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Review of Marketing Research
Type: Book
ISBN: 978-0-85724-726-1

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Modelling the Riskiness in Country Risk Ratings
Type: Book
ISBN: 978-0-44451-837-8

Book part
Publication date: 30 September 2019

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Contemporary HRM Issues in the 21st Century
Type: Book
ISBN: 978-1-78973-457-7

Book part
Publication date: 22 November 2019

Panagiota Gkofa

At a European level, despite the numerous policies developed in relation to the inclusion of Roma, Roma continue to be discriminated. With regard to education, Roma children…

Abstract

At a European level, despite the numerous policies developed in relation to the inclusion of Roma, Roma continue to be discriminated. With regard to education, Roma children remain among the lowest academic achievers in all European countries and the same is reported in Greece. This chapter discusses aspects of life for Roma living in Greece, with an emphasis on education: first, it details aspects of Greek Roma’s social and cultural life; second it focuses on Greek Roma’s education (educational situation, policies and supportive programmes for Roma children); third, it presents studies which have started to examine contexts where the Greek Roma have experienced some educational progression against the odds.

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Lifelong Learning and the Roma Minority in Western and Southern Europe
Type: Book
ISBN: 978-1-83867-263-8

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Propping up the Performative School: A Critical Examination of the English Educational Paraprofessional
Type: Book
ISBN: 978-1-83982-243-8

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Recognising Students who Care for Children while Studying
Type: Book
ISBN: 978-1-83982-672-6

Book part
Publication date: 2 March 2022

Ghazi Al-Weshah, Dana Kakeesh and Fawwaz Alhammad

Purpose: The prominence of entrepreneurial marketing (EM) as the practice of exploiting market opportunities is becoming increasingly important to Small and Medium-sized…

Abstract

Purpose: The prominence of entrepreneurial marketing (EM) as the practice of exploiting market opportunities is becoming increasingly important to Small and Medium-sized Enterprises (SMEs). It has been stated that SMEs lack resources such as finance, knowledge, experience, and information, compared with larger firms that integrate marketing with innovativeness, which is critical to enhancing entrepreneurship. Therefore, this chapter aims at establishing the theoretical foundation that links entrepreneurial orientation with marketing practices in Jordanian SMEs. More specifically, this chapter provides deep recognition of the current status of EM opportunities and challenges in Jordanian SMEs.

Design/methodology/approach: As SMEs are one of the important components in the private sector in Jordan and contribute to the creation of almost half of the GDP. Accordingly, this chapter adopts a critical review of the relevant literature, governmental reports, business studies, and published surveys in EM among Jordanian SMEs. Moreover, this chapter will present a thorough analysis of the published statistics and insights about EM orientations from different sectors of Jordanian SMEs. Based on the reviewed and analyzed secondary data, EM initiatives, opportunities, and challenges can be extracted and highlighted to achieve the purpose of this chapter.

Findings: The expected outcomes of the chapter are to build the theoretical foundation and promote a deep understanding that bridges the knowledge gap about the status of EM in Jordanian SMEs supported by literature and published report evidence. Another outcome of this chapter is highlighting the important entrepreneurial issues and identifying areas for further research in the Middle East generally and Jordan particularly.

Practical implications: The chapter provides relevant knowledge, literature-based evidence, and lessons learned to empower entrepreneurs in SMEs. This chapter also enhances the best practices of EM for entrepreneurs, marketers, and policymakers. Moreover, this chapter proposes how to overcome potential challenges and threats that may be encountered by practitioners, especially in different cultural contexts such as the Middle East and North African (MENA) region.

Originality/value: The chapter proposed a conceptual foundation about EM in SMEs aimed at different cultural contexts like Jordan. Moreover, the chapter provides a critical review of published research that explains entrepreneurs aspirations for growth, expansion, and innovation, which is critical for the growth and sustainability of SMEs. Finally, the chapter concludes by providing policy implications and practical recommendations that can encourage policymakers in formulating and implementing the relevant interventions and strategic trends for enhancing entrepreneurship in Jordan.

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Entrepreneurial Rise in the Middle East and North Africa: The Influence of Quadruple Helix on Technological Innovation
Type: Book
ISBN: 978-1-80071-518-9

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Parental Engagement and Out-of-School Mathematics Learning
Type: Book
ISBN: 978-1-78769-705-8

Book part
Publication date: 16 October 2014

Martin Stuebs and Li Sun

This chapter examines the association between corporate governance and environmental performance. The purpose of governance mechanisms is to build trust by ensuring that corporate…

Abstract

This chapter examines the association between corporate governance and environmental performance. The purpose of governance mechanisms is to build trust by ensuring that corporate responsibilities, including environmental responsibilities, are met. We obtain corporate governance data from the Investor Responsibility Research Center, Inc’s (IRRC’s) governance and director database and additional corporate governance and environmental performance data from Kinder, Lydenberg, and Domini’s (KLD’s) database. Our analyses document a significant positive association between corporate governance and environmental performance. Moreover, we find that corporate governance is positively related to environmental strengths, and negatively related to environmental concerns. Our findings contribute to and extend our understanding of the relationship between governance and performance and have important implications for policy makers, managers, investors, and others.

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Accounting for the Environment: More Talk and Little Progress
Type: Book
ISBN: 978-1-78190-303-2

Keywords

Book part
Publication date: 12 September 2022

Jo Bishop

Abstract

Details

Propping up the Performative School: A Critical Examination of the English Educational Paraprofessional
Type: Book
ISBN: 978-1-83982-243-8

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