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Article
Publication date: 1 February 1992

Judy C. Nixon, Carolyn Wiley and Judy F. West

Presents a case for a written code of ethics and shows how this canbe instituted in a company. Discusses implementation, communication andenforcement of a code.

Abstract

Presents a case for a written code of ethics and shows how this can be instituted in a company. Discusses implementation, communication and enforcement of a code.

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European Business Review, vol. 92 no. 2
Type: Research Article
ISSN: 0955-534X

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Article
Publication date: 1 September 2002

Judy C. Nixon and Gail A. Dawson

In this article, we examine the demographic changes in the American population and look at communication and culture to make cross‐cultural communications more effective…

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10171

Abstract

In this article, we examine the demographic changes in the American population and look at communication and culture to make cross‐cultural communications more effective by resolving the problems that occur when communicating between co‐cultures. Therefore, for comparison purposes, we will look at the three major co‐cultures (African American, Asian American, and Hispanic American) as they relate to communication and what is considered the majority culture, European American, and their respective communication patterns. Finally, the authors present guidelines for training programs.

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Corporate Communications: An International Journal, vol. 7 no. 3
Type: Research Article
ISSN: 1356-3289

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Article
Publication date: 28 October 1995

Judy C. Nixon and Judy F. West

Today’s manager must be knowledgeable of the Japanese culture. Understanding the differences between the Japanese and American cultures’ non verbal communication systems…

Abstract

Today’s manager must be knowledgeable of the Japanese culture. Understanding the differences between the Japanese and American cultures’ non verbal communication systems is necessary for successful friendships and thus successful business transactions. Americans must learn how to comprehend the significance of important Japanese traditions; e.g., the bow, business card exchange, different meanings of eye contact, facial expressions, typical body gestures, tactile aspects, and time concepts.

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American Journal of Business, vol. 10 no. 2
Type: Research Article
ISSN: 1935-5181

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Article
Publication date: 1 July 2002

Judy C. Nixon and Marilyn M. Helms

Corporate universities are not new, but have experienced tremendous growth during the last ten years. Predictions are that corporate universities will outnumber…

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3387

Abstract

Corporate universities are not new, but have experienced tremendous growth during the last ten years. Predictions are that corporate universities will outnumber traditional colleges and universities within the next ten years. Reasons for the rapid growth are profiled in this article along with implications and challenges for both corporations and traditional universities. As an illustrative case, a partnering example between a corporate university and a traditional university is profiled. Costs and issues to consider in planning a corporate university are included. Changes underway at traditional universities and future implications conclude the article.

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Industrial and Commercial Training, vol. 34 no. 4
Type: Research Article
ISSN: 0019-7858

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Article
Publication date: 1 December 1997

Judy C. Nixon, Marilyn M. Helms and Linda Pickthorne Fletcher

Chronicles the evolution to an integrated MBA at the University of Tennessee and relates a view of the team teaching experience and integration of technology. The…

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592

Abstract

Chronicles the evolution to an integrated MBA at the University of Tennessee and relates a view of the team teaching experience and integration of technology. The cross‐functional teaching experiences illustrate the issues in working in a team while later sections summarize suggestions for duplication and implementation in other MBA programmes. Explores problems, issues, and barriers are along with grading and evaluation suggestions. Finally, compares student and faculty benefits and stresses the importance of administrative support to facilitate implementation.

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Industrial and Commercial Training, vol. 29 no. 7
Type: Research Article
ISSN: 0019-7858

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Article
Publication date: 1 December 1997

Judy C. Nixon and Marilyn M. Helms

Distance education and the concept of the virtual classroom is an area of considerable interest to educators and trainers alike. Charts the develop‐ment of a distance…

Abstract

Distance education and the concept of the virtual classroom is an area of considerable interest to educators and trainers alike. Charts the develop‐ment of a distance learning provision in an undergraduate School of Business Administration and discusses how the new teaching and learning strategies are now firmly part of the school. Discusses the mix of traditional teaching and distance learning and provides suggestions on how to use the technology in a broader context of training and professional development. Concludes with a discussion of the ways to overcome the barrier that students are taught rather than helped to learn. By relying almost exclusively on the case method of instruction, students or participants are forced to move from dependency to engage in problem solving, critical thinking, and experiential group exercises that will help them make decisions not only in the classroom session but also in business settings.

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Education + Training, vol. 39 no. 9
Type: Research Article
ISSN: 0040-0912

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Article
Publication date: 10 August 2010

Marilyn M. Helms and Judy Nixon

The purpose of this study is to examine the use of the strategic management tool, Strengths‐Weaknesses‐Opportunities‐Threats or SWOT analysis, and to assess how the…

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69229

Abstract

Purpose

The purpose of this study is to examine the use of the strategic management tool, Strengths‐Weaknesses‐Opportunities‐Threats or SWOT analysis, and to assess how the methodology has been used as well as changes to the methodology. The findings both for and against SWOT analysis should lead to a balanced view of the technique as well as yield ideas for needed theory building.

