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Article
Publication date: 11 July 2023

Yuan Shi, Ting Qu, Jia Shi and Lan Huang

The paper aims to clarify the effects of brand differentiation on the platform's formulation of channel strategy and help the online platform formulate the optimal channel…

380

Abstract

Purpose

The paper aims to clarify the effects of brand differentiation on the platform's formulation of channel strategy and help the online platform formulate the optimal channel strategy, which involves selecting a proper selling mode for each brand.

Design/methodology/approach

The paper develops a multistage game model consisting of one online platform and two competing manufacturers with differentiated brands and examines the effects of brand differentiation on these three channel members' profits under each candidate channel strategy.

Findings

The results show that the platform prefers to offer the reselling mode for both brands when the brand differentiation is low, and this preference will be enhanced by the decrease in order fulfilment cost. By contrast, when the brand differentiation is high, it will offer the reselling mode for the premium brand but the marketplace service for the economy brand if the order fulfilment cost is not high; or the marketplace mode will be offered to both brands if this cost is high.

Research limitations/implications

This study assumes that the order fulfilment costs of platform and manufacturer are fixed and symmetric. Therefore, researchers are encouraged to consider asymmetric costs of order fulfilment.

Practical implications

The paper guides the online platform to formulate the optimal channel strategy for differentiated brands and provides managerial insights for differentiated brands entering online markets.

Originality/value

This paper explores platforms' optimal channel strategy by jointly considering the effects of brand differentiation and investigates the impacts of brand differentiation on the optimal decision making under four candidate options. Moreover, this paper has been extended to examine the case when the manufacturers' production costs cannot be neglected.

Details

Industrial Management & Data Systems, vol. 123 no. 8
Type: Research Article
ISSN: 0263-5577

Keywords

Article
Publication date: 25 March 2022

Cosmas Gatot Haryono and Cindy Wijaya

The goal of this study is to learn about of the strategic framework used by event organizers in Indonesia to survive the COVID-19 pandemic. This effort is also used to see how…

Abstract

Purpose

The goal of this study is to learn about of the strategic framework used by event organizers in Indonesia to survive the COVID-19 pandemic. This effort is also used to see how crisis management is implemented in the organization, particularly in relation to the company's efforts to maximize technology in this COVID-19 crisis situation.

Design/methodology/approach

This is a qualitative study that employs the case study method with a single intrinsic case. Researchers chose six sources based on the range of responsibilities and authorities they have.

Findings

To remain viable faced with COVID-19 pandemic, event organizers must adopt an open communication strategy, be ready to adapt to changing conditions and take bold steps in crisis management. In general, Garuda Organizer's crisis management strategy consists of five stages: crisis research, forming a crisis team, planning crisis management steps, implementing a new work system and adapting to the new system's culture.

Research limitations/implications

The focus of this research is on how to deal with crisis strategies in the world of event organizer from the standpoint of innovation diffusion. This study cannot be generalized because it is limited to efforts to formulate a strategic framework carried out by event organizer companies in dealing with the COVID-19 pandemic, not seeing the effectiveness of the strategy.

Practical implications

This research, in addition to its theoretical implications, provides practical contributions to the event organizer industry. The pandemic encourages every event organizer company to always be prepared to adapt to changing conditions. There is no such thing as a static condition; rather, it can change abruptly at any time. As a result, the most important requirement is a quick and precise response. Responsive leadership will ensure that the adaptation process goes smoothly. With uncertain conditions, businesses must be prepared to respond to any changes that occur at any time. Sometimes desperate action is required because it must be done quickly. Aside from that, do not overlook openness management. It will be easier to manage a crisis if all available communication channels are opened. Opening all communication channels allows all components of the company to participate in overcoming the crisis. The participation of all parties will make it easier to deal with any crisis that arises. This transparency is carried out not only within the company, but also with parties outside the company, such as the government as a regulator, company partners and community members who use our services. Aside from that, a willingness to change and step outside of one's comfort zone is required both within the company and for each individual employee. The company's willingness to try new things and learn quickly becomes critical for businesses in the midst of a crisis. As in the case of Garuda Organizer, a willingness to constantly learn and develop a new culture that is more in line with current conditions will make the company more adaptable in dealing with crises. Thus, effective crisis-response strategies can be developed quickly. When we are at ease in certain circumstances, as employees, we are often hesitant to change, even if the times or circumstances have changed dramatically. It is necessary to avoid the comfort of the status quo. It takes self-will to change in a crisis like this. What does not change will be forgotten by time. To maintain the continuity of the company's activities, all employees must be willing to give up their comfort and possibly make a small sacrifice (including time and effort). If companies can unite the interests of companies and individuals who work as employees (As the management and employees of Garuda Organizer have done by devoting more time to the company's future and delving deeper into one's own potential), they will undoubtedly survive the current crisis.

