Search results

1 – 10 of over 4000
To view the access options for this content please click here
Book part
Publication date: 4 August 2014

Antónia Correia, Metin Kozak and Helena Reis

Luxury tourism is the behaviour of a minority of travellers. Our objective is to assess how Celebrities perceive and experience tourism luxuries. Furthermore, their inner…

Abstract

Luxury tourism is the behaviour of a minority of travellers. Our objective is to assess how Celebrities perceive and experience tourism luxuries. Furthermore, their inner concept of luxury tourism is analysed by comparison with their everyday perception of luxury, and, finally, to understand to what extent luxury relates to outrageous spending. We interviewed 36 Portuguese Celebrities and a group comprising ordinary individuals in order to account for heterogeneity control. A mixed approach of quantitative and qualitative methods was applied in the interpretation of the interviews. The findings reveal diverse perceptions of luxury tourism by the different groups.

Details

Tourists’ Perceptions and Assessments
Type: Book
ISBN: 978-1-78350-618-7

Keywords

To view the access options for this content please click here
Article
Publication date: 30 June 2020

Cui Stacey Li, Carol Xiaoyue Zhang, Xiaoqing Chen and Meng Shan Sharon Wu

This study aims to explore how the concept of extended self-influences luxury shopping tourism consumption among Chinese tourists. It explores why luxury shopping is…

Abstract

Purpose

This study aims to explore how the concept of extended self-influences luxury shopping tourism consumption among Chinese tourists. It explores why luxury shopping is important for Chinese tourists. Specifically, this study focuses on a strategically important emerging market segment: post-1990s female Chinese tourists.

Design/methodology/approach

To explore the link between the extended self and luxury shopping tourism consumption among post-1990s Chinese female tourists, this study adopted a qualitative and interpretive approach. A total of 22 semi-structured in-depth interviews were carried out to collect the data.

Findings

This qualitative inquiry found that luxury shopping during overseas holidays has some subtle differences from luxury shopping in China, as the conceptualisation of luxury is highly context-based. Through a focus on gender and generational differences, the current study reveals that the idea of individuality has started to influence their luxury purchases.

Practical implications

The study shows how different selves are associated with luxury shopping. It thus provides empirical evidence regarding the reasons behind their motivation, especially for shopping overseas to get a good price and an exclusive and enjoyable luxury shopping experience abroad. Also, it was found that curiosity about buying luxury products is viewed as less favoured and logical shopping will be a future trend. Individuality is becoming a trend for younger consumers.

Originality/value

Theoretically, by linking the “extended self” with luxury shopping tourism, this study provides the social-psychological aspects of luxury shopping tourism. Instead of focusing on particular destinations, this study provides compressed but also focused inquiries to explore how the concept of the self-influences post-1990s female Chinese tourists’ shopping consumption while on holiday, and how this luxury shopping experience influences their concept of the self.

目标

本文运用“延伸自我”概念对中国泳客在境外购买奢侈品的行为和意义进行探讨, 从而进一步了解中国游客对奢侈品的消费形态。 研究主要专注在中国90后女性市场, 女性市场已被许多学者以即市场营销人员认定为新兴市场领域。

设计

通过22个深度访谈的所得数据表明境外奢侈品高买行为与自我概念有着紧密的联系, 并为消费者购买动机背后的原因提供了实证

主要结论

在境外旅游过程中购买奢侈品有非常大的价格优势, 同时又能为消费者提供独特的购物体验, 中国90后女性的奢侈品购买行为日趋理性并在出行之前做好详细的购物计划, 个性的展示将成为中国年轻女性奢侈品消费的主导因素。

理论贡献

该研究的理论贡献是探索自我概念如何影响90年代后中国女性游客在境外旅行度假时的奢侈品购物行为, 以及这种奢侈品购物体验如何影响其自我概念。

关键词 购物,中国游客,女性, 延伸自我,自我概念

文章类型 研究论文

Propósito

El estudio se dedica a explorar cómo influir el conceptöauto-extensión¨ al comportamiento de comprar los artículos de lujo en el extranjero entre los chinos turísticos, también a explorar la importancia de tal caso para ellos.

Metodología

Este estudio ha adaptado un enfoque cualitativo entre 22 entrevistas en profundidad semiestructuradas para la recopilación de datos y muestra cómo se asocian diferentes seres con las compras de lujo.

Resultados

Por lo tanto, se proporciona las pruebas evidentemente sobre las razones detrás de su motivación. Comprar artículos de lujo durante los viajes al extranjero tiene una gran ventaja de precio, al tiempo que las ofrece una experiencia especial. Estos actos se están volviendo más racionales y tienen planes de compras detallados antes de viajar. La exhibición de la personalidad se convertirá en el factor dominante en cuanto al consumo de artículos de lujo por parte de tales chinas.

