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895

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Development and Learning in Organizations: An International Journal, vol. 25 no. 2
Type: Research Article
ISSN: 1477-7282

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Article
Publication date: 21 March 2008

L. Meall

427

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Strategic Direction, vol. 24 no. 4
Type: Research Article
ISSN: 0258-0543

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Book part
Publication date: 29 May 2020

Femi Oladele and Timothy G. Oyewole

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Social Media, Mobile and Cloud Technology Use in Accounting: Value-Analyses in Developing Economies
Type: Book
ISBN: 978-1-83982-161-5

Article
Publication date: 1 March 1995

Martin Fojt

This special “Anbar Abstracts” issue of the European Business Review is split into six sections covering abstracts under the following headings: Top management issues; Marketing…

21119

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This special “Anbar Abstracts” issue of the European Business Review is split into six sections covering abstracts under the following headings: Top management issues; Marketing and distribution; Personnel and training; Information management and technology; Operations and production management; Accounting and finance.

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European Business Review, vol. 95 no. 3
Type: Research Article
ISSN: 0955-534X

Article
Publication date: 1 August 1992

A slowed rate of market growth, industrial over‐capacity, increased competition: these are just three “trend drivers” towards relationship marketing. Philip Kotler, one of the…

1464

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A slowed rate of market growth, industrial over‐capacity, increased competition: these are just three “trend drivers” towards relationship marketing. Philip Kotler, one of the world’s leading marketing thinkers, has brought the philosophy of relationship marketing to bear on a key issue for marketing strategies, that of customer retention.

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Marketing Intelligence & Planning, vol. 10 no. 8
Type: Research Article
ISSN: 0263-4503

Article
Publication date: 1 April 1993

This section contains a range of topics from diverse, international, primary journals, including: an evaluation of PR effectiveness; a look at total quality management at…

Abstract

This section contains a range of topics from diverse, international, primary journals, including: an evaluation of PR effectiveness; a look at total quality management at Girobank, which was the first bank to win a British Quality Award; an examination of the principles of competitive marketing based on a case study; a discussion of how companies can sustain competitive advantage; and a report on retail‐oriented risk for bank branch operations.

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International Journal of Bank Marketing, vol. 11 no. 4
Type: Research Article
ISSN: 0265-2323

Article
Publication date: 1 June 1994

Eric Sandelands

This special “Anbar Abstracts” issue of Industrial Management & Data Systems is split into six sections covering abstracts under the following headings: Industrial Management;…

Abstract

This special “Anbar Abstracts” issue of Industrial Management & Data Systems is split into six sections covering abstracts under the following headings: Industrial Management; Industrial Engineering and Work Study; Industrial Design; Quality Management; Manufacturing Strategy and Production; Information Systems.

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Industrial Management & Data Systems, vol. 94 no. 6
Type: Research Article
ISSN: 0263-5577

Article
Publication date: 1 April 1995

This special “Anbar Abstracts” issue of Work Study is split into six sections covering abstracts under the following headings: Operational research and statistics; Project…

Abstract

This special “Anbar Abstracts” issue of Work Study is split into six sections covering abstracts under the following headings: Operational research and statistics; Project management, method study and work measurement; Business process re‐engineering; Design of work; Performance, productivity and motivation; Stock control and supply chain management.

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Work Study, vol. 44 no. 4
Type: Research Article
ISSN: 0043-8022

Article
Publication date: 23 June 1995

Martin Fojt

This special “Anbar Abstracts” issue of the European Journal of Marketing is split into seven sections covering abstracts under the following headings: Marketing, Europe and…

Abstract

This special “Anbar Abstracts” issue of the European Journal of Marketing is split into seven sections covering abstracts under the following headings: Marketing, Europe and international business; Marketing strategy; Supply‐chain management; Product management; Services marketing; Marketing in the public sector; and Marketing and information technology.

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European Journal of Marketing, vol. 29 no. 6
Type: Research Article
ISSN: 0309-0566

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