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Article
Publication date: 16 August 2019

Natan de Souza Marques, Roberto Sbragia, Moacir de Miranda Oliveira Junior and Felipe Borini

Analyzing the association between the entrepreneur’s background and product innovation, this paper aims to propose that some entrepreneur’s features are associated with…

Abstract

Purpose

Analyzing the association between the entrepreneur’s background and product innovation, this paper aims to propose that some entrepreneur’s features are associated with the product innovation in incubated companies.

Design/methodology/approach

The study involved 95 technology-based firms incubated in Brazil. Questionnaires were sent to 461 technology-based incubated firms of the state, of which 112 have responded; however, only 95 met the established criteria, which was analyzed by logistic regression.

Findings

It was found that companies whose entrepreneurs have technical academic education closer to the Exact Sciences promote more innovation in products, regardless the size of their companies. In addition, in smaller firms, besides the technical background closer to the Exact Sciences, the entrepreneur's experience in the company also showed positive association regarding the intensity with which such firms innovate in products.

Practical implications

Results indicate that entrepreneurs who were selected taking into account their technical background closer to the Exact Sciences are more likely to contribute to the product innovation in their companies. Therefore, investing in their businesses will also increase the likelihood of success in the efficient allocation of the incubator resources.

Originality/value

The originality of this paper is reflected by the presentation of relations between entrepreneur’s background and product innovation in technology-based incubated firms in an emerging economy, highlighting the value of some characteristics of entrepreneur’s background to promote product innovation.

Propósito

Analisando a associação entre o background do empreendedor e a inovação em produtos, este artigo propõe que algumas características do empreendedor estão associadas com a inovação de produtos em empresas incubadas.

Metodologia

O estudo envolveu 95 empresas de base tecnológica no Brasil. Questionários foram enviados para 461 empresas incubadas de base tecnológica no estado de São Paulo, das quais 112 responderam. Contudo, apenas 95 satisfizeram os critérios estabelecidos na pesquisa, as quais foram analisadas por meio da regressão logística.

Resultados

Foi identificado que empresas cujos empreendedores possuem formações acadêmicas mais próximas das ciências exatas promovem mais inovações em produtos, independentemente do tamanho da organização. Além disso, em empresas menores, além da formação acadêmica próxima das ciências exatas, a experiência do empreendedor na empresa também mostrou associação positiva com relação à intensidade com a qual tais empresas inovam em produtos.

Implicações práticas

Os resultados indicam que os empreendedores selecionados, com formação técnica mais próxima das ciências exatas, têm maior probabilidade de contribuir para a inovação de produtos em suas empresas. Portanto, investir nesses negócios aumentará a chance de sucesso na alocação eficiente dos recursos da incubadora.

Originalidade

A originalidade do artigo consiste na apresentação de relações entre o background do empreendedor e a inovação de produtos, em empresas de base tecnológica incubadas, em um país emergente. Isto realça o valor de algumas características do empreendedor para promover a inovação de produtos.

Propósito

Analizando la asociación entre el fondo del emprendedor y la innovación en productos, este artículo propone que algunas características del emprendedor están asociadas con la innovación de productos en empresas incubadas.

Metodología

El estudio involucró a 95 empresas de base tecnológica en Brasil. Los cuestionarios se enviaron a 461 empresas incubadas de base tecnológica en el estado de São Paulo, de las cuales 112 respondieron. Sin embargo, sólo 95 cumplieron los criterios establecidos en la investigación, que se analizaron a través de la regresión logística.

Resultados

Se ha identificado que las empresas cuyos emprendedores poseen formaciones académicas más cercanas a las ciencias exactas promueven más innovaciones en productos, independientemente del tamaño de la organización. Además, en empresas menores, además de la formación académica cercana a las ciencias exactas, la experiencia del emprendedor en la empresa también mostró asociación positiva con relación a la intensidad con la que dichas empresas innovan en productos.

Implicaciones prácticas

Los resultados indican que los emprendedores seleccionados, tomando en consideración su formación técnica más cercana a las ciencias exactas, son más probables de contribuir con la innovación de productos en sus empresas. Por lo tanto, invertir en estos negocios aumentará la probabilidad de éxito en la asignación eficiente de los recursos de la incubadora.

Originalidad

La originalidad del documento es reflejada por la presentación de relaciones entre el fondo del emprendedor y la innovación de productos en empresas incubadas de base tecnológica en una economía emergente, resaltando el valor de algunas características del fondo del emprendedor para promover la innovación de productos.