Originalidad

Principalmente se enfoca a un nuevo campo del mercado en lo cual los consumidores son las chicas quienes nacieron después del año 1990.

To view the access options for this content please click here
Article
Publication date: 16 September 2020

Seunghwan Lee and Dae-Young Kim

This study aims to examine the brand tourism effect observed in luxury hotels. The study assumed that when loyal customers of luxury hotels perceive two different types of…

Abstract

Purpose

This study aims to examine the brand tourism effect observed in luxury hotels. The study assumed that when loyal customers of luxury hotels perceive two different types of non-loyal customers, loyal customers’ perceptions might influence their behavioral intention. In addition, two emotions (i.e. anger and pride) might mediate the relationship between perceptions and behavioral intention.

Design/methodology/approach

This study used a scenario-based experimental design. Data from 1,013 responses were analyzed using partial least squares-structural equation modeling.

Findings

The study reveals that when loyal customers view brand tourists, infringement has a positive influence on switching intention, and likability positively effects brand loyalty. This study indicated that loyal customers perceive brand immigrants negatively, whereas brand tourists are comparably positively perceived by loyal customers. Only pride mediates these two relationships, respectively.

Originality/value

The study confirmed the brand tourism effect in luxury hotels by indicating a clearer relation between perception, emotion and behavioral intention. The theoretical implications could suggest insightful guidelines for future studies regarding loyalty in luxury hotels.

Details

Journal of Product & Brand Management, vol. 30 no. 1
Type: Research Article
ISSN: 1061-0421

Keywords

Content available
Article
Publication date: 16 March 2015

Ian Yeoman, Marcela Palomino-Schalscha and Una McMahon-Beattie

The world is changing and key change agents include climate change and scarcity of resources. The purpose of this paper is to address how New Zealand and tourism could…

Abstract

Purpose

The world is changing and key change agents include climate change and scarcity of resources. The purpose of this paper is to address how New Zealand and tourism could address the future and generate appropriate strategic responses.

Design/methodology/approach

Using the process of scenario analysis and drawing upon recent research from the www.tourism2050.com project, this paper describes the circumstances, drivers, economic consequences and key decisions that New Zealand would have to take in order to position itself as an eco paradise. The background to the scenario presumes overarching behaviours in a cooperative world in which resources are scarce.

Findings

The scenario portrays a future of collective individualism, where a high degree of personal freedom exists but within the constraints of a world in which there is a scarcity of resources. A communitarian ethos drives policy making with an emphasis on efficient resource use and waste minimisation. New Zealand is a nation favoured by climate change. Environmental intellectual property is one of the nation's key resources and in the spirit of achieving a global environmental equilibrium these technologies are shared with the rest of the world. Life is simple. Competitive individualism is equated with excess and resource waste, while cooperation, harmony, and the continuation of a global cooperative psyche are seen as the foundation stones of the continued, relatively comfortable survival of humanity. Tourism is a luxury and activities are environmentally ethical. Visitors are well‐off, purposeful, highly respectful and careful to prove their worth.

Originality/value

Eco paradise represents the classic tale of a prisoner's dilemma in which decision makers and consumers ponder the betterment of humankind against individualism. The scenario concludes with a strategic map of the core decisions New Zealand's tourism industry would have to take. The significance of the paper is its portrayal of a possible future to industry leaders, researchers and stakeholders thereby facilitating decision making in order to adapt to this future.

Details

Journal of Tourism Futures, vol. 1 no. 1
Type: Research Article
ISSN: 2055-5911

Keywords

To view the access options for this content please click here
Article
Publication date: 26 June 2020

Maja Šerić and Josip Mikulić

This paper examines the development of customer-based brand equity through communication consistency in a luxury hotel segment. Communication consistency is considered as…

Abstract

Purpose

This paper examines the development of customer-based brand equity through communication consistency in a luxury hotel segment. Communication consistency is considered as a basic principle of the integrated marketing communications (IMC) approach.

Design/methodology/approach

The empirical research was conducted among 223 guests during their stay in five-star deluxe luxury hotels in a Mediterranean country. Data are analyzed through the PLS technique and impact-asymmetry analysis.

Findings

Communication consistency is found to have a strong positive impact on all brand equity dimensions, especially on brand trust, brand image and perceived quality. The impact-asymmetry analysis further revealed negatively asymmetric relationships between communication consistency and six out of seven brand equity dimensions, except for affective commitment.

Research limitations/implications

Some restrictions related to the measurement scales should be mitigated in future research.

Practical implications

Communication consistency is confirmed as a core management practice in luxury hotel business. Marketing professionals operating in this industry are therefore confronted with increasing challenges of efficient management of IMC.

