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1 – 10 of 37
Article
Publication date: 1 April 2005

Kang Eu Ong, Kor Oon Lee, K.N. Seetharamu, I.A. Azid, G.A. Quadir, Z.A. Zainal and Teck Joo Goh

To find the optimal geometries of rectangular and cylindrical fins for maximum heat dissipation.

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Abstract

Purpose

To find the optimal geometries of rectangular and cylindrical fins for maximum heat dissipation.

Design/methodology/approach

The objective function for finding the optimized profiles of fins are solved by using the genetic algorithms (GAs). A range of fin shapes are investigated and the optimum solutions for various profile area are obtained.

Findings

Provide information to thermal engineers to what extent any particular extended surface or fin arrangements could improve heat dissipation from a surface to the surrounding fluid. Smaller fin volume in fin design is preferable as the heat is dissipated more effectively.

Originality/value

A new method of using GA for optimization of fins is used here. The value of this paper lies in providing data for selecting suitable fins for thermal management in electronic systems.

Research limitations/implications

Limited to cases where the correlations for heat transfer coefficients are valid.

Practical implications

A very useful finding for practising thermal engineer especially in the area of electronic packaging as the parameters for the fin design can easily be found for any chosen profile area.

Details

Microelectronics International, vol. 22 no. 1
Type: Research Article
ISSN: 1356-5362

Keywords

Article
Publication date: 30 December 2021

Van Thac Dang, Ninh Nguyen, Hoang Viet Nguyen, Hoang Nguyen, Le Van Huy, Viet Thao Tran and Tran Hung Nguyen

Facial recognition payment (FRP) has been recently introduced as a new cashless payment method in retail store context. Anchored on information systems and consumer…

1191

Abstract

Purpose

Facial recognition payment (FRP) has been recently introduced as a new cashless payment method in retail store context. Anchored on information systems and consumer theories, this research aims to investigate the key antecedents and outcomes of consumer attitudes toward this innovative payment method.

Design/methodology/approach

This research used a survey method to obtain data from 795 consumers at retail stores in China. The data were then analyzed by different statistical methods, including descriptive statistics, reliability analysis and structural equation modeling.

Findings

Results show that perceived usefulness, perceived ease of use and perceived innovativeness positively affect consumer attitudes toward FRP, while perceived risk negatively impacts such attitudes. In addition, consumer attitudes enhance store satisfaction, and hedonic shopping value plays a mediating role in this relationship.

Practical implications

This study encourages retailers to adopt FRP that can enhance consumer hedonic shopping value and satisfaction.

Originality/value

This study contributes to the literature by explaining both the antecedents and the outcomes of consumer attitudes toward FRP in retail context. The study also provides fresh insights into how such attitudes can improve consumers' shopping values and satisfaction in an emerging market.

Details

International Journal of Bank Marketing, vol. 40 no. 3
Type: Research Article
ISSN: 0265-2323

Keywords

Abstract

Details

Platform Economics: Rhetoric and Reality in the ‘Sharing Economy’
Type: Book
ISBN: 978-1-78743-809-5

Article
Publication date: 3 May 2019

Zanete Garanti and Philip Siaw Kissi

The purpose of this paper is to draw upon social information processing theory and its purpose is twofold. First, it aims to examine the relationship among five brand…

3832

Abstract

Purpose

The purpose of this paper is to draw upon social information processing theory and its purpose is twofold. First, it aims to examine the relationship among five brand personality traits (responsibility, activity, simplicity, emotionality and aggressiveness) as to brand equity created on social media in the banking industry of Latvia. Second, it aims to unveil the indirect effects of brand personality on brand loyalty, treating brand equity as a mediating variable.

Design/methodology/approach

A questionnaire was designed and a survey method was employed in line with the above-mentioned purposes. Data were collected from 404 customers who followed retail banks on social media. A series of hypotheses were developed and tested using structural equation modeling.

