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Article
Publication date: 8 May 2007

A. Matopoulos, M. Vlachopoulou, V. Manthou and B. Manos

The purpose of this paper is to analyse the concept of supply chain collaboration and to provide an overall framework that can be used as a conceptual landmark for further…

Abstract

Purpose

The purpose of this paper is to analyse the concept of supply chain collaboration and to provide an overall framework that can be used as a conceptual landmark for further empirical research. In addition, the concept is explored in the context of agri‐food industry and particularities are identified. Finally, the paper submits empirical evidence from an exploratory case study in the agri‐food industry, at the grower‐processor interface, and information regarding the way the concept is actually applied in small medium‐sized enterprises (SMEs) is presented.

Design/methodology/approach

The paper employed case study research by conducting in‐depth interviews in the two companies.

Findings

Supply chain collaboration concept is of significant importance for the agri‐food industry however, some constraints arise due to the nature of industry's products, and the specific structure of the sector. Subsequently, collaboration in the supply chain is often limited to operational issues and to logistics‐related activities.

Research limitations/implications

Research is limited to a single case study and further qualitative testing of the conceptual model is needed in order to adjust the model before large scale testing.

Practical implications

Case study findings may be transferable to other similar dual relationships at the grower‐processor interface. Weaker parts in asymmetric relationships have opportunities to improve their position, altering the dependence balance, by achieving product/process excellence.

Originality/value

The paper provides evidence regarding the applicability of the supply chain collaboration concept in the agri‐food industry. It takes into consideration not relationships between big multinational companies, but SMEs.

Details

Supply Chain Management: An International Journal, vol. 12 no. 3
Type: Research Article
ISSN: 1359-8546

Keywords

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Article
Publication date: 1 September 2005

Maro Vlachopoulou, Vicky Manthou and Dimitris Folinas

The establishment of an integrated Partner Relationship Management (PRM) system can potentially address several aspects of channel collaboration in a digital environment…

Abstract

The establishment of an integrated Partner Relationship Management (PRM) system can potentially address several aspects of channel collaboration in a digital environment and offers a wide range of benefits to the members of the logistics networks. In this paper, a logistics partnerships typology is suggested related to the channel management in a virtual environment. Fur ther more, the basic components and an architectural platform of an integrated E‐Logistics PRM solution are designed. The proposed integrated e‐Logistics PRM solution offers a systematic process for ensuring that specific partnerships criteria are developed and managed in the most beneficial way.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 17 no. 3
Type: Research Article
ISSN: 1355-5855

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Article
Publication date: 14 January 2014

Hooshang M. Beheshti, Pejvak Oghazi, Rana Mostaghel and Magnus Hultman

– This article aims to explore the impact of supply chain integration on the financial performance of Swedish manufacturing firms.

Abstract

Purpose

This article aims to explore the impact of supply chain integration on the financial performance of Swedish manufacturing firms.

Design/methodology/approach

The literature review provided the foundation for the development of the survey instrument and hypotheses for the study. In addition, the survey instrument was tested by the experts in the field and modified before it was sent to the managers in the survey group.

Findings

The findings show that supply chain integration at any level is beneficial to the financial well being of the firm. Companies with total supply chain integration reported the highest level of financial performance.

Research limitations/implications

Data were collected from Swedish manufacturing firms without regard to the size of the firm. The results show that supply chain integration is beneficial at any level.

Practical implications

The findings will assist managers with decisions regarding supply chain integration and its role as a critical factor in improving the financial performance of manufacturing companies.

Originality/value

Limited empirical studies have been conducted in this area, especially in Sweden. This study provides insight for manufacturing managers with regard to the importance of supply chain management and the competitive nature of business in the global market.

Details

Competitiveness Review, vol. 24 no. 1
Type: Research Article
ISSN: 1059-5422

Keywords

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Article
Publication date: 22 June 2010

Hooshang M. Beheshti

This article seeks to present a decision support model for improving supply chain performance. The model aims to provide a holistic view of the supply chain as an…

Abstract

Purpose

This article seeks to present a decision support model for improving supply chain performance. The model aims to provide a holistic view of the supply chain as an integrated system by analyzing inventory options to facilitate the decision‐making process by business partners in the system.

Design/methodology/approach

In recent years, organizations have focused on incorporating both internal and external business activities of their supply chain into an integrated system. The goal of integration of all supply chain activities is to maximize total systems performance while minimizing costs. Literature review and professional experience in the field provided the foundation for the model development in this research.

Findings

The article demonstrates the usefulness of a decision support model in analyzing and developing a cooperative environment among supply chain members in order to reduce the cost of inventory as well as the cost of goods sold. The effects of utilizing such tools as just‐in‐time and electronic business systems are illustrated and discussed.

Research limitations/implications

The proposed model demonstrates disadvantages of individual optimization in an integrated supply chain system as well as the advantages of collaboration of supply chain members in finding the minimum cost. The model uses one manufacturer with multiple retailers and distributors. Future research in this area could expand the model to allow multiple manufacturers.

