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Article
Publication date: 19 January 2021

Hong Zhao, Yi Huang and Zongshui Wang

This paper aims to systematically find the main research differences and similarities between social media and social networks in marketing research using the bibliometric…

Abstract

Purpose

This paper aims to systematically find the main research differences and similarities between social media and social networks in marketing research using the bibliometric perspective and provides suggestions for firms to improve their marketing strategies effectively.

Design/methodology/approach

The methods of co-word analysis and network analysis have been used to analyze the two research fields of social media and social networks. Specifically, this study selects 2,424 articles from 27 marketing academic journals present in the database Web of Science, ranging from January 1, 1996 to August 8, 2020.

Findings

The results show that social networks and social media are both research hotspots within the discipline of marketing research. The different intimacy nodes of social networks are more complex than social media. Additionally, the research scope of social networks is broader than social media in marketing research as shown by the keyword co-occurrence analysis. The overlap between social media and social networks in marketing research is reflected in the strong focus on their mixed mutual effects.

Originality/value

This paper explores the differences and similarities between social networks and social media in marketing research from the bibliometric perspective and provides a developing trend of their research hotspots in social media and social networks marketing research by keyword co-occurrence analysis and cluster analysis. Additionally, this paper provides some suggestions for firms looking to improve the efficiency of their marketing strategies from social and economic perspectives.

Details

Nankai Business Review International, vol. 12 no. 1
Type: Research Article
ISSN: 2040-8749

Keywords

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Article
Publication date: 24 February 2021

Syed Asif Raza and Srikrishna Madhumohan Govindaluri

The purpose of this paper is to conduct a structured literature review using advanced bibliometric tools to understand the existing knowledge base, understand the trends…

Abstract

Purpose

The purpose of this paper is to conduct a structured literature review using advanced bibliometric tools to understand the existing knowledge base, understand the trends in omni-channel (OC) research and identify emerging research topics.

Design/methodology/approach

More than 500 articles selected through a keyword combination search from reputed databases of peer-reviewed academic sources from period 2009–19 are analyzed for the purposes of this study. The study first presents an exploratory analysis to determine influential authors, sources and regions, among other key aspects. Second, several network analyses including co-citation and dynamic co-citation network analyses are conducted to identify themes. These allow identifying research clusters and emerging research topics algorithmically. Both centrality and modularity-based clustering are employed. A content analysis of the most influential groups within OC literature for each cluster is included.

Findings

The findings of this paper make unique contributions by using advanced tools from network analysis along with the standard bibliometric analysis tools to explore the current status of OC research, identify existing themes and the guidance for potential areas of future research interest in OC.

Practical implications

This research provides a comprehensive view of the range of topics of importance that have been discussed in the literature of OC management. These research trends can serve as a quick guide to researchers and practitioners to improve decision making and also develop strategies.

Originality/value

The paper employs advanced tools for the first time to review the literature of OC retailing. The sophisticated tools include co-citation and dynamic co-citation network analysis.

Details

Benchmarking: An International Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1463-5771

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Article
Publication date: 11 October 2018

Ruggero Sainaghi, Rodolfo Baggio, Paul Phillips and Aurelio G. Mauri

This paper aims to provide a review of hotel performance within the hospitality and tourism research domain. The authors use network analysis to examine two research…

Abstract

Purpose

This paper aims to provide a review of hotel performance within the hospitality and tourism research domain. The authors use network analysis to examine two research questions. The first relates to ascertaining general trends within the hotel performance literature, and the second focuses on identifying the salient streams and sub-topics.

Design/methodology/approach

Articles were selected according to three criteria: keywords, journals and year of publication. The analysis embraces 20 years (1996-2015). These choices assure a wide coverage of the literature. Using these three criteria, the sample includes 1,155 papers. For the analysis, the authors created a network of papers designated as nodes, and the citations among the papers as links. A network approach recognizes the internal structure of the network by identifying groups of nodes (papers) that are more densely connected between themselves than to other nodes within the network (modules, clusters or communities).

Findings

The authors found 761 papers that were “connected” studies within the network. By contrast, 34 per cent of the sample (394 papers) consists of “unconnected” studies. Excluding outliers, the net sample was 734 articles. The authors identify 14 clusters, which they break down into several sub-topics. The authors conclude by providing some conclusions regarding trends and future research directions. With regards to salient topics, cross-citation and network analysis provide a detailed picture of where the literature comes from and where it currently stands. Conclusions are articulated at the theoretical and empirical levels.

Originality/value

Compared with previous hotel performance reviews, the approach followed by this study enables the discovery of an analytical research map, which is able to identify both clusters and sub-topics populating each segment. Researchers are able to position their work and identify issues that are in growth and decline.

