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Open Access
Article
Publication date: 4 March 2020

Hsin-Chen Lin and Patrick F. Bruning

The paper aims to compare two general team identification processes of consumers’ in-group-favor and out-group-animosity responses to sports sponsorship.

1791

Abstract

Purpose

The paper aims to compare two general team identification processes of consumers’ in-group-favor and out-group-animosity responses to sports sponsorship.

Design/methodology/approach

The paper draws on two studies and four samples of professional baseball fans in Taiwan (N = 1,294). In Study 1, data from the fans of three teams were analyzed by using multi-group structural equation modeling to account for team effects and to consider parallel in-group-favor and out-group-animosity processes. In Study 2, the fans of one team were sampled and randomly assigned to assess the sponsors of one of three specific competitor teams to account for differences in team competition and rivalry. In both studies, these two processes were compared using patterns of significant relationships and differences in the indirect identification-attitude-outcome relationships.

Findings

Positive outcomes of in-group-favor processes were broader in scope and were more pronounced in absolute magnitude than the negative outcomes of out-group-animosity processes across all outcomes and studies.

Research limitations/implications

The research was conducted in one country and considered the sponsorship of one sport. It is possible that the results could differ for leagues within different countries, more global leagues and different fan bases.

Practical implications

The results suggest that managers should carefully consider whether the negative out-group-animosity outcomes are actually present, broad enough or strong enough to warrant costly or compromising intervention, because they might not always be present or meaningful.

Originality/value

The paper demonstrates the comparatively greater breadth and strength of in-group-favor processes when compared directly to out-group-animosity processes.

Details

European Journal of Marketing, vol. 54 no. 4
Type: Research Article
ISSN: 0309-0566

Keywords

Book part
Publication date: 18 December 2016

Hodaka Morita and Maroš Servátka

We study whether group identity mitigates inefficiencies associated with appropriable quasi-rents, which are often created by relationship-specific investments in bilateral trade…

Abstract

We study whether group identity mitigates inefficiencies associated with appropriable quasi-rents, which are often created by relationship-specific investments in bilateral trade relationships. We conjecture that group identity strengthens the effect of an agent’s generous action in increasing his trade partner’s altruistic preferences, and this effect helps reduce incentives to undertake ex-post inefficient opportunistic behavior such as investment in an outside option. Our experimental results, however, do not support this conjecture, and contrast with our previous experimental findings that group identity mitigates distortions in ex-ante efficient relation-specific investment. We discuss a possible cause of the difference and its implications for the theory of the firm.

Article
Publication date: 2 August 2021

Michael Santucci

This paper aims to describe an integration of the media naturalness theory, the continuum model of impression formation and the social identity model of deindividuation effects…

Abstract

Purpose

This paper aims to describe an integration of the media naturalness theory, the continuum model of impression formation and the social identity model of deindividuation effects. The goal is to determine the compatibility of the central tenets and propositions of the two theories and reconcile their effects under a unified model that can be used to explain and predict changes in perceptions, attitudes and behaviors arising in computer-mediated interaction.

Design/methodology/approach

A review of the literature was used to determine whether the two theories were compatible. The reconciliation comes by way of a third theory, the motivated tactician theory, which focuses on the effects of cognitive effort on schema use, particularly on those schemas used in social categorization processes.

Findings

It was determined that the two models of focus could be combined via the tenets of the third. The combined model is expected to provide explanatory and predictive capabilities that exceed those of the individual theories and should prove to be relevant in the study of computed-supported collaboration, in the design of collaborative environments and in the analysis of individual and group behaviors in computer-mediated communication.

Research limitations/implications

The current effort describes the main effects derived from the integration and offers four propositions that describe moderating factors that are derived from each of the three theories. The main effects must be tested and validated and, given support, must be extended to determine the validity of the moderating effects predicted by the propositions. Additionally, media naturalness theory is a relatively recent addition to theories of technology and so needs further empirical support for its propositions. As to the behavioral implications, the social identity model of deindividuation effects has yet to be tested with the specific intention of discovering how media characteristics affect self-concept.

Practical implications

The model can be used to inform information system designs that favor desirable behavioral outcomes or to prevent undesirable effects from occurring. For example, emphasis can place on media attributes and system features that individuate decision-makers within group decision support environments when consensus is a primary goal as a means to avoid group thinks and polarization. Conversely, attributes and features that are supportive of social categorization processes and deindividuation effects might be used to emphasize group membership, shared effort and to minimize social loafing or the frequency and intensity of inappropriate disparagement of ideas and contributions.

