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Article
Publication date: 11 January 2018

Hossein Olya, Levent Altinay and Glauco De Vita

Using data from 104 countries over a six-year period (2009-2014), this study proposes a value-added predictor in service industries based on the eight indicators of the…

Abstract

Purpose

Using data from 104 countries over a six-year period (2009-2014), this study proposes a value-added predictor in service industries based on the eight indicators of the prosperity index, namely economy, entrepreneurship and opportunity, governance, education, health, safety and security, personal freedom and social capital.

Design/methodology/approach

The fuzzy-set qualitative comparative analysis (fsQCA) and complexity theory, a relatively novel approach for developing and testing the conceptual model, are used for asymmetric modelling of value added in service industries, and the predictive validity of proposed configural model is tested.

Findings

Apart from advancing method and theory, this study simulates causal conditions (i.e. recipes) leading to both high and low scores of the value added of services. The configural conditions indicating a high/low level of value added in service industries can be used as a guiding strategy for marketers, investors and policy makers.

Originality/value

An analysis of worldwide data provides complex models demonstrating both how to regulate country conditions to achieve a high value-added score and select a foreign country for investment that offers a high level of value-added service.

Details

Journal of Services Marketing, vol. 32 no. 3
Type: Research Article
ISSN: 0887-6045

Keywords

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Article
Publication date: 24 October 2019

Anna Farmaki, Levent Altinay, Prokopis Christou and Ainur Kenebayeva

This study aims to provide a theoretical account of the nexus of religion and entrepreneurship in hospitality and tourism (H&T) by considering the influences of religion…

Abstract

Purpose

This study aims to provide a theoretical account of the nexus of religion and entrepreneurship in hospitality and tourism (H&T) by considering the influences of religion on entrepreneurial motivation, acquisition of resources for entrepreneurship and entrepreneurial behaviour.

Design/methodology/approach

The authors synthesise research and theory on religion and entrepreneurship and apply it within H&T, taking into account the specificities of the industry. Specifically, they pooled together relevant theory and empirical research findings which they summarised to identify points of convergence and divergence, before refining the data to allow for further theoretical insights to be gained.

Findings

The authors suggest that religion may positively or negatively influence entrepreneurship; in particular, they identify various modes of religion influences, which offer insights into how religion may encourage, sustain and amplify entrepreneurship or alternatively inhibit entrepreneurship.

Originality/value

Religion offers an important yet underused lens for understanding the activities and mechanisms influencing entrepreneurship in the rapidly evolving H&T industry. This study identifies different aspects of the two multidimensional and interdisciplinary concepts of religion and entrepreneurship and offers new insights into the relationship between the two within the context of H&T.

Details

International Journal of Contemporary Hospitality Management, vol. 32 no. 1
Type: Research Article
ISSN: 0959-6119

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Article
Publication date: 9 December 2021

Levent Altinay, Endrit Kromidha, Armiyash Nurmagambetova, Zaid Alrawadieh and Gulsevim Kinali Madanoglu

This paper proposes and empirically assesses a social cognition conceptual model linking creativity (both artistic and scholarly), entrepreneurial personality traits, and…

Abstract

Purpose

This paper proposes and empirically assesses a social cognition conceptual model linking creativity (both artistic and scholarly), entrepreneurial personality traits, and entrepreneurial intention. Specifically, the study draws on social cognition perspectives to investigate the potential role of creativity as a mechanism underlying the relationship between entrepreneurial personality traits and entrepreneurial intention.

Design/methodology/approach

Using a sample of 194 creative nascent entrepreneurs, the study tests the proposed model using Partial Last Squares Structural Equations Modeling (PLS-SEM).

Findings

The study reveals that, among entrepreneurial personality traits, only risk-taking propensity is positively related to entrepreneurial intention. Interestingly, while artistic creativity seems to enhance entrepreneurial intention, scholarly creativity is found to stimulate a more cautious approach toward venturing. The findings also reveal that scholarly creativity fully mediates the relationship between tolerance for ambiguity and entrepreneurial intention.

Originality/value

The study makes an original contribution by showcasing how both artistic and scholarly creativity developed in the same socially situated cognitive environment can differentially influence decision-making and the relationship between entrepreneurial personality traits and entrepreneurial intention, thus contributing to social cognition perspectives and research in entrepreneurship.

Details

Management Decision, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0025-1747

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Article
Publication date: 9 May 2016

Ruth M.W. Yeung, Maureen Brookes and Levent Altinay

The purpose of this study is to explore the hospitality franchise purchase decision-making process undertaken by franchisees in Macau as an emerging tourism destination…

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Abstract

Purpose

The purpose of this study is to explore the hospitality franchise purchase decision-making process undertaken by franchisees in Macau as an emerging tourism destination and the role of national culture on purchasing a franchise brand and selecting a potential franchisor.

