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Develops an approach to the discipline of macro‐marketing as a means for discussion. Approaches the task of agenda by considering: scope and domain of macro‐marketing; classification of research issues at a general level; and major macro‐marketing issues facing different groups in various developed and underdeveloped countries. Concludes that the promise of macro‐marketing as an emergent field is a function of the research directions this field takes; suggests, further, that these directions are a product of social processes and therefore not a matter of prescription or infallible predictions.

Does staffing contribute to organizational effectiveness and sustained competitive advantage, or are many of staffing’s implications merely cross-level fallacies? This article provides a critical examination of staffing research and practice, and proposes a multilevel model of staffing that ties together micro (e.g. personnel selection), meso (e.g. team staffing), and macro (e.g. organizational strategy, Human Resources practices) theory, research, and practice. The model is both integrative and prescriptive, providing a basic organizing structure for examining staffing research within and across levels. The article begins with a review of multilevel theory, followed by a review and critique of the dominant staffing paradigms from a multilevel perspective. It is shown these single level paradigms cannot answer many of the primary questions of interest to staffing specialists. In contrast, the multilevel staffing model not only addresses these limitations, but also prompts a variety of new predictions that oftentimes run counter to prevailing wisdom. Staffing specialists are challenged to show how our science and practice contribute to better functioning organizations.

Organization change (OC) is increasingly important in today's volatile world. Understanding OC is a growing emphasis of management and organization (M&O) research and the singular focus of OC scholarship and practice. We show how selected M&O theories inform OC at the organization level. These theoretical perspectives diverge on issues central to OC. We explore what these conceptual differences mean for OC study and practice going forward.

How a micro-founded discipline such as economics could deal with the increasing global economic reality? This question has been asked frequently since the last economic crisis that appeared in 2008. In this challenging context, some commentators have turned their attention to a new area of knowledge coming from physics: econophysics which mainly focuses on a macro-analysis of economic systems. By showing that concepts used by econophysicists are consistent with an existing economic knowledge (developed by J.S. Mill), the purpose of this paper is to claim that an interdisciplinary perspective is possible between these two communities.

The authors propose a historical and conceptual analysis of the key concept of emergence to emphasize the potential bridge between econophysics and economics.

Six methodological arguments will be developed in order to show the existence of conceptual bridges as a necessary condition for the elaboration of a common language between economists and econophysics which would not be superfluous, in this challenging context, to clarify the growing complexity of economic phenomena.

Although the economics and econophysics study same the complex economic phenomena, very few collaborations exist between them. This paper paves a conceptual/methodological path for more collaboration between the two fields.

This chapter aims to contribute to the literature on public governance and its link to corruption. In particular, the chapter presents conceptual arguments for better understanding the ways in which public governance choices may affect corruption levels, thus identifying governance policies, mechanisms, and roles that can contribute in fighting and preventing corruption at macro-, meso- and micro-levels of analysis.

Starting from a macro-, meso- and micro-perspectives, this chapter is based on a literature review in order to understand connections between public governance and corruption.

Even if literature on the causes of public corruption are analysed from the macro-, meso-, and micro-perspectives, contributions of public governance scholars in relation to anticorruption efforts are mainly concentrated on a macro-perspective of analysis, while only a limited number of scholars offer a reflection on the possible interdependencies among governance policies and instruments and anticorruption efforts at the organizational level.

Despite the importance of the meso- and micro-perspectives, the literature review presented in this chapter shows us an important gap on the definition of which governance mechanisms and instruments or organizational policies are important to carry out in order to prevent or fight corruption, thus highlighting the need to improve research on this important field.

The purpose of this paper is to investigate publicly traded restaurant companies and food & beverage companies from 2014 to 2019 in Taiwan to explore their human capital efficiency.

According to the theoretical framework of human capital in micro and macro perspectives, the empirical model is built with two stages; the first stage is to examine the perspective of micro-level human capital theory through determining whether knowledge ability and working experience (proxies for micro-level human capital) can efficiently convert to employee-level output such as salary. The second stage is to test macro-level human capital theory through checking whether company inputs such as salary expenses and benefits expenditures can be efficiently transferred into enterprise annual revenues.

The results of this research reveal that the average efficiency score of stage 1 is 73.6% while that of stage 2 is 75.1%; this indicates that micro-level human capital has more room to improve than macro-level human capital. Meanwhile, the findings also demonstrate that there is negative relationship between efficiency score from stage 1 and turnover rate; this implies that companies with higher micro-human capital have lower turnover rates. Furthermore, there is significantly positive relationship between a company's efficiency score from stage 2 and its return on equity (ROE).

