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This study aims to investigate the direct effect of organizational reputation (OR), employer brand (EB) and organizational attributes (OA) on the intention to apply for a job vacancy (IAJV); further, it examined the mediating effect of employer brand in the OA-IAJV relationship while taking into consideration the moderating effect of organizational reputation.

A mixed-method approach was employed, with ten in-depth interviews followed by a questionnaire with additional 356 job seekers in Cairo and Giza cities; the sample includes both fresh graduates and experienced job applicants in the job market. The qualitative analysis confirmed that some respondents use organizational reputation as a signal of its performance. The path analysis technique tests the research hypotheses using a partial least squares structural equation modeling (PLS-SEM).

The findings revealed that the most influential variable in the intention to apply is organizational attributes, followed by organizational reputation and finally employer brand. There is a significant relationship between organizational attributes and intention to apply for a job vacancy via employer brand. In addition, the results indicate a noteworthy moderating impact of organizational reputation on the association between employer brand intentions to apply for a job and the relationship between organizational attributes and intention to apply for a job opening.

To the best of the authors’ knowledge, this study contributes to the understanding of the direct and indirect effects of organizational reputation and organizational attributes on intention to apply through the mediating role of the employer brand. This research opens new avenues for recruitment research, considering the moderating effect of organizational reputation on strengthening the impact of the independent variables on the intention to apply and the interaction between the variables affecting the intention. Further, this study focuses on the needs of the job applicants when perceiving the organizational factors and identifies which signals can generate the intention to apply according to the signaling theory.

The purpose of this paper is to examine the relationship between job attributes, job position, and workplace friendship. This paper also attempts to expand the ontology of workplace friendship.

The independent variables consisted of five job attributes and a category recorded by anticipant's self‐response. The dependent variable is workplace friendship. The hierarchical polynomial regression is conducted to test the independent variables, dependent variable, and control variables. This paper adopts two‐way analysis of variance which is conducted to test the relationship between job attributes, job position, and workplace friendship to address the two research problems.

There are two research findings, first, within a particular job attribute, this paper shows that supervisors have better workplace friendship than subordinates. Second, this paper proves that with a particular job attribute, supervisors/subordinates from Taiwan have better workplace friendship than those from Mainland China.

In this paper, there are two research limitations. The first limitation is that the data are only collected from the eastern coastland of China. This means that the data may not be able to truly reflect the situation of every company in China. The second limitation is that the questionnaire is filled in by self‐reporting participants.

The development of workplace friendship is mainly based on the requirement of team work in an organization. The higher demand of team work corresponds to better development of workplace friendship. There are differences in workplace friendship in Taiwan and China due to different regional cultures and individual cognitions of job attributes which are eventually affected by individual and organizational elements.

The major contribution of this paper is that it expanded the ontology of workplace friendship. Furthermore, this paper verifies workplace friendship difference in an organization which is affected by different job positions and job attributes and also compares the nature of the relationship in Taiwan and Mainland China.

To promote SME growth, it is essential to attract young, educated minds to work for them. Recent graduates often view employment in small‐ and medium‐sized enterprises (SMEs) as a “second choice”, and prefer to work for multinational corporations )MNCs). This study uses a job attributes model to address the inability of SMEs to attract business graduates. The first part of the study investigates the importance of nine job attributes to graduates in initial job selections, and their perceptions of these attributes offered by SMEs and MNCs. The second part of the study reports that SME employer perceptions of the attractiveness of these attributes are very much different from those of the graduates. Finally, recruitment packages of SMEs and MNCs are compared, and attributes such as job security and long‐term career prospects are found to be better in SMEs, thus suggesting that SME owners must communicate more effectively with graduates.

The purpose of this paper is to extend research on employer branding in the recruitment context. The authors develop a model that integrates research from employer branding, social identity theory, and person-organization fit in order to investigate the impact of company reputation and identity congruency between organizations and their job applicants on the attractiveness of an employer brand.

An online survey was conducted to test the theoretical model in a recruitment context in the Norwegian offshore industry. Structural equation modelling is employed in the data analysis.

A key finding is that a company’s reputation and identity congruence between applicants’ self-identities and their perceived organization identity affect job applicants’ job pursuit intentions through mediation of cognitive social identity. Moreover, identity congruence predicts applicants’ cognitive identification with the company.

The study suggests that managers should try to map and understand central characteristics that describe job applicants’ identities and strive to provide applicants with access to necessary information about the company to form cognitive identification with the company.

The authors extend research on employer branding by incorporating social identity and attitude as mediators between symbolic and instrumental attributes of an employer brand and its attractiveness. This study also deepens research on social identity by including explicitly a comparison process between applicants’ self-identities and their perceived organizational identity, which leads to applicants’ identification with the company.

The current study has two major aims: (1) investigate the factor structure and importance ratings of attributes in France vs Poland and (2) compare the importance ratings of the attribute signals sent by potential employers during the recruiting process across four different types of job seekers (i.e. new entrants, short-term unemployed, long-term unemployed and currently employed).