Design/methodology/approach

Using the ABInform Global® database, academic peer‐reviewed articles were compiled indicating SWOT as one of the article's key index and search words.

Findings

The use of SWOT analysis continues to permeate the academic peer‐reviewed literature. Research supports SWOT analysis as a tool for planning purposes. Over the past decade, SWOT research has focused on analyzing organizations for recommended strategic actions. As a methodology for strategic positioning, SWOT analysis has been extended beyond companies to countries and industries and is used in virtually every published business case positioned for business student analysis. Additional use of SWOT is as teaching tools by consultants, trainers and educators. This paper provides a summary of the research studies and suggests paths for future research.

Research limitations/implications

This paper is limited to analyzing reports found in a selection of academic peer‐reviewed business journals. However, research implications for applying SWOT analysis provides a broad spectrum of industry analysis in North America, Europe, and Asia. Additional limitations are the need to link SWOT analysis to other strategic tools and methodologies for further theory building, since past research continues to lack quantifiable findings on the success of the SWOT analysis.

Practical implications

A fresh view of new directions and implementations for SWOT analysis, as well as other strategic planning tools that can be combined with SWOT, provides guidance for practitioners and policy makers alike.

Originality/value

The article adds value to the existing literature as the first summary of SWOT research indicating its uses and limitations. Support of its usage and place in the strategic literature is validated. The SWOT methodology is pervasive, in large part, due to its simplicity. In addition, the use of SWOT as a proven developmental, results‐oriented strategic planning tool is also extended, although further research leading to theory building is warranted and recommended.

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Journal of Strategy and Management, vol. 3 no. 3
Type: Research Article
ISSN: 1755-425X

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Article
Publication date: 1 December 2001

Marilyn M. Helms, Ashley B. Williams and Judy C. Nixon

Total quality management (TQM) programs have been popularized for changing the culture and performance of service and manufacturing firms. These ubiquitous techniques have…

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2429

Abstract

Total quality management (TQM) programs have been popularized for changing the culture and performance of service and manufacturing firms. These ubiquitous techniques have also been applied to educational settings to improve administrative processes but have found little success in improving the quality of faculty teaching, research, and service. Some colleges and universities have faced difficulties implementing TQM in these areas because of strong tenure systems in place. This article will review the history of tenure and post‐tenure review, the theory of TQM, the role of TQM in higher education, and finally how TQM can be implemented and even supported by tenure and post‐tenure programs. The article concludes with suggestions and changes educational institutions can adopt so tenure, post‐tenure review and TQM can work compatibly together.

Details

International Journal of Educational Management, vol. 15 no. 7
Type: Research Article
ISSN: 0951-354X

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Article
Publication date: 1 May 1987

On April 2, 1987, IBM unveiled a series of long‐awaited new hardware and software products. The new computer line, dubbed the Personal Systems 30, 50, 60, and 80, seems…

Abstract

On April 2, 1987, IBM unveiled a series of long‐awaited new hardware and software products. The new computer line, dubbed the Personal Systems 30, 50, 60, and 80, seems destined to replace the XT and AT models that are the mainstay of the firm's current personal computer offerings. The numerous changes in hardware and software, while representing improvements on previous IBM technology, will require users purchasing additional computers to make difficult choices as to which of the two IBM architectures to adopt.

Details

M300 and PC Report, vol. 4 no. 5
Type: Research Article
ISSN: 0743-7633

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Book part
Publication date: 24 June 2014

Mark S. Mizruchi and Mikell Hyman

We argue that the United States has experienced a decline of economic, political, and military power since the 1970s, and that this decline can be attributed in part to…

Abstract

We argue that the United States has experienced a decline of economic, political, and military power since the 1970s, and that this decline can be attributed in part to the fragmentation of the American corporate elite. In the mid-twentieth century, this elite – constrained by a highly legitimate state, a relatively powerful labor movement, and an active financial community – adopted a moderate and pragmatic strategy for dealing with the political issues of the day. The “enlightened self-interest” of corporate leaders contributed to a strong economy with a relatively low level of inequality and an expanding middle class. This arrangement broke down in the 1970s, however, as increasing foreign competition and two energy crises led to spiraling inflation and lower profits. In response, the corporate elite waged an aggressive (and ultimately successful) assault on government regulation and organized labor. This success had the paradoxical effect of undermining the elite’s own sources of cohesion, however. Having won the war against government and labor, the group no longer needed to be organized. The marginalization of the commercial banks and the acquisition wave of the 1980s exacerbated the fragmentation of the corporate elite. No longer able to act collectively by the 1990s, the corporate elite was now incapable of addressing issues of business and societal-wide concern. Although increasingly able to gain individual favors from the state, the elite’s collective weakness has contributed to the political gridlock and social decay that plague American society in the twenty-first century.

Details

The United States in Decline
Type: Book
ISBN: 978-1-78350-829-7

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