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The purpose of this paper is to explore the current practices in security convergence among and between corporate security and cybersecurity processes in commercial enterprises.

This paper is the first phase in a planned multiphase project to better understand current practices in security optimization efforts being implemented by commercial organizations exploring means and methods to operate securely while reducing operating costs. The research questions being examined are: What are the general levels of interest in cybersecurity and corporate security convergence? How well do the perspectives on convergence align between organizations? To what extent are organizations pursuing convergence? and How are organizations achieving the anticipated outcomes from convergence?

In organizations, the evolution to a more optimized security structure, either merged or partnered, was traditionally due to unplanned or unforeseen events; e.g. a spin-off/acquisition, new security leadership or a negative security incident was the initiator. This is in contrast to a proactive management decision or formal plan to change or enhance the security structure for reasons that include reducing costs of operations and/or improving outcomes to reduce operational risks. The dominant exception was in response to regulatory requirements. Preliminary findings suggest that outcomes from converged organizations are not necessarily more optimized in situations that are organizationally merged under a single leader. Optimization may ultimately depend on the strength of relationships and openness to collaboration between management, cybersecurity and corporate security personnel.

This report and the number of respondents to its survey do not support generalizable findings. There are too few in each category to make reliable predictions and in analysis, there was an insufficient quantity of responses in most categories to allow supportable conclusions to be drawn.

Practitioners may find useful contextual clues to their needs for convergence or in response to directives for convergence from this report on what is found in some other organizations.

Improved effectiveness and/or reduced costs for organizational cybersecurity would be a useful social outcome as organizations become more efficient in the face of increasing levels of cyber security threats.

Convergence as a concept has been around for some time now in both the practice and research communities. It was initially promoted formally by ASIS International and ISACA in 2005. Yet there is no universally agreed-upon definition for the term or the practices undertaken to achieve it. In addition, the business drivers and practices undertaken to achieve it are still not fully understood. If convergence or optimization of converged operations offers a superior operational construct compared to other structures, it is incumbent to discover if there are measurable benefits. This research hopes to define the concept of security collaboration optimization more fully. The eventual goal is to develop and promote a tool useful for organizations to measure where they are on such a continuum.

This paper aims to evaluate and structure the basic heuristics consumers use in evaluating word-of-mouth (WOM) about luxury hotel brands while analyzing the impact of deception in online consumer reviews.

The research used a two-study mixed-methods approach, using interpersonal deception theory and social proof theory as lenses to conduct our analysis. For the first study, a qualitative conceptual mapping analysis was conducted, examining online consumer reviews to identify key concepts and their relationships in the context of luxury hotel brands. In the second study, the themes were further examined using a fuzzy-set qualitative comparative analysis to analyze their causal complexity and association between variables to determine how they influence the perceived helpfulness of online reviews for luxury hotel brands.

The results underline the importance of functional, objective variables, such as the number of reviews and stars, as social proof heuristics and other factors, including clout, authenticity and analytic tone, as interpersonal communication heuristics. Therefore, consumers use a combination of social and interpersonal communication heuristics to extract information from reviews and manage deception risk.

The paper contributes to the consumer–brand relationship literature by assessing the heuristics consumers use in evaluating online reviews and provides additional information for research in online reputation management.

This study’s results can help marketing practitioners and brand managers manage their online reputations better. It can also aid managers in improving their messaging on hotel websites to entice consumers to complete bookings. Heuristics play an essential role in such messaging and understanding them can help marketers appeal directly to their target market.

This study contributes to the literature on consumer–brand relationships by providing a framework of heuristics that consumers use when evaluating luxury service brands and contributes to WOM and online reputation research by highlighting factors that may make online reviews more helpful.

This paper aims to examine the relationship between environmental, social and governance (ESG) performance and systemic risk sensitivity of Chinese listed companies. From the consumer loyalty and investor structure perspectives, the relationship between ESG performance and systemic risk sensitivity is analyzed.

Since Morgan Stanley Capital International (MSCI) ESG officially began to analyze and track China A-shares from 2018, 275 listed companies in the SynTao Green ESG testing list for 2015–2021 are selected as the initial model. To measure the systematic risk sensitivity, this study uses the beta coefficient, from capital asset pricing model (CPAM), employing statistics and data (STATA) software.

The study reveals that high ESG rating companies have high corresponding consumer loyalty and healthy trading structure of institutional investors, thereby the systemic risk sensitivity is lower. This paper reveals that companies with high ESG rating are significantly less sensitive to systemic risk than those with low ESG rating. At the same time, ESG has a weaker impact on the systemic risk of high-cap companies than low-cap companies.

The study helps the companies understand the influence of market value on the relationship between ESG performance and systemic risk sensitivity. Moreover, this paper explains explicitly why ESG performance insulates a firm’s stock from market downturns with the lens of consumer loyalty theory and investor structure theory.

The paper provides new insights on the company’s ESG performance that significantly affects the company’s systemic risk sensitivity.