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This paper aims, first, to advance the current understanding about the impact of innovation in non-traditional exports, and, second, to provide insights about the structure of emergent economies often not regarded by traditional innovation and export theories.

A longitudinal analysis using panel data based on Box Jenkins’ theory was conducted, so to identify statistically significant variables on export performance, regarding expenditure on research, development and innovation (R&D + I) activities, ICT and specialized training and formation.

This study suggests the need to design public policies aimed at stimulating innovation in potential export sectors, as a mechanism for competitive development and growth in emergent economies such as Colombia.

The introduction of innovations in goods and services exports has become more important in economies, such as the Colombian ones, where globalization openness processes force to establish minimum competitiveness levels regarding the international standards.

In order to provide a better understanding of export financing in Ghana this exploratory study was undertaken on a sample of non‐traditional exporting firms and selected banks. The focus is on export financing in Ghana. Ghanaian exporters hardly obtain finance for export operations. Interest rates are high, and financial institutions prefer granting short‐term credit to medium or long‐term credit, and investing in government treasury bills and bonds rather than lending to small and medium‐sized firms. Small and medium‐sale exporters hardly meet the requirements of banks to access credit, especially collateral. Default on loans has been high. Exporters need to be more responsible in funds utilization, just as the financial institutions have to be more exporter‐friendly to ensure the success of the national export‐led growth strategy. The recent (2000) Export Development and Investment Act is likely to provide greater access to export finance for exporting firms.

Many less developed countries depend on a few traditional commodities for their foreign exchange earnings. These exports are subject to the vagaries of the world commodity markets which have declined in the 1980s. To bolster their dwindling foreign sales, some emerging nations have sought to foster new, non‐traditional exports. We examine the experience of Jamaica in its identification and targeting of such products for export. The actions adopted by the public sector for increasing export‐led growth and the corollary reactions of the private sector are ancillary but key considerations because these, in turn, develop general strategies for exporting non‐traditional products.

Investigates export marketing performance and internationalisation strategies of Central American firms engaged in non‐traditional exports to developed countries. A five‐country survey of Central American firms identified three patterns of export performance. Each performance pattern is associated with distinct marketing strategies and organisational characteristics. The evidence is consistent with the notion of a stage‐wise internationalisation process. The discussion points out how the transition from low‐price and cost‐oriented exporting to differentiated marketing poses hurdles which many currently successful exporters have yet to overcome.

Levitt's theory of globalisation has attracted a great deal of attention among both academics and practitioners. The view that a single product can be offered worldwide offers significant benefits for international marketers, whatever their size or industry. A review of empirical findings in the literature, however, suggests that this theory should be adopted with caution. The author has studied a specific group of three products manufactured by UK companies and exported to other countries in Europe. Despite the often cited term, European market, which implies a likeness between all European countries and, hence, an opportunity for product standardisation, the findings suggest that modifications in many product aspects are necessary for export success. Further, the degree of modification required varies from market to market.

Manufacturers of radio sets agreed to sell a certain quantity to buyers in Persia. They made a contract with carriers for the radios to be carried to London docks. A large number of the radios were loaded into a van belonging to a sub‐contractor of the carriers at the manufacturer's premises. The van was then parked in a near‐by street, out of sight and unattended. It had been locked but not immobilised. While the driver was assisting in loading another van the van containing the radios was stolen and only a small number of the radios was subsequently recovered. The manufacturers sued the carriers for their loss alleging negligence. There was evidence that the manufacturers and the buyers had agreed to insert a fake low price in the invoices in order to defraud the Persian Customs. The carriers denied negligence and alleged in any event the manufacturers could only recover the price shown in the invoices since there was no evidence as to the exact number of sets loaded into the van. Held: (i) that the carriers had been negligent by not immobilising the van when it was left; (ii) that the measure of damages was prima facie the value of the goods at the time of their loss and the contract between the manufacturers and the buyers was irrelevant.

The major findings of this exploratory research are that a firm’s level of market commitment through future investments will increase in strategically important markets, regardless of high consumer complicity to purchase fake goods; that companies will employ additional anti‐counterfeiting tactics in markets with a high level of pirates and a high degree of enforcement of its intellectual property rights; and that companies employ a standardized approach of anti‐counterfeiting tactics targeted at consumers.

Bills of exchange — Cheque — Value — Action on cheque — No value passing directly between the plaintiff and defendant — Bills of Exchange Act, 1882(45 & 46 Vict. c.61) s.27(2).

Some structuralists argue that devaluations are contractionary, and that exports and imports are inelastic to exchange rate movements. A simultaneous model of exports, imports, capital flows and output is used to show that in Peru only the first proposition is correct. Consequently, external equilibrium and fast growth are incompatible. Introducing Williamson′s FEER suggests that there are wild fluctuations of actual rates around FEER, and a long‐term tendency of the latter to increase. Prudent policies should seek short‐run stability and a lower FEER in the long term; it is not devaluations but their contractionary effect which should be avoided.