this and are they willing to reduce or even refuse to purchase wild freshwater fish to protect the aquatic biological resources in the Yangtze River Basin?

Design/methodology/approach

A total of 1,235 consumers from eight provinces (including two province-level municipalities) in the Yangtze River Basin filled out the online questionnaires. The data (n = 1,096) are analyzed by structural equation model (SEM) to verify the relationships between the variables.

Findings

The results show that subjective norm is the strongest direct determinant of purchase intention, followed by personal norm, attitude, environmental concern and perceived behavioral control. It is also found that attitude, subjective norm, perceived behavioral control and environmental concern have significant effects on personal norm which plays a significant mediating role in forming purchase intention. On this basis, specific policy recommendations are proposed.

Originality/value

This paper investigates consumers' purchase intention from the perspective of ecological protection and obtains a more comprehensive explanation of the purchase intention by combining the theory of planned behavior (TPB) and theory of norm activation.

Details

British Food Journal, vol. 124 no. 10
Type: Research Article
ISSN: 0007-070X

Keywords

1 – 10 of over 3000