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Article
Publication date: 13 June 2023

Abbas Doulani and Masoumeh Hossaini

This study aims to investigate the factors affecting the motivation of graduate students of information science in scientific and research activities and science production. This…

Abstract

Purpose

This study aims to investigate the factors affecting the motivation of graduate students of information science in scientific and research activities and science production. This research is applied in terms of purpose and descriptive in terms of type and method.

Design/methodology/approach

The study's statistical population includes all postgraduate information science students studying in public universities. The random sampling method was simple. The data collection tool was a questionnaire. Descriptive statistics and one-sample t-test, independent t-test, and ANOVA were used to analyze the collected data by SPSS software.

Findings

Findings showed that all the main variables (internal motivations, external motivations, self-empowerment, and intellectual and specialized interactions) affect the participation of postgraduate students in research and scientific activities. Among the identified components, the creation of opportunities, research facilities, innovation, and formal relations between students and professors, has the most significant impact on students' motivation to participate in scientific and research activities and science production. There was no significant difference between education and age. From the results obtained from the present study, it can be said that the above variables, which were divided into four categories, with the intensity of the participation of graduate students of universities that in the present study examined the field of librarianship and information, with power and Or weakness are influential. This means that the students at the beginning of the research path, in other words, will be future researchers, should be constantly monitored as a source in the production of science.

Originality/value

This research is one of the few types of research that examines the influential variables in increasing the motivation to participate in the study, considering the population of postgraduate students of universities and scientific institutions as drivers of science production.

Details

Library Hi Tech, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0737-8831

Keywords

Article
Publication date: 1 May 1986

Harry Henry

Properly conceived, conducted and interpreted, motivation research can be an extremely powerful management tool, designed to help the manufacturer or advertiser to sell more…

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Abstract

Properly conceived, conducted and interpreted, motivation research can be an extremely powerful management tool, designed to help the manufacturer or advertiser to sell more goods. Its aim is to expose the market situation, explain it and suggest courses of action which will lead to desired changes. It is a way of looking at a problem rather than a collection of specialist techniques and is strictly practical. Hence it can be used alongside other market research tools for the solution of marketing problems and can be applied to a wide range of business activities. Much of its development has been in the advertising field but it can also help in the formulation of production policy, solving packaging problems and marketing operations. It is examined here in all these contexts. The idea of motivation research, the reasons for its use and the techniques by which to apply it are discussed, as well as the pitfalls that are likely to occur. New and imaginary case studies are used throughout to illustrate points. A review of the subject literature is included.

Details

Marketing Intelligence & Planning, vol. 4 no. 5
Type: Research Article
ISSN: 0263-4503

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Article
Publication date: 26 April 2013

Ronald A. Fullerton

The purpose of this paper is to show how 1940s and 1950s motivation research laid the foundations of present day consumer behavior as a discipline.

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Abstract

Purpose

The purpose of this paper is to show how 1940s and 1950s motivation research laid the foundations of present day consumer behavior as a discipline.

Design/methodology/approach

This research uses standard historical methodology – heavy reliance upon primary sources, avoidance of anachronism, heavy use of contemporary quotations, and effort to explain and interpret.

Findings

Using sociology, anthropology, and clinical psychology to explain how and why consumers buy, motivation research provided business with valuable information, and, in the long run, began today's consumer behavior field of study.

Originality/value

This paper offers a different view of motivation research, stressing its use of sociology and anthropology. It offers a corrective to the prevailing over‐emphasis on Ernest Dichter.

Details

Journal of Historical Research in Marketing, vol. 5 no. 2
Type: Research Article
ISSN: 1755-750X

Keywords

Book part
Publication date: 10 December 2015

Dekar Urumsah

The concept and practice of e-services has become essential in business transactions. Yet there are still many organizations that have not developed e-services optimally. This is…

Abstract

The concept and practice of e-services has become essential in business transactions. Yet there are still many organizations that have not developed e-services optimally. This is especially relevant in the context of Indonesian Airline companies. Therefore, many airline customers in Indonesia are still in doubt about it, or even do not use it. To fill this gap, this study attempts to develop a model for e-services adoption and empirically examines the factors influencing the airlines customers in Indonesia in using e-services offered by the Indonesian airline companies. Taking six Indonesian airline companies as a case example, the study investigated the antecedents of e-services usage of Indonesian airlines. This study further examined the impacts of motivation on customers in using e-services in the Indonesian context. Another important aim of this study was to investigate how ages, experiences and geographical areas moderate effects of e-services usage.

