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Article
Publication date: 15 May 2020

Mark Wickham, Kim Lehman and Ian Fillis

This paper explores the nature of art as a product through a network perspective, accounting for key contributing stakeholders in shaping its essence.

Abstract

Purpose

This paper explores the nature of art as a product through a network perspective, accounting for key contributing stakeholders in shaping its essence.

Design/methodology/approach

This study adopted a qualitative data collection and analysis design and is centred on a series of face-to-face interviews with established Australian visual artists.

Findings

Results support the notion of an art product shaped by interconnections and interdependencies of actors in the art market. In particular, attention is paid to the roles of actors in conceptual, production and distribution networks.

Research limitations/implications

Although there are idiosyncrasies that (in part) define the Australian art market context, the issues identified here are nonetheless useful in determining the nature of the interconnectedness of the art market in other similar Western contexts. Many Australian artists have achieved similar recognition and status to other established artists elsewhere. Future cross-cultural comparative research should be carried out in order to assess this relationship in the longer term.

Practical implications

Artists at different stages of their careers can transfer the findings of this research into the development of a series of relevant strategies and tactics for developing their art and culture products more effectively.

Originality/value

Although philosophical assessments of art as a product have been carried out elsewhere, there is a lack of evaluation from an art versus marketplace lens in considering the perspectives of interested stakeholders

Details

Arts and the Market, vol. 10 no. 2
Type: Research Article
ISSN: 2056-4945

Keywords

Article
Publication date: 21 September 2020

Timothy Donnelly and Mark Wickham

While the literature has extolled the desirable outcomes of strategic corporate social responsibility, there is recognised paucity of research concerning its requisite…

Abstract

Purpose

While the literature has extolled the desirable outcomes of strategic corporate social responsibility, there is recognised paucity of research concerning its requisite antecedents. Applying the resource-based view (RBV), this paper aims to address the research question: What are the resources and capabilities associated with strategic CSR activities?

Design/methodology/approach

A qualitative content analysis of B-Corporation certified firms’ annual reports was undertaken to address the research question. Using the global reporting initiative guidelines, the contents of the B-Corporation certified banks were coded against the best-practice CSR benchmarks for economic, social and environmental sustainability reporting. The data were then further scrutinised to detect the resources and capabilities related to the firms’ strategic CSR activities.

Findings

Analysis of the data detected eight resources (i.e. investor funds, customer deposits, knowledge management processes, strategic partnerships, organisational culture, management information systems, market differentiation and supply-chain influence) and nine capabilities underpinning best-practice strategic CSR activities in the finance industry setting. In addition to these, the data indicated: the importance of managing the interdependencies that exist between the resource; the critical nature of knowledge management processes; the importance of supply-chain relationships; and the appropriateness of the RBV in strategic CSR research.

Research limitations/implications

First, the data gathered for this study were from the sample organisations’ annual reports only. Second, this study is based on a small sample size. Third, the qualitative approach supported the generation of results not readily generalisable. Future research should: seek to gather secondary data from a range of organisation publications; collect and analysis primary data; adopt longitudinal research methodologies to explore interactions between combinations of resources and capabilities; adopt quantitative research designs into establish the nature of any causal relationships; could replicate the method adopted in this study into a range of other industry settings.

Practical implications

The findings of this study also suggest three practical implications. First, the interdependent nature of the resources deployed by the sample organisations suggests that the effective management of any one of the sustainability criteria necessitates the effective management of the other two. Second, there appears an opportunity for organisations seeking to improve their sustainability performance to develop a dedicated sustainability information system. Third, the findings in this study demonstrated an emphasis on social sustainability outcomes, which suggests that social sustainability measures are of greater relevance (or a closer “fit”) with what society expects from credit providers in the finance industry.

Originality/value

This paper advances the empirical and theoretical development of the strategic CSR concept by applying the RBV as a lens. This paper contributes a model of the relationship between antecedent resources and capabilities and strategic CSR, and provides guidance on the future application of the RBV in this regard.

