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The purpose of this paper is to examine how the Republic of Ireland’s National Emergency Coordinating Group performed with respect to ensuring access to emergency information for deaf sign language (SL) users over the course of two emergency situations in 2017 and 2018 as a result of storms. The storms book-ended parliamentary and public debate around the recognition of the indigenous SL of Ireland, Irish Sign Language (ISL). The author explores if/how increased political awareness led to better access in 2018, and how access provision maps to best practice guidelines set out by the World Association of Sign Language Interpreters (WASLI) and the World Federation of the Deaf (WFD).

This paper provides empirical insights about the asymmetrical effort that is required of a minority linguistic community, in this instance, community of deaf ISL users and their allies, to secure provision of access to emergency information that is provided as a matter of course to the wider community of hearing English language speakers. The author draws on parliamentary records, social media and print media to document the political, societal and deaf community discourse around ISL recognition and the emergencies.

The author finds that significant effort was required of deaf people and their allies to secure access to national emergency briefings in 2017, with significant improvement evidenced in 2018 for Storm Emma and the Beast from the East, in the aftermath of the adoption of the ISL Act (December 2017). The author drew on the theory of effortful engaging, which posits that unless we have greater awareness of and pro forma consideration of SLs and deaf people, the burden of work required to ensure appropriate access and participation falls on deaf people.

There is scope for completing a 360° analysis of stakeholders engaged in the process. Further work should also include interviews with deaf community members and emergency response coordinators.

This paper identifies implications for emergency coordinating groups: provision of appropriate interpreting must be a pro forma element in the planning for delivery of any emergency information. Broadcasters must be required to ensure that interpreters are visible on screen at all times during live briefings: what is unseen is “unheard” for SL users. Work remains to ensure that deaf people have access to preparatory information in their language, and that they have ease of access to two-way emergency services. Emergency coordinating teams need to integrate the UNCRPD-mapped WASLI-WFD recommendations into their emergency strategy.

Communities depend on information for their survival in times of crisis. Communication requires comprehension and interaction. For SL users, information in an indigenous SL is a lifeline in a time of crisis. This requires emergency response teams to understand that “language” is multi-modal and embed strategies for engaging with deaf communities in all aspects of their processes, with guidance from deaf community leaders and advocates. There is also a need to consider deafblind people and deaf people who have disabilities, who are more vulnerable in crisis situations.

This is the first analysis of state provision of access to information for the Irish deaf community in an emergency setting. It is one of very few empirical analyses of how deaf communities fare in emergency contexts and the first to evaluate a state’s practice vis-à-vis UNCRPD-led guidelines on best practice issued by the WASLI/WFD. The socio-political context described represents a unique period where the Irish deaf community and ISL were central to political and media discourse because of the ISL Act and the death of two deaf brothers in tragic circumstances in Autumn 2017.

The purpose of this paper is to explore the issues on how to achieve crowdsourced real-time captioning of sign language by deaf and hard-of-hearing (DHH) people, such that how a system structure should be designed, how a continuous task of sign language captioning should be divided into microtasks and how many DHH people are required to maintain a high-quality real-time captioning.

The authors first propose a system structure, including the new design of worker roles, task division and task assignment. Then, based on an implemented prototype, the authors analyze the necessary setting for achieving a crowdsourced real-time captioning of sign language, test the feasibility of the proposed system and explore its robustness and improvability through four experiments.

The results of Experiment 1 have revealed the optimal method for task division, the necessary minimum number of groups and the necessary minimum number of workers in a group. The results of Experiment 2 have verified the feasibility of the crowdsourced real-time captioning of sign language by DHH people. The results of Experiment 3 and Experiment 4 have shown the robustness and improvability of the captioning system.

Although some crowdsourcing-based systems have been developed for the captioning of voice to text, the authors intend to resolve the issues on the captioning of sign language to text, for which the existing approaches do not work well due to the unique properties of sign language. Moreover, DHH people are generally considered as the ones who receive support from others, but our proposal helps them become the ones who offer support to others.

