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Article
Publication date: 7 November 2016

Eunil Park, Ki Joon Kim and Sang Jib Kwon

The purpose of this paper is to identify motivational factors for using wearable healthcare devices and examine the process by which these factors are integrated with the…

Abstract

Purpose

The purpose of this paper is to identify motivational factors for using wearable healthcare devices and examine the process by which these factors are integrated with the technology acceptance model (TAM) and contribute to the adoption of the devices.

Design/methodology/approach

An online survey assessed the proposed motivational factors for the adoption of wearable healthcare devices. Confirmatory factor analysis and structural equation modeling were conducted on collected data (n=877) to demonstrate the reliability and validity of the measurement and structural model.

Findings

Perceived control and interactivity of wearable healthcare devices as well as users’ innovative tendencies are positively associated with usage intention, while perceived cost has no significant effects on user intention to use the devices. The results also supported the explanatory strength and predictability of TAM.

Originality/value

Although the promising role of wearable devices in healthcare industries has gained much consumer attention, limited empirical investigations have been conducted on explicating how user attitude and usage intention are shaped regarding the devices. This study serves as one of the first attempts to empirically examine the adoption process, with implications for the future usage of wearable technology in the healthcare context.

Details

Information Technology & People, vol. 29 no. 4
Type: Research Article
ISSN: 0959-3845

Keywords

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Article
Publication date: 4 July 2017

Heetae Kim, Kyu Ha Choi, Ki Joon Kim and Eunil Park

The purpose of this paper is to identify the motivational factors that help shape user perceptions of and attitudes toward car-sharing services and develop a research…

Abstract

Purpose

The purpose of this paper is to identify the motivational factors that help shape user perceptions of and attitudes toward car-sharing services and develop a research model that integrates these factors with the technology acceptance model to explicate car sharing’s adoption pattern.

Design/methodology/approach

An online survey was administered to examine the role of proposed motivational factors for the adoption of wearable healthcare devices. Confirmatory factor analysis and structural equation modeling were conducted on collected data (n=638) to demonstrate the reliability and validity of the measurement and structural model.

Findings

Perceived reliability, compatibility, and enjoyment of car-sharing services as well as users’ innovative tendencies are positively associated with usage intention. However, users’ privacy concern and perceived cost of using the services are found to have no significant effects on the adoption of the services.

Originality/value

While the recent advent of mobile communication devices and services has increased access to social sharing-based platform services such as car sharing, this study provides a research framework that helps to understand how various psychological factors contribute to the adoption of a social-sharing service.

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Article
Publication date: 22 July 2019

Sai Wang and Ki Joon Kim

In the context of celebrity endorsement, this study aims to demonstrate that the ways in which consumers adopt moral reasoning strategies (i.e. rationalization, decoupling…

Abstract

Purpose

In the context of celebrity endorsement, this study aims to demonstrate that the ways in which consumers adopt moral reasoning strategies (i.e. rationalization, decoupling and coupling) are largely dependent on the severity (i.e. high vs low) of celebrity transgressions and the degree to which they personally identify with the celebrity.

Design/methodology/approach

A between-subjects online experiment (N =144) with two conditions, representing high- and low-severity celebrity transgressions, was conducted. Participants’ attitudes toward the celebrity and endorsed brand, their purchase intention for the endorsed product and the degrees to which they identified with the celebrity and adopted the three types of moral reasoning strategies were assessed.

Findings

The rationalization and decoupling strategies mediate the effects of highly negative information about a celebrity on consumer attitudes toward the celebrity and endorsed brand as well as on purchase intention for the endorsed product. In addition, consumers who identify strongly as fans of the celebrity in question are more likely to activate rationalization and decoupling strategies to process and evaluate transgressive behaviors than those with weaker fan identification.

Originality/value

By exploring the ways in which moral reasoning and fan identification work in processing negative information, this study provides insights into the psychological process through which negative news coverage of a celebrity endorser influences consumer attitudes and purchase intention.

Details

Journal of Product & Brand Management, vol. 29 no. 1
Type: Research Article
ISSN: 1061-0421

Keywords

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Article
Publication date: 14 September 2020

Daqing Zheng, Lin Huang and Ki Joon Kim

Social networking services (SNSs) have been praised for their social capital (SC) benefits. However, the time displacement hypothesis in Internet research may challenge…

Abstract

Purpose

Social networking services (SNSs) have been praised for their social capital (SC) benefits. However, the time displacement hypothesis in Internet research may challenge such an optimistic view. In response to this challenge, this study aimed to develop a theoretical model that uncovers the transformation, rather than displacement among online and offline SC in terms of bonding and bridging types during SNSs use.