Practical implications

The decision support model allows decision makers along the supply chain to employ a series of what‐if analyses to evaluate different scenarios with regard to lowering the cost of products reaching the consumer.

Originality/value

The model developed in this paper provides the foundation for future research as well as support for decision making when various decision makers are involved.

Details

International Journal of Productivity and Performance Management, vol. 59 no. 5
Type: Research Article
ISSN: 1741-0401

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Article
Publication date: 5 October 2010

James G. Lollar, Hooshang M. Beheshti and Brenton J. Whitlow

The purpose of this paper is to investigate the relationship between integrative technologies and the corporation's ability to remain or gain a competitive advantage in…

Abstract

Purpose

The purpose of this paper is to investigate the relationship between integrative technologies and the corporation's ability to remain or gain a competitive advantage in today's fast‐paced global economy.

Design/methodology/approach

The authors' professional experience, extensive literature review, and personal communications on the subject provided the foundation for this research.

Findings

The global business environment requires corporations to use a variety of information and communications technologies in order to coordinate and control all activities in its global operations. In order to be competitive, firms are implementing new technologies such as enterprise resource planning (ERP), ERP II, and radio frequency identification to reduce the cost of doing business by improving operational efficiencies, establish better relationship with their business partners, as well as effectiveness by quickly responding to changes in the marketplace. Challenges and benefits of implementing these technologies by both manufacturing and service organizations are explored and examined in this paper.

Practical implications

Low‐cost and differentiation strategies require corporations to integrate information and communications technologies to streamline processes both within the firm and between business associates. A considerable amount of time and capital is required for acquisition and implementation of the new technology but the return on the investment is significant in the long run. Top management participation, change in management, and employee training are critical success factors in successful utilization of technology.

Originality/value

The paper provides useful information with regards to the importance of technology in sustaining or gaining a competitive advantage in the marketplace.

Details

Competitiveness Review: An International Business Journal, vol. 20 no. 5
Type: Research Article
ISSN: 1059-5422

Keywords

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Book part
Publication date: 10 December 2018

Susana Costa e Silva and Maria Elo

Contemporary businesses face rapidly evolving changes and complexities that challenge their respective managerial responses and capabilities. The natures of information…

Abstract

Contemporary businesses face rapidly evolving changes and complexities that challenge their respective managerial responses and capabilities. The natures of information and communication systems, ways of doing business, knowledge-transfer methods, diffusion channels of innovation, and industrial habitus are shifting. Additionally, methods, concepts, and frameworks to study these challenges need to be in accordance.

Many of these features characterizing the new business environment influence not only the consumer business, but also the business-to-business (B2B) sectors and their ways of functioning. Interestingly, the influence also connects domestic with international business through the global connectedness. This is particularly visible in marketing communication, as the difference between domestic and international business communication has further diminished due to digital and virtual dimensions and applications. In this new age, it is assumed that new ventures and small- and medium-sized enterprises can turn their vulnerabilities and size constraints into competitive advantages by addressing these challenges with efficient social media usage. To address this technology-enabled dimension of B2B relations, the authors present a case study illustrating how a firm advances its relationship management and communication by introducing social media instruments. The study contributes to relationship management and international marketing communication and provides new insights into the workings of social media within the B2B context.

Details

International Business in the Information and Digital Age
Type: Book
ISBN: 978-1-78756-326-1

Keywords

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Article
Publication date: 4 May 2010

Marijn G.A. Plomp and Ronald S. Batenburg

The purpose of this paper is to develop a validated measurement model and typology for chain digitisation maturity, defined as the degree of interorganisational…

Abstract

Purpose

The purpose of this paper is to develop a validated measurement model and typology for chain digitisation maturity, defined as the degree of interorganisational collaboration through ICT.

Design/methodology/approach

Through a literature (meta) study, 22 existing maturity models are found and analysed, on the basis of which an integrated framework is developed. This framework is subsequently applied to interorganisational collaboration within the Dutch retail sector (i.e. retailers and their wholesalers, manufacturers, customers, and trade organisations). The measurement model is tested by determining the chain digitisation level of 24 different retail sub‐sectors (branches) through desk research, interviews, and surveys. Data are collected at the level of the branch, mainly through representatives of trade organisations.

Findings

The framework (i.e. measurement model) appears to be applicable to describing the Dutch retail sector and comparing its branches, providing both expected and new insights. The typology supports the vision of the combination of two dimensions: the level of technology and the level of organisation.

Research limitations/implications

The framework has been applied to the (Dutch) retail sector only. It seems suitable for application to other sectors as well.

Practical implications

The empirical application provides an extended view of the current situation of the (Dutch) retail sector with regard to chain digitisation. On this basis, a roadmap can be derived to support the adoption and deployment of chain digitisation among retail organisations.

Originality/value

The framework for chain digitisation and the derived typology are of value to the SCM research community, as they are specifically developed and tested at the level of interorganisational chains.