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Article
Publication date: 12 March 2020

Leandro Lima Santos, Felipe Mendes Borini and Moacir de Miranda Oliveira Júnior

In the past years, many contributions have been published addressing frugal innovation and other types of resource-constrained innovations in the management field…

Abstract

Purpose

In the past years, many contributions have been published addressing frugal innovation and other types of resource-constrained innovations in the management field. Throughout this paper frugal innovation is reported as a phenomenon, concept, research field and strategy, showing the different ways the literature refers to it and how scattered the concept is. However, based on the understanding, the authors decided to address frugal innovation as a kind of innovation strategy that helps companies to innovate in resource-constrained environments. Therefore, considering the increasing interest in the frugal innovation topic and adding the perspective of business strategy for resource-constrained conditions, the research question addressed in this paper is: what are the main features of the frugal innovation literature that unfold its current perspectives for business strategy? In this sense, the purpose of this study is to analyze the scientific production in frugal innovation through a literature mapping and review to better understand it, delimiting different perspectives and creating boundaries to other business strategies or approaches.

Design/methodology/approach

The authors performed a co-citation analysis using the Vosviewer software to notice how authors are arranged in clusters based on their understanding of the topic. Furthermore, the authors also performed a systematic literature review (SLR) analyzing the extant literature on frugal innovation based on the clusters found through the co-citation method. The final sample used in the study included 42 papers published between 2011 and 2019, using the Web of Science platform as a data source.

Findings

By means of SLR, the findings of this study provided a more organized view of frugal innovation through the co-citation analysis and the qualitative analysis of the clusters, which were the basis for the parameters established. After the conceptualization of frugal innovation strategy (FIS) and the delimitation of boundaries of FIS, the authors bring the reflections about the contribution to the literature and the practice (managers and society) by showing three assumptions to be tested and confirmed in future studies and a framework to guide companies in search of a FIS.

Originality/value

This study contributes to the discussion on frugal innovation moving a step forward to clarify the research field on this subject providing the main characteristics for researchers and practitioners. The paper has delimited the boundaries of FIS. The assumptions established in the discussion can become hypotheses for empirical studies. In addition, the authors explain why, what is, where and to whom the FIS can be developed and applied. Furthermore, the authors contribute by developing the FIS framework, with four strategic positions based on the boundaries of FIS organized by the complexity technological level. The strategic positions are frugal innovation orientation (FIO), FIO to value shared, FIO to market and FIS.

Details

Review of International Business and Strategy, vol. 30 no. 2
Type: Research Article
ISSN: 2059-6014

Keywords

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Article
Publication date: 18 April 2016

Felipe Mendes Borini, Sidney Costa and Moacir de Miranda Oliveira Junior

– The purpose of this paper is to determine the antecedents of reverse innovation.

Abstract

Purpose

The purpose of this paper is to determine the antecedents of reverse innovation.

Design/methodology/approach

Data were collected through an online survey administered using telephone assistance and sent to the 1,000 largest (in terms of revenue) foreign subsidiaries in Brazil. The responding companies numbered 167. For the data analysis, the authors chose the statistical technique of structural equation modeling.

Findings

The paper shows that reverse innovation is related to headquarters’ support, autonomy, and integration. Specifically, the authors consider the power of strategic integration between headquarters and subsidiaries as one of the important antecedents of reverse innovation.

Practical implications

Integration has an important role to reverse innovation. In order to stimulate integration, the executive of a subsidiary can make such efforts as invest in the mechanism of the relationship and exchange knowledge with headquarters. For example, it is recommended to encourage travel to the headquarters to more accurately align perceptions of parent and subsidiary executives and to utilize expatriates from headquarters to provide knowledge to subsidiaries about the main processes of the company and to promote subsidiary innovations.

Originality/value

Literature contains some articles discussing and relating some cases of reverse innovation. However, this paper shows the organizational structure necessary for reverse innovation.

Details

International Journal of Emerging Markets, vol. 11 no. 2
Type: Research Article
ISSN: 1746-8809

Keywords

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Article
Publication date: 31 December 2020

Leandro Lima Santos, Felipe Mendes Borini, Moacir de Miranda Oliveira, Dennys Eduardo Rossetto and Roberto Carlos Bernardes

This research aims to answer the following question: Could bricolage become a capability for companies in emerging markets to develop frugal innovations in times of…

Abstract

Purpose

This research aims to answer the following question: Could bricolage become a capability for companies in emerging markets to develop frugal innovations in times of crisis? Therefore, in this paper the main aim is to identify whether in times of crisis the development of frugal innovation in emerging markets depends on the bricolage capability.

Design/methodology/approach

The hypotheses were statistically tested using the structural equation modeling technique, with data collected through the survey method applied to 215 companies in Brazil.

Findings

The results allowed support for the hypothesis that bricolage capability has a positive impact on the development of frugal innovation. Therefore, a mediating test was verified, allowing confirmation that to develop frugal innovation in emerging markets, bricolage becomes a required capability for companies in times of crisis.

Research limitations/implications

The limitation of this study lies in considering the effect of bricolage on frugal innovation only in the context of Brazil, while in developed countries this effect may be similar, as they also suffer from resource constraints caused by crises.