Details

International Journal of Contemporary Hospitality Management, vol. 32 no. 2
Type: Research Article
ISSN: 0959-6119

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Article
Publication date: 6 June 2020

Syed Asif Raza

This study research contributes in fulfilling the gap by carrying out a systematic literature review (SLR) of contemporary research studies in closed-loop supply chain…

Abstract

Purpose

This study research contributes in fulfilling the gap by carrying out a systematic literature review (SLR) of contemporary research studies in closed-loop supply chain (CLSC). To the best of the author’s knowledge, an SLR rooted in bibliometric analysis has not been carried focusing on advent developments in CLSC. SLR employs scientific methodologies to select papers from standard databases. The SLR using advanced bibliometric and network analysis enables unveiling the key features of the contemporary literature.

Design/methodology/approach

The author has analyzed over 333 documents published from 2008 and onward. Using the contemporary tools from bibliometric analysis tools, the author presented an exploratory analysis. A network analysis is utilized to visualize literature and create clusters for the cocited research studies, keywords and publication sources. A detailed multivariate analysis of most influential works published based top 100 articles via a cocitation matrix is done. The multivariate analysis used k-means clustering in which optimal number of clusters are estimated. The analysis is further extended by using a factor analysis, which enables determining the most influential clusters in the k-means clustering analysis.

Findings

The SLR using a bibliometric and network analysis enables unveiling the key features of the contemporary literature in CLSC. The author examined published research for influential authors, sources, region, among other key aspects. Network analysis enabled visualizing the clusters of cocited research studies, cowords and publication sources. Cluster analysis of cocited research studies is further explored using k-means clustering. Factor analysis extends findings by identifying most contributing grouping of research areas within CLSC research. Each clustering technique disclosed a unique grouping structure.

Originality/value

CLSC has received considerable attention, and its core areas start with focusing on reverse logistics concepts relating reuse, recycling, remanufacturing, among others. Contemporarily, the studies have enhanced reverse logistics core functionalities interfaced with the other interesting avenues related to CO2 emission reduction, greening and environmental protection, sustainability, product design and governmental policies. Earlier studies have presented a literature review of CLSC; however, these reviews are commonly conducted in the traditional manner where the authors select papers based on their area of expertise, interest and experience. As such these reviews fall short in utilizing the advanced tools from bibliometric analysis.

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Article
Publication date: 3 December 2019

Xiaochen Fang and Jinwei Zhu

This paper aims to present a systematic review of the literature concerning major aspects of innovation performance and compare the research hotspots of innovation…

Abstract

Purpose

This paper aims to present a systematic review of the literature concerning major aspects of innovation performance and compare the research hotspots of innovation performance in the twenty-first century with three primary purposes: first, to view the trend of Chinese and English literature on innovation performance research; second, to summarize the research streams in innovation performance; and third, to predict possible directions for future innovation performance research.

Design/methodology/approach

The authors first introduce a framework of innovation performance research developments. Then they construct a representative data set of bibliographic records, obtaining 1,768 articles in the SSCI citation index database and 1,431 articles in the CSSCI database. The authors then make a comparative analysis from two aspects: research themes and development of academic communities. The research objects are keywords and references so that co-word and co-cited reference networks are established. Finally, the authors combine the direction of research streams about “innovation performance” to summarize 28 questions in three research fields that can be studied in the future.

Findings

The momentum of the literature in English on innovation performance is increasing, whereas the Chinese literature has declined in recent years. The direction of research streams in Chinese and English literature is the same: they are the “innovation system/elements” research stream, the “innovation activity/ability” research stream and the “innovation network/social capital” research stream. Although the directions are the same, the specific contents of the research are different. The direction of future development of innovation performance research can be undertaken in three aspects: follow research into expanding hot topics, mine the research of typical academic circles and develop research into exploring more fields. Combined with the direction of research streams, 28 questions in three research fields are summarized.

Originality/value

Based on the background of “mass entrepreneurship and innovation” in China, the research on enterprise “innovation performance” is becoming more and more important. The findings help us summarize the research streams related to innovation performance research, better understand the themes that point to directions for future development of innovation performance research and summarize 28 questions.

Details

Chinese Management Studies, vol. 14 no. 2
Type: Research Article
ISSN: 1750-614X

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Article
Publication date: 9 February 2015

Manuel Expósito-Langa, José-Vicente Tomás-Miquel and F. Xavier Molina-Morales

The purpose of this paper is to present an integrated model of the determinants of innovation in clusters. In the understanding, internal, external and relational…

Abstract

Purpose

The purpose of this paper is to present an integrated model of the determinants of innovation in clusters. In the understanding, internal, external and relational dimensions must be considered to make up a complete picture of the innovation processes. The authors propose that the exploration capacity of the firm, as well as its networking intensity and the external resources provided by supporting organizations are relevant in this context.