Social implications

This study discovered that even in the midst of the COVID-19 pandemic, which is fraught with restrictions, there still are event organizer companies striving to provide the best service. The Garuda Organizer company strives to provide good service to its customers by disseminating innovations. Despite the limited circumstances, the public continues to enjoy events in a novel format, namely through virtual spaces.

Originality/value

This study identifies the use of technology as a means to overcome the problem of organizing events in the midst of the COVID-19 pandemic and maps the complexity of the innovation adoption process in Indonesian event organizer firms.

Details

Journal of Hospitality and Tourism Insights, vol. 6 no. 4
Type: Research Article
ISSN: 2514-9792

Keywords

Article
Publication date: 27 September 2023

Honghui Zou, En Xie and Nan Mei

Trade credit is an important business-to-business marketing tool for building firms’ competitive advantage. Many studies explore the determinants of trade credits from a…

Abstract

Purpose

Trade credit is an important business-to-business marketing tool for building firms’ competitive advantage. Many studies explore the determinants of trade credits from a trust-based view, but the role of political connections is largely overlooked, despite their potential influence in assessing firms’ trustworthiness in the context of emerging economies. This study aims to fill this gap by examining how political connections affect the capacity of emerging economy firms (EEFs) to grant and receive trade credit.

Design/methodology/approach

This study tests a conceptual model using secondary data collected from 1,149 Chinese privately owned listed manufacturing firms between 2008 and 2016.

Findings

This study finds that political connections reduce EEFs’ accounts receivable and payable; their philanthropic activities alleviate this negative effect for accounts payable, while patent applications reduce it for accounts receivable. These findings suggest the effect of political connections can spillover to EEFs’ relationship with their up- and down-stream partners.

Practical implications

This study has implications EEF managers, particularly in pointing to the detrimental effect of political connections on relationships with buyers and suppliers, and highlights the need to adopt suitable approaches to offset this effect.

Originality/value

This study sheds new light on the negative effect of political connections on EEFs’ capacity to grant and receive trade credit in their exchanges with up-stream and down-stream partners. It enriches the trust-based view of trade credit by revealing the significant influence of EEFs’ political connections, while also advancing a contingency view by testing the moderating role of corporate philanthropic activities and patent applications.

Details

Journal of Business & Industrial Marketing, vol. 39 no. 3
Type: Research Article
ISSN: 0885-8624

Keywords

Article
Publication date: 18 July 2022

Ying Teng, Eli Gimmon, Sibylle Heilbrunn and Shenyi Song

This study explored the mediating effect of political embeddedness on the relationship between gender and performance of private enterprises in the emerging economy of China…

Abstract

Purpose

This study explored the mediating effect of political embeddedness on the relationship between gender and performance of private enterprises in the emerging economy of China. Political embeddedness is examined in terms of personal characteristics of owners and their firm.

Design/methodology/approach

Secondary data were collected from the Chinese Private Enterprises Survey for the years 2002, 2006, 2014 and 2016 using responses to identical questions. Tobit models were implemented to examine hypotheses related to the gender gap. A bootstrapping approach was applied to examine hypotheses related to mediation through political embeddedness.

Findings

The gender effect on enterprise performance was found to be partially mediated by political embeddedness at the personal level and even more strongly by political embeddedness at the firm level, which is beyond the well-known mediation effect of bank loans.

Research limitations/implications

The Chinese sample, in which guanxi plays a significant role with respect to women-led firms, may limit the generalizability of the findings to other emerging economies.

Practical implications

Given the mediating effects on firm performance of political embeddedness at the personal and firm levels, women business owners in China should pursue political involvement, possibly with the support of policymakers and mentors.

Originality/value

The relationship between businesswomen and political embeddedness is underexplored. This study innovates by applying the gender lens to the notion of political embeddedness and extending the construct of personal political embeddedness to the firm level.