Design/methodology/approach

Semi-structured in-depth interviews with 18 franchisees in Macau, who purchased international and domestic hospitality franchise brands, were conducted to understand the feelings, attitudes and motivation of franchisees toward purchasing a hospitality franchise.

Findings

The study reveals that national culture can play an important role in franchisees’ decision-making process. Personal networks of friends and family (guanxi) are very influential in introducing and steering aspiring entrepreneurs toward franchising as an option to realize their ambitions, although there may be some limitations to franchisees with this approach. Guanxi was also found to be particularly relevant during negotiations and franchisees’ post-purchase reviews.

Practical implications

International franchisors should understand the importance of guanxi at different stages of the franchisees’ decision-making process. Franchisees should realize how a reliance on guanxi might negatively affect their efforts to undertake sufficient research to thoroughly evaluate the franchisor offer before contract signature.

Originality/value

A comprehensive hospitality franchisee decision-making purchase framework is developed, which includes the cultural context and cultural values. Guanxi, in particular, affects the franchisee decision-making process.

Details

International Journal of Contemporary Hospitality Management, vol. 28 no. 5
Type: Research Article
ISSN: 0959-6119

Keywords

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Article
Publication date: 29 April 2021

Eda Gurel, Melih Madanoglu and Levent Altinay

This longitudinal study assesses whether higher education has the same impact on the entrepreneurial intentions of women and men with regard to their propensity to…

Abstract

Purpose

This longitudinal study assesses whether higher education has the same impact on the entrepreneurial intentions of women and men with regard to their propensity to risk-taking in particular.

Design/methodology/approach

A self-administrated survey instrument was used to collect data from students studying business and engineering at five selected universities in Turkey. The survey was carried out in two intervals: first year and fourth year of studies. A total of 215 student participated in both waves.

Findings

The findings indicate that the impact of education is stronger for women than for men as the relationship between gender and entrepreneurial intention is moderated by education and risk-taking propensity in that the entrepreneurial intention of women with high or low risk-taking propensity increases when they acquire higher education. In particular, the boost is more noticeable for women with low risk-taking propensity. On the contrary, the effect of education is negative for men with both high risk-taking propensity and low risk-taking propensity.

Practical implications

This study has identified that the impact of education is different for women and men. Based on these findings, Turkey could offer gender-specific entrepreneurship education in higher education for individuals who could then exploit their entrepreneurial capacity and thus contribute to the social and economic well-being of the country.

Originality/value

This paper makes two distinct contributions. First, this is one of the few longitudinal studies in the literature which demonstrates the differences between females and males in terms of their entrepreneurial intention and shows how risk-taking and education influence entrepreneurial intention. Second, it offers new insights into entrepreneurship research from a developing-country but emerging-economy context.

Details

Education + Training, vol. 63 no. 5
Type: Research Article
ISSN: 0040-0912

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Article
Publication date: 24 June 2021

Kuan-Yang Chen, Levent Altinay, Po-Yuan Chen and You-De Dai

The purpose of this paper is to examine the relationship between the attributes of market knowledge (depth/breadth) and particular types of (process/product) innovation…

Abstract

Purpose

The purpose of this paper is to examine the relationship between the attributes of market knowledge (depth/breadth) and particular types of (process/product) innovation. The mediating mechanism of ambidextrous (exploratory/exploitative) capabilities is also investigated.

Design/methodology/approach

Data from 153 travel agencies from two phases of data collection in Taiwan were analyzed using the structural equation modeling method.

Findings

Market knowledge depth directly and positively impacts product and process innovation. Market knowledge breadth indirectly and positively impacts product and process innovation. Ambidextrous capabilities affect process and product innovation and mediate the effect of market knowledge breadth on the two innovations.

Research limitations/implications

This study provides different theoretical views, such as dynamic capability and organizational learning, to supplement the explanation of knowledge-based theory in the relationship between market knowledge and innovation.

Practical implications

This study encourages firms to accumulate market knowledge depth and breadth and facilitate ambidextrous capabilities for innovation.

Originality/value

Seldom has research explored the relationships between the attributes of market knowledge and types of innovation simultaneously to extend the input-process-output context. This study has done so and forwards the possibility that ambidextrous capability is critical mechanism.

