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Presents a model of the machining system selection process that is focused on capital intensive, complex machining systems that are intended to provide service over a long time horizon. This model was developed based on interviews with both machine tool suppliers and buyers. The systems considered here increasingly face potentially conflicting demands such as: the ability to be quickly and inexpensively upgraded and reconfigured in order to have quick new product change‐over and ramp‐up time; and high product variety at close to mass production costs. This new “reconfigurability” capability increases the importance of the supplier‐buyer relationship after the machining system has been selected. We also remark that the selection process can serve as the basis for internal consensus and team building within the buyer firm and for enhancing supplier base quality.

Interest in supply chain management has been escalating during the last decade. Using a large sample of durable goods firms located in all major regions of the world, we extend two theoretical perspectives, namely the resource‐based view and the transaction cost economics view of the firm, to better understand the issues behind global sourcing. Both theory extensions were supported in separate by statistically significant regression results. Then, pooling predictors to represent both models together, these measures independently increase the odds of predicting global sourcing. For example, building of a firm’s technological capabilities that was captured through the levels of its R&D intensity, and percentage of revenue it generated from its new products was directly related to the increased levels of a firm’s global sourcing. Transaction costs (e.g. vertical integration, inversely related; length of frozen schedules, directly related) also emerged as a significant predictor of the level of global sourcing undertaken by a firm. This suggests that firms have two alternative ways to globalize operations supply, and raises the interesting question of whether or not these two strategies might operate simultaneously.

The purpose of this paper was to test the extract of barley as an environmentally friendly inhibitor for the acid corrosion of steel due to its wide availability as a popular major crop and its richness with different chemical constituents reported in literature (40) like alanine, glycine, serine, aspartic acid, leucine, valine, tyrosine and isoleucine with various number of functional groups that are able to chelate metal cations and to discuss the effect of temperature on its inhibition efficiency.

Electrochemical impedance spectroscopy (EIS) and polarization measurements were carried out using frequency response analyzer Gill AC instrument. The frequency range for EIS measurements was 0.1 ≤ f ≤ 1 × 103 with an applied potential signal amplitude of 10 mV around the rest potential. Polarization measurements were carried out at a scan rate of 30 mV/min, utilizing a three-electrode cell. A platinum sheet and saturated calomel electrode were used as counter and reference electrodes, respectively. The working electrode was constructed with steel specimens that have the following composition (weight per cent): C, 0.21; S, 0.04; Mn, 2.5; P, 0.04; Si, 0.35; and balance Fe.

Barley extract could act as an effective corrosion inhibitor for the acid corrosion of steel. The inhibiting action of the barley extract was attributed to its adsorption over the metal surface that blocks the available cathodic and anodic sites. Adsorption isotherms indicated that the adsorbed extract molecules cover one active center over the metal surface.

The research included the first use of an important world crop as an effective corrosion inhibitor that can reduce the corrosion of steel to an extent of 94 per cent.

Disruptive external forces can bring businesses to a standstill and make their strategic plans obsolete overnight. COVID-19 exemplifies such a disruptive force, which has caused worldwide havoc and ongoing disruption in many sectors of the economy, while concurrently providing great opportunities for others. The goal in this study is to examine the experiences of firms that have been impacted by a prior disruptive force, offer five theoretical lenses for framing and examining such events, and provide a set of axioms based on the research findings.

The authors used a qualitative approach involving five short international marketing case studies of firms based in South Korea and Taiwan. These nations and firms were selected on the bases of their overall judicious navigation of the conditions presented by the COVID-19 pandemic. The authors gathered information about these firms through primary sources of information (personal and remote interviews as well as other communications), which the authors augmented with information from secondary sources.

The results indicate that external forces can bring both opportunities and threats to firms' international marketing strategies. The authors found that two strategies help firms cope with managerial issues associated with both the demand and the supply sides in successful firms in these nations: (1) leveraging opportunities presented by the pandemic through the successive introductions of new product and (2) the expansion of both the domestic and international markets.