Social implications

The combined model is principally useful in explaining and predicting human behavior in relation to computer-supported collaborative work such as distributed workgroups and online learning environments. For example, the explanatory elements of the combined theory can be used by managers as a diagnostic tool in problem situations within virtual teams. A specific instance would be to determine why a change to existing systems created a change in work habits. In a more proactive move, managers might use the predicted social categorization effects and subsequent depersonalization, to instill a group identity in an otherwise diverse workgroup.

Originality/value

The combined model is expected to provide explanatory and predictive capabilities that exceed those of the individual theories and should prove to be relevant in the study of computed-supported collaboration, in the design of collaborative environments and in the analysis of individual and group behaviors in computer-mediated communication.

Details

Team Performance Management: An International Journal, vol. 27 no. 5/6
Type: Research Article
ISSN: 1352-7592

Keywords

Book part
Publication date: 8 July 2015

Michael A. Hogg

This chapter describes a theory of intergroup leadership. Research on reducing prejudice and intergroup conflict identifies a number of conditions, such as empathy, shared goals…

Abstract

Purpose

This chapter describes a theory of intergroup leadership. Research on reducing prejudice and intergroup conflict identifies a number of conditions, such as empathy, shared goals, crossed categorization, recategorization, and intergroup contact, which can be beneficial. It also identifies social identity threat as a stumbling block – processes intended to reduce conflict often threaten people’s sense of having a unique and distinctive social identity and thus provoke a defensive reaction that sustains conflict. But social psychology says little about the role of group leadership in conflict resolution.

Methodology/approach

I summarize what we know from social psychology about conditions that attenuate intergroup conflict; then focus on social identity and influence processes to present a new theory of leadership across conflicting groups.

Findings

Prejudice and intergroup conflict reduction rests on effective messaging and influence, which is often a matter of intergroup leadership where a leader must bridge and integrate warring factions within a superordinate entity. The challenge of intergroup leadership is to construct an intergroup relational identity that focuses on collaboration and avoids identity threat. I describe a model of intergroup leadership and discuss strategies, such as identity rhetoric, boundary spanning and leadership coalition-building, that such leadership should adopt to effectively reconstruct social identity to reduce conflict and prejudice between groups.

Originality/value

This is a development and extension of a more narrowly focused theory of intergroup leadership in organizational contexts. It will be of value to social psychology, the behavioral and social sciences, and those seeking to reduce prejudice and intergroup conflict through leadership.

Details

Advances in Group Processes
Type: Book
ISBN: 978-1-78560-076-0

Keywords

Book part
Publication date: 17 November 2011

Stephen Benard and Long Doan

The relationship between intergroup conflict and intragroup cohesion is a longstanding concern in sociology and related disciplines. Past work suggests that intergroup conflict…

Abstract

The relationship between intergroup conflict and intragroup cohesion is a longstanding concern in sociology and related disciplines. Past work suggests that intergroup conflict shapes emotional bonds between group members, promotes in-group and out-group stereotyping, encourages self-sacrifice for the group, and changes the social structure of groups. Conflict thus plays an important structural role in organizing social interaction. Although sociologists contributed much to the beginnings of this research tradition, sociological attention to the conflict–cohesion link has waned in recent decades. We contend that despite advances in our understanding of the conflict–cohesion hypothesis, more remains to be done, and sociologists are especially equipped to tackle these unanswered questions. As such, we encourage sociologists to revisit the study of intergroup conflict and intragroup cohesion and offer some possibilities for furthering our understanding of this phenomenon. After reviewing and evaluating the relevant literatures on the conflict–cohesion hypothesis, we consider ways in which a broad range of current theories from the group process tradition – including theories of status, exchange, justice, identity, and emotion – could contribute to understanding the conflict–cohesion hypothesis and how those theories could benefit from considering the conflict–cohesion hypothesis. In doing so, we make a case for the continuing importance of sociology in explaining the link between intergroup conflict and intragroup cohesion.

Details

Advances in Group Processes
Type: Book
ISBN: 978-0-85724-774-2

Book part
Publication date: 7 June 2019

Lily Morse, Jonathan Keeney and Christopher P. Adkins

In this chapter, we explore the importance of morality in groups. We draw from decades of research from multiple perspectives, including psychology, neuroscience, philosophy, and…

Abstract

In this chapter, we explore the importance of morality in groups. We draw from decades of research from multiple perspectives, including psychology, neuroscience, philosophy, and organizational science, to illustrate the range of ways that morality influences social attitudes and group behavior. After synthesizing the literature, we identify promising directions for business ethics scholars to pursue. We specifically call for greater research on morality at the meso, or group, level of analysis and encourage studies examining the complex relationship between moral emotions and the social environment. We ultimately hope that this work will provide new insights for managing moral behavior in groups and society.

