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The ambitious government initiatives currently underway to accelerate broadband development indicate a major shift from the consensus that prevailed during the 1990 s in the telecommunications sector. To what extent does this change represent a return to the period before market liberalization and the privatization of government‐run telecom services? What are the main objectives of national broadband plans and which policy tools are best suited to achieve them? This paper aims to analyze these questions through a comparative analysis of the goals, policy instruments and network‐deployment models of the most relevant national broadband plans adopted in Latin America.

The paper takes the form of a comparative analysis of the goals, policy instruments and network‐deployment models of the most relevant national broadband plans adopted in Latin America.

Common patterns and key differences between the initiatives adopted in five countries (Argentina, Brazil, Chile, Colombia and Mexico) are identified and compared to those deployed in developed countries. Variations in the strategies adopted are linked to national differences in economic endowments and the broader processes of political change in Latin America.

To the best of the authors' knowledge, this is the first paper making this comparative analysis.

This paper aims to focus on the interplay between the market of contents and telecom operators. Traditional telecom operators are vulnerable to the new markets and services that appear as a consequence of accessibility to the Internet and, in particular, in the face of over-the-top content as Netflix.

The authors build a conceptual framework to analyze the response strategies by telecom operators in the context of an evolving TV technology.

They argue that the technology that enabled bundling of services was the entry door of telecom operators to the content market and that, nowadays, online TV may be their exit door if they do not display innovative strategies to remain in this market.

This is the first paper exploring the interplay between the market of contents and telecom operators with a focus in countries from Latin America.