This paper examines reasons of pragmatic functions' misinterpretation of three types of Facebook hashtags: long, short and multiple mixed hashtags.

Focus group interviews of 15 English language learners, who are also active users of Facebook and hashtags, are conducted. Thematic analysis is performed through the software Nvivo for arriving at reliable findings.

The findings show that unknown vocabulary in contents and lowercasing in long and short hashtags are major factors that cause misinterpretation. Also, the symbol of underscore and appropriate usage of upper and lowercasing of alphabets should be adopted in hashtag writing for the improvement in communication and successful conveyance of the intended meaning.

This paper contributes to the online hashtag writing style by finding reasons for the misinterpretations of different types of hashtags. Hashtags have been developed for adequate communication (Livingstone, 2012), but in Pakistan, hashtags are practiced as a “fashionable” trend and thus result in misinterpretation and inadequate communication among readers even of the same background (Tariq and Sarfraz, 2018). Moreover, this study focuses on the trend of hashtagging that is common among university students and particularly second-language learners because they are active users of Facebook and adopt the latest trends quickly.

The main objective of this article is to propose an interpretive model that attempts to decipher a product's values in terms of functionality, usability and meaning. This model can support companies in better integrating these values in their product offering and in defining the most adequate innovation strategies that they can adopt.

The authors conducted an empirical analysis on more than 450 products from the Italian furniture industry. Moreover, using an interpretative model 50 product signs were mapped (materials, surfaces, colours, etc.) for each product. The obtained database was analyzed via the principal component analysis (PCA) statistical technique with the intent to identify dominant product languages. In fact, interpreting a product language as a set of product signs, the article describes an objective process able to identify dominant product languages as combinations of different product signs.

The interpretive model described in this article represents a first result in itself. In addition, by mapping the dynamics of dominant product languages, it has been demonstrated that they evolve differently in relation to several product typologies. In turn, the possibility of “brokering” dominant product languages from one product typology to another and from one industry to another has been verified.

First of all, this model can support companies in the identification of emerging trends and, consequently, allows them to develop product semantic forecasts. In addition, the analysis of dominant product languages over time can also allow a company to propose combinations of product signs typical of past periods. Finally, the identification of dominant product languages can also allow companies to analyze the state‐of‐the‐art of the industry and, consequently, identify different ways to propose innovation to the market.

Most of conducted researches related to product languages have shown primarily a qualitative‐based approach, in which the observations are made by a restricted set of design experts on a subset of representative products. In contrast with the current literature in this research field, this article describes an objective process that is able to identify dominant product languages.

Examines the advantages of an integrated language strategy for British business vis‐à‐vis the single market. Analyses the importance of languages to individual firms, as they affect the ROI and proposes a language audit as a tool for implementing the strategy with the emphasis on integration of departments and interfacing of language‐related issues. Highlights the pitfalls of unco‐ordinated programmes and the benefits of those which are quality‐oriented, thereby giving UK companies a favourable image in their foreign language business communications.

To examine – through video – the literate life as a school administrator through the use of multimodal interaction analysis (Norris, 2004) and dramaturgical metaphors (Goffman, 1959) in order to address how school administrators use language – both verbal and nonverbal language – to negotiate the roles they play with various audiences in daily interactions.

While studies on communication in school administration focus on its practical, relational, and logistic aspects, they tend to neglect the truly complex nature of literacy, communication, and social interaction. Through the use of video, Multimodal Interaction Analysis (MMI), and dramaturgy, it is possible to capture and analyze language use in its totality – to explore how it truly works on the stage of school: a constant, overlapping marriage of nonverbal and verbal communicative modes that cannot be divorced and should not be examined separately. This chapter provides a progressive approach to help school administrators understand how their verbal and nonverbal language affects the interactions they have with various audiences every day.

The autoethnographic study revealed the intersection of language and leadership in the life of a school administrator. It also showed how video, multimodal interaction analysis, and dramaturgical metaphors can help educational leaders understand their own literate lives through new lenses and how they can grow from that understanding.

