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The authors make the case for concluding that current workforce models stop short at workforce planning. These are not truly integrated approaches that take an inclusive approach to the involvement of stakeholders. Nor do current models put the service users first in terms of designing a holistic workforce development process driven by and for the service user. The authors go on to articulate the key features of such a service user‐focused approach.

Globalisation is generally defined as the “denationalisation of clusters of political, economic, and social activities” that destabilize the ability of the sovereign State to control activities on its territory, due to the rising need to find solutions for universal problems, like the pollution of the environment, on an international level. Globalisation is a complex, forceful legal and social process that take place within an integrated whole with out regard to geographical boundaries. Globalisation thus differs from international activities, which arise between and among States, and it differs from multinational activities that occur in more than one nation‐State. This does not mean that countries are not involved in the sociolegal dynamics that those transboundary process trigger. In a sense, the movements triggered by global processes promote greater economic interdependence among countries. Globalisation can be traced back to the depression preceding World War II and globalisation at that time included spreading of the capitalist economic system as a means of getting access to extended markets. The first step was to create sufficient export surplus to maintain full employment in the capitalist world and secondly establishing a globalized economy where the planet would be united in peace and wealth. The idea of interdependence among quite separate and distinct countries is a very important part of talks on globalisation and a significant side of today’s global political economy.

New York — Van Gogh might have stuck to his oils, but he'd be increasingly alone in Europe today: environmental concerns over paints and adhesives will create a $1.48 billion European market in vinyl and acrylic latices by 1993, says a new 306‐page study, at the expense of solvent‐based products such as oil paints.

Almost all libraries collect fiction. Of course the nature, scope, and organization of the collection varies with the type of library and its clientele. In this column scholars, fans, and just plain readers of diverse fiction formats, types, and genres will explore their specialty with a view to the collection building needs of various types of libraries. In addition to lists of “good reads,” authors not to be missed, rising stars, and rediscovered geniuses, columnists will cover major critics, bibliographies, relevant journals and organizations, publishers, and trends. Each column will include a genre overview, a discussion of access to published works, and a core collection of recommended books and authors. Janice M. Bogstad leads off with a discussion of science fiction. In the next issue of Collection Building, Ian will focus her discussion on the growing body of feminist science fiction with an article entitled, “Redressing an Interval Balance: Women and Science Fiction, 1965–1983.” Issues to follow will feature Kathleen Heim on thrillers, and Rhea Rubin reviewing short story collection building. Should you care to suggest an area or aspect of fiction collection building for discussion or try your hand as a columnist contact the column editor through Neal‐Schuman Publishers.

This paper seeks to identify and discuss a phenomenon with a hidden but severe impact on the conduct of research and teaching in marketing.

Solicited as a viewpoint contribution, with permission to think aloud.

Physics, as the archetypal “proper” science, has exerted an undue and malign influence within universities on perceptions of scholarliness in “soft” sciences such as marketing, and hence on the applicability of its research and teaching. But the anti‐science commentators may protest too much; the key question is how science is applied. Physics envy could therefore have a positive outcome, if debate is encouraged.

There are obvious implications for the structure of research and teaching in university departments and sub‐departments of marketing, in the UK and elsewhere.

A polemic, but one with a balanced conclusion.

In the Euro zone unlike monetary policy, fiscal policy has to be coordinated with the limitations imposed by the Stability and Growth pact. Continuous violations of the Stability and Growth Pact by the powerful members of the European Union such as Germany and France have stymied the progress that has been made in the formation of a single currency. This article examines the delicate nature of this pact and the policies needed to maintain its success. Flexibility of policies in the intermediate may be needed so that members can maintain their positions without paying huge financial penalties.

This paper seeks to evaluate how some of the core general principles of heterodox political economy (HPE) can be applied to the issue of how HPE has managed to undergo resurgence and development over recent decades.

Four major principles of heterodoxy are applied successively to this issue: historical specificity; contradiction; heterogeneous agents and groups; and circular and cumulative causation.

These principles assist in comprehending how HPE is able to develop its own concepts, networks, publications, academic departments, teaching and policy‐relevant material.

HPE has had considerable success in developing a conceptual apparatus, which helps to explain the emergence of much of its edifice being developed in academic and policy circles. The performance of HPE has been impressive.

The conceptual apparatus of heterodoxy can be applied to real world situations; specifically a component of world history over especially the past 40 years.

This is the first time such a theme has been explored in the literature.