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Despite the prevalence of technology in health care, marketing research on social media in the birthspace is limited. The purpose of this paper is to explore how birthing women leverage social media for transformative well-being in the liminal context of birth.

A qualitative study of women who had recently experienced birth was undertaken. Thematic analysis of data from in-depth interviews reveals birthing women’s digital practices and social media capabilities for well-being in a liminal space.

Within the birthspace, women use social media and digital platforms in an effortful and goal-directed way for role transitions and transformation, curating self and other history, goal striving and normalizing experience. These digital practice styles facilitate consumer integration of the liminal digital birthspace and in situ service encounter enabling diverse value outcomes. Drawing on liminality and social presence theories, the authors interpret these practices as demonstrating three interactive liminal stages of suspending, comprehending and transforming. Multi-modality and rapid connection afforded by digital devices and social media platforms provide social presence (according to perceived immediacy and intimacy) enabling transformative well-being outcomes.

This study is unique, as it provides insights into the traditionally private health service experience of birth. Further, the authors extend the understanding of liminal spaces and use of digital technology, specifically for transformative outcomes, by proposing a framework of consumers’ digital practice styles for well-being in liminal spaces.

This study aims to explore the tourist’s liminal experience on a ferry and form a conceptual framework of liminal experience in the mobile liminal setting from the perspective of island tourists.

To address the purpose of taking the ferry from Zhoushan Island to Sijiao Island in China as the part of research, a qualitative method research design was used, including participatory observation, in-depth interviews and online data from social media.

Ferry as a mobile liminal space on the sea provides tourists to experience liminality by perceiving unique time construction, the overlap of physical and figurative space, the sense of liminal community and perceived existential authenticity, embodied spatial practices and perceived liminal benefits and costs under the specific social and cultural contexts.

This study proposes that tourism planners should strengthen tourists’ liminal experience on the ferry through integrated shipscape planning, including ship space planning, theme design and product development, which can make the ferry to be a meaningful place brand.

This study not only confirms that taking tourism public transport such as a ferry is a rite of passage for tourists before entering the island destination but also points out that public transport is a tourist attraction with time, space and social meaning for tourists.

本研究将从岛屿游客的角度探讨游客在渡船上的阈限体验, 并探讨移动阈限环境中的阈限体验概念框架。

本研究以舟山岛至泗礁岛的渡轮为研究田野, 采用了包括参与性观察、深度访谈和社交媒体数据在内的定性数据收集开展研究。

在特定的社会和文化情境下, 独特的时间结构感知、物理和形象空间的重叠、阈限社区感和存在本真感知、具身空间实践以及阈限利益和成本共同构成了游客的轮渡阈限体验。

本研究建议, 旅游规划者应通过综合的船舶景观规划, 包括船舶空间规划、主题设计和产品开发, 加强游客在渡轮上的阈限体验, 从而使渡轮成为一个有意义的地方品牌。

这项研究不仅证实了像渡轮一样乘坐旅游公共交通工具是游客进入目的地之前的一种通行仪式, 而且还指出公共交通是一个具有时间、空间和社会意义的旅游景点。

Este estudio explorará la experiencia liminar del turista en un ferry y formará un marco conceptual de la experiencia liminar en el entorno liminar móvil desde la perspectiva de los turistas de la isla.

Para abordar el propósito, de tomar el ferry de la isla de Zhoushan a la isla de Sijiao en China como el campo de investigación, se empleó un diseño de investigación de métodos cualitativos, incluyendo la observación participativa, entrevistas en profundidad, y los datos en línea de los medios de comunicación social.

El ferry, como espacio liminar móvil en el mar, permite a los turistas experimentar la liminaridad percibiendo una construcción temporal única, la superposición del espacio físico y figurativo, el sentido de comunidad liminar y la autenticidad existencial percibida, las prácticas espaciales encarnadas y los beneficios y los costes liminares percibidos en los contextos sociales y culturales específicos.

Este estudio propone que los planificadores turísticos refuercen la experiencia liminar de los turistas en el ferry mediante una planificación integrada del paisaje naval, que incluya tanto la planificación del espacio del barco como el diseño temático y el desarrollo de productos, lo que puede hacer que el ferry se convierta en una marca de lugar significativa.

Este estudio no sólo confirma que tomar un transporte público turístico como el ferry es un rito de paso para los turistas antes de entrar en un destino insular, sino que también señala que el transporte público es una atracción turística con un significado temporal, espacial y social para los turistas.

The purpose of this paper is to advance spatial studies of change interventions by conceptualizing them as liminal spaces and examining how these spaces are conceived, perceived and lived during the intervention process.

The paper explores change interventions as liminal spaces in the empirical context of LEGO serious play workshops through participant observations and interviews.