Design/methodology/approach

The empirical study has drawn on the population of the firms belonging to the Valencian textile industrial cluster in Spain and was carried out in two different phases. In the first step the authors applied the social network analysis technique to study the relational structure of the participating companies, followed by a second analysis aimed at performing a more detailed analysis of the companies that answered the roster by means of face-to-face interviews.

Findings

Results suggest that firms in clusters must develop individual capacities parallel to the systemic resources in order to improve their innovation performance. These systemic resources are provided by the position in the knowledge network and the relations with Knowledge Intensive Business Services (KIBS), as agents that connect the cluster with external networks.

Originality/value

In spite of diverse contributions, previous research only provides a partial explanation of the issue and others underestimate one of the elements (internal or external to the firm) where the sources of innovation are generated. The originality of this study lies in the fact that it presents a complete perspective of the innovation process in clustered firms and clarifies key questions in cluster studies through network analysis techniques.

Details

Journal of Organizational Change Management, vol. 28 no. 1
Type: Research Article
ISSN: 0953-4814

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Article
Publication date: 9 January 2017

Fernando G. Alberti and Emanuele Pizzurno

Little is known, about the role played by start-ups in open innovation networks. Start-ups – due to their nature of new and emerging companies – can largely benefit from…

Abstract

Purpose

Little is known, about the role played by start-ups in open innovation networks. Start-ups – due to their nature of new and emerging companies – can largely benefit from the knowledge that can flow intentionally or unintentionally from external partners during open innovation practices. When open innovation networks are not set among peers on both sides the authors expect to have more unintended knowledge flows. Such knowledge “leaks” – as the authors named them – in open innovation networks are totally unexplored in literature. Hence, the purpose of this paper is to focus “whether and how knowledge leaks occur in open innovation networks with start-ups”.

Design/methodology/approach

The research design of this study relies on social network analysis methods and techniques to disentangle the role of start-ups in open innovation networks – in a major Italian aerospace clustervis-à-vis the three types of knowledge considered in this study. Then the authors confirmed knowledge leaks to occur through a multiplexity analysis. In the second stage of the research, the authors decided to strengthen the results, making them more vivid and thorough, relying on four case studies.

Findings

The paper sheds light on a totally unexplored phenomenon, theorizing on the role of start-ups in open innovation networks and suggesting intriguing implications both for theory and managers on whether and how knowledge leaks occur.

Research limitations/implications

The main limitations arise from the specific research context, in fact the study has been conducted in an aerospace cluster. So future studies might consider to explore knowledge leaks in non-cluster settings and in low tech industries.

Practical implications

The results have practical implications both for policy makers and for managers. First of all, the research confirms how open innovation often originates from a combination of different knowledge types acquired through the collaboration with heterogeneous players, start-ups included. Hence, managers may design open innovation strategies balancing their portfolio of collaborations to maximize the absorption of relevant knowledge and start-uppers may consider to engage in open innovation practices to accelerate knowledge absorption. Nevertheless, the study warns managers against the risk of knowledge leaks, especially in cases like start-ups where the eagerness to participate or the prestige associated with participating in open innovation networks with key players may hamper the control over knowledge leaks.

Social implications

This opens up for possible interventions for policy makers too. First of all, policy makers may consider incorporating the concept of knowledge leaks in their campaign in favour of open innovation. Second, the study may help policy makers in designing programmes for knowledge transfer partnerships amongst the various players of a cluster in a more conscious way, especially warning new to business companies, like start-ups, about possible leaks. Finally, there is also the need of developing professional figures like consultants capable of supporting start-ups in their open innovation practices.

Originality/value

Findings reported in the paper confirm multiplexity and heteromorphism in knowledge exchanges and shed the light on a completely unexplored field (i.e. open innovation and start-ups), focussing on knowledge leaks. Relevant implications for policy makers and managers are included in the study.

Details

European Journal of Innovation Management, vol. 20 no. 1
Type: Research Article
ISSN: 1460-1060

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Article
Publication date: 1 October 2004

Jesper W. Schneider and Pia Borlund

The paper introduces bibliometrics to the research area of knowledge organization – more precisely in relation to construction and maintenance of thesauri. As such, the…

Abstract

The paper introduces bibliometrics to the research area of knowledge organization – more precisely in relation to construction and maintenance of thesauri. As such, the paper reviews related work that has been of inspiration for the assembly of a semi‐automatic, bibliometric‐based, approach for construction and maintenance. Similarly, the paper discusses the methodical considerations behind the approach. Eventually, the semi‐automatic approach is used to verify the applicability of bibliometric methods as a supplement to construction and maintenance of thesauri. In the context of knowledge organization, the paper outlines two fundamental approaches to knowledge organization, that is, the manual intellectual approach and the automatic algorithmic approach. Bibliometric methods belong to the automatic algorithmic approach, though bibliometrics do have special characteristics that are substantially different from other methods within this approach.

