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Book part
Publication date: 15 June 2012

Samuli Leppälä and Pierre Desrochers

Besides subjectivism (in terms of value and cost) and the market process approach (as opposed to mainstream economics’ equilibrium analysis), methodological individualism…

Abstract

Besides subjectivism (in terms of value and cost) and the market process approach (as opposed to mainstream economics’ equilibrium analysis), methodological individualism is a foundational methodological principle of Austrian economics. While being (arguably) more consistently and consciously practiced within Austrian economics, methodological individualism is far from unique to this tradition and is a well-recognized principle of inquiry in the social sciences (Watkins, 1952a, 1952b). Needless to say though, methodological individualism remains controversial and discussions of its true meaning and adequateness periodically resurface in the philosophy of science literature (Hodgson, 2007; Udehn, 2002).

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The Spatial Market Process
Type: Book
ISBN: 978-1-78190-006-2

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Article
Publication date: 29 July 2014

Cecilia Anna Cederlund

– This article aims to identify methodological openings and barriers for using managerial relevance as a method to further business to business (B2B) marketing theory.

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Abstract

Purpose

This article aims to identify methodological openings and barriers for using managerial relevance as a method to further business to business (B2B) marketing theory.

Design/methodology/approach

There is currently an imbalance between two research modes; notably, the normative knowledge accumulation mode confers scant space to the solution mode. This negatively affects both the production of managerially relevant research and theoretical developments within B2B marketing which, in turn, hinders the development of marketing as an applied science. Against the background of an upgraded methodological cartography, emphasizing the equal importance of the two research modes, this article illustrates the context of using managerial relevance as a method to forward B2B marketing theory. An aggregate picture of corresponding calls in the literature shows why this is important.

Findings

Calls for increased managerial relevance and methodological diversity outside the normative knowledge accumulation mode will face difficulties in terms of changing researcher behavior, as long as the biased relationship between the two research modes persists. For managerially relevant research to increase, and for B2B marketing science to progress, underlying assumptions of different methodological stances have to be uncovered, calling for increased methodological clarity.

Research implications

To prevent a relapse, the analysis suggests a further strategy by which to modify schematic models to study organizational change and behavior.

Practical implications

A more significant role attributed to managerial relevance for theory development early in the research process, permits to align the perspectives of research with the needs of practice and will decrease the research–practice gap.

Originality/value

The article pinpoints two research modes and three epistemological stances – predict, describe and depict – which sharpens methodological clarity beyond traditional qualitative–quantitative, and conceptual–empirical classifications.

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Journal of Business & Industrial Marketing, vol. 29 no. 7/8
Type: Research Article
ISSN: 0885-8624

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Article
Publication date: 1 October 1999

Thomas W. Hall and John E. Elliott

After a clarification of definitions important in methodological discussions, a brief history of early methodological thought in economics and political economy is…

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12022

Abstract

After a clarification of definitions important in methodological discussions, a brief history of early methodological thought in economics and political economy is presented. The development of “orthodox” methodology is traced, and the fundamental assumptions underlying neoclassical economic methodology are enumerated. Philosophical positions – both critical of and sympathetic to the orthodox assumptions – are presented. In addition, the advantages and disadvantages of various heterodox positions are surveyed. Throughout the paper, methodological justifications for the emphasis on primarily deductive, complex mathematical models in contemporary economics as practiced in the USA – especially in light of the relevance and importance of primarily verbal, interpretive methodologies in the realm of applied and policy‐oriented economics – are examined.

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International Journal of Social Economics, vol. 26 no. 10/11
Type: Research Article
ISSN: 0306-8293

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Article
Publication date: 1 January 1995

The critical dimension and the one that can unify knowledge through systemic interrelationships, is unification of the purely a priori with the purely a posteriori parts…

Abstract

The critical dimension and the one that can unify knowledge through systemic interrelationships, is unification of the purely a priori with the purely a posteriori parts of total reality into a congruous whole. This is a circular cause and effect interrelationship between premises. The emerging kind of world view may also be substantively called the epistemic‐ontic circular causation and continuity model of unified reality. The essence of this order is to ground philosophy of science in both the natural and social sciences, in a perpetually interactive and integrative mould of deriving, evolving and enhancing or revising change. Knowledge is then defined as the output of every such interaction. Interaction arises first from purely epistemological roots to form ontological reality. This is the passage from the a priori to the a posteriori realms in the traditions of Kant and Heidegger. Conversely, the passage from the a posteriori to a priori reality is the approach to knowledge in the natural sciences proferred by Cartesian meditations, David Hume, A.N. Whitehead and Bertrand Russell, as examples. Yet the continuity and renewal of knowledge by interaction and integration of these two premises are not rooted in the philosophy of western science. Husserl tried for it through his critique of western civilization and philosophical methods in the Crisis of Western Civilization. The unified field theory of Relativity‐Quantum physics is being tried for. A theory of everything has been imagined. Yet after all is done, scientific research program remains in a limbo. Unification of knowledge appears to be methodologically impossible in occidental philosophy of science.