Practical implications

This research provides insights to guide managers by highlighting bricolage as a key managerial capability for the development of frugal innovation. A set of managerial recommendations are provided based on bricolage skills.

Originality/value

The study has contributed to the literature on bricolage and frugal innovation by addressing bricolage as an antecedent of frugal innovation in emerging markets, especially when those markets are affected by resource scarcity.

Details

European Journal of Innovation Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1460-1060

Keywords

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Article
Publication date: 3 January 2020

Marcelo Caetano de Oliveira, Paula Nogueira Curi, Rafael Pio, Daniela da Hora Farias, Marcio Roberto Rigote, Maria Cecília Evangelista Vasconcelos Schiassi, Moacir Pasqual and Vanessa Rios de Souza

The native species from western Mato Grosso do Sul provide fruits with unique sensory characteristics and high nutrient concentrations. Tropical fruit consumption is…

Abstract

Purpose

The native species from western Mato Grosso do Sul provide fruits with unique sensory characteristics and high nutrient concentrations. Tropical fruit consumption is increasing due to the growing recognition of the nutritional value. These fruits play important roles through the marketing of their products and nutritionally through their consumption. All fruits are edible and are used in the food industry and well sensory accepted. The purpose of this paper is to verify the physicochemical characteristics, bioactive compounds and antioxidant activity in fruits collected in the Cerrado and Pantanal biomes from western Mato Grosso do Sul.

Design/methodology/approach

The fruits of baru, bocaiuva, jatobá, jenipapo and pequi were collected. To characterize them, longitudinal diameter, transverse diameter, total soluble solids, acidity, pH, ascorbic acid, total phenolics, antioxidant capacity, total sugar, glucose and macro and micronutrient contents analysis were performed in triplicate.

Findings

Jatobá presented the highest values of vitamin C. For phenolics, baru and jatobá stood out; bocaiuva presented the highest results for sugars, while jatobá was superior for glucose. The fruits with the highest antioxidant capacity, DPPH, were pequi and baru, while via ABTS the jatobá was the highest. Baru presented higher levels of nitrogen, phosphorus, magnesium, copper, zinc and iron. The bocaiuva presented the highest results for potassium and sulfur, the jatobá calcium and manganese. Jenipapo stood out with its boron content. Magnesium presented superior results in the baru, jenipapo and bocaiuva. The results reinforce the diversity of physicochemical characteristics.

Originality/value

The increase of the flow of available information, together with the growth of multicultural influences, the search for wholesome diet and the diversity of flavors and colors make these fruits important regional development tools. Their characteristics encompass national and international exploration potential that arouse consumer interest and contribute to the pursuit of innovations. In addition, the native species mentioned above provide fruits with unique sensory characteristics. Their consumption is increasing in the markets due to the growing recognition of their nutritional value. Therefore, these fruits play important roles, economically, through the marketing of their products and nutritionally through their consumption.

Details

British Food Journal, vol. 122 no. 3
Type: Research Article
ISSN: 0007-070X

Keywords

Content available
Article
Publication date: 18 June 2020

Patricia Ordoñez De Pablos

Abstract

Details

Journal of Science and Technology Policy Management, vol. 11 no. 2
Type: Research Article
ISSN: 2053-4620

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Article
Publication date: 6 July 2015

Peter J. Williamson

The purpose of this paper is to re-assess both the nature and sources of the competitive advantages which multinationals expanding from home bases in emerging economies…

Abstract

Purpose

The purpose of this paper is to re-assess both the nature and sources of the competitive advantages which multinationals expanding from home bases in emerging economies (EMNEs) may enjoy in the global market.

Design/methodology/approach

The paper analyses the results of 12 concurrent studies undertaken by a group of experts who were asked to examine how strategies for innovation, international value chain configuration and foreign mergers and acquisitions contributed to the competitive advantages of multinationals emerging from Brazil, Russia, India and China (the BRICs), respectively.

Findings

EMNEs do have competitive advantages that can underpin their expansion abroad, but these are mainly “non-traditional” advantages that have been built by finding innovative ways to leverage advantages of their home countries. EMNE’s internationalisation is as much about accessing new resources and knowledge to enable them to extend their competitive advantage, as it is a route to exploiting existing advantages over a larger set of markets. As a result, the global value chain structure of EMNEs tends to be fundamentally different from that chosen by incumbent multinationals.

Research limitations/implications

The study is limited to EMNEs from the BRIC countries, but implications for EMNEs emerging from other countries are discussed.

Originality/value

We bring to bear extensive data and a systematic approach to understanding the new breed of multinationals emerging from the BRIC countries; their sources of competitive advantage; and how they are using innovation, foreign investment and overseas acquisitions to transform global competition.

Details

critical perspectives on international business, vol. 11 no. 3/4
Type: Research Article
ISSN: 1742-2043

Keywords

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