Details

Social Responsibility Journal, vol. 17 no. 7
Type: Research Article
ISSN: 1747-1117

Keywords

Article
Publication date: 2 February 2023

Ian Fillis, Kim Lehman and Mark Wickham

The purpose of this paper is to assess the notion of art as a product. This paper develops a detailed understanding of how established visual artists engage with the notion in…

Abstract

Purpose

The purpose of this paper is to assess the notion of art as a product. This paper develops a detailed understanding of how established visual artists engage with the notion in their art making and market interactions, drawing insight from the longitudinal debate on the essence of art, including its connection with entrepreneurial marketing.

Design/methodology/approach

The authors uses a conceptual framework involving artists’ and other stakeholders’ philosophical positions, artists’ career stages, reputation (including branding), market associations and the forms of value generated by artists and consumers to help shape their qualitative research design involving in-depth interviews with 16 established Australian artists. NVivo software aided data analysis to improve theory building.

Findings

Market orientation, entrepreneurial market creation, co-creation, co-production activities and sharing value among interested stakeholders are important factors in viewing art as a commercial product. Sustainable value creation is also crucial. Key emergent themes were motivation to create, engagement with the market and artists’ attitudes towards art as a product. This paper identifies a fluidity in the relationship between an artist and their art.

Research limitations/implications

Co-creation, co-production and sharing value among interested stakeholders are important factors as are market orientation versus entrepreneurial market creation activities. Sustainable value creation is also crucial. Key emergent themes were motivation to create, engagement with the market and artists’ attitudes towards art as a product.

Practical implications

Established artists have made a conscious decision to engage, or otherwise with the marketplace. This research uncovers the merits of adopting a product approach in engaging with the market and artist centred creation which avoids marketplace interaction.

Originality/value

This research has the potential to contribute to policy decision-making in the sector and in stimulating future comparative research. There are wider implications for the cultural and creative industries where entrepreneurial market creation can stimulate creativity and innovation.

Details

Journal of Research in Marketing and Entrepreneurship, vol. 25 no. 3
Type: Research Article
ISSN: 1471-5201

Keywords

Abstract

Details

Exploring Cultural Value
Type: Book
ISBN: 978-1-78973-515-4

Book part
Publication date: 25 January 2021

Kim Lehman, Ian Fillis and Mark Wickham

The overall aim of this chapter is to investigate whether the notion of cultural value can have utility as a context for urban and regional development strategies. It does this by…

Abstract

The overall aim of this chapter is to investigate whether the notion of cultural value can have utility as a context for urban and regional development strategies. It does this by proposing a conceptualisation of ‘cultural assets’ that encompasses both tangible and intangible resources, as well as resources existing and yet to be created. The purpose of the conceptualisation is to establish a framework within which we can better understand how cultural value might be activated or generated in urban and regional areas and so become a context for developmental strategies. Importantly, this paper also sets out to provide further insight into the notion of cultural value itself, particularly in relation to matters of definition, and the notion's utility in other areas of theory and practice.

Abstract

Details

Exploring Cultural Value
Type: Book
ISBN: 978-1-78973-515-4

Content available
Book part
Publication date: 25 January 2021

Abstract

Details

Exploring Cultural Value
Type: Book
ISBN: 978-1-78973-515-4

Book part
Publication date: 25 January 2021

Charlotte Carey

This chapter explores the role of entrepreneurship within the careers of fine artists. This is positioned within the context of the discourse of cultural value. How artists manage…

Abstract

This chapter explores the role of entrepreneurship within the careers of fine artists. This is positioned within the context of the discourse of cultural value. How artists manage their artistic and, sometimes conflicting, entrepreneurial identities is explored. The fields of entrepreneurship, and more recently the creative industries, have received much attention from both policy makers and researchers. Fine artists are perhaps one of the least employable, and arguably most entrepreneurial (by necessity), as Higgs et al. suggest ‘some occupations naturally have substantially higher numbers of self-employed people such as “Artists” with 91% self-employment’ (Higgs, Cunningham, & Bakhshi, 2008, p. 94).