市场知识对产品与流程创新之影响:以旅行业为例目的

本研究探讨市场知识属性(深度/广度)与特定类型创新(流程/产品)两者间的关系, 并以双元性(探索/开发)能力作为中介变数。

研究设计/方法

本研究采用结构方程模型, 以台湾153家旅行社作为样本, 进行两阶段的资料搜集。

研究结果

市场知识深度对产品和流程创新具有直接且正向的影响。市场知识的广度对产品和流程创新具有间接且正向的影响。双元能力会影响产品和流程创新, 并中介市场知识广度对这两项创新的影响。

研究意义

本研究结合动态能力与组织学习两种理论观点, 为知识基础理论对市场知识与创新的探讨提供更完整的解释。

实践意义

本研究鼓励业者积累市场知识的深度和广度, 并提升能促进创新的双元能力。

原创性/价值

过去的研究鲜少探讨市场知识属性与创新类型间的关系。而本研究对其进行讨论, 并提出双元能力可能为市场知识属性对创新影响的关键机制。

Impactos del conocimiento de mercado en la innovación de productos y procesos: Evidencia de agencias de viajesObjetivo

este artículo examina la relación entre los atributos del conocimiento del mercado (profundidad/amplitud) y los tipos particulares de (proceso/producto) innovación. También se investiga el mecanismo mediador de las capacidades (exploratorias/explotadoras) ambidiestras.

Diseño/metodología/perspectiva

utilizando el método de modelos de ecuaciones estructurales, se han analizado los datos de 153 agencias de viajes en dos fases de recopilación de datos en Taiwán.

Resultados

la profundidad del conocimiento del mercado afecta directa y positivamente a la innovación del producto y del proceso. La amplitud del conocimiento del mercado afecta indirecta y positivamente a la innovación del producto y del proceso. Las capacidades ambidiestras afectan a la innovación del proceso y del producto, y hacen de mediador entre el efecto de la profundidad del conocimiento del mercado en las dos innovaciones.

Limitaciones/implicaciones de la investigación

este estudio proporciona distintas perspectivas teóricas tales como la capacidad dinámica y el aprendizaje organizacional para complementar la teoría, basada en el conocimiento, entre el conocimiento del mercado y la innovación.

Implicaciones practices

este estudio anima a las empresas a acumular conocimiento del mercado en profundidad y amplitud, y a facilitar capacidades ambidiestras para la innovación.

Originalidad/importancia

rara vez se han explorado simultáneamente en el mundo académico las relaciones entre los atributos del conocimiento del mercado y los tipos de innovación para extender el contexto entrada-proceso-salida. Este estudio sí lo ha hecho y, además, avanza la posibilidad de que las capacidades ambidiestras sean un mecanismo crucial.

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Article
Publication date: 10 September 2018

Haiyan Song, Levent Altinay, Ning Sun and Xuan Lorna Wang

This study aims to use the theory of third places to understand how different kinds of social interactions in small hospitality businesses, such as restaurants and cafes…

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1043

Abstract

Purpose

This study aims to use the theory of third places to understand how different kinds of social interactions in small hospitality businesses, such as restaurants and cafes, can enhance senior customers’ experiences and alleviate their loneliness.

Design/methodology/approach

The target population of this study were Hong Kong residents of age 60 or older. The sampling frame comprised respondents who visited a Cha Chaan Teng (i.e. a Hong Kong-style tea restaurant) more than once a year. The authors distributed 500 questionnaires and collected 411 valid responses in 2016. They used structural equation modeling for data analysis.

Findings

The results show that social interactions (service manner and need identification) with employees and other customers have a positive effect on senior customers’ experiences, while the service manner of employees reduces senior customers’ loneliness.

Originality/value

This study demonstrates the respective contributions of social interactions with employees and those with other customers to enhancing senior customers’ experiences and alleviating their loneliness. This study’s findings may provide a foundation for future research into the relationships between social interactions, customer experience and loneliness in third places (that are, informal public places that offer individuals opportunities to escape from home and the workplace and to enjoy voluntary conversation, entertainment and gatherings). Further, this study also demonstrates the specific role and importance of the hospitality industry in addressing a contemporary social problem in the form of seniors’ loneliness.

Details

International Journal of Contemporary Hospitality Management, vol. 30 no. 8
Type: Research Article
ISSN: 0959-6119

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Article
Publication date: 14 November 2016

Maureen Brookes, Levent Altinay, Xuan Lorna Wang and Ruth Yeung

The purpose of this paper is to examine franchisees’ business start-ups from an entrepreneurial perspective, adopting a process representative of entrepreneurship to…

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1009

Abstract

Purpose

The purpose of this paper is to examine franchisees’ business start-ups from an entrepreneurial perspective, adopting a process representative of entrepreneurship to examine opportunity identification and evaluation by franchisees and to analyse factors that influence this process.