Originality/value

This work addresses several research calls from the most recent marketing and hospitality literature. The analysis of the impact of communication consistency has extended our knowledge on the potential of IMC in creation of a strong brand. Obtained insights into the shape of the relationship between communication consistency and seven different brand equity dimensions help to better understand the process of brand equity building in a luxury hotel setting.

Details

Journal of Hospitality and Tourism Insights, vol. 3 no. 4
Type: Research Article
ISSN: 2514-9792

Keywords

Content available
Book part
Publication date: 30 November 2020

Abstract

Details

Advances in Hospitality and Leisure
Type: Book
ISBN: 978-1-83982-385-5

Content available
Article
Publication date: 30 November 2018

Martha Ofelia Lobo Rodríguez, Carlos Alberto Flores Sánchez, Jorge Quiroz Félix and Isaac Cruz Estrada

Several studies have been made that analyze factors that affect the demand of tourism from several optics. This paper aims to study the factors that determine the demand…

Abstract

Purpose

Several studies have been made that analyze factors that affect the demand of tourism from several optics. This paper aims to study the factors that determine the demand for tourism in Mexico, through an econometric analysis, by using the Johansen cointegration model (1991) to determine the long-term elasticity between the demand of tourists and the wealth related to its main markets (the USA and Canada) and the relative prices in Mexico and its two main competitors (the Dominican Republic and Costa Rica).

Design/methodology/approach

The authors used econometric analysis using Johansen’s cointegration model (1991), using as a dependent variable the demand of tourists from the main countries of origin (the USA and Canada), taking as data the number of tourists by air in the period 1980-2015, according to information from the SIIMT. The independent variables are the relative wealth of the country of origin of the tourists (wealth of the tourist in Mexico concerning the wealth in their country of origin) and the relative prices of the destination country with respect to the country of competition. The source for per capita income and the consumer price index is the World Bank.

Findings

The results obtained in this document show that in the long-term the price is a factor of impact in the purchase decision of both markets analyzed. Presenting an elastic demand to the price, which implies that the market is sensitive to the variations of the price of tourist services, opting for the destination that offers better prices, with a higher sensitivity to the price when compared with Costa Rica. Coinciding with previous studies carried out in other tourist destinations, such as in the work of Patsouratis et al. (2005).

Originality/value

The main contribution of this work is to determine the long-term relationship, through a cointegration analysis of Johansen (1991). A methodology that has not been used to perform a competitive analysis between countries. Additionally, the present work uses variables different from those considered in previous works; the dependent variable is the demand of tourists from the main countries of origin (the USA and Canada) and as dependent variables the relative wealth of the country of origin of the tourists (Wealth of the tourist in Mexico with respect to wealth in their country of origin) and the relative prices of the destination country with respect to the country of competition.

Details

Journal of Tourism Analysis: Revista de Análisis Turístico, vol. 25 no. 2
Type: Research Article
ISSN: 2254-0644

Keywords

To view the access options for this content please click here
Article
Publication date: 5 October 2012

Vassilios Ziakas and Nikolaos Boukas

Although research on the impacts of the Olympic Games on Athens addressed the impact of the Games on economy, generic tourism, and urban restructuring, there has not been…

Abstract

Purpose

Although research on the impacts of the Olympic Games on Athens addressed the impact of the Games on economy, generic tourism, and urban restructuring, there has not been given to date attention on the prospects for sport tourism development in Athens as a result of hosting the Olympics, especially if it is considered that the construction of Olympic facilities was legitimized by the government's intention to use them for sport. To address this omission, the purpose of this study is to draw attention to examining the challenges and potential of post‐Olympic Athens to exploit its Olympic legacy for the development of sport tourism.

Design/methodology/approach

A qualitative approach was employed by conducting nine semi‐structured interviews with Athens’ tourism/administrative officials and analyzing them in line with pertinent literature.

Findings

Results show that the city's tourism officials respond with ad‐hoc policies in their effort to capitalize on Athens’ Olympic legacy. Consequently, Athens’ potential is constrained by the absence of a comprehensive tourism policy aimed at enriching and diversifying the city's post‐Olympic tourism product. In this context, the study shows that there is limited awareness by the city's tourism administration for sport tourism development and for establishing appropriate coordination mechanisms, which could foster mutually beneficial links between sport and tourism stakeholders. This leaves unexploited the potential for utilizing effectively Athens’ Olympic facilities and destination capitals in developing a competitive sport tourism product mix.

Research limitations/implications

A limitation of the study is that it examines Athens’ sport tourism prospects through the lens of tourism policy. Future studies are needed to examine also sport policy. On a broader level, it is suggested that future research should extend the focus on the study of post‐event leverage to find the best means for fostering post‐Games Olympic tourism from a sustainability perspective.