Findings

The results show that aggressiveness, followed by responsibility and activeness, form positive brand equity on social media. In contrast, emotionality and simplicity do not contribute to the brand equity of banks on social media. The results also reveal that brand equity positively impacts brand loyalty and partially mediates brand personality and brand loyalty relationship. The theoretical model is thus validated and can be used in future research.

Research limitations/implications

The current study is cross-sectional and has a limited sample size and representativeness. Nevertheless, the results of the present study bring valuable implications for marketing managers who value the role of social media in creating long-term company–customer relationships.

Originality/value

Over the past 20 years, the literature has been dominated by studies that mainly focus on the definition of brand personality and its traits. Unlike the aforementioned efforts, the current study brings new insight into the subject by focusing on brand personality created on social media and linking it to the actual consumer outcomes and exploring the mediating role of brand equity in the banking industry of Latvia.

Details

International Journal of Bank Marketing, vol. 37 no. 6
Type: Research Article
ISSN: 0265-2323

Keywords

Article
Publication date: 12 October 2015

Fabio Cassia, Francesca Magno and Marta Ugolini

The purpose of this paper is to analyze the effectiveness of social couponing campaigns for hotels. In particular, the perceived effectiveness related to four specific…

1342

Abstract

Purpose

The purpose of this paper is to analyze the effectiveness of social couponing campaigns for hotels. In particular, the perceived effectiveness related to four specific objectives is explored (acquiring and retaining new customers, building brand awareness, balancing seasonality and stimulating demand among existing customers).

Design/methodology/approach

A questionnaire-based survey was conducted that involved 108 hotels, each of which has run at least one social couponing campaign through Groupon in Italy. The importance-performance approach was applied to analyze the data.

Findings

Overall, the perceived effectiveness of social couponing for hotels is quite low. Social couponing is useful to increase brand awareness but does not encourage customer behavioral loyalty. Larger hotels can successfully use this marketing tool to balance demand seasonality.

Research limitations/implications

The sample size is limited but includes approximately one-fourth of all Italian hotels that have run social coupon campaigns through Groupon. Only social couponing campaigns run through one daily deal site (Groupon) in one country (Italy) were considered.

Practical implications

Social couponing is not perceived as equally effective for all hotels. This study provides hotel managers with suggestions for deciding whether to allocate a share of their marketing resources to social couponing.

Originality/value

To the authors’ knowledge, this is the first paper to present field data to complement the available theoretical knowledge on social couponing for hotels.

Details

International Journal of Contemporary Hospitality Management, vol. 27 no. 7
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 1 March 2011

David Seth Jones

In many countries, public procurement of goods, services and works is required to serve wider social purposes apart from the needs of the user agencies (which may be…

Abstract

In many countries, public procurement of goods, services and works is required to serve wider social purposes apart from the needs of the user agencies (which may be referred to as social responsibility procurement). In recent years, reforms have been implemented in the countries of East Asia to promote social responsibility procurement. They have entailed four main types of social responsibility: (a) supporting small and medium enterprises; (b) creating opportunities for small or start up venture firms; (c) fostering environmental sustainability through green purchasing, and environmentally sustainable construction (in the case of public works); (d) promoting work safety in site management in public works. The paper will examine the reforms in the countries of the region under which various preferential arrangements have been implemented to meet these objectives. It will consider why the reforms were adopted and also the differences between the countries of the region in the priority given to each of the reforms.

Details

Journal of Public Procurement, vol. 11 no. 1
Type: Research Article
ISSN: 1535-0118

Article
Publication date: 19 May 2021

Jingjing Guan, Wanfei Wang, Zhigang Guo, Jin Hooi Chan and Xiaoguang Qi

This study aims to propose a comprehensive causal model to examine the relationships between customer experience and four key factors in brand building, i.e., brand…

2120

Abstract

Purpose

This study aims to propose a comprehensive causal model to examine the relationships between customer experience and four key factors in brand building, i.e., brand loyalty, brand trust, brand affect and brand involvement. The dimensionality of customer experience in full-service hotel is also particularly examined in relation to brand building.

