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Article
Publication date: 21 September 2018

Joon Kyoung Kim, Holly Overton, Kevin Hull and Minhee Choi

The purpose of this paper is to investigate how the public views two corporate social responsibility (CSR) initiatives practiced by a Major League Baseball (MLB) team…

Abstract

Purpose

The purpose of this paper is to investigate how the public views two corporate social responsibility (CSR) initiatives practiced by a Major League Baseball (MLB) team. This study examined the role of perceived fit between an MLB team and its two CSR initiatives in shaping consumers’ intentions to support the team’s CSR efforts.

Design/methodology/approach

A between-subjects experiment (n=207) was conducted using Amazon’s Mechanical Turk to examine the impact of CSR fit on consumers’ patronage intentions.

Findings

The results of this study showed that consumers’ perceived fit between sports teams and their CSR has a positive impact on consumers’ patronage intentions. The values-driven and strategic-driven attributions of the team’s CSR initiatives were positively associated with their patronage intentions.

Research limitations/implications

Both the values-driven and strategic-driven attributions were positively associated with consumers’ patronage intentions, while previous studies suggested negative association between strategic-driven attributions and consumer behaviors. The findings indicate that consumers do not view professional sports teams’ strategic-driven CSR initiatives to be negative business practices. This could result from the fact that CSR initiatives have become a prevalent and expected organizational practice.

Originality/value

This study contributes to the literature of CSR within the context of professional sports teams as corporations. The findings of this study suggest that professional sports teams could benefit from CSR initiatives when the teams select social causes with which consumers could infer values-driven and strategic-driven attributions.

Details

Corporate Communications: An International Journal, vol. 23 no. 4
Type: Research Article
ISSN: 1356-3289

Keywords

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Article
Publication date: 22 March 2013

Joon‐heon Song and Kyoung‐joo Lee

This paper aims to deepen understanding of the interrelated questions: how Japanese antidumping policies have been formulated and transformed; what the reasons are for…

Abstract

Purpose

This paper aims to deepen understanding of the interrelated questions: how Japanese antidumping policies have been formulated and transformed; what the reasons are for such caution in adopting antidumping measures; and what patterns can be observed of recent changes in antidumping policy and legal systems.

Design/methodology/approach

To explain the changes in antidumping policy and rules in Japan, this paper examines not only political competition among bureaucratic organizations but also policy learning by bureaucratic organizations and their effects on change in policy preferences and advancements in the legal system.

Findings

The effects of bureaucratic politics and policy learning not only complexly interact but also are highly complicated to initiate policy changes in accordance with the maturity of antidumping legal system. In this case study, the policy learning has led the rival bureaucrats to a consensus to change antidumping policy and legal system, but the agreement could be a temporal truce that may easily collapse by political contingencies.

Originality/value

Along with the influences of large‐scale economic and political dynamisms, this paper focuses on two aspects of the policy subsystem to explain those changes: one is political competition among bureaucratic organizations claiming jurisdiction of antidumping policy; the other is the effect of policy learning among bureaucratic organizations on changes in policy preferences and on advancements in antidumping rules.

Details

Journal of International Trade Law and Policy, vol. 12 no. 1
Type: Research Article
ISSN: 1477-0024

Keywords

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Article
Publication date: 3 June 2014

Chokri Abdelmoula, Fakher Chaari and Mohamed Masmoudi

The purpose of this paper is to propose a generic platform for a robotic mobile system, seeking to obtain a support tool for under-graduation and graduation activities…

Abstract

Purpose

The purpose of this paper is to propose a generic platform for a robotic mobile system, seeking to obtain a support tool for under-graduation and graduation activities. Another objective was to gather knowledge in the mobile robotic area in order to provide practical solutions for industrial problems.

Design/methodology/approach

The proposed new integrated platform would serve as didactic material for many disciplines, shown to be an ideal platform to teach DC motor drives, stepper motor and motion-control systems. To reach this objective, the ability of the robot to plan its motion autonomously is of vital importance. The control of a mobile robot in dynamic and unstructured environments typically requires efficient processing of data/information to ensure precise navigation and many other applications. Path planning is also one common method of auto-navigation. After the computation of the shortest path, mobile robot can navigate safely and without occlusion.

Findings

The developed platform is an integrated system for intelligent software middleware to coordinate many activities in the field of electric drives, robotics, autonomous systems and artificial intelligence.

Originality/value

As a result of the study, this paper contributed to research in the industrial development, principally in the fields of industrial robotics and also in different application purposes such as entertainment, personal use, welfare, education, rehabilitation, etc.

Details

Multidiscipline Modeling in Materials and Structures, vol. 10 no. 1
Type: Research Article
ISSN: 1573-6105

Keywords

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