First, using a confirmatory factor analysis (CFA), the authors compare the fit of several proposed models and identify the best fit using the combined job seeker sample. The authors then examine the fit of the selected model for the France and Poland samples separately. Finally, we compare the attribute importance rating factors across groups using a Country by Job Seeker multivariate analysis of variance (MANOVA).

The CFA results on the combined sample showed that a six factor-solution with two higher-order factors (organization- and job-attributes) provided the best fit and held for both France and Poland. MANOVA results showed a significant interaction between type of job seeker and country for organizational characteristics, and main effects of country and job seeker for work–life values and characteristics.

Most past research on the importance of job attribute factors focused on new entrants in the United States. This study provides the first examination of job attribute factors across different countries, France and Poland, and other types of job seekers.

Job information through word-of-mouth (WOM) has a crucial impact on employer attractiveness. The phenomenal rise of social media offers alternate WOM platforms for sharing job information, which is quite different from traditional face-to-face WOM. The purpose of this paper is to examine the differential impact of traditional word-of-mouth (t-WOM) and social media word-of-mouth (s-WOM) on employer attractiveness along with the difference in the job attributes and relationship strength with the information source.

A 2 × 2 × 2 experiment was conducted to examine the impact of information source (t-WOM and s-WOM), job attributes (tangible and intangible) and relationship strength (strong and weak), on employer attractiveness. Source expertise and source trust were treated as the control variable.

The result shows the differential impact of t-WOM and s-WOM on employer attractiveness. Moreover, t-WOM from strong relation source found to have a high impact on employer attractiveness than s-WOM. No significant difference due to job attributes was found.

Use of only positive WOM and not the negative one, student as the subjects, etc.

The present study suggests using t-WOM and s-WOM to attract talented job seekers.

This is the first study to analyze the differential impact of t-WOM and s-WOM on employer attractiveness.

Drawing from experiential theory and decision-making theory, this article aims to posit that workplace aesthetics acts as a driver for job choice when included with an employment offer. Whilst organisational literature has recognised that office experiential cues in general, and aesthetics in particular, affect employee performance and well-being, employer attractiveness scales have not yet incorporated office aesthetics as a component of job-offer choice.

A choice-based conjoint (CBC) experiment was conducted to estimate the weighted utilities of three aesthetic and three non-aesthetic employer attributes. Subsequently, the attributes' importance in the job choice decision was estimated.

The results indicate that aesthetic attributes in the workplace can be equally important in the decision-making process as non-aesthetic attributes and that aesthetic attributes deliver as much utility as non-aesthetic attributes in driving job choice.

These conclusions are relevant for Human Resource (HR) managers engaged in crafting job offers, who should consider that employees may improve their assessment of a job offer as a result of superior organisational aesthetics demonstrated during the recruitment process as well as in contexts where employees would be expected to combine remote and office-based work.

The present study represents a novel approach to understanding job applicants' preferences for aesthetic elements in the workplace. The results suggest that the workplace experience is relativistic and that considering applicants' latent preferences is crucial when designing efficient job offers.

Two primary approaches have been used to study employment brands and branding. First, there is a long history of the study of organizational attraction. Second, in the past 10–15 years, there has been growth in a hybrid stream of research combining branding concepts from the consumer psychology literature with I/O psychology frameworks of organizational attraction and applicant job search behavior. In this chapter, we take an entirely different approach and suggest that the theoretical models built around product/service brand knowledge can readily accommodate employment brands and branding without hybridizing the framework with I/O psychology. This merging of employment brand with product and service brands is accomplished simply by recognizing employment as an economic exchange between workers and employers and recognizing workers as cognitive and emotional beings that vary in their talents and have their own vectors of preferences for the employment offering. After developing a testable model of the components, antecedents, and consequences of employment brand knowledge, we review the existing employment brand and organizational attraction literature and identify multiple opportunities for additional research.

This paper aims to examine the relationship between welfare state configurations, family status, family responsibilities, job attribute preferences, employment, and weekly paid work hours.

International data for women and men were analyzed separately using regressions to determine if different welfare state configurations and individual family status and responsibilities predicted job attribute preferences. Additional regressions examined the effects of welfare state configurations, family status, family responsibilities, and job attribute preferences on women's and men's employment and weekly paid work hours.

In many cases, the variables were significant predictors of women's and men's job attribute preferences, employment and paid work hours.

While the attributes that people seek from their employment vary from individual to individual, it is also important to recognize that there are cultural patterns that can inform motivational efforts.

This multinational study is the first to examine the relationship between family status, conducting housework, providing family income, and job attribute preferences while considering labor market opportunities for women and societal support for the family. In addition, it examines the effects of these variables on employment and weekly paid work hours.

A number of studies conducted in the 1970s observed that males and females differed in their job attribute preferences. This study revisited the issue of gender differences in attribute preferences. Final‐year undergraduates (n= 270) were asked to rate 17 job attributes in terms of how important each was to them in choosing a job/employer. Results indicated that the effect of gender on job attribute preferences was generally weak. Other variables such as age, ethnicity, professional training area, and prior work experience also did not have a significant impact on undergraduates′ preferences.