Practical implications

To redress post‐Olympic Athens’ inertia and associated structural problems that affect its tourism policy, the study presents a framework for the strategic planning and sustainable development of sport tourism in Athens.

Originality/value

The study by examining Athens’ neglected legacy for sport tourism, attempts to synthesize a common ground for sport and tourism development in Olympic cities. This inquiry suggests the need for a broader planning and leveraging framework to extend the study of Olympic tourism in the post‐Games period as it relates to the use of Olympic legacy and post‐Olympic assets, which can, in turn, reveal the conditions for synergistic development of sport and tourism. Also, such an examination may shed light on what and how can be corrected in order to mitigate the sources and consequences of problems, while providing lessons for future Olympic cities. Finally, by focusing on sport tourism as it is induced by the Olympics knowledge can be advanced on how to effectively leverage the Olympic legacy and develop sustainable post‐Olympic tourism products.

To view the access options for this content please click here
Book part
Publication date: 4 August 2014

Arch G. Woodside and Metin Kozak

This primer defines and describes conscious and nonconscious perception and assessment processes by tourists. The primer links the field of tourism perception studies to…

Abstract

This primer defines and describes conscious and nonconscious perception and assessment processes by tourists. The primer links the field of tourism perception studies to the literature of experimental social psychology. The primer describes the important roles that metaphors play in connecting conscious and nonconscious thinking and how both tourism brand managers and tourists use metaphors to use stories to enable enactments and favorable outcomes of archetypal motivations. The primer introduces formal implementable models of the major tenet in Urry’s tourist gaze – visitors’ home culture automatically and mostly nonconsciously profoundly influences their perceptions, assessments, and interpretations of what they see when traveling and visiting away destinations. Model implementation includes applying Boolean algebra-based asymmetric tests instead of symmetric matrix algebra-based statistical tests – the asymmetric tests examine for the consistency of high scores in perceiving, assessing, and behaviors of complex configurations of antecedent conditions. A detailed empirical example of asymmetric testing includes consistent high scores for Americans, Brits, Canadians, and Germans for not shopping for gifts to take home during their visits to Australia. This primer also introduces the concept of the tourist meta-gaze – seeing and assessing outside the automatically activated culturally based tourist gaze.

Details

Tourists’ Perceptions and Assessments
Type: Book
ISBN: 978-1-78350-618-7

Keywords

To view the access options for this content please click here
Article
Publication date: 10 August 2020

Wided Batat

The purpose of this research is to examine response strategies and the change in Michelin-starred chefs' practices to adapt to the global pandemic coronavirus disease 2019…

Abstract

Purpose

The purpose of this research is to examine response strategies and the change in Michelin-starred chefs' practices to adapt to the global pandemic coronavirus disease 2019 (COVID-19) crisis that has strongly affected the foodservice sector.

Design/methodology/approach

The authors conducted an exploratory qualitative research that used mixed-method, combining online interviews with 12 French Michelin-starred chefs and archival data. A manual thematic analysis method was used to analyze the data and identify relevant themes following an iterative coding process.

Findings

The findings show that Michelin-starred restaurants implement multilevel response strategies by developing dynamic capabilities while playing a social role through the development of new forms of business practices. The results show that Michelin-starred chefs adopt social bricolage entrepreneurial thinking to deal with the extreme situation and use diverse resources and response strategies to tackle social issues and improve the collective and individual well-being. The authors identified three major response strategies implemented by luxury restaurants: philanthropic activities targeting the well-being of the community, socially responsible business practices to support the foodservice actors and initiatives centered on consumer's food well-being.

Research limitations/implications

The limits of this study are related to the small sample size and the elimination of psychographic criteria such as age and gender, which can extend our understanding of response strategies implemented by female and male owners or by age range during crises in the foodservice sector. Also, given that France is the country of Haute gastronomy, the conclusions of this study may not be generalizable to other countries where the gastronomic culture might be different.

Practical implications

Restaurants with high-end or luxury positioning must use multilevel – i.e. individual, sector and societal – response strategies to play a social role while sustaining their businesses during times of crisis. These insights seek to provide a roadmap which can be applied to other sectors to assess response strategies driven by various motives, resources and capabilities.

Social implications

This research contributes to transformative service research literature by providing insights regarding how service providers can rethink their activities during the crises to play an active social role. Also, the findings point to several ways in which service actors can help customers and the community to improve their well-being.

Originality/value

To our knowledge, no prior research examined both the type of response strategies deployed by companies to survive and the importance of playing a social role and developing socially responsible business practices during times of crisis.

Details

Journal of Service Management, vol. 32 no. 1
Type: Research Article
ISSN: 1757-5818

Keywords

1 – 10 of over 4000