Details

Journal of Documentation, vol. 60 no. 5
Type: Research Article
ISSN: 0022-0418

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Article
Publication date: 24 August 2012

Adriana Martínez, José A. Belso‐Martínez and Francisco Más‐Verdú

The purpose of this paper is to analyse the structure of knowledge networks and the geographical patterns of knowledge networking in mature industrial clusters. To such…

Abstract

Purpose

The purpose of this paper is to analyse the structure of knowledge networks and the geographical patterns of knowledge networking in mature industrial clusters. To such end, it is assumed that proximity is not really what matters in innovation, but rather the embeddedness of firms into localised networks, enhancing collective learning and knowledge diffusion.

Design/methodology/approach

The research is contextualized in the footwear industry and applies the microeconomics of innovation (grounded in the resource based view and social capital approach) and industrial clusters/districts as theoretical frameworks. Methodologically, the paper adopts an exploratory perspective and employs a qualitative approach to conduct a cross‐case analysis of the Leon‐Guanajuato cluster (Mexico) and the Vinalopo cluster (Spain).

Findings

Firstly, this paper endorses recent research trends suggesting that knowledge is unevenly and selectively distributed among clustered firms. Secondly, it evidences how internal resources determine a firm's access to valuable repositories of knowledge. Thirdly, key knowledge players are usually involved in extra‐clusters networking, indicating that mere reliance on localized knowledge may result in declining trajectories.

Research limitations/implications

Because the case study approach and qualitative methodologies are used, readers are advised not to generalize the findings. The research on the subject matter is offered as a means to substantiate or refute the latest research premises, and provide evidence on the selected clusters.

Originality/value

This paper shows how knowledge networks differ depending on geographical specific characteristics and the resources of the main players. Managers‐owners should be conscious that being close to one another is not enough. It should be combined with both solid internal resources and access to repositories of knowledge outside the cluster. Policy makers should prepare customized public programs based on the particular structure of each cluster.

Details

Journal of Organizational Change Management, vol. 25 no. 5
Type: Research Article
ISSN: 0953-4814

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Article
Publication date: 2 September 2019

Arun Jose and PrasannaVenkatesan Shanmugam

The purpose of this paper is to investigate the significant supply chain issues in the small and medium-sized enterprise (SME) food industry. The objectives are to…

Abstract

Purpose

The purpose of this paper is to investigate the significant supply chain issues in the small and medium-sized enterprise (SME) food industry. The objectives are to identify the major themes and the dynamic evolution of SME food supply chain (FSC) issues, the current research trends, the different modelling approaches used in SME FSC, and the most addressed SME food sector.

Design/methodology/approach

In all, 3,733 published articles from 2002 to 2018 in the Clarivate Analytics Web of Science database were collected, from which 1,091 articles were shortlisted for the review. The authors used bibliographic coupling combined with co-word analysis to identify the historical relations of the research themes that emerged during the periods 2002–2014 and 2002–2018.

Findings

This research identified five major research themes such as production and distribution in alternative food networks, relationship, safety and standards in the FSC, greenhouse gas (GHG) emission impact of the farm food system, traceability and product quality in FSC and asymmetric price transmission in the FSC. Among the identified themes, GHG emission impact of the farm food system and traceability and product quality in the FSC have received increasing attention in recent years. The dairy sector is the most addressed sector (36 per cent), followed by fruits and vegetables (27 per cent), meat and poultry (18 per cent), seafood (10 per cent) and grains and oilseed (8 per cent). It is also identified that the dairy sector has received significant attention in the “GHG Emission impact of farm food system” theme. Similarly, meat and poultry sectors have received much attention in the “Traceability and product quality in the food supply chain” theme. Also, the authors identified that the empirical modelling approaches are the most commonly used solution methodology, followed by the conceptual/qualitative methods in the SME FSC.

Originality/value

This study maps and summarizes the existing knowledge base of supply chain issues in the SME food sector. The results of this review provide the major research areas, most commonly used approaches and food sectors addressed. This study also highlights the research gaps and potential future research direction.

Details

Journal of Advances in Management Research, vol. 17 no. 1
Type: Research Article
ISSN: 0972-7981

Keywords

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