Design/methodology/approach

A qualitative study was employed and data collected using semi-structured interviews with a sample of service industry franchisees in Macau.

Findings

The study identifies that social networks play a key role in opportunity identification and that franchisees’ goals influence the criteria used and information search activities undertaken while evaluating franchise opportunities.

Research limitations/implications

The study makes two contributions to franchise literature. It identifies that social networks can serve as substitutes for lack of prior knowledge in franchise opportunity identification. It also identifies the interrelated nature of franchisees’ goals based on the activities and criteria used to evaluate franchise opportunities, and the importance of relational criteria when franchisees lack prior industry knowledge. It therefore also contributes to franchise/entrepreneurship literature by identifying the interrelated nature of the factors contributing to the dynamics of franchise chain growth.

Practical implications

Franchisors should explore how to better use franchisees’ social networks and identify the longer term goals of prospective franchisees to support market penetration and franchise chain growth. Franchisees are advised to use independent information sources to evaluate franchise opportunities using goal-informed objectives and demand and relational criteria.

Originality/value

The study presents a more comprehensive understanding of franchisees’ decision-making process when joining franchise chains by identifying the activities undertaken and criteria used to identify and evaluate franchise opportunities.

Details

Journal of Service Theory and Practice, vol. 26 no. 6
Type: Research Article
ISSN: 2055-6225

Keywords

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Article
Publication date: 6 September 2021

Levent Altinay and Hasan Evrim Arici

Drawing on chaos theory as an overarching approach, as well as guidelines from effectuation and transformative learning theories, this study aims to evaluate the changing…

Abstract

Purpose

Drawing on chaos theory as an overarching approach, as well as guidelines from effectuation and transformative learning theories, this study aims to evaluate the changing marketing channels in the hospitality industry in the wake of the COVID-19 pandemic. It also aims to develop a conceptual framework that demonstrates the transformation of the marketing structure; in particular, the transformation of hospitality organizations, employees and customers.

Design/methodology/approach

The study uses the hermeneutic method and conceptually evaluates the existing actors of the services marketing structure. It also discusses how to transform this structure into the new normal in the wake of the COVID-19 pandemic.

Findings

The findings of the study demonstrated that COVID-19 has resulted in changing marketing channels in the hospitality industry. These include external, internal, interactive and substitutional marketing channels. In response to these changes, the hospitality industry needs to adopt a more transformative marketing structure that requires the transformation of hospitality companies, employees and customers.

Research limitations/implications

The conceptualized transformation of the services marketing structure could help hospitality practitioners, employees and customers to understand the new normal and acquire new abilities, meanings, awareness and learning accordingly.

Originality/value

This study uses chaos, effectuation and transformative learning theories to reconceptualize the hospitality services marketing structure. The contribution of this paper lies in the conceptual pathways it suggests for transforming hospitality firms, employees and customers and for demonstrating their transformed roles and positions in the wake of the pandemic.

Details

Journal of Services Marketing, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0887-6045

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Article
Publication date: 9 April 2020

Huseyin Arasli, Levent Altinay and Hasan Evrim Arici

The purpose of this paper is to examine the model of seasonal employee leadership (SEL) in a service management process and to create a multi-dimensional scale to gauge…

Abstract

Purpose

The purpose of this paper is to examine the model of seasonal employee leadership (SEL) in a service management process and to create a multi-dimensional scale to gauge this construct. This is because very recent qualitative research by Arasli and Arici (2019), which is the first stage of this scale, recommended a multi-dimensional SEL model for the hospitality industry.

Design/methodology/approach

Making use of data gathered from 1,343 seasonal hotel employees, the authors established a new scale to examine the SEL model. Two separate data sets were collected; the first set was used to perform an exploratory factor analysis, while the second set was processed to confirm the initial factor results using a confirmatory factor analysis.

Findings

The results show that the measurement scale developed in this research provides considerable reliability, as well as convergent and discriminant validities. In particular, the findings confirmed a four-dimensional measurement scale of the SEL: seasonal leader’s qualities, core influence, operational influence and terminal influence.

Originality/value

The paper is the first attempt to develop a new scale which measures the SEL approach in the hospitality literature. Therefore, this study contributes to the current literature through developing and testing the four-dimensional SEL scale and shedding light on the importance of an industry-specific leadership in managing seasonal hotel employees effectively.

Details

International Journal of Contemporary Hospitality Management, vol. 32 no. 6
Type: Research Article
ISSN: 0959-6119

Keywords

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