The study adopts a positivist research paradigm with a two-phase sequential mixed method design involving qualitative and quantitative approaches. An initial research model was first developed based on an extensive literature review, by combining acceptance and use of information technology theories, expectancy theory and the inter-organizational system motivation models. A qualitative field study via semi-structured interviews was then conducted to explore the present state among 15 respondents. The results of the interviews were analysed using content analysis yielding the final model of e-services usage. Eighteen antecedent factors hypotheses and three moderating factors hypotheses and 52-item questionnaire were developed. A focus group discussion of five respondents and a pilot study of 59 respondents resulted in final version of the questionnaire.

In the second phase, the main survey was conducted nationally to collect the research data among Indonesian airline customers who had already used Indonesian airline e-services. A total of 819 valid questionnaires were obtained. The data was then analysed using a partial least square (PLS) based structural equation modelling (SEM) technique to produce the contributions of links in the e-services model (22% of all the variances in e-services usage, 37.8% in intention to use, 46.6% in motivation, 39.2% in outcome expectancy, and 37.7% in effort expectancy). Meanwhile, path coefficients and t-values demonstrated various different influences of antecedent factors towards e-services usage. Additionally, a multi-group analysis based on PLS is employed with mixed results. In the final findings, 14 hypotheses were supported and 7 hypotheses were not supported.

The major findings of this study have confirmed that motivation has the strongest contribution in e-services usage. In addition, motivation affects e-services usage both directly and indirectly through intention-to-use. This study provides contributions to the existing knowledge of e-services models, and practical applications of IT usage. Most importantly, an understanding of antecedents of e-services adoption will provide guidelines for stakeholders in developing better e-services and strategies in order to promote and encourage more customers to use e-services. Finally, the accomplishment of this study can be expanded through possible adaptations in other industries and other geographical contexts.

Details

E-services Adoption: Processes by Firms in Developing Nations
Type: Book
ISBN: 978-1-78560-709-7

Keywords

Article
Publication date: 1 September 2020

José Luis Ballesteros-Rodríguez, Petra De Saá-Pérez, Natalia García-Carbonell, Fernando Martín-Alcázar and Gonzalo Sánchez-Gardey

Although several previous studies were focused on examining the determinants of research productivity, the knowledge of the competences and motives that lead researchers to…

Abstract

Purpose

Although several previous studies were focused on examining the determinants of research productivity, the knowledge of the competences and motives that lead researchers to achieve relevant scientific performance remains unclear. This paper is aimed at contributing to this gap in the research by proposing a typology to understand academic researchers' traits and extending the traditional “more is better” approach, which assumes that higher levels of competence and motivation are always preferable.

Design/methodology/approach

Cluster analysis was applied to a sample of 471 Spanish academics to examine diverse combinations of human capital attributes – knowledge, skills, and abilities – and two sources of motivation – intrinsic and extrinsic.

Findings

Four researcher profiles were identified: (1) high vocational academics; (2) motivated academics; (3) self-starter academics and (4) reactive academics. Based on these preliminary findings, we present conclusions about the functioning and productivity of academic researchers.

Originality/value

This paper contributes a novel typology of researchers to the extant literature based on the variables of academic human capital and motivation. The findings indicate that a required and specific combination of attributes better fits the reality of research activities.

Details

Journal of Intellectual Capital, vol. 23 no. 2
Type: Research Article
ISSN: 1469-1930

Keywords

Article
Publication date: 2 February 2015

Jessica Word and Sung Min Park

The purpose of this paper is to examine the factors influencing the decision of managers to work in the nonprofit sector and how these choices are shaped by intrinsic and…

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Abstract

Purpose

The purpose of this paper is to examine the factors influencing the decision of managers to work in the nonprofit sector and how these choices are shaped by intrinsic and extrinsic motivations. Additionally, this research examines the impact of job choice motivation on social, community and professional outcomes and the unique characteristics of managers in the nonprofit sector.

Design/methodology/approach

This research employed data from the National Administrative Studies Project (NASP-III) survey, which measured the mid- and upper-level managers working in nonprofit organizations in Illinois and Georgia. The survey measured the manager’s perceptions of various organizational issues, including work motivation, mentoring and communication, career histories, hiring practices, and organizational cultures and structures. The data were then analyzed using a hierarchical regression model.