Details

International Journal of Emerging Markets, vol. 19 no. 1
Type: Research Article
ISSN: 1746-8809

Keywords

Article
Publication date: 23 March 2023

Zhibiao Zhang and Peter Rowan

It is acknowledged that the firm and the family interact in the family firm system and that family identity can influence family business brand communication through affecting…

Abstract

Purpose

It is acknowledged that the firm and the family interact in the family firm system and that family identity can influence family business brand communication through affecting stakeholders' perception, raising a question of whether the firm can implement its effect on the communication of family business brands via family identity. To address this question, this research investigates how firm revenue influences family business branding via family harmony.

Design/methodology/approach

Data for this research were gathered from a survey of 327 Chinese family firms.

Findings

The results show that family harmony fully mediates the relationship between firm revenue and family business branding.

Originality/value

This study is the first to demonstrate that the firm has an indirect effect on family business branding via family identity, a contribution to family business brand literature. The findings also offer insights into the relationship between firm performance and family business branding. Additionally, this project has implications for research on family harmony in the family business.

Details

Journal of Family Business Management, vol. 13 no. 4
Type: Research Article
ISSN: 2043-6238

Keywords

Article
Publication date: 16 September 2022

Zhibiao Zhang and Peter Rowan

Family business brand communication depends on the effect of the family on stakeholders' perception, and the family influences stakeholders differently, raising the question of…

Abstract

Purpose

Family business brand communication depends on the effect of the family on stakeholders' perception, and the family influences stakeholders differently, raising the question of whether family business branding varies across stakeholders. Drawing on social identity theory, this research classifies a family firm's stakeholders into family (in-group) and non-family (out-group) stakeholders and explores the communication of family business brands to these two groups of stakeholders.

Design/methodology/approach

Data for this research were gathered from a questionnaire survey of 327 Chinese family firms.

Findings

The results show that family business brand communication differs between family and non-family stakeholders. Additionally, family harmony has a positive relationship with family business branding to family stakeholders and an inverse U-shaped relationship with family business branding to non-family stakeholders.

Originality/value

This research is the first to demonstrate that family business brand communication varies across stakeholders and that the effect of family characteristics (family harmony in this research) on family business branding differs between stakeholders. In addition, it expands the scope of the out-group in family firms to embrace all non-family stakeholders and suggests an intergroup opposition between family and non-family stakeholders, which is important for advancing family firm theory.

Details

Journal of Family Business Management, vol. 13 no. 4
Type: Research Article
ISSN: 2043-6238

Keywords

Article
Publication date: 6 June 2023

Caiting Dong, Xielin Liu and Si Zhang

Although the role of returnees is critical to firm innovation, the literature offers inconsistent findings regarding returnees' effect on firms' innovation performance. To…

Abstract

Purpose

Although the role of returnees is critical to firm innovation, the literature offers inconsistent findings regarding returnees' effect on firms' innovation performance. To reconcile this issue, the authors argue that taking the types of innovation into account – i.e. technical innovation and commercial innovation – is necessary. Thus, the purpose of this study is to examine how firms led by returnees affect the relationship between research and development (R&D) input and above two types of innovation output, as well as the contingent role of political connections (PCs) and venture capital funding (VC funding).

Design/methodology/approach

This study empirically tested the hypotheses using a dataset of 54,617 firm-year observations for 18,475 Chinese firms in Zhongguancun Science Park (ZSP) from 2009 to 2014.

Findings

The results show that the positive effect of R&D input on technical innovation performance (TIP) is reinforced when firms are led by returnees, while the positive effect of R&D input on commercial innovation performance (CIP) is weakened when firms are led by returnees compared with those firms led by the local counterparts. The findings further show that returnee firms' positive effect on the relationship between R&D input and technical innovation performance is more salient for firms with more PCs but weakened for those with more VC funding.

Originality/value

This study enriches the research on returnee firms' advantages and disadvantages in transforming R&D input into innovation performance, and the findings highlight that firms led by returnees can increase R&D efficiency of technical innovation, but reduce R&D efficiency of commercial innovation. Moreover, this study offers a contingent view of political and economic stakeholders' roles in returnee firms' innovation, by revealing PCs help returnee firms to enhance R&D efficiency in technological innovation, while venture capital can hamper such R&D efficiency.