Design/methodology/approach

Three steps of data collection were used: interviews of 50 customers on their experiences of staying full-service hotels, a small survey of 176 hotel guests to establish the measurement scale of customer experience and a major survey of 732 hotel customers in ten major Chinese cities to test the model of brand loyalty.

Findings

Customers’ experiences with full-service hotels are proposed to be categorized into functional, affective and social. There is a chain effect from customer experience to brand trust and to brand affect and then to brand loyalty. The brand involvement does moderate relationships between customer experience and brand trust and brand affect but not brand loyalty.

Practical implications

For full-service hotels, social and functional experiences are critical in building brand loyalty, and therefore, they need to be the focal points in the enhancement of customer experience. Also, hoteliers are advised to develop emotional connections between the customers and the hotel brand – an effective way of building trust and affection.

Originality/value

According to the authors’ knowledge, this paper is one of the first few studies to link customer experience to brand loyalty with comprehensive causal effect analysis. This study also contributes to the knowledge of customer experience in the context of the full-service hotel sector.

Details

International Journal of Contemporary Hospitality Management, vol. 33 no. 5
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 13 November 2017

Krishna Moorthy, Seow Ai Na, Chan Wei Yee, Chia Yi Xian, Ong Tian Jin, Teoh Sook Mun and Won Shu Shan

The purpose of this paper is to examine whether different corporate social responsibility (CSR) dimensions, namely, workplace economic responsibility, legal…

Abstract

Purpose

The purpose of this paper is to examine whether different corporate social responsibility (CSR) dimensions, namely, workplace economic responsibility, legal responsibility, ethical responsibility, philanthropic responsibility and environmental responsibility, have different influence on job pursuit intention among undergraduate students in Malaysia.

Design/methodology/approach

The target respondents are undergraduate business students from five leading private universities in Malaysia. Primary data were collected through survey questionnaires via face-to-face method. Five-point Likert scale was used to assess the variables and to measure the items. Collected data were tested through SAS software and analysed with descriptive and inferential analyses.

Findings

Four out of the five CSR dimensions significantly influence job pursuit intention with ethical responsibility being the exception.

Practical implications

This study proved that the adoption of CSR in an organisation will become a competitive advantage to attract new talents. Also, this is an improved research model by adopting multi-dimensional perspectives of CSR.

Originality/value

This proposed framework with a combination of five CSR dimensions (workplace economic responsibility, legal responsibility, ethical responsibility, philanthropic responsibility and environmental responsibility) is useful to future researchers as it enables them to have a broader view on CSR and its effect on job pursuit intention.

Details

International Journal of Law and Management, vol. 59 no. 6
Type: Research Article
ISSN: 1754-243X

Keywords

Article
Publication date: 21 June 2022

Yener Coskun

This paper investigates the housing affordability crisis from the perspective of vulnerable social groups (VSG) in Turkey and Turkey's megacities, Istanbul, Ankara, and…

Abstract

Purpose

This paper investigates the housing affordability crisis from the perspective of vulnerable social groups (VSG) in Turkey and Turkey's megacities, Istanbul, Ankara, and Izmir, over the period of 2010 and 2019.

Design/methodology/approach

The author employ house cost and multiple income variables, involving residual income, to construct socially informative house cost-to-income (HCI) ratios. To measure the country/urban level socio-economic dimensions of the affordability crisis, the author develop 12 main and 76 specific housing affordability criteria.

Findings

The author find that housing is not affordable in Turkey and low/unequal distribution of income is a contributive factor for the affordability crisis of VSG. The evidence suggests that housing unaffordability for VSG is deeply rooted in the socio-economic/demographic disparities that eventually result in income and homeownership inequalities.