The study shows that in change interventions an abstract, conceived liminal space is created, maintained and closed down to enable the planned change to take place. While practicing the space, the change participants may indeed perceive this space as liminal, but the space is less manageable because of their both prescribed and unprescribed interpretations. Furthermore, as subjectively experienced, the space may hold a spectrum of liminal, liminoid and everyday (business as usual) notions.

The study contributes to the research on (1) the spatiality of change interventions and (2) artificially created liminal spaces of organizing.

The paper reminds consultants and organizations embarking on change interventions to pay attention to the spatiality of such interventions. The study shows that it is not enough to plan how these spaces are to be used, but also it is equally important to consider how the participants use and experience them.

The study provides a novel insight into change interventions by examining them as liminal spaces that are simultaneously conceived, perceived and lived during the intervention process.

The purpose of this study is to review the literature on liminal leadership, present a comprehensive perspective of it compared to other types of leadership, propose a conceptual framework of liminal leadership and provide a case on how liminal leadership addresses modern workplace issues in the ever-changing and competitive global environment.

This research is conceptual in nature. For this, the authors searched literature on organizational and leadership theories of liminality within organizational settings and analyzed various leadership perspectives to develop a construct of liminal leadership.

The comparative analysis revealed different and/or similar characteristics of liminal leadership with other types of leadership theories. On the basis of the comparative analysis, a synthesis of liminal leadership and a proposed conceptual framework to pursue future studies of liminal leadership are provided.

First, the notion of liminal leadership is emerging; few have been conducted to investigate the concept. Therefore, the authors’ approach to compose the theoretical background of liminal leadership is limited. Second, they drew a logical framework of leadership components a liminal leader might use from chosen leadership theories which had some kinship and likeness to liminal leadership. However, the comparative analysis of the relationship is limited because of the conceptually based nature of analysis. Third, the proposed model of liminal leadership is tentative and conceptual in nature. Empirical studies are needed to verify the psychometric structure and reliability of the model.

Despite its importance and a sense of urgency, almost no discussion on liminal leadership or liminality can be found in the field of HRD. The limited knowledge associated with liminal leadership places high value on the results of this study. This paper will provide a seminal base that may stimulate future human resource development (HRD) scholars. The purpose for this study is to contribute a conceptualization of liminal leadership as it applies to the field of HRD as leading and facilitating organizational changes.

This paper aims to investigate how consumption linked with life transitions can differ in its potential to bring about ongoing liminality. By examining how consumers can draw on overlapping systems of resources, different ways in which consumers negotiate ongoing liminality following the transition to motherhood are identified.

The authors conducted an interpretive, exploratory study using in-depth phenomenological interviews with 23 South Asian mothers living in the UK. The sample consisted of mothers at different stages of motherhood.

Following life transitions, consumers may encounter liminal hotspots at the intersection of overlapping systems of resources. The findings examine two liminal hotspots with differing potential to produce ongoing liminality. The study shows how consumers navigate these liminal hotspots in different ways, by accepting, rejecting and amalgamating the resources at hand.

The research sample could have been more diverse; future research could examine liminal hotspots relating to different minority groups and life transitions.

Marketers need to examine the different ways in which consumers draw on different systems of resources following life transitions. The paper includes implications for how marketers segment, target and market to ethnic minority consumers.

Due to increasingly fluid social conditions, there are likely to be growing numbers of consumers who experience ongoing liminality following life transitions. A preliminary framework is presented outlining different ways that consumers negotiate ongoing liminality by drawing on overlapping systems of resources, broadening the understanding of the role that marketplace resources play beyond life transitions.

This paper attempts to contribute to an expanding body of literature that critically engages with both the theory and practice of market segmentation. Through the theoretical lens of liminality and its implicit elements, the notion of boundary creation inherent in age‐based market segmentation of the youth market is explored.

Using empirical data collected as part of a longitudinal study on liminal consumers, marketing's attempt at laying down parameters and constructing borders is presented as a strategic exacerbation of liminal zones already replete with tension and ambiguity.

It is concluded that theoretical consideration of this data highlights the fluidity and porous nature of such constructed boundaries, rendering attempts at creating discernable, knowable segments, potentially futile. Thus by critically viewing this segment, not just as a marketing demographic, but as a liminal zone, an alternative consideration of the theory and practice of age segmentation is presented.

The longitudinal study spanned a period from midway through the participants' final months of primary education and early stages of secondary education. Research that focused on their completion of a year in secondary education would perhaps have yielded further insights.

This research offers tangible insights into the social worlds of a burgeoning market segment, albeit a liminal one, offering actionable realities based on the inextricable intertwining of their consumption practices and lived experiences.