Details

Supply Chain Management: An International Journal, vol. 15 no. 3
Type: Research Article
ISSN: 1359-8546

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Article
Publication date: 25 January 2008

Dawn H. Pearcy and Larry C. Giunipero

The purpose of this research is to empirically investigate the role of firm size in the use of e‐procurement applications that vary in their ability to facilitate supply…

Abstract

Purpose

The purpose of this research is to empirically investigate the role of firm size in the use of e‐procurement applications that vary in their ability to facilitate supply chain integration.

Design/methodology/approach

The sample was drawn from members of the Institute for Supply Management (ISM). Purchasing professionals employed in 33 different industries completed a self‐administered questionnaire.

Findings

A total of 128 useable surveys were received. The data revealed a significant relationship between firm size and e‐procurement application. Specifically, larger firms were more likely to use integrative types of e‐procurement.

Research limitations/implications

The study was limited in that it excluded purchasing professionals employed in the service sector. In addition, it only focused on the relationship between a single variable and e‐procurement application.

Practical implications

This research provides support for studies that suggest that firm size is related to IT use. In addition, it tests the framework developed in a previous research study conducted on supply chain IT. Finally, previous research has linked supply chain process integration with operational agility, lower costs, superior product/service design, and enhanced profitability. The findings of this research might prompt decision‐makers to ask themselves if their firms forgo such potential benefits when integrative forms of e‐procurement are not used.

Originality/value

This research contributes to the understanding of an emerging phenomenon by investigating firm size as an explanatory variable in the e‐procurement application decision. In addition, evidence is still lacking with regard to the prevalence of actual implementation of e‐procurement in firms. This study examines actual usage of 13 different e‐procurement applications across various industries. Finally, this research focuses on the use of e‐procurement in achieving integration. This is important to practitioners, as effective supply chain integration has been linked to enhanced business performance.

Details

Supply Chain Management: An International Journal, vol. 13 no. 1
Type: Research Article
ISSN: 1359-8546

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Article
Publication date: 1 September 2004

Dimitris Folinas, Vicky Manthou, Marianna Sigala and Maro Vlachopoulou

Supply chain management (SCM) is an integrating philosophy to manage the total flow of materials, information and finance from supplier to ultimate customer. The goal of…

Abstract

Supply chain management (SCM) is an integrating philosophy to manage the total flow of materials, information and finance from supplier to ultimate customer. The goal of SCM is to meet the needs of the final consumer by supplying the right product at the right place, time and price. Companies use SCM as a way to meet the competitive challenges of today's business environment. The focus of SCM has shifted from engineering efficient functional processes to the co‐ordination of activities in a supply chain network. The aim of this paper is to examine the stages in the evolution of the supply chain to an electronic supply chain. To illustrate and support the types of evolutionary progress involved, best practices and case studies are provided and analysed.

Details

Internet Research, vol. 14 no. 4
Type: Research Article
ISSN: 1066-2243

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Article
Publication date: 3 April 2018

Abdul Waheed and Yang Jianhua

The purpose of this paper is to investigate the relationship between e-marketing (eM) and consumers’ buying behavior particularly exploratory buying behavior tendencies…

Abstract

Purpose

The purpose of this paper is to investigate the relationship between e-marketing (eM) and consumers’ buying behavior particularly exploratory buying behavior tendencies (EBBT) with moderating effect of a gender in the context of China.

Design/methodology/approach

Structural equation modeling using SPSS/AMOS was majorly applied to ascertain the relationship and hypotheses testing. First, the correlation of eM toward EBBT is examined using five factors: internet marketing (IM), e-mail marketing (EMa), intranet marketing (IMa), extranet marketing (EM), and mobile marketing (MM). Second, the relationship of each dimension of the eM model is determined autonomously to ensure the importance of such emerging technologies in marketing communications. Third, the effect of gender as a moderator is measured. To this end, primary data were collected through random distribution of the questionnaires among 1,600 consumers particularly students of the universities between February 2016 and August 2016 within North China.

Findings

The findings revealed that eM has a significant correlation on consumers’ EBBT. The comprehensive analysis of each factor of eM, i.e., IM, EMa, IMa, EM, and MM is positively correlated to EBBT. The present study revealed that gender did not moderate among the relationships of eM and EBBT. Additionally, study furnishes practical directions on how managers can utilize such emerging and revolutionary technologies in marketing activities to probe, understand, and reinforce consumers’ buying behavior.

Research limitations/implications

The research has limitations related to geographical location and sample size which thus limits the widespread generalization.

Practical implications

This study affirmed that organizations must engage the consumers using such technologies that are more likely acceptable by consumers in the present customer-oriented and digital era. The marketers must engage consumers the way they wish to be engaged by developing appropriate promotional strategies. The study provides possible implications both theoretical and managerial along with a contribution to the literature of eM and consumers’ buying behavior.

Social implications

Understanding the emerging technologies may furnish valuable insights for individuals to work well within Chinese SMEs.

Originality/value

The topic of eM has acknowledged as an evolving concept which is gaining an intense concern of both academician and practitioners. Therefore, more research mainly empirical work is still needed to probe the insights of eM across the globe. This study attempts to fulfill such need with empirical evidence together with an in-depth examination of eM determinants, collectively and autonomously.

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