Search results

The purpose of this study is to describe South Korea’s unique fever for public service jobs (FPSJ) and to critique it from a National Human Resource Development (NHRD) management framework.

This paper reviewed previous studies, news and technical reports related to FPSJ and NHRD to connect FPSJ and NHRD.

This study analyzed FPSJ-related issues based on three areas (development, allocation and utilization) of human resources and four contexts (political, economic, social and educational backgrounds). FPSJ has led to multiple concerns about developing human resources (vocational education and career guidance), allocating human resources (the unbalanced supply-demand mismatch and flawed selection) and using human resources (delayed job entry and low public service ethos).

This study analyzes the challenges related to FPSJ in Korea from a NHRD perspective. Based on the analysis, this study recommends strategies for reducing the over-emphasis on FPSJ.

The purpose of this paper is to understand Korean women’s lived experience with career chance given the unique cultural traditions.

This study adopted a basic qualitative research design. The data from semi-structured person-to-person, in-depth interviews were analyzed using a constant comparative method.

The findings revealed that the participants dealt with their career chance events to maintain harmony. Their experienced chance events were scattered over a period of time, but as a whole, these events became meaningful for their career development. The lessons learned through their experiences transformed their priorities in career decisions and life values.

This study yielded insightful theoretical and practical implications. From a theoretical perspective, this study identified the key elements of career chance events and interactions among these experiences, which can be further developed for future theory building.

From a practical perspective, this study sheds light on career education and counseling programs for adult women in an educational setting. In an organizational setting, this study recommends creating an employee career development culture where women employees are encouraged to take advantage of unpredicted career chance experiences.

This study provides culturally unique contributions to the body of literature on career chance events experienced by Korean women, which may not be adequately accounted for in most existing theories driven by western individualistic ideas of careers.

Investigates how Korean women employees define their success at work, and how those definitions differ by demographic variables, such as age, years of work experience, marital status, and education level. The instrument used is the modified Career Success Map Questionnaire, which was originally developed to measure people's career success orientation. A sample survey was conducted with a sample of Korean women employees in a large Korean bank. Implies, when comparing the results with other studies sampling both men and women (or women only) in either a US or Korean context, that women's career perceptions and career success in a specific culture could differ from those in the same culture, as well as in another culture. Therefore, it is advised that theories should not make the same assumptions regarding career phenomena cross‐culturally, in addition to cross‐gender. Moreover, the managerial implications of this study indicate that organizations can motivate employees with different incentives and options according to their internal orientations, which may differ by gender and cultural background.

This study aims to investigate the conceptual structure of fast fashion avoidance among young consumers in Korea. The effects of negative beliefs on the behavioural intention regarding fast fashion avoidance are empirically examined.

A conceptual model of fast fashion avoidance is proposed and tested based on the literature and blog analyses. Web‐based online survey data are analyzed by second‐order factor analysis and hierarchical regression.

The second‐order structure of eight negative beliefs is statistically supported. Among these negative beliefs, poor performance and deindividuation have positive effects on fast fashion avoidance. While inauthenticity has a negative effect, big store discomfort and foreignness have an interaction effect with regards to the lack of alternatives.

The results are based on convenient sampling of young female adults. However, it is tested in Korea, of which global fast fashion retailing is in its growing stage.

This study represents a new attempt to apply the concept of brand avoidance to an explanation of fast fashion avoidance, and test it using empirically‐collected survey data.

The purpose of this paper is to conceptualize luxury customer value and empirically test the reliability and validity of the proposed structure of it. In addition, it aims to identify luxury customer value factors that influence brand relationship and behavioural intention.

A thorough literature study produces a comprehensive model of luxury consumer value. For an empirical test of the model, a web‐based on‐line survey is performed using a consumer sample in Korea. Statistical tests including CFA, second order factor analysis and structural model testing using covariance analysis are conducted.

The findings show that the luxury customer value represents a second‐order construct. The results provide satisfactory support for the four‐value structure model composed of utilitarian, hedonic, symbolic and economic values. Utilitarian value includes excellence and functional values, whereas hedonic value encompasses aesthetic, pleasure and experiential values. Symbolic value is reflected in self‐expressive and social values. Regarding the effect of luxury customer value on relationship quality, customers who perceive high symbolic, economic and functional values for luxury brands are more likely to develop a positive relationship with the brands.

In an attempt to confirm the luxury customer value structure in an emerging economy under a collective culture, this study expands previous studies on the conceptualization of luxury customer value. Through the empirical phase of the study, measures with both high reliability and validity for luxury customer value are produced, which will provide great benefits for further studies in the subject area. The association between customer value and brand relationship is examined.