Social implications

Constructed HCI ratios provide precise information for the targeted housing affordability policies for the VSG defined by education level, age, location, income distribution, employment status/condition and gender. The author' socially targeted modeling approach briefly suggests that housing affordability policies should focus on low-educated groups, young generations, some elementary occupations, employees in low-income industries, and casual/regular-small firms' employees.

Originality/value

This is the first study that provides nuanced information on housing affordability for Turkey by employing HCI ratios for the targeted VSG. This socially targeted empirical analysis is the first analysis for developing housing markets as well. From the methodological perspective, the author contribute information quality of the housing affordability ratio by using income data of various aggregate-level socio-economic/demographic groups.

Details

Open House International, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0168-2601

Keywords

Article
Publication date: 28 August 2019

Ante Mandić and Daniela Garbin Praničević

This paper aims to analyse the role of information and communication technologies (ICTs) in establishing destination appeal and reflect on the implications for smart…

1492

Abstract

Purpose

This paper aims to analyse the role of information and communication technologies (ICTs) in establishing destination appeal and reflect on the implications for smart tourism destination development. The focus is on identifying and analysing technological solutions by considering six elements shaping tourism destination appeal, namely, attractions, public and private amenities, accessibility, human resources, image and character and price.

Design/methodology/approach

To deliver public and private sector implications, the authors have reviewed and analysed relevant papers that were published in hospitality and tourism journals (42 Q1 and Q2 ranked journals based on SCImago Journal Rank) between 2010 and 2018.

Findings

ICTs affect the marketing and management of tourism destinations. They foster their innovativeness (e.g. interpretation of destination factors, new travel trends, innovative products, VA and AR), contribute sustainability (e.g. visitor management and reducing the use of resources) and improve accessibility (e.g. information provision, navigation, availability of sites and travel planning). The adaptation of technological solutions in the hospitality industry can be related to increased productivity, profitability and quality of services. Additionally, ICTs facilitate visitor decision-making (e.g. online distribution channels and information accessibility), influence overall travel experience and enable the sharing of visitors’ impressions.

Research limitations/implications

The significant limitations of this study include restrictions on the timing of publication and on journal selection.

Originality/value

This paper reviews full-length research papers that were published in relevant tourism and hospitality journals. This paper complements the current literature by addressing the role of ICTs in establishing destination appeal and reflecting on implications for smart destination development and future research.

研究目的和设计

本论文分析了ICT在搭建旅游目的地吸引力方面的作用, 并对智慧旅游目的地发展提出启示。本论文重点在于考量六种搭建旅游目的地吸引力的因素:景点、公共和个人设施、可参观性、人力资源、形象和性格、以及价格, 并分析了各种科技解决方案。

研究方法

为了给公众和私人企业提出启示, 本论文审阅并分析了发表在2010年至2018年之间的酒店旅游相关期刊文献(42Q1和Q2级别的SCImago期刊排名)。

研究结构

信息通讯技术(ICTs)影响了旅游目的地的营销和管理。ICT促进了多种创新(比如, 目的地因素的解读、新旅游趋势、创新型产品、VA\AR), 增强可持续性(比如, 游客管理和减少资源耗损)以及提高可参观性(比如, 信息提供、导航、景点信息、旅游规划等)。酒店业中的科技应用促进了生产力提高、营利性、和服务质量。此外, ICT帮助游客做旅游决策(比如, 在线分销渠道和信息获取), 影响了整体旅游体验, 和增强了游客分享游历经验。

研究原创性/价值

本论文审阅了旅游酒店期刊相关科研文章, 强调了建立旅游目的地吸引力中ICT的重要性, 以及对未来智慧旅游目的地发展和研究做出启示。

研究理论限制

本论文的局限性在于只包含了特定发表年限和期刊限制的文章。

关键词

智慧旅游目的地、旅游目的地吸引力、信息和通信技术、ICT、旅游研究、酒店业

Details

Journal of Hospitality and Tourism Technology, vol. 10 no. 4
Type: Research Article
ISSN: 1757-9880

Keywords

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