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Megachurches represent an interesting empirical and conceptual phenomenon. Empirically, megachurches (Protestant churches with average weekly attendance of greater than 2,000 members) are growing at a time when overall church participation in the United States is steady or declining. Conceptually, megachurch pastors can be viewed as institutional leaders who attempt to reconcile new technologies and large congregations within a highly institutionalized setting. While many of these megachurches have a denominational affiliation, some do not. In this essay, we describe the literature on megachurches and offer observations about the megachurch as an institution. Drawing from preliminary analysis of a sample of over 1,400 megachurches (identified from the Hartford Institute for Religious Research), we also draw tentative conclusions about the characteristics of the pastors of megachurches, and one growing institutional maintenance practice: writing texts. We propose that examining megachurches can help extend the current research on institutional leadership, institutional work, and institutional support mechanisms.

Purpose – To assess the following question: Do large Protestant congregations in the United States exert social and political influence simply as a function of their size, or do other characteristics amplify their influence?

Methodology/Approach – Using the U.S.-based National Congregations Study and the General Social Survey, the chapter employs a multivariate regression model to control for other factors related to church size.

Findings – Larger congregations contain a larger proportion of regular adult participants living in high-income households and possessing college degrees, and a smaller proportion of people living in low-income households. In congregations located in relatively poor census tracts, the relationship between high socioeconomic status (SES) and congregation size remains significant. Across Protestant groups, size and proportion of the congregation with high SES are correlated. Individual-level analyses of linked data from the General Social Survey confirm the positive relationship between the size of congregation the respondent attends with both high household income and possessing a college degree. These analyses also reveal a negative relationship between size and low household income.

Social implications – Size is an important factor when considering the social impact of congregations.

Originality/Value of chapter – This chapter identifies a systematic difference between churches of different sizes based on SES. This relationship has not been previously identified in a nationally representative sample.

This essay uses Reeves-Ellington's discussion of the timescape as a departure point for describing one way in which marketing managers have responded to consumers’ lived experience of time. It focuses on the retail theatrics of the retroscape as a source of meaning for beleaguered consumers. It then extends the notion of the liminal to account for the temporal orientation that consumers display with regard to both clock time and cosmic time. It concludes with some observations on pluritemporality in postmodern culture.

Despite its central importance in nearly all societies, religion has been largely neglected in the study of organizations and management. In this introduction to the volume on religion and organization theory, we argue that such neglect limits unnecessarily the relevance and scope of organization and management theory (OMT) and that there is therefore great value in connecting organizational research with a deeper appreciation and concern for religion. We begin by speculating about some of the reasons why organization and management theorists are hesitant to study religion, and go on to discuss some nascent points of contact between religion and OMT. We conclude with a discussion of the articles in this volume, which represent an attempt to remedy this unfortunate blind spot within OMT scholarship.