The study captures the career histories of a cohort of fine art graduates, all of whom had graduated at the same time (1994), from the same institution. Taking a narrative approach, detailed career stories were obtained. The relationship to and tensions surrounding entrepreneurship and artistic practice were explored in detail. While artistic identity emerges as a strong force for this group, artistic identity and entrepreneurial identity are sometimes at odds with each other. The practicalities of making a living as an artist, arguably, call for entrepreneurial activity. However, the findings suggest that this presents a conflict for some artists, both aesthetically and emotionally. This chapter explores what this means in the context of cultural value, and cultural value as a ‘lens’ for understanding an artist's career.

Details

Exploring Cultural Value
Type: Book
ISBN: 978-1-78973-515-4

Keywords

Book part
Publication date: 25 January 2021

Özge Gökbulut Özdemir

The aim of the study is to contribute to the extending body of literature on ‘the different effects of cultural engagement’ through cases from Turkey. In the context of art and…

Abstract

The aim of the study is to contribute to the extending body of literature on ‘the different effects of cultural engagement’ through cases from Turkey. In the context of art and society interaction, the study seeks to find evidence from practice within the scope of the ‘cultural value’ and ‘arts marketing’ literature. ‘Co-creation’ is mentioned as an important term in the cultural engagement context, and purposeful co-creation acts are investigated in the art industry. Therefore, the research focuses on interaction in the context of culture in order to explore the complex nature of co-creation of cultural value in alternative places and cultural frames. From this perspective, the study underlines the roles of place and atmosphere in the cultural engagement process. The cultural engagement areas of art and the public are determined in three different fields: nature (art in the village), science (campus) and business (shopping mall). The case study research is realised in order to gain a detailed and holistic view of the process. While the intention of all art events is the interaction of art and society, all three cases lead to different dimensions of ‘cultural engagement’ in different contexts. In this manner, these different cultural frames enlarge our comprehensive view of the constitution of ‘art and cultural value’ in terms of place and cultural frame of the field. The study underlines that society-oriented local art events and organisations are supporting the art and society link rather than focussing the economic value of art and artists as the actors of a commercial art industry.

Article
Publication date: 3 July 2007

Mark Wickham and Melissa Parker

This research seeks to review extant organisational role theory (ORT) literature, and to identify issues that limit its usefulness to contemporary academics and practitioners…

5472

Abstract

Purpose

This research seeks to review extant organisational role theory (ORT) literature, and to identify issues that limit its usefulness to contemporary academics and practitioners alike.

Design/methodology/approach

A review of ORT literature was conducted in light of the issues surrounding the effective implementation of HR policies in the workplace. The paper was based on a review of the intersection between ORT and contemporary HR management, and explored using primary survey and semi‐structured interview data.

Findings

It was found that three assumptions underpinning classical ORT are inadequate to account for the array of roles enacted by employees and the manner in which they impact on working‐life. The research suggests that ORT needs to incorporate the key themes of “multi‐faceted employee”, “employer recognition/facilitation” and “compartmentalisation” into its assumptions in order to account for contemporary HRM issues.

Research limitations/implications

This research is only exploratory in nature, and thus requires its findings to be verified in larger sample sizes, and amongst respondents from different cultures and industry categories.

Practical implications

This research has practical implications for HR managers wishing to employ effective role‐taking/WLB policies in their workplace. Current WLB issues are well established in the literature, and the reconceptualisation of ORT provides some insight into what might constitute the tenets of an effective WLB policy regime.

Originality/value

This paper provides an exploration of the contemporary HRM issues that need to be included in a reconceptualisation of ORT. This research would be of value to both academics (reconceptualising classical ORT) and practitioners (who would observe specific implications for the formulation of effective HR policies in the workplace).

Details

Journal of Managerial Psychology, vol. 22 no. 5
Type: Research Article
ISSN: 0268-3946

Keywords

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