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Article
Publication date: 21 August 2019

Michela Floris and Daniela Pillitu

As one of the eight key competencies of life-long learning strategies identified by the European Union and the difficulties in enhancing the “sense of initiative and…

Abstract

Purpose

As one of the eight key competencies of life-long learning strategies identified by the European Union and the difficulties in enhancing the “sense of initiative and entrepreneurship”, the purpose of this paper is to propose a co-production approach to overcome several concerns.

Design/methodology/approach

An exploratory approach is used to analyse a single case study based on the EntreComp progression model and on a pedagogical approach consistent with the philosophy of learning through creating value for others.

Findings

The study introduces best novel practices that help enhance entrepreneurial education in primary school by engaging multiple local stakeholders in co-producing education. The case mainly shows that a co-production approach is appropriate to overcome challenges and assists policymakers to identify specific actions and make investments in entrepreneurship education (EE) at the primary level.

Research limitations/implications

Theoretically, the study contributes to literature on entrepreneurial education and co-production studies. The main drawback of the study is its explorative analysis of a single case.

Practical implications

For practitioners, the research proposes stakeholder involvement as key to co-producing EE in primary schools, implying that policymakers should identify resources for projects and other similar initiatives.

Originality/value

The study elucidates the relevance of co-production approach to ensure early EE in school.

Details

International Journal of Educational Management, vol. 33 no. 6
Type: Research Article
ISSN: 0951-354X

Keywords

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Article
Publication date: 29 June 2020

Angela Dettori, Michela Floris and Cinzia Dessì

This study aims to explore how customer-perceived quality is affected by innovation in traditional products in the bread, bakery and pastry industry. The study assesses…

Abstract

Purpose

This study aims to explore how customer-perceived quality is affected by innovation in traditional products in the bread, bakery and pastry industry. The study assesses whether innovating traditional products is an effective strategy, especially in traditional industries.

Design/methodology/approach

This study followed a quantitative method of analysis. Data were gathered from a sample of 200 Italian bread consumers and analysed using a two-pronged correlation analysis, and two hypotheses were tested using Pearson’s correlation.

Findings

The results showed the negative relationship between customer-perceived quality and innovating traditional products in traditional industries embedded in closed contexts.

Research limitations/implications

The study has several academic implications. First, by focusing on the traditional food industry, the study contributes to the theory by answering the call for research in this field; second, the findings contribute to the embeddedness construct and, third, to the studies of customer-perceived quality and to the literature on innovation.

Practical implications

The findings are particularly interesting for entrepreneurs and consultants in traditional industries who make decisions on whether it is better to innovate or to remain anchored to tradition.

Originality/value

The present study clarifies the shadowy side of innovation in traditional industries, such as the bread, bakery and pastry industry, and it reveals how tradition plays a meaningful role in those sectors.

Details

The TQM Journal, vol. 32 no. 6
Type: Research Article
ISSN: 1754-2731

Keywords

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Article
Publication date: 14 May 2020

Michela Floris, Angela Dettori, Camilla Melis and Cinzia Dessì

The paper aims to analyse the case of “Sa Panada srl”, a tiny Sardinian family firm, to provide intriguing insights for the study of entrepreneurial orientation in a…

Abstract

Purpose

The paper aims to analyse the case of “Sa Panada srl”, a tiny Sardinian family firm, to provide intriguing insights for the study of entrepreneurial orientation in a context that is anchored in an apparent and hostile past.

Design/methodology/approach

An exploratory approach is used to analyse a single-case study through a narrative approach. Data were analysed through the hermeneutic trio consisting of three phases: (1) explication – contextualisation, reconstruction and synthesis of the history; (2) explanation – identification, description and understanding of the meaning of the narrative; and (3) exploration – discussion and identification of theoretical and practical implications.

Findings

The study introduces novel best practices that help enhance entrepreneurial orientation in a difficult setting based on change reluctance and past anchored culture.

Research limitations/implications

Theoretically, the study contributes to the literature on entrepreneurial orientation, internationalisation and innovativeness of family firms embedded in a hostile context. The main drawback of the study is its explorative analysis of a single case.

Practical implications

For practitioners, the research proposes the case study as a best practice able to inspire successful resilient behaviour and decisions for other firms that experience daily challenges.

Originality/value

The study elucidates the relevance of individual factors of family owners as endogenous elements that can balance contextual obstacles with ambitions of growth and development.

Details

Journal of Small Business and Enterprise Development, vol. 27 no. 3
Type: Research Article
ISSN: 1462-6004

Keywords

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Article
Publication date: 11 November 2014

Cinzia Dessi, Wilson Ng, Michela Floris and Stefano Cabras

The purpose of this paper is to explore the “perceptive concordance” – the proximity of perceptions of the business- between key managers and customers of two small…

Abstract

Purpose

The purpose of this paper is to explore the “perceptive concordance” – the proximity of perceptions of the business- between key managers and customers of two small family-owned and managed businesses (“FBs”) and two larger non-FBs in Cagliari, Italy as a preliminary basis for understanding how small retail businesses that are typically family owned have continued to compete and thrive in many Western European cities.

Design/methodology/approach

The authors asked how small FBs have been able to compete in an advanced European economy despite apparent competitive disadvantages relative to large superstores selling the same products. In addressing this question the authors drew on a qualitative research methodology in which the authors interviewed senior managers and surveyed customers of the four businesses and applied an original statistical model to assess the degree of their perceptive concordance with over 100 customers of each business.

Findings

The study's findings suggest a significant difference between key managers and customers of the sampled FBs and non-FBs in the perceptive concordance of the respective businesses held by those managers and customers.

Research limitations/implications

Based on the research in this study the authors have developed a number of scholarly and managerial implications in the way that both FBs and non-FBs may retain old customers and gain new ones by anticipating and not merely responding to their product and service preferences.

Originality/value

This paper extends the literature on customer relations management (“CRM”) in FBs by explaining how small High Street FBs in competitive retail businesses have continued to thrive in Western Europe where owner-managers have developed and successfully leveraged their tacit knowledge of the requirements of repeat customers.

Details

Journal of Small Business and Enterprise Development, vol. 21 no. 4
Type: Research Article
ISSN: 1462-6004

Keywords

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Article
Publication date: 23 February 2010

Cinzia Dessì and Michela Floris

The paper aims to focus on management‐customer relations as a way to understand the competitive advantages of small/medium‐sized family businesses. The aim of this work is…

Abstract

Purpose

The paper aims to focus on management‐customer relations as a way to understand the competitive advantages of small/medium‐sized family businesses. The aim of this work is to verify whether management perceptions of business strengths and customer perceptions of the same strengths agree, and whether this agreement (perceptive concordance) can become an important factor in maintaining the firm's competitive advantages.

Design/methodology/approach

The research is carried out through a single case study with a sample of 120 customers.

Findings

The findings indicate that when management and customers agree on certain business issues, performance benefits. Comparing management's perception of strengths and customers' perceptions of the same strengths allow one to relate what the firm thinks of itself to what the customer sees in it.

Practical implications

The research offers useful information about the efficiency of the firm's external communications and demonstrates that a shared language between the firm and its customers does exist and is understood by both entities. Moreover, practical implications are related to customers' degree of satisfaction with respect to management beliefs, and to management's opportunity to correct the weaknesses revealed by the agreement factor.

Originality/value

The paper provides a different perspective on how to analyse competitive advantage inside small to medium‐sized family businesses with cases and specific analyses not considered in depth by the family business literature.

Details

Journal of Small Business and Enterprise Development, vol. 17 no. 1
Type: Research Article
ISSN: 1462-6004

Keywords

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