Details

European Journal of Innovation Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1460-1060

Keywords

Article
Publication date: 16 February 2024

Mengyang Gao, Jun Wang and Ou Liu

Given the critical role of user-generated content (UGC) in e-commerce, exploring various aspects of UGC can aid in understanding user purchase intention and commodity…

Abstract

Purpose

Given the critical role of user-generated content (UGC) in e-commerce, exploring various aspects of UGC can aid in understanding user purchase intention and commodity recommendation. Therefore, this study investigates the impact of UGC on purchase decisions and proposes new recommendation models based on sentiment analysis, which are verified in Douban, one of the most popular UGC websites in China.

Design/methodology/approach

After verifying the relationship between various factors and product sales, this study proposes two models, collaborative filtering recommendation model based on sentiment (SCF) and hidden factors topics recommendation model based on sentiment (SHFT), by combining traditional collaborative filtering model (CF) and hidden factors topics model (HFT) with sentiment analysis.

Findings

The results indicate that sentiment significantly influences purchase intention. Furthermore, the proposed sentiment-based recommendation models outperform traditional CF and HFT in terms of mean absolute error (MAE) and root mean square error (RMSE). Moreover, the two models yield different outcomes for various product categories, providing actionable insights for organizers to implement more precise recommendation strategies.

Practical implications

The findings of this study advocate the incorporation of UGC sentimental factors into websites to heighten recommendation accuracy. Additionally, different recommendation strategies can be employed for different products types.

Originality/value

This study introduces a novel perspective to the recommendation algorithm field. It not only validates the impact of UGC sentiment on purchase intention but also evaluates the proposed models with real-world data. The study provides valuable insights for managerial decision-making aimed at enhancing recommendation systems.

Details

Industrial Management & Data Systems, vol. 124 no. 4
Type: Research Article
ISSN: 0263-5577

Keywords

Article
Publication date: 3 March 2023

Shirin Hassanzadeh Darani, Payam Rabbanifar, Mahmood Hosseini Aliabadi and Hamid Radmanesh

The purpose of this paper is to present a new system frequency response model with participation of wind-hydro-thermal units to overcome frequency deviations.

Abstract

Purpose

The purpose of this paper is to present a new system frequency response model with participation of wind-hydro-thermal units to overcome frequency deviations.

Design/methodology/approach

The extracted minimum frequency equation is considered as a constraint in security-constrained unit commitment calculations. Because of high-order polynomials in the frequency transfer function and high degree of nonlinearity of minimum frequency constraint, Routh stability criterion method and piecewise linearization technique are used to reduce system order and linearize the system frequency response model, respectively.

Findings

The results of this paper indicate that by using this model, the hourly minimum frequency is improved and is kept within defined range.

Originality/value

This combined model can be used to evaluate the frequency of the power system following unexpected load increase or generation disturbances. It also can be used to investigate the system frequency performance and ensure power system security which are caused by peak load or loss of generation in presence of renewable energies.

Details

COMPEL - The international journal for computation and mathematics in electrical and electronic engineering , vol. 42 no. 6
Type: Research Article
ISSN: 0332-1649

Keywords

Article
Publication date: 25 May 2022

Mengjun Huo and Chao Li

The aim of this paper is to explore the specific relationship between managerial power and enterprise innovation performance. Combined with managerial power theory and stewardship…

Abstract

Purpose

The aim of this paper is to explore the specific relationship between managerial power and enterprise innovation performance. Combined with managerial power theory and stewardship theory, financing constraints and strategic orientation, including, strategic market orientation and strategic technology orientation are included in the analysis framework to test how managerial power influences enterprise innovation performance in detail from the perspective of enterprise internal influence mechanisms.

Design/methodology/approach

Based on the A-share listed companies in Shanghai and Shenzhen covering the period from 2001 to 2017, this paper uses the ordinary least square method (OLS) to explore how managerial power affects enterprise innovation performance.

Findings

The results show that managerial power has a positive impact on enterprise innovation performance. Furthermore, the authors find that financing constraints, strategic market orientation and strategic technology orientation all have partial mediating effects in the relationship between managerial power and enterprise innovation performance.

Originality/value

This paper verifies the application of managerial power theory and stewardship theory in the relationship between managerial power and enterprise innovation performance in Chinese A-share listed companies, contributing to the literature on enterprise innovation. Moreover, by introducing the mediating mechanisms of financing constraints, strategic market orientation and strategic technology orientation, this paper builds an effective path for in-depth study to analyze how managerial power influences enterprise innovation performance and finds ways to improve enterprise innovation performance from the inside view of the enterprise.

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