Continued studies using video, multimodal interaction analysis, and dramaturgical metaphors can further illuminate the complex language practices of school leaders and provide unique lenses to examine other school-based and non-school-based social interactions, so we can better understand the myriad roles we play and the language we use to negotiate those roles.

Present-day engineering education is in dire need to expose would-be engineers to a systemic view of the world. Society’s problems are getting increasingly complex “wicked” problems, and they require inter and transdisciplinary approaches to understand and “dissolve” them (that is to solve them systemically). In this context, the purpose of this paper is to invite engineering educators to reflect on the need to teach systems thinking and spark their interest on finding appropriate methods to do so. This paper aims to describe an actual intervention at Universidad de Ibagué (UNIBAGUE), Colombia, where the methodology of teaching systems thinking as a foreign language has been on trial for one year.

Starting with a simple model of teaching systems thinking, and using an action-research methodology, the teaching model is gradually evolved to a model for teaching systems thinking as a foreign language.

The authors only have preliminary qualitative results with this systems-thinking teaching model. Although these results are encouraging (the authors think basic systems concepts are better apprehended by the students), further research is needed. One objective of the present paper is precisely to invite engineering educators to experiment with this teaching model.

The authors think it is necessary to exploit further the teaching-a-foreign-language analogy. There is a vast experience on methods for teaching second and foreign languages. They could enrich the method and hint at possible directions for further research.

Teaching systems thinking is a field still open for wide research. The pedagogical model developed in this research to teach systems thinking could benefit other teachers of systems thinking to build upon.

As one of the referees pointed out: “The implications of the insides obtained in this research are very significant to society. The problem observed in the systems thinking researchers and practitioner's community about how to disseminate systems thinking knowledge and how to embed this way of thinking into the minds of young people (K-12, university, etc.) is addressed in this research. In it is shown an experience that provides very valuable insides about how this can be done.

The idea of teaching systems thinking as a foreign language has not been widely explored. Furthermore, we feel that inasmuch as systems thinking is more of a skill or competency, than a technique or theory, then the model of teaching which emerges from this case study might be more appropriate than models of teaching based in the old educational paradigm.

The flexibility of a robot system comes from its ability to be programmed. How the robot is programmed is a main concern of all robot users. A good mechanical arm can be underutilized if it is too difficult to program. The introduction of the Universal Robot Controller™ (URC) has made the possibility of a standard, easy to use, robot programming language a reality. The URC is an open‐architecture, PC‐based robot controller. It will work with virtually any robot and gives the user increased flexibility and capabilities over the standard OEM controllers. The URC uses Windows NT as its operating system. The URC is the ideal platform for a universal robot programming language, RobotScript. It allows one robot language to run all robots in a factory.

The purpose of this paper is to examine power relations embedded in verbal and non-verbal medication communication processes that involve nurses, doctors, pharmacists and patients in two general medical wards of an acute care hospital.

This paper reports on the findings of an ethnographic study investigating medication communication processes in hospital spatial environments. It was theoretically informed by the work of Norman Fairclough. Data collection methods comprising video-recordings and video reflexive focus groups were employed. Fairclough's critical discourse analytic framework guided data analysis.

Four different forms of power relations between clinician-patient, nurse-doctor, clinician-organisation and multidisciplinary interactions were uncovered. Nurses asserted their professional autonomy when communicating with doctors about medications by offering specific advice on medical prescribing and challenging medication decisions. Video reflexivity enabled nurses to critically examine their contribution to medication decision-making processes. Clinicians of different disciplines openly contested the organisational structure of patient allocation during medical discussions about management options. Clinicians of different disciplines also engaged in medication communication interchangeably to accomplish patient discharge.

An investigation of existing power relations embedded in medication communication processes within specific clinical contexts can lead to a better understanding of medication safety practices. Video reflexive focus groups are helpful in encouraging clinicians to reflect on their practice and consider ways in which it could be improved in how power relations are played out.