Rather than view children as socio‐cultural non‐descripts who are of interest to marketers purely for their ability to be located along a continuum of cognitive development, this research aims to understand and explore the specific intricasies of the tweens' mediation of their liminal world using consumption practices

Consumption practices emerged that highlighted the attempted resolution and mediation of such tensions while also pointing to the clear mutability and ambiguity of supposed borders between child, tween and teen segmented groups. Age‐segmentation, conceptualised by marketers as a strategic creation of borders so as to enhance product offerings little reflects the realities of how age is perceived, experienced and acted out by those categorised within the margins and parameters of targeted marketing. By viewing this segment, not just as a marketing demographic but as a liminal zone where liminars “elude or slip through the network of classifications that normally locate states and positions in cultural space”, an alternative consideration of the theory and practice of age‐segmentation is presented.

The purpose of this paper is to analyze the benefits and drawbacks that strategically imposed liminality inflicts upon inter-organizational digitalization efforts within the different phases of its utilization.

This study empirically examines digitalization in a large multinational manufacturing company, Sandvik Machining Solutions, using data that were collected through interviews and a qualitative research design.

This study shows that a liminal space separated from the structures in which one is supposed to inflict changes increases the risk of developing an incompatible system that will be rejected in the incorporation phase. An inter-organizational perspective on liminality thus contributes to our understanding of the benefits and drawbacks that liminal space can pose for the organizations involved.

The study suggests that, in the separation phase, driving change processes by creating liminal spaces could be a way to loosen up rigid resource structures and circumvent network over-embeddedness. Finding the right amount of freedom, ambiguity and community within the liminal space is, however, essential for the transition of information as well as the incorporation of the imposed changes.

Introducing an inter-organizational perspective on liminality contributes to our understanding of the stress that liminal space can place on individuals as well as the individual organization.

This paper aims to show how collective embodiment with physical objects (i.e. props) support young children’s learning through the construction of liminal blends that merge physical, virtual and conceptual resources in a mixed-reality (MR) environment..

Building on Science through Technology Enhanced Play (STEP), we apply the Learning in Embodied Activity Framework to further explore how liminal blends can help us understand learning within MR environments. Twenty-two students from a mixed first- and second-grade classroom participated in a seven-part activity sequence in the STEP environment. The authors applied interaction analysis to analyze how student’s actions performed with the physical objects helped them to construct liminal blends that allowed key concepts to be made visible and shared for collective sensemaking.

The authors found that conceptually productive liminal blends occurred when students constructed connections between the resources in the MR environment and coordinated their embodiment with props to represent new understandings.

This study concludes with the implications for how the design of MR environment and teachers’ facilitation in MR environment supports students in constructing liminal blends and their understanding of complex science phenomena.

If the core purpose of transformative education is to challenge and reposition knowledge through a range of opportunities, then surfacing and attending to forms of student misconceptions (for example, through confusion, disequilibrium) are a necessary part of learning and teaching. We have come to understand that arriving at a clear view of a concept may involve a process of working through a range of misconceptions about a phenomenon or experience that may or may not create a threshold experience in a learner. We argue that the journey through conceptual change and thresholds requires a more nuanced emphasis on liminal spaces, where misconceptions and thresholds may reside. We offer a revised thresholds concept generic model that helps to identify student misconceptions as cycles within and through pre-liminal, liminal and post-liminal spaces. Two practice examples demonstrate the application of this model: (1) teaching and learning botanical literacy through a technology-rich, real-time mobile app and (2) embedding and measuring cultural competence as a graduate learning outcome in Australian universities. Each context offers a specific emphasis on highlighting the need to make all liminal learning spaces safer, as learners surface and engage with conceptual change. The conclusion suggests that conceptual change in student learning offers a form of threshold misconception.

The purpose of this paper is to provide readers with a deeper theoretical understanding of liminality, its utility in understanding the experiences of graduate student researchers and how being explicit about the liminal nature of the graduate student experience can be especially impactful for students from marginalized communities.

This conceptual paper examines liminality as an essential component of researcher identity development and how an awareness of this liminality relates to effective and inclusive librarian support of graduate student researchers. The authors explore the affective and academic implications of operating in this liminal state and how direct acknowledgment of this inbetweenness, especially within the spaces of classroom instruction and research consultations, can be leveraged as an inclusive practice. The authors ground this exploration in critical pedagogy.

Graduate student researchers often operate in an unacknowledged liminal state, which causes students to question the importance of their previous knowledge and life experiences and feel discouraged and uncertain about their potential place in academia. This is particularly damaging to students from communities that have been traditionally marginalized and excluded from higher education.

The authors are liaison librarians to education and health sciences at a large, minority-serving, urban research institution in the western USA and draw on their experience supporting students in disciplines that include many students returning to graduate studies after substantial professional experience. This work makes a contribution to library and information studies by focusing on the concept of liminality. The authors offer a conceptual perspective on liminality relative to librarians and their support role in the graduate student experience.