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1 – 10 of 15Phitcha Patchutthorn and Saloomeh Tabari
In the last few decades, the obesity rate has increased along with the increasing of away-from-home food consumption at restaurants (Wei & Miao, 2013), especially the food…
Abstract
In the last few decades, the obesity rate has increased along with the increasing of away-from-home food consumption at restaurants (Wei & Miao, 2013), especially the food consumption at quick-service restaurants (QSRs). Previous research stated that the main factors that influence the customers’ food selection are found. Price and quality of food are the most significant things that mostly concerned customers when they are in decision-making process. There is a controversial argument between several studies that identified calorie labelling on menu influences consumers on food choice, while others said vice versa. However, several studies argued that calorie information does not have as much impact on customers’ food purchasing as other factors such as food’s quality, ranges of food, price of food, restaurant’s atmosphere, and speed of food service (Carey & Genevive, 1995). The aim of this chapter is to examine the importance of representing calorie information on menu and its effects on customer decision-making especially at QSRs. Therefore, the following questions have been addressed in this chapter:
What are the factors that influence consumer choice at QSRs?
Does calorie labelling on menus impact customer purchasing at QSRs?
This chapter starts with the introduction of the topic and reviewing previous research on menu labelling and calorie information at QSRs. This chapter aims to provide a better understanding of customer decision-making when ordering a food with regard to calorie information on the menu and the customer preference.
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The rapid growth of digitalization is being used for the betterment of the banking and financial services sector and many other industries. Digital banking (DB) is transforming…
Abstract
The rapid growth of digitalization is being used for the betterment of the banking and financial services sector and many other industries. Digital banking (DB) is transforming traditional banking activities into a digital environment. The benefits and conveniences that DB bring to consumers and financial institutions (FIs) have led FIs to adopt various DB innovations. However, to determine whether the demand for DB is at a healthy level, it is necessary to evaluate how DB innovations are accepted among consumers. This chapter is a “viewpoint” of the author that reviews the background of DB in Sri Lanka (SL) and evaluates the success of its diffusion.
The status of the DB diffusion in SL is discussed under DB ecosystem, and DB customer adoption. The DB ecosystem is discussed through the topics of the country’s digital infrastructure (DI), technological know-how within the banks, technology adoption of the market vendors, and consumer’s digital literacy. Then, the consumer use of the DB services is evaluated using the transactions that happened through DB systems against paper-based payments. Statistics presented by Central Bank of Sri Lanka (CBSL) are used as secondary data for the study.
According to the findings of this report, consumer DB adaption is still in its infancy compared to the development of the country’s DB ecosystem. Considering the causes that drives consumer innovation decisions, this chapter highlights the need for industry practitioners to revisit their DB marketing strategies based on consumers’ culture and innovativeness. To that end, further studies are necessary on how individuals’ culture influences DB adoption.
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Anthony Tibaingana, Matt Baillie Smith and Robert Newbery
Drawing on current development practice and literature on Entrepreneurial support organizations (ESO), such as accelerators, incubators, and labs, this chapter explores how…
Abstract
Drawing on current development practice and literature on Entrepreneurial support organizations (ESO), such as accelerators, incubators, and labs, this chapter explores how refugees in Uganda are supported through entrepreneurial approaches. Following an exploratory method, interviews were conducted with proprietors and managers of ESO in Kampala, the capital city of Uganda. The findings show that while the majority of these organizations purport to follow an innovation discourse, in reality, they support refugees through a mixture of inclusion, resilience, and innovation-led approaches. Inclusion-led approaches focus on basic language skills, establishing peer relationships, and access to survival essentials. Resilience-led approaches nurture livelihood skills, building community ties, and access to seed-corn grants. Innovation-led approaches develop entrepreneurial skills, establishing extra-local connectivity and access to micro-finance. This chapter highlights the critical importance of inclusion and resilience-led approaches in developing supportive ESO for refugees.
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George Cheney, Matt Noyes, Emi Do, Marcelo Vieta, Joseba Azkarraga and Charlie Michel
George Cheney, Matt Noyes, Emi Do, Marcelo Vieta, Joseba Azkarraga and Charlie Michel
Joseph Press, Paola Bellis, Tommaso Buganza, Silvia Magnanini, Abraham B. (Rami) Shani, Daniel Trabucchi, Roberto Verganti and Federico P. Zasa