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Humanomics, vol. 11 no. 1
Type: Research Article
ISSN: 0828-8666

Open Access
Article
Publication date: 15 January 2020

Sina K. Feldermann and Martin R.W. Hiebl

This paper aims to examine the current practice of reporting on translation issues in qualitative, interdisciplinary accounting research. Based on an analysis of the…

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1847

Abstract

Purpose

This paper aims to examine the current practice of reporting on translation issues in qualitative, interdisciplinary accounting research. Based on an analysis of the methodological consideration of the translation of quotations from non-English interviews and additional interviews with experienced researchers, the authors aim to develop recommendations for the reporting on such translation procedures in future accounting research relying on interviews not conducted in English.

Design/methodology/approach

The analysis is based on papers published in four highly ranked interdisciplinary accounting journals: Accounting, Auditing and Accountability Journal (AAAJ), Accounting, Organizations and Society (AOS), Critical Perspectives on Accounting (CPA) and Qualitative Research in Accounting and Management (QRAM). The subjects of the analysis are publications of non-English-speaking researchers who conducted non-English interviews and therefore were confronted with translation issues when attempting to get published in these English-language journals. Additionally, to gain deeper insights into reporting decisions on language and translation issues, the authors conducted interviews with experienced researchers in the field of qualitative, interdisciplinary accounting research whose mother tongue is not English. The authors combine these empirical insights with current developments in translation studies.

Findings

As suggested by translation studies, translation is an act of sense making and reconstruction of meaning, and therefore is a complex task that needs to be carried out with caution. However, the findings suggest that in current interdisciplinary, qualitative accounting research, the reporting of language and translation issues, especially with regards to the translation of quotations from interview data, have so far received only limited attention. The authors therefore call for more awareness of and sensibility toward dealing with language and translation issues, which should be reflected in more transparent reporting on translation processes to support the credibility and authenticity of qualitative accounting studies based on non-English interviews.

Research limitations/implications

This paper is limited to the reporting on the methodological consideration of translating quotations from non-English interviews in papers published in AAAJ, AOS, CPA and QRAM between 2004 and 2015. For future accounting research that relies on such interviews, the authors call for more transparency and provide specific recommendations. This in turn should strengthen the awareness that language and translation are factors to be considered and reported.

Originality/value

This paper is the first to develop recommendations for the reporting of translation processes in accounting research studies, which are based on interviews not led in the English language.

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Qualitative Research in Accounting & Management, vol. 17 no. 2
Type: Research Article
ISSN: 1176-6093

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Article
Publication date: 1 October 1996

Naresh K. Malhotra, James Agarwal and Mark Peterson

Notes that methodological problems are hampering the growth of cross‐cultural marketing research and presents a review of methodological issues to address these problems…

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Abstract

Notes that methodological problems are hampering the growth of cross‐cultural marketing research and presents a review of methodological issues to address these problems. Organizes these issues around a six‐step framework which includes elements such as problem definition, the development of an approach and research design formulation. Notes that the marketing research problem can be defined by comparing the phenomenon or behaviour in separate cultural contexts and eliminating the influence of the self‐reference criterion. Discusses issues in data analysis such as treatment of outliers and standardization of data. Concludes with an interpretation of results and report presentation.

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International Marketing Review, vol. 13 no. 5
Type: Research Article
ISSN: 0265-1335

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Book part
Publication date: 14 June 2018

Luis Mireles-Flores

This essay is a review of the recent literature on the methodology of economics, with a focus on three broad trends that have defined the core lines of research within the…

Abstract

This essay is a review of the recent literature on the methodology of economics, with a focus on three broad trends that have defined the core lines of research within the discipline during the last two decades. These trends are: (a) the philosophical analysis of economic modelling and economic explanation; (b) the epistemology of causal inference, evidence diversity and evidence-based policy and (c) the investigation of the methodological underpinnings and public policy implications of behavioural economics. The final output is inevitably not exhaustive, yet it aims at offering a fair taste of some of the most representative questions in the field on which many philosophers, methodologists and social scientists have recently been placing a great deal of intellectual effort. The topics and references compiled in this review should serve at least as safe introductions to some of the central research questions in the philosophy and methodology of economics.