Book part
Publication date: 10 June 2014

Now well into the 21st century, the world’s most powerful organizations’ highest executive levels and boards of directors still fail to represent a diverse collection of people…

Abstract

Now well into the 21st century, the world’s most powerful organizations’ highest executive levels and boards of directors still fail to represent a diverse collection of people shaped by unique social identity dimensions according to age, class, culture, ethnicity, faith/spirituality, gender, physical/psychological ability, sexual orientation, and more. Offered in this book is an investigation into why a homophily framework, or a similarity-attraction hypothesis, continues to perpetuate leadership by predominantly Caucasian/White males and reinforces barriers that keep qualified people possessing a multiplicity of social identity dimensions from achieving their full human potential.

To understand interactive processes through which discrimination is reproduced in the workplace, social identity theorists explore connections between ways that people create social identity and that organizations become socially constructed. Social identity theory explains how people seek to develop oneness with groups that help them to develop and/or to enhance positive self-esteem – and to better understand how people develop notions of high-status ingroups and low-status outgroups. Both of these frameworks are central to this book’s attention to difference in organizations. Difference is positioned as a positive advance in organizational dynamics; advocating respect and appreciation for multiple and intersecting social identities – not for profitability and other business case reasons – but because it is morally justified to eradicate inequitable and exclusionary practices in organizations. This book offers an introduction to doing difference research by introducing a number of theoretical underpinnings, addressing methodological challenges, and presenting a wide cross-section of numerous bodies of literature which have been attending to difference work. Chapter 1 is divided into subthemes of: applying social identity theory, emphasizing the “center” and the “margin,” managing organizational climate, and avoiding business case thinking and other flawed models by advocating for real diversity.

Details

Practical and Theoretical Implications of Successfully Doing Difference in Organizations
Type: Book
ISBN: 978-1-78350-678-1

Keywords

Book part
Publication date: 10 June 2014

Abstract

Details

Practical and Theoretical Implications of Successfully Doing Difference in Organizations
Type: Book
ISBN: 978-1-78350-678-1

Article
Publication date: 1 March 2021

Shawn Hill, Howard Giles and Edward R. Maguire

The purpose of this paper is to describe a theory-driven intervention called VOICES that was developed to improve police-community relations. The intervention was designed based…

Abstract

Purpose

The purpose of this paper is to describe a theory-driven intervention called VOICES that was developed to improve police-community relations. The intervention was designed based on principles derived from social psychological theories of intergroup contact and communication.

Design/methodology/approach

The authors discuss the theoretical basis for the intervention, as well as its development and implementation in the Santa Barbara Police Department. Based on this pilot testing, the authors provide preliminary evidence about its effectiveness using survey responses and qualitative feedback provided by participants.

Findings

Although the case study method used here does not allow for causal inferences about the effectiveness of the intervention, the limited evidence the authors present does suggest that participants found VOICES useful and it may have improved their perceptions of police. The next step will be to test this intervention using experimental or quasi-experimental methods that allow for causal inferences about effectiveness.

Originality/value

The paper shows how police can develop theory-driven interventions in an effort to improve trust between police and the public, including communities in which relationships with police have been historically strained. It also underscores how insights from the study of intergroup contact and communication can benefit policing.

Details

Policing: An International Journal, vol. 44 no. 5
Type: Research Article
ISSN: 1363-951X

Keywords

Article
Publication date: 1 January 2003

Daniel Druckman

The theme of this keynote address is conceptual puzzles raised by empirical research on conflict management and resolution. Three types of puzzles are highlighted: those that deal…

Abstract

The theme of this keynote address is conceptual puzzles raised by empirical research on conflict management and resolution. Three types of puzzles are highlighted: those that deal with processes, identities, and situations. The process puzzles include some counter‐intuitive implications of negotiating strategies and interaction process dynamics. The identity puzzles include the ways in which identity is negotiated, perceptions of ingroups and outgroups, and the connection between loyalty to groups and collective action. The situation puzzles address attribution issues, the distinction between passive actors and active agents, and the role of history. An attempt is then made to juxtapose the puzzles toward a larger conception of a field that emphasizes change in the phenomena we analyze in research and shape through practice. A number of these ideas are found also in the research of previous IACM lifetime award recipients, with whom connections are made.

Details

International Journal of Conflict Management, vol. 14 no. 1
Type: Research Article
ISSN: 1044-4068

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