The research provides five theoretical lenses to articulate the impact of disruptive external forces on international marketing strategies.

The research offers thirteen demand and supply side axioms for marketing managers involved in international business (e.g. exporters, importers, MNCs) to cope with disruptive external forces, like COVID-19.

Disruptive external forces, such as the pandemic, have enormous impact on firms and consumers alike. This research aims to limit the negative impact of future disruptions by engaging in contingency planning and added resilience, through which firms may continue to function and, to a large extent, consumers are able to acquire the necessary goods and services to maintain their quality of life.

The authors attribute the quicker response of these firms to their agility in managing the market impacts related to COVID-19 and to their prior conditioning in their respective geopolitical spheres. The authors summarize the findings in a set of nine supply side and a set of four demand side axioms.

This paper aims to examine the influence of leaves of Cucurbita maxima (LCM) extract on the corrosion of mild steel (MS) in 1N H₂SO₄ by gravimetric measurement and electrochemical study. The inhibition efficiency increased with increase in concentration of LCM. The corrosion rate increased with increase in temperature and decreased with increase in concentration of inhibitor compared to blank. The maximum inhibition efficiency of 96 per cent was obtained at 3 per cent v/v LCM at 343K for 1 h. The inhibitory action was explained on the basis of adsorption of secondary metabolites in the plant extract on the mild steel surface. The adsorption process obeys Langmuir, El-Awady, Temkin and Freundlich adsorption isotherms and was best fitted by Langmuir adsorption isotherm. Some kinetic and thermodynamic parameters are also discussed.

Weight loss measurements were conducted under total immersion of already weighed mild steel coupons in 100 ml of the test solution containing 0.05, 0.5, 1, 1.5, 2, 2.5 and 3 per cent of LCM extract and in blank solution at different temperature range (303, 313, 323, 333 and 343 K) for 1h. The electrochemical experiments were conducted at room temperature and at various concentrations of LCM extract. The electrochemical experiments were performed using a potentiostat. A three-electrode cell was used for the impedance measurements conducted at open circuit potential.

The inhibitor (LCM) shows good inhibition performance for the corrosion of mild steel in 1N H₂SO₄ solution. The inhibition efficiency increased and the corrosion rate decreased with increasing concentrations of inhibitor.

The studied plant material is a new one in mild steel corrosion. The influence of the plant material is clearly explained in the submitted paper.

As physical evidence, servicescapes play a crucial role in tangibilizing service value. Since value creation and consumption are inseparable in many services, servicescapes also contribute significantly to consumer experiences. By reviewing the role of design factors on the physical and psychological safety of customers, particularly in different service contexts based on social factors, this paper aims to provide insights into how servicescape frameworks may be re-examined from a safety perspective.

Based on a critical review of studies in multidisciplinary domains, including environmental psychology, community medicine, architecture and engineering, this paper proposes a conceptual model anchored in stimulus–organization–response (S-O-R) theory and presents related propositions for safer servicescape designs.

The study reveals the need for re-evaluating current servicescape design frameworks by incorporating the concept of servicescape safety, discusses the significance of various interior factors and presents the moderating effects of social factors and service types on perceived safety.

With no robust models currently available to evaluate the impact of servicescape designs on users' physical and psychological safety, this paper provides guidelines based on a multidisciplinary review of studies. A healthy and safe servicescape requires interdisciplinary investigations, the results of which will reshape future design approaches.

Empirical studies on the supply chain quality management (SCQM) of the pharmaceutical sector are scarce and scattered. This paper investigates a set of key quality determinants in the pharmaceutical sector to offer a holistic quality control framework for its supply chain (SC).

A mixed-method design was used. A focused group discussion with seven pharmaceutical SC managers summarized the narratives of the SCQM in this sector and helped to develop a questionnaire. The survey data were collected from the managers of 299 pharmaceutical firms.