Design/methodology/approach

The concept of SC was divided into the following four types: offline bonding, online bonding, offline bridging and online bridging. A theoretical model grounded in individual ambidexterity theory was developed that uncovered the transformation among these types of SC, and it was tested a sample of WeChat users in China. Furthermore, the theoretical model included the concept of cognitive ambidexterity, which promotes transformation.

Findings

As an exploitation process, offline bonding SC mediated the relationship between SNSs use and online bonding SC. As an exploration process, online bridging SC mediated the association between SNSs use and offline bridging SC. In addition, cognitive ambidexterity moderated the exploration and exploitation processes positively.

Originality/value

This study demonstrated that SNSs users strategically and successfully manage SC benefits through exploitation and exploration processes, and ambidextrous individuals can do this more effectively. Accordingly, this study proposed the transformation hypothesis in the SNSs context.

Details

Internet Research, vol. 31 no. 2
Type: Research Article
ISSN: 1066-2243

Keywords

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Article
Publication date: 23 August 2021

Ki Joon Kim and Sai Wang

Guided by the frameworks of the technology acceptance model, uses and gratifications theory and the information systems success model, this study develops and validates an…

Abstract

Purpose

Guided by the frameworks of the technology acceptance model, uses and gratifications theory and the information systems success model, this study develops and validates an adoption model for the Internet of Things (IoT).

Design/methodology/approach

The measurement and research models are statistically validated via a confirmatory factor analysis and a structural equation modeling analysis of data collected from 262 IoT users.

Findings

The results indicate that the IoT is expected to deliver accurate and up-to-date information via an accessible and reliable system to enhance its usefulness and ease of use, which leads to greater adoption. The results further reveal that sufficient knowledge and adequate understanding of the IoT outweigh technology discomfort, which, in turn, have a positive effect on individuals' motivation to use the IoT.

Originality/value

This study distills a rich set of antecedents to build a comprehensive theory of IoT acceptance and sheds light on the adoption of future pervasive information and communications technologies.

Details

Aslib Journal of Information Management, vol. 73 no. 5
Type: Research Article
ISSN: 2050-3806

Keywords

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Article
Publication date: 3 August 2015

Ki Joon Kim and Dong-Hee Shin

The purpose of this paper is to identify the key psychological determinants of smart watch adoption (i.e. affective quality (AQ), relative advantage (RA), mobility (MB)…

Abstract

Purpose

The purpose of this paper is to identify the key psychological determinants of smart watch adoption (i.e. affective quality (AQ), relative advantage (RA), mobility (MB), availability (AV), subcultural appeal) and develops an extended technology acceptance model (TAM) that integrates the findings into the original TAM constructs.

Design/methodology/approach

An online survey assessed the proposed psychological determinants of smart watch adoption. Confirmatory factor analysis (CFA) and structural equation modeling (SEM) were conducted on collected data (n=363) using the AMOS 22 statistical software. The reliability and validity of the measurement assessing the proposed factor structure were examined via CFA, while the strength and direction of the hypothesized causal paths among the constructs were analyzed via SEM.

Findings

The AQ and RA of smart watches were found to be associated with perceived usefulness, while the sense of MB and AV induced by smart watches led to a greater perceived ease of the technology’s use. The results also indicated that the devices’ subcultural appeal and cost were notable antecedents of user attitude (AT) and intention to use, respectively.

Originality/value

Though smart watches are becoming increasingly popular, empirical studies on user perceptions of and ATs toward – them remain preliminary. This paper is one of the first scholarly attempts at a systematic prediction of smart watch usage, with implications for the adoption of future wearable technology.

Details

Internet Research, vol. 25 no. 4
Type: Research Article
ISSN: 1066-2243

Keywords

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Article
Publication date: 19 April 2013

Eunil Park and Ki Joon Kim

The aim of this paper is to propose an integrated path model in order to explore user acceptance of long‐term evolution (LTE) services by examining potential causal…

Abstract

Purpose

The aim of this paper is to propose an integrated path model in order to explore user acceptance of long‐term evolution (LTE) services by examining potential causal relationships between key psychological factors and user intention to use the services.

Design/methodology/approach

Online survey data collected from 1,344 users are analysed with the structural equation modelling (SEM) method.

