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Publication date: 18 April 2016

Cleopatra Veloutsou, Francisco Guzman, John Gountas and Luiz Moutinho

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Journal of Product & Brand Management, vol. 25 no. 2
Type: Research Article
DOI:
ISSN: 1061-0421

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Article
Publication date: 9 January 2019

Cleopatra Veloutsou and Francisco Guzman

250

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Journal of Product & Brand Management, vol. 27 no. 5
Type: Research Article
DOI:
ISSN: 1061-0421

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