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Article
Publication date: 18 July 2019

Mir Shahid Satar

There has been a substantial realization of the importance of community engagement (CE) for social enterprise (SE) missions. However, the emerging literature on CE in…

Abstract

Purpose

There has been a substantial realization of the importance of community engagement (CE) for social enterprise (SE) missions. However, the emerging literature on CE in social enterprises is riddled with theoretical inconsistencies and there is universal lack of studies in this direction. For the sake of advancing the field, the purpose of this paper is to identify and analyze the elements of CE in SEs. Further, a comprehensive preliminary model is developed integrating the five fundamental dimensions of CE in SE setting.

Design/methodology/approach

The paper is based on the critical analysis of the extant literature across disciplines to identify the relevant themes that can affect the CE in SEs.

Findings

The paper develops a preliminary social enterprise community engagement model (SE-CEM), which results from a broad literature analysis. The proposed model attempts to offer a comprehensive perspective outlining the institutional, organizational, individual, community and process dimensions likely to predict engagement success in SE context.

Originality/value

This paper pioneers in presenting a holistic approach to understanding the dimensions that constitute CE in SEs. The SE-CEM incorporates the determinants of CE in social entrepreneurship (S-ENT) context to direct a future research agenda. The preliminary model can further be developed and empirically tested by researchers. Moreover, practitioners can also gain benefits from the model and promote S-ENT.

Details

Journal of Enterprising Communities: People and Places in the Global Economy, vol. 13 no. 4
Type: Research Article
ISSN: 1750-6204

Keywords

Open Access
Article
Publication date: 28 March 2019

Mir Shahid Satar and Saqib Natasha

While the literature has described social entrepreneurs as overwhelmingly occupying a pivotal role in social entrepreneurship (S-ENT) process, there is a high…

3574

Abstract

Purpose

While the literature has described social entrepreneurs as overwhelmingly occupying a pivotal role in social entrepreneurship (S-ENT) process, there is a high inconsistency prevailing with respect to entrepreneurial traits, attitudes and skills of social entrepreneurs. One explanation for this may be the lack of a suitable scale measuring entrepreneurship orientation of social entrepreneurial individuals. The purpose of this study is to address this gap by proposing an initial assessment tool for individual S-ENT orientation (ISEO).

Design/methodology/approach

A mixed methods research design, along with a two-stage Delphi process, helped in generating appropriate constructs for ISEO. While the items for the first dimension of scale were directly derived from the Delphi study, the items of the remaining dimensions were mainly found based on the three individual entrepreneurial orientation dimensions presented by Bolton and Lane. By means of exploratory factor analysis, the final examination of the ISEO items was undertaken through a survey of 71 social entrepreneurs across India. The process eventually resulted in reliable and valid measures for four dimensions of ISEO.

Findings

The scale-development process eventually resulted in a 13-item scale, measuring four dimensions of ISEO (social passion, innovativeness, risk-taking and pro-activeness). By developing a set of relevant ISEO indicators, the study answers the call for a scale development of ISEO in S-ENT literature.

Research limitations/implications

There is a need to further validate this instrument among other stakeholders (students) as well as in samples with different demographic characteristics across different regions of the country and the world. To further evaluate the reliability and validity properties and to confirm the newly established subscales and their relationship with the ISEO construct, there is need for conducting a confirmatory factor analysis using larger sample sizes.

Practical implications

The measurement of SEO at an individual level will assist in S-ENT education, training and development of present and prospective social entrepreneurs, as well as assist individuals who want to assess the strength of their orientation towards S-ENT. The understanding of ISEO at the individual level will be equally useful for S-ENT incubators, the government and other S-ENT stakeholders who are considering supporting S-ENT proposals.

Originality/value

The paper is the first to develop an ISEO scale which is based on empirical data in S-ENT field.

Details

Asia Pacific Journal of Innovation and Entrepreneurship, vol. 13 no. 1
Type: Research Article
ISSN: 2398-7812

Keywords

Article
Publication date: 22 December 2021

Natasha Saqib and Mir Shahid Satar

An Indian emerging market positioning taxonomy has been developed in response to the literature review's findings that existing positioning typologies/taxonomies are based…

Abstract

Purpose

An Indian emerging market positioning taxonomy has been developed in response to the literature review's findings that existing positioning typologies/taxonomies are based on managerial perspectives rather than consumer/customer perceptions and are only developed for advanced countries.

Design/methodology/approach

This study employs a three-step process for developing and validating a scale in order to conduct its research. In the first phase, items are generated and selected based on a literature review, focus groups and expert opinion. Exploratory factor analysis is used to fine-tune the scale in the second phase. Phase 3 uses CFA to establish convergent, discriminant and nomological validity through the use of CFA.

Findings

A consumer-based taxonomy of positioning strategies were developed as a result of the research. Six distinct positioning strategies emerged that was named (1) Value for Money, (2) Functional (3) Premiumisation, (4) Promotional Campaign, (5) Brand Name (6) Visual Aesthetics.