Findings

The findings of this research support the idea that intrinsic motivation is an important aspect of job choice motivation for individuals in the nonprofit workforce. In addition, the findings suggest other characteristics, including policies that enhance work life balance (WLB), advancement, and job security, are important to understand the job choice motivations of nonprofit managers. This research also found not all types of nonprofit agencies attract similarly motivated individuals, or lead to equivalent community outcomes.

Research limitations/implications

The organizations represented in the NASP III sample included more membership and professional associations than the overall nonprofit sector. This over representation partially limits the generalizability of these findings but it also allows the research to more thoroughly understand this unique subset of organizations that serve predominantly the narrow interests of their members.

Practical implications

This research highlights the advantage nonprofit employers have over other organizations in terms of using intrinsic motivations to attract employees. However, the findings also suggest nonprofit organizations need to focus on human resource (HR) strategies including policies that enhance WLB, advancement, and job security to compete with other employers for talent. Finally, the research also suggests the need to tailor HR strategies to groups of nonprofit employees based upon important employee characteristics such as gender, job type, and prior career experience.

Originality/value

This study extends a well-developed body of knowledge on motivations and selection of career paths to individuals working in the nonprofit sector. It also suggests variations among employees and organizations matter in terms of the type of individuals attracted to particular career path in nonprofits. Additionally, this research suggests future research needs to include more nuanced examinations of the differences which exist among organizations in the nonprofit sector rather than simply focussing upon similarities across the most prevalent types of nonprofit organizations.

Book part
Publication date: 12 July 2010

Richard Walker, Kimberley Pressick-Kilborn, Erica Sainsbury and Judith MacCallum

Until recently, motivation has been considered to be an individual phenomenon. Motivational theorists have accordingly conceptualised key constructs in individualistic terms and…

Abstract

Until recently, motivation has been considered to be an individual phenomenon. Motivational theorists have accordingly conceptualised key constructs in individualistic terms and emphasised the individual origins and nature of motivation, although they have also long recognised that contextual or social factors have a significant influence on these individual processes. Recently this conceptualisation has been questioned as theorists have suggested, after Vygotsky, that motivation, like learning and thinking, might be social in nature. This idea was first suggested by Sivan (1986) more than twenty years ago but it received a major impetus with the publication of an article by Hickey (1997) eleven years later. Since that time interest in the social nature of motivation has grown as a small number of book chapters and journal articles have been published and conference papers have been presented on the topic. Although some motivational theorists remain sceptical (e.g. Winne, 2004) of this theoretical development, the inclusion of a section on sociocultural approaches to motivation in Perry, Turner, and Meyer's (2006) chapter on classrooms as contexts for motivating learning in the 2nd edition of the Handbook of Educational Psychology suggests that this perspective is being seriously considered by motivational researchers. Similarly, the inclusion of a chapter (Walker, in press-b) on the sociocultural approach to motivation in the 3rd edition of the International Encyclopedia of Education indicates that this approach has achieved some recognition.

Details

The Decade Ahead: Applications and Contexts of Motivation and Achievement
Type: Book
ISBN: 978-0-85724-254-9

Article
Publication date: 25 February 2014

Anna Karin Olsson and Martin Gellerstedt

The purpose of this paper is to contribute to the growing field of membership research by applying a relationship marketing perspective on members in tourism settings. Focus is on…

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Abstract

Purpose

The purpose of this paper is to contribute to the growing field of membership research by applying a relationship marketing perspective on members in tourism settings. Focus is on exploring why consumers are members (motivational dimensions) and how motivations are related to member behaviours (retention, participation and co-creation), and to member demographics (gender, age, distance between the member's home and the supported organization).

Design/methodology/approach

A survey was conducted among members of a nonprofit tourist attraction (n=755). Classical chi-square tests, t-tests and multivariate analysis using logistic regression were used to analyze data and to test eight hypotheses on member demographics, member motivations and member behaviours.

Findings

Findings show that among the three motivational dimensions, altruism, i.e. doing good for others, was the strongest motive, followed by self-interest, i.e. doing good for yourself, and then the social motive, i.e. doing good with others, which scored lowest. Furthermore, findings show that gender, age and distance were significantly related to member motivations and member behaviours. Member behaviours were significantly related to motivations.

Research limitations/implications

This study was conducted at a single nonprofit tourist attraction. However, it provides insights into different motivational dimensions for why people pay to become members and what kind of member behaviour they demonstrate. This topic calls for further research to explore the complex membership phenomenon such as extending this study by identifying member motives and behaviour in other contexts.