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Including a Symposium on Bruce Caldwell’s Beyond Positivism After 35 Years
Type: Book
ISBN: 978-1-78756-126-7

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Article
Publication date: 20 February 2018

Nick Lee, Laura Chamberlain and Leif Brandes

To grow, any field of research must both encourage newcomers to work within its boundaries, and help them learn to conduct excellent research within the field’s…

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2990

Abstract

Purpose

To grow, any field of research must both encourage newcomers to work within its boundaries, and help them learn to conduct excellent research within the field’s parameters. This paper aims to examine whether the existing body of neuromarketing literature can support such growth. Specifically, the authors attempt to replicate how a newcomer to the field of neuromarketing would go about orienting themselves to the field and learn how to conduct excellent neuromarketing research.

Design/methodology/approach

A total of 131 papers, published in the areas of “neuromarketing” and “consumer neuroscience” were downloaded and then identified as conceptual or empirical in nature. A separate database was created for each type of research paper and information was recorded. For both conceptual and empirical papers, the citation details, notably year of publication, journal, journal ranking and impact factor were recorded. Papers were then descriptively analysed with regards to number of publications over the years, content and journal quality.

Findings

It is found that interest in the field is growing, with a greater variety of topics and methods appearing year on year. However, the authors also identify some issues of concern for the field if it wishes to sustain this growth. First, the highly fragmented literature and the lack of signposting makes it very difficult for newcomers to find the relevant work and journal outlets. Second, there is a lack of high-quality, user-oriented methodological primers that a newcomer would come across. Finally, neuromarketing as it appears to a newcomer suffers from a lack of clear guidance on what defines good vs bad neuromarketing research. As a large majority of the reviewed papers have appeared in lower-ranked journals, newcomers might get a biased view on the acceptable research standards in the field.

Originality/value

The insights from the analysis inform a tentative agenda for future work which gives neuromarketing itself greater scientific purpose, and the potential to grow into a better-established field of study within marketing as a whole.

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European Journal of Marketing, vol. 52 no. 1/2
Type: Research Article
ISSN: 0309-0566

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Article
Publication date: 19 July 2013

Taina Eriksson

Since ensuring methodological rigour is a prerequisite for high quality empirical research, this study aims to examine methodological choices in empirical studies on…

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1871

Abstract

Purpose

Since ensuring methodological rigour is a prerequisite for high quality empirical research, this study aims to examine methodological choices in empirical studies on dynamic capabilities (DC), and analyses how well they accommodate the complexity of the concept.

Design/methodology/approach

The paper is a systematic review of 142 published peer reviewed journal articles on DC.

Findings

Although DC research comprises a balanced mix of qualitative and quantitative studies, there are many problem areas in terms of research methods. First, the use of past performance data against current status of DC must be addressed. Second, as DC deals with change, caution needs to be exercised in the use of cross‐sectional data. Third, the essence of DC should not be lost in operationalization, and the research setting needs to be meaningful from the DC perspective. Finally, DC scholars must devote more attention to proper reporting of the research process and justification of the choices made.

Research limitations/implications

Inadequate rigour encumbers DC research. This study shows the areas for immediate attention. The implications are relevant for DC researchers, journal reviewers and editors as well as readers of scholarly DC articles.

Originality/value

This study is a novel contribution towards understanding the methods used in DC research. It introduces the issue of methodological fit into the DC discussion and highlights the methodological aspects that need to be considered and reported in more detail in future research articles. It also has implications on how to conceptualise DC.

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Baltic Journal of Management, vol. 8 no. 3
Type: Research Article
ISSN: 1746-5265

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Book part
Publication date: 7 June 2010

Beth Florin, Kevin F. Hallock and Douglas Webber

This paper is an investigation of the pay-for-performance link in executive compensation. In particular, we document main issues in the pay–performance debate and explain…

Abstract

This paper is an investigation of the pay-for-performance link in executive compensation. In particular, we document main issues in the pay–performance debate and explain practical issues in setting pay as well as data issues including how pay is disclosed and how that has changed over time. We also provide a summary of the state of CEO pay levels and pay mix in 2009 using a sample of over 2,000 companies and describe main data sources for researchers. We also investigate what we believe to be at the root of fundamental confusion in the literature across disciplines – methodological issues. In exploring methodological issues, we focus on empirical specifications, causality, fixed-effects, first-differencing, and instrumental variable issues. We then discuss two important but not yet well-explored areas, international issues, and compensation in non-profits. We conclude by examining a series of research areas where further work can be done, within and across disciplines.

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Research in Personnel and Human Resources Management
Type: Book
ISBN: 978-0-85724-126-9

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