Research limitations/implications

Developing and validating measurement scales will be made easier with the help of this paper. Target populations, industry and geography selection and a cross-sectional time horizon are just a few of the study's drawbacks.

Practical implications

The study's practical implications include six factors/strategies that managers, advertising executives and marketing experts of consumer electronics companies in the Indian emerging market could use to position their products, resulting in the overall success of their organisations.

Originality/value

This study adds to the marketing literature by providing a solid theoretical foundation and a validated instrument for operationalising positioning strategies.

Details

International Journal of Emerging Markets, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1746-8809

Keywords

Article
Publication date: 11 February 2021

Natasha Saqib and Mir Shahid Satar

Emerging markets are witnessing rapid changes in their economy owing to the ongoing liberalization and globalization. India, as one of the emerging markets in south Asia…

Abstract

Purpose

Emerging markets are witnessing rapid changes in their economy owing to the ongoing liberalization and globalization. India, as one of the emerging markets in south Asia, is also experiencing a dramatic change in its business ecosystem. This poses huge opportunities to the companies, both start-ups and established ones. In this direction, the business model innovation offers a strategic renewal mechanism. The study aims to explore the practices of an online transport network company (OLA) creating a distinctive place for itself in Indian taxi service sector.

Design/methodology/approach

Methodologically, an exploratory case study of an India-based online transport company (OLA) business model innovation is reported.

Findings

This paper reveals that OLA has been able to gain competitive advantage in the Indian emerging market by developing an innovative business model with its distinctive features of personalised customer service, asset sharing, usage-based pricing, collaborative ecosystem, agile and adaptive organising and successful expansion strategies.

Research limitations/implications

This study adds to current knowledge concerning the theoretical foundations and antecedents of business model innovation as a competitive advantage. The paper is explorative in nature because the analysis is mostly based on literature review. Furthermore, in consideration of the analysis of business model of a single company, further research is required to generalize the results.

Practical implications

The understanding of the intricacies of business model innovation can be of great concern to existing and prospective managers and entrepreneurs of emerging markets.

Originality/value

The paper discusses the features of innovative business models and how firms can make their business models more relevant to the competitive markets. As such, the study is hopeful to aid practitioners engaged in the pursuit of beating the competition with innovation driven business models.

Details

International Journal of Innovation Science, vol. 13 no. 4
Type: Research Article
ISSN: 1757-2223

Keywords

Article
Publication date: 15 March 2016

Mir Shahid Satar and Shibu John

There have been global upsurge in the social enterprise research & practice considering social enterprise as a rapidly growing thought worldwide. The renewed significance…

1601

Abstract

Purpose

There have been global upsurge in the social enterprise research & practice considering social enterprise as a rapidly growing thought worldwide. The renewed significance of social enterprises (SE’s) has arisen primarily on account of their assumed potential in solving a range of social problems. The evidences supporting the budding role of SE’s in fostering sustained socio-economic development of regions & communities across globe are evolving continuously. Even though, social entrepreneurship & SE’s have remained central thought provoking domain in the realm of scholarly investigation for a past couple of decades, the emerging literature on SE’s & their role in economic development is riddled with theoretical inconsistencies & definitional controversies. Thus, very little is known about functioning & management of SE’s. For the sake of advancing the field, the purpose of this paper is to identify and analyze the critical success factors (CSF’s) of SE’s operating in different social settings in India. Further, a conceptual model is developed incorporating different factors of social enterprise operation in an integrated framework.

Design/methodology/approach

Based on the review of the extant literature, three categories of success factors comprising a total of 38 success factors for SE’s were initially identified. Under each category, the success factors were then classified and reduced to appropriate numbers based upon their importance to SE’s and their repeated manifestations in the literature, making a total of 13 CSF’s under all 3 categories. Based on these 3 categories of CSF’s, a conceptual model was developed.

Findings

The study determines thirteen critical factors as contributing to the success of social enterprises: (1) Business planning skills (2) entrepreneurship orientation; (3) leadership; (4) networking; (5) Innovative financing (6) triple bottom line planning; (7) social enterprise marketing; (8) community engagement; (9) human capital; (10) organizational culture; (11) Social Impact Evaluation (12) Frugal innovation & (13) Government support.

Originality/value

The paper presents a theoretical research model incorporating factors and determinants of social enterprise success to direct a future research agenda. The paper can further be used by researchers to empirically test critical success factors of social enterprises. Moreover, practitioners can also gain benefits from the conceptual framework & promote social entrepreneurship.

Details

World Journal of Entrepreneurship, Management and Sustainable Development, vol. 12 no. 2
Type: Research Article
ISSN: 2042-5961

Article
Publication date: 14 May 2021

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

185

Abstract

Purpose

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

Business model innovation can help international firms struggling to make an impact within emerging markets. By tailoring their models to meet the unique demands of each specific markets, such organizations should be better placed to improve performance and secure a competitive edge.

Originality/value

The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Details

Strategic Direction, vol. 37 no. 5
Type: Research Article
ISSN: 0258-0543

Keywords

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