Findings

Results reveal that satisfaction is the most crucial factor contributing to user intention to use LTE services. Other factors, including perceived usefulness, attitude, and system and service quality, also have notable impacts on user intention. Furthermore, system and service quality is affected by both perceived processing speed and perceived mobility, while perceived usefulness is primarily influenced by perceived adaptivity. In addition, four factors (perceived usefulness, adaptivity, processing speed, and system and service quality) are found to be major determinants of the user attitudes toward the services.

Originality/value

The present study provides valuable insights to understanding key factors that affect user perceptions of and intention to use LTE services.

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Article
Publication date: 24 November 2020

Minjung Shin, Ki-Joon Back, Choong-Ki Lee and Young-Sub Lee

This study aims to investigate ways in which hotel loyalty programs can be designed to enhance customer’s identification with a hotel brand and develop a sustainable…

Abstract

Purpose

This study aims to investigate ways in which hotel loyalty programs can be designed to enhance customer’s identification with a hotel brand and develop a sustainable customer-brand relationship.

Design/methodology/approach

The study adopted a cross-sectional design survey questionnaire for data collection and used structural equation modeling data analysis to test the conceptual model.

Findings

The three loyalty program experiences proposed (member-to-member similarity, memorable loyalty program experience and loyalty program social benefits) exerted significant positive effects on customer-brand identification (CBI), which, in turn, influences customer-brand relationship elements, including trust, commitment and switching resistance.

Originality/value

This study expands the scope of CBI literature, which previously focused substantially on brand level experiences, by being the first to explore a new set of CBI antecedents with a focus on loyalty program experiences. Furthermore, the current study’s findings delineate specific strategies to uphold the social and experiential aspects of loyalty programs that can develop sustainable customer-brand relationships.

Details

International Journal of Contemporary Hospitality Management, vol. 32 no. 12
Type: Research Article
ISSN: 0959-6119

Keywords

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Article
Publication date: 8 December 2020

Hyekyung Park, Minwoo Lee and Ki-Joon Back

This paper aims to explore the underlying structure of wellness in upper-upscale and luxury hotels and the roles wellness attributes play in customer satisfaction and…

Abstract

Purpose

This paper aims to explore the underlying structure of wellness in upper-upscale and luxury hotels and the roles wellness attributes play in customer satisfaction and dissatisfaction.

Design/methodology/approach

This study uses a mixed methods approach consisting of content analysis and social media analytics. In Study 1, the authors integrate and review the structure of wellness attributes by conducting a literature review on prior research on wellness and analyzing websites of upper-upscale and luxury hotels. In Study 2, the authors implement text analytics and regression analysis to determine the roles of wellness attributes in customer satisfaction and dissatisfaction by examining the final data gathered from 141,973 reviews of 226 upper-upscale and luxury hotels in NYC.

Findings

This research introduces the underlying structure of wellness in the upper-upscale and luxury hotels. Findings demonstrate a significant relationship between wellness attributes and customer satisfaction/dissatisfaction. This study shows each wellness attribute’s specific roles in customer satisfaction and dissatisfaction through the Kano model.

Research limitations/implications

The current study extends the research on wellness by discovering the underlying structure of wellness in the upper-upscale and luxury hotels. Based on the Kano Model, the study reveals specific roles of wellness attributes regarding their dichotomous impact on customer satisfaction and dissatisfaction. The study makes a novel approach to the topic of wellness through a mixed methods approach consisted of content analysis and social media analytics. Analyzing online customer reviews derived from TripAdvisor.com, the study provides an in-depth insight and understanding of customers’ perceptions of wellness attributes.

Practical implications

The study guides hotel operators to perform wellness attributes by defining the unique roles of wellness attributes in customer satisfaction and dissatisfaction. Using the findings of the current study, hotel operators can prioritize wellness attributes regarding their core strategies and provide satisfying wellness attributes to customers.

Originality/value

Prior research merely focuses on hotels in wellness destinations or wellness-focused hotels with a lack of research on wellness offered in the general lodging industry. This research fills the gap by discovering the underlying wellness structure embedded in the general lodging industry, specifically in the upper-upscale and luxury hotels.

Details

International Journal of Contemporary Hospitality Management, vol. 33 no. 1
Type: Research Article
ISSN: 0959-6119

Keywords

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Abstract

Details

Organized Labor and Civil Society for Multiculturalism: A Solidarity Success Story from South Korea
Type: Book
ISBN: 978-1-83982-388-6

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