This study contributes to both academia and industry. From a theoretical perspective, the theory of strategic human resources management is applied through the methodology of production theory to examine human capital management efficiency in the restaurant and food and beverage industry. From a practical perspective, this study identifies the factors that assist the restaurant or food and beverage industry retain employees and gain a solid workforce, because manpower is the core resource for an industry and a country to grow sustainably.

This paper aims to provide a more holistic perspective on rationales that motivated Maybank to move toward a sustainable banking operating system.

The case study was based on primary data collected through a series of qualitative interview with 35 bankers who were from different departments. Besides, the secondary data such as academic books and journals, government and regulatory authority’s publications, website publications, Maybank’s annual reports and Maybank’s sustainability reports were reviewed to obtain a more comprehensive understanding on rationales that motivated Maybank to move toward a sustainable banking operating system.

Within the corporation studied, the rationales for moving Maybank toward sustainable banking operating system are driven by macro-, meso- and micro-level drivers. In terms of macro-level drivers, the pressures come from the bank’s external environment. A PESTLE analysis is used to discuss the drivers for change present within the macro environment. The different national government bodies and non-government organizations are calling upon financial institutions to implement more socially and environmentally friendly lending policies. In terms of meso-level drivers, stakeholders are viewed as important driving forces for Maybank to integrate sustainability into banking operations. Internal driving forces are likely to emanate from employees, the board of directors and shareholders. External driving forces result from pressure from customers, governments, competitors, NGOs and society at large. Micro-level drivers are drivers of sustainable banking that include pressures generated from within the bank’s internal environment. Maybank is largely motivated by its mission statement and vision statement, which is articulated in their sustainable banking agenda.

Viewing the rationales that motivated Maybank to move toward a sustainable banking operating system through multiple perspectives – macro-, meso- and micro-level drivers present an interesting approach for research.

The rationales for moving Maybank toward a sustainable banking operating system are driven by macro-, meso- and micro-level drivers. This paper provides fresh insight into rationales that move toward the sustainable banking operating system.

This paper examines the ways in which Chinese university middle managers evaluate subordinate performance in response to the Chinese Double First-Class University Plan, a national project that ranks the performance of universities. In exploring compromise arrangements, the hybridised valuing activity of middle managers is found to be shaped by emergent and extant macro-foundations.

The qualitative data from 49 semi-structured interviews at five Chinese public universities were conducted. Drawing on macro-foundational studies and the sociology of worth (SW) theory, the analysis helps to identify socially shared patterns of actions and outcomes.

The findings elucidate the interplay between diverse economic, social, political and institutional values and the compromise-making by middle managers. The authors find that contextual factors restrict Chinese academic middle managers' autonomy, preventing workable compromise. Through the selective adoption of international and local management practices, compromise has evolved into a private differential treaty at the operational level.

A nuanced explanation reveals how the macro-foundations of Chinese society influence middle managers who engage with accounting when facilitating compromise. This study helps outsiders better understand the complex convergence and divergence of performance evaluative practices in Chinese universities against the backdrop of global market-based forces and the moral dimensions of organisational life. The findings have wider implications for the Chinese government in navigating institutional steps and developing supportive policies to enable middle managers to advance productive but also sustainable compromise.

Purpose – This paper aims to explain through a statistical model the link between innovation and performance. The data taken into consideration is from Unicredit Group survey for the period 2004–2006 on Italian manufacturing firms.

Methodology – We consider a broad concept of innovation: investments in R&D and technology, new processes, new products, innovation in terms of marketing and organization, investments in training of human resources. Performance is measured in terms of ROA without considering extraordinary items and taxes, to eliminate exceptional events and fiscal aspects.

Findings – With respect to innovation strategies, we find a weak, but significant, relationship between ROA and innovation. In addition, the influence of innovation on ROA does depend on innovation types and industry structures. Conversely, the amount of innovation expenditures does not have an influence on performance.

Limitations – The main limitations of our analysis are represented by the missing values coming from the financial reporting in short form and by the consideration of a short time period (the year 2006), with reference to the innovation expenditures and the measurement of performance.

Implications – From a managerial point of view, our model describing the relationship between innovation drivers and financial performance might represent a useful tool for managers aiming to introduce or implement innovation strategies in their organization.

Originality – Innovation is a common topic in econometric studies but not so much in managerial and accounting literature. The goal of the paper is to link macro and micro perspectives in a combined framework based on managerial and financial accounting.