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The goal of this chapter was to provide an insight into rules and norms behind generation Y social media presence and inform future research through an exploration of the norms underpinning digitally mediated interaction and behavior among college-age students in Ireland.

The authors administered a questionnaire containing both closed- and open-ended questions among 131 first-year college students in Ireland, asking them to identify online behaviors and actions with a purpose of recognizing rules and norms that guided how they handled sharing, interaction, and mediated aspects of relationships in their use of mobile devices and social media platforms.

This study reveals that the driving force is the desire for and implementation of what can be called the norm of “Do No Harm Lest Others Do Harm to You.” This norm, rather than being driven by the Hippocratic Code of principled awareness is an expression of an acute consciousness of audience segregation and the need for self-protection in online interaction. The respondents were asked about the rules and norms that guided how they handled sharing, interaction, and mediated aspects of relationships in their use of mobile devices and social media platforms. Their responses demonstrated that millennials, in their everyday and intensive use of digitally mediated technologies, have begun to observe a new social contract of “Do No Harm Lest Others Do Harm to You” where internet becomes a space of entertainment and private messaging devoid of conflict and exchanges of opinion with others. Millennials seem to be closing down the scope of online interaction which in the long run can limit the function of internet as a social sphere where various issues, including political views, are exchanged and discussed.

The research is exploratory in nature and relied up on a relatively small sample size. For this reason, while the study produces new analytic frameworks, the findings could not be generalized. Additionally, there are certain features that appear to be specifically Irish such as a blurred line between perception of bullying and harmless having the “craic.”

This research makes explicit the harm mitigation and conflict avoidance strategies underpinning the use of social and digital media as it has been deployed and shaped by Irish millennials and discusses the consequences of their reluctance to engage in the public realm of the internet.

Simon Cowell, the impresario behind The X Factor, a popular television talent show, has often been compared to P.T. Barnum, the legendary nineteenth century showman. This paper aims to examine the alleged parallels in detail and attempts to assess this “Barnum reborn” argument.

Putative parallels between the impresarios are considered under the aegis of two long‐standing, if contentious, historical “theories”: time's cycle and the great man thesis.

Seven broad similarities between the showmen are identified: vulgarity, hyperbole, rivalry, publicity, duplicity, liminality and history. In each case, the arguments pro and con are explored, as is humanity's propensity to personify.

In accordance with the iconic literary critic Harold Bloom, who “strikes texts together to seek if they spark”, this paper strikes two celebrated showmen together to generate historical sparks.

The purpose of this study is to explore the voluntary use of internal audit by Australian publicly listed companies and to identify factors that lead listed companies to have an internal audit function.

Drawing on the Institute of Internal Auditors' definition of internal auditing, the paper predicts that internal audit use is associated with factors related to risk management, strong internal controls and strong corporate governance. To test the predictions, the study combines data from a survey of listed companies with information from corporate annual reports. The paper also provides descriptive information on the use of internal audit.

The results indicate that only one‐third of the sample companies use internal audit. While size appears to be the dominant driver, there is also a strong association between internal audit and the level of commitment to risk management. However, the study finds only weak support for an association between the use of internal audit and strong corporate governance.

A limitation of our study is that some of the variables in the model may not be good proxies for the factors being measured. Refinement of the model and the variables used provides an opportunity for future research.

The limited use of internal audit by Australian companies has important implications for sound corporate governance.

This is the first study that identifies factors associated with the use of internal audit by Australian listed companies.

This paper aims to review past papers focused on understanding consumer-related topics in marketing and related interdisciplinary fields to demonstrate the applications of electroencephalogram (EEG) in consumer neuroscience.

In addition to the review of papers using EEG to study consumer cognitive processes, the authors also discuss relevant decisions and considerations in conducting event-related potential (ERP) studies. Further, a framework proposed by Plassmann et al. (2015) was used to discuss the applications of EEG in marketing research from papers reviewed.

This paper successfully used Plassmann et al.’s (2015) framework to discuss five applications of neuroscience to marketing research. A review of growing EEG studies in the field of marketing and other interdisciplinary fields reveals the advantages and potential of using EEG in combination with other methods. This calls for more research using such methods.

A technical overview of ERP-related terminology provides researchers with a background for understanding and reviewing ERP studies. A discussion of method-related considerations and decisions provides marketing researchers with an introduction to the method and refers readers to relevant literature.

The marketing industry has been quick to adopt cutting edge technology, including EEG, to understand and predict consumer behavior for the purpose of improving marketing practices. This paper connects the academic and practitioner spheres by presenting past and potential EEG research that can be translatable to the marketing industry.

The authors review past literature on the use of EEG to study consumer-related topics in marketing and interdisciplinary fields, to demonstrate its advantages over-traditional methods in studying consumer-relevant behaviors. To foster increasing use of EEG in consumer neuroscience research, the authors further provide technical and marketing-specific considerations for both academic and market researchers. This paper is one of the first to review past EEG papers and provide methodological background insights for marketing researchers.

This work represents a study of the deformation of the membranes used in the construction of aneroid capsules under the influence of a difference in pressure between the two faces and seeks to determine the influence of the various factors which concern their construction, i.e., thickness of metal, the width and depth of the corrugations and the diameter of the membrane. The influence exerted by the thickness of the metal and the diameter are self evident but the other two factors have a much more complex effect.

SO much controversy has raged around the subject of newsrooms in the past two years, that librarians are, as a rule, utterly tired of it, and the appearance of still another article upon the subject is not calculated to tone down the general spirit of vexation. It requires no little courage to appear in the arena in this year of Grace, openly championing those departments of our institutions which were originally intended to convey the news of the day in the broadest manner.

Mental health conditions are known to be more common amongst autistic than non-autistic people. To date, there is little work exploring gender differences in mental health amongst autistic people and no work including non-binary/trans people. This paper aims to address this gap.

This was a large-scale online study, with 948 participants between 18 and 81 years old. Participants self-reported autism, anxiety, depression and eating disorder status. Analyses were run examining gender differences in the rates of these conditions in each group.

Autistic people are more likely to have anxiety and depression than non-autistic people of all genders. Autistic women and non-binary people experienced mental health issues at higher rates than men and at similar rates to each other. Autistic people were twice as likely as non-autistic people to have all eating disorders. Further, gendered patterns of eating disorders seen in the non-autistic population are also present in the autistic population.

There are inherent issues with self-report of diagnoses online, but this study showed that using screening questionnaires is effective.

This is the first paper to look at gender differences in common mental health issues amongst autistic and non-autistic adults. It highlights that there are significant gendered patterns in the prevalence of mental health issues in both the autistic and non-autistic population and that these have an impact for how treatment should be approached to be effective.