Practical implications

This explorative study of members of a nonprofit tourist attraction contributes insights into why consumers are members (motivational dimensions), how motivations are related to member behaviours in a membership relationship context, and how member demographics are related to motivations and behaviours. Findings have implications for membership managers and the development of memberships in terms of giving a deeper insight into members as consumers in order to develop memberships as strategic resources and hence use the full potential of memberships especially vital to non-profit organizations. Several aspects of memberships are discussed that may inspire the development of member offerings. The present study contributes to the developing field of membership research as it is a response to the calls for more empirical studies of members to develop an integrated understanding of motivations of memberships. Furthermore it contributes with research of co-creation in customer relationships linking the co-creation concept to research of members in tourism settings.

Originality/value

This study contributes to the developing field of membership research and furthermore gives insights into consumer motivations and behaviours that may inspire development of innovative and competitive membership offerings building membership relationships in tourism settings.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 8 no. 1
Type: Research Article
ISSN: 1750-6182

Keywords

Article
Publication date: 9 June 2023

Xusen Cheng, Ying Bao, Triparna de Vreede, Gert-Jan de Vreede and Junhan Gu

The COVID-19 pandemic has generated unprecedented public fear, impeding both individuals’ social life and the travel industry as a whole. China was one of the first major…

Abstract

Purpose

The COVID-19 pandemic has generated unprecedented public fear, impeding both individuals’ social life and the travel industry as a whole. China was one of the first major countries to experience the COVID-19 outbreaks and recovery from the pandemic. The demand for outings is increasing in the post-COVID-19 world, leading to the recovery of the ride-sharing industry. Integrating protection motivation theory and the theory of reasoned action, this study aims to investigate ride-sharing customers’ self-protection motivation to provide anti-pandemic measures and promote the resilience of ride-sharing industry.

Design/methodology/approach

This study followed a two-phase mixed-methods design. In the first phase, the authors executed a qualitative study with 30 interviews. In the second phase, the authors used the results of the interviews to inform the design of a survey, with which 272 responses were collected. Both studies were conducted in China.

Findings

The present results indicate that customers’ perceived vulnerability of COVID-19 and perceived COVID protection efficacy (self-efficacy and response efficacy) are positively correlated with their attitude toward self-protection, thus leading to their self-protection motivation during the rides. Moreover, subjective norms and customers’ distrust appear to also impact their self-protection motivation during the ride-sharing service.

Originality/value

The present research provides one of the first in-depth studies, to the best of the authors’ knowledge, on customers’ protection motivation in ride-sharing services in the new normal. The empirical evidence provides important insights for ride-sharing service providers and managers in the post-pandemic world and promote the resilience of ride-sharing industry.

Details

International Journal of Contemporary Hospitality Management, vol. 36 no. 4
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 12 June 2023

Aziz Madi, Abdelrahim Alsoussi and Omar M. Shubailat

This research aims to replicate the work of Oberholster et al. (2013) on expatriation motivation through a generalization and extension replication. Additionally, it aims to…

Abstract

Purpose

This research aims to replicate the work of Oberholster et al. (2013) on expatriation motivation through a generalization and extension replication. Additionally, it aims to contribute to the Self-Initiated Expatriates (SIEs) literature by studying the Basic Psychological Needs (BPNs) of SIEs as proposed by the Self-Determination Theory (SDT).

Design/methodology/approach

This research used Latent Class Analysis (LCA) with covariate estimation to create five clusters based on survey data from 179 SIEs. Additionally, the replication procedure followed recommendations by Dau et al. (2022) to produce a constructive replication.

Findings

Besides validating clusters in the original study, one new cluster was found. Furthermore, identifying the BPNs of the clusters helped in understanding the mechanism that motivates them.

Research limitations/implications

By studying the BPNs as per the SDT, this research contributes to our understanding of the psychological factors that shape expatriates' motivations and experiences. This can inform the knowledge developed in the international mobility theories and the models related to SIEs' psychological well-being.

Practical implications

Building on the results of this research, organizations can tailor recruiting and retaining strategies to the specific BPNs of different SIEs groups. Organizations can motivate SIEs, enhance their job satisfaction and loyalty, predict their success, and support their psychological well-being.

Originality/value

A generalization and extension replication value lies in testing the validity and reliability of previous findings in new contexts. The originality in this research stems from its utilization of the BPNs from SDT to explain SIEs' motivation and evaluate their psychological well-being.

Details

Journal of Global Mobility: The Home of Expatriate Management Research, vol. 11 no. 3
Type: Research Article
ISSN: 2049-8799

Keywords

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