The statistical results show the key determinants are leadership (LS), customer focus (CF), process integration and management (PIM), supplier relations (SR), quality practice (QP), human resource practices (HRP) and safety (SF). Unlike many other sectors, in the pharmaceutical SC, logistics and inventory costs have been proved to be not as important as other measures in the eyes of the SC managers and as part of SCQM performance measures, which can be a result of the priority systems influenced by the World Health Organization standards.

The study is distinctive in its scope as is carried out in a developing country with focus on concept of SCQM with reference to pharmaceutical SC. It shows great potential for further studies and improvements in logistics and warehousing in this sector, for the interest of the pharmaceutical SC managers and regulators who aim to ensure safety and quality in the health-care sector.

In the aftermath of the COVID-19 pandemic, technology is rewriting the way consumers shop as well as the retail operating models. In this context, investment in new technologies is a strategic imperative for retailers striving to remain relevant and profitable. Using Kahn's Retail Success Matrix as the conceptual framework, the aim of the study is to propose a classification of emerging technologies based on their potential for sustaining retailers' competitive strategies.

Following an initial qualitative study based on in-depth interviews and focus groups with 20 retail managers, the authors collected survey data from a sample of 168 retail and technology professionals. To achieve the research objectives, content, descriptive and multiple correspondence factor analyses were carried out.

The data analyses result on a map that plots the technological solutions that retail experts identify as enablers of four key competitive strategies: product superiority, enhanced customer experience, frictionless shopping experience and operational excellence.

This research work provides valuable insight into how retail companies can capitalise on technology to create or reinforce their competitive positioning. The framework acts as a guide for retail companies to assess their technology priorities.

This exploratory empirical study is the result of a collaboration between academic researchers and retail professionals. Thus, it addresses challenges experienced by key stakeholders. The encompassing classification enables a better understanding of the impact of technology on retailers' competitive positioning.

The Covid-19 pandemic has a strong effect on societies, business and consumers. Governments have taken measures to reduce the spread of the pandemic, such as social distancing and lockdowns. The latter has also resulted in a temporary closure of physical stores for “non-essential” retailing. Covid-19 thus has a profound impact on how people live. The period of relative isolation, social distancing and economic uncertainty changes the way we behave. New consumer behaviors span all areas of life, from how we work to how we shop to how we entertain ourselves. These shifts have important implications for retailers. This paper aims to discuss the potential structural effect on shopping behavior and retailing when Covid-19 measures are no longer needed and society moves back to a normal situation.

The paper synthesizes empirical and conceptual literature on the consequences of COVID-19 and introduces a conceptual framework along with a set of predictions that can be investigated with empirical data.

This study suggests that Covid-19 shapes both consumer needs and behavior and how retailers respond to these changes. Moreover, it suggests that this will not only affect market outcomes (i.e. retail sales and market share online) but also firm outcomes (i.e. customer experience, firm sales) and importantly the competition between online and offline retailers.

In the conceptual framework, this study aims to advance knowledge on longer-term outcomes (vs immediate outcomes such as panic buying) and how COVID-19 is changing the competitive landscape of retail.

The purpose of this paper is to review, update and suggest new approaches to estimate/determine market brand equity (MBE) impact based on additional brand investments in existing brands. The approach can be used by senior managers, replacing traditional return-on-investment (ROI) historical approaches. The paper focuses on the brand owner’s values/returns rather than those of the customer/consumer.

A conceptual approach using a theoretical methodology based on a literature review and informed analysis of how a new type of MBE estimation/calculation methodology might be developed.

This paper proposes a radically different, forward-looking calculation/estimation of MBE determination based on estimations of additional cash flows which might return to the firm as a result of additional investments made in the brand. The approach moves away from traditional cost/managerial accounting approaches to a more actuarial-based estimation of future income flows should additional investments be made in the brand. A Markov chain or other probability-based methodology of estimating future returns is suggested.

Presently, most brand investment models are based on historical backward-looking estimations/calculations of snapshots of point-in-time ROI models. These, the author argues, are outdated and irrelevant for forward-looking managers and firms. This recommended approach provides senior management with estimates of the value that might be created in the future.