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There are growing expectations that students graduating from health courses and current health professionals have some proficiency in using telehealth. However, there is limited accessibility to multidisciplinary-based material to meet this need. This paper describes the development of an online telehealth education resource using a co-design approach and the strengths and challenges of embedding authentic learning principles in an open-access online course with a broad target audience.

The authors first describe the co-design process of the course and discuss the pedagogy underpinning the course design. Then learner enrolment data is discussed to evidence uptake across key characteristics. Finally, the authors assess the efficacy of the co-design approach by analysing feedback collected from learners at the end of the course.

The course is structured across four modules and comprises interactive content, reflective tasks, case studies and purposefully developed digital material. Responses from the working group and from learner feedback indicate that the course is an authentic and relevant introduction to telehealth practice for both health students and current health professionals, despite some limitations.

This case study demonstrates the value of a co-design process and key learning design choices in online course development to meet the educational needs of learners from broad disciplinary backgrounds, in various stages of learning/understanding of telehealth and/or requiring a practice-based resource in the context of a rapidly changing policy environment.

An urgent topic of conversation among government documents librarians today is the need for training, in both the use of federal depository collections and the provision of reference services for these collections. Two trends that have pushed this issue to the forefront in recent years are the proliferation of electronic resources and the fact that, in many institutions, government documents reference services are being integrated into general reference service points. This selective bibliography focuses on recent articles that present a substantially detailed account of training and educational programs for everything from ongoing professional development training for staff to course‐integrated instruction for students, and will serve as a resource for librarians involved in these educational efforts.

Conventional theories suggest that the Internet will drive down prices and lead to perfectly competitive prices. However, there is contradictory evidence indicating that online prices are not absolutely lower than offline stores. Regardless, the Internet gives rise to many opportunities for leveraging pricing strategies, in research and testing capabilities, customer segmentation, dynamic pricing, product differentiation, developing brand loyalty, including shipping and handling in the profitability analysis, offering multiple versions, and creating or participating in electronic marketplaces. The trading platform of eBay, Priceline’s reverse auction, and price comparison Web sites are examples of novel Internet pricing models that are helping create a new pricing paradigm.

Pricing is always a fundamental marketing element. In the digital marketing/e-commerce context, there are two universal phenomena: desire to micro-segment and customize, and the adverse reaction upon unfair perception of price. A third related question is how should firms consider price increases and decreases? Specifically, this paper aims to address the following three research and practice questions: What are the theoretical underpinnings of perception of fairness/unfairness in pricing, and what are the findings? What are the theoretical underpinnings of response to price increases and decreases? What should be online pricing strategy, consistent with the findings on (un)fairness perception of pricing and response to price increases and decreases?

The present approach is integrative review and critical analyses, and synthesis. The review dates back to 1960s, and is inter-disciplinary, including apposite findings in behavioral science, economics, marketing and operations management/research. The authors search for insights with significant empirical support to address these questions.

Perception of unfair price impacts consumer choice, probability of purchase, intent to buy and attitude to product/service/firm adversely. Consumers react differently to perceived unfair and fair prices. Consumers react more strongly and negatively to perceived unfair prices (compared to prices perceived to be fair) in their intent to buy and other related metrics. Consumers react differently to price increases and price decreases relative to the reference price. Consumers react more strongly to price increases than to price decreases. There is substantial heterogeneity in the magnitude of loss-aversion effect, depending on the product/service category and estimation methods.

The authors review and discuss potential viable pricing strategies. Based on the generalizable findings, this study provides actionable insights to managers for pricing in digital marketing context. Also, the authors provide useful directions for future research.

Although employee race has been an actively investigated area of scientific inquiry for decades, a thorough and informed understanding of the role of race in the organizational sciences has eluded us for a number of reasons. The relationship of race and stress in organizations is a prime example of this neglect and deficiency in our knowledge base, as little work has been done in this area. We attempt to address this limitation in the literature by proposing an inductively derived, review-centric framework that attempts to articulate the multiple intermediate linkages that explain the process dynamics taking place in the relationship between employee race and health and well-being in organizations. We argue that socialization processes, social networks, information and resource access, and mentoring contribute to distance and differences between racial minorities and nonminorities concerning control, reputation, performance, and political understanding and skill, which in turn, creates barriers to success, and increased stress and strain for racial minorities. The implications of this framework along with directions for future theory and research are discussed in this chapter.

Unconscious biases against certain groups aid in forming assumptions which may be promulgated in the USA via popular news media linking rare but memorable violent acts with specific groups. However, the relationship between marginalized group association, assumptions regarding the motive for violent acts and individual media consumption has never been directly examined. This study aims to directly examine this relationship.

In the present study, individuals read a vignette of a mass shooting in which the perpetrator’s implied religion (i.e. Islam or unknown religion) was manipulated. Participants then indicated their assumptions regarding motive (i.e. terrorism or mental illness) and personal media consumption habits.

Contrary to hypotheses, differences in assumed motive based on implied religion were not found; participants were not more likely to associate an assumed Muslim perpetrator with terrorism as a motive or consider the assumed non-Muslim perpetrator to be mentally ill.

These unexpected findings are discussed in the context of the data-collection period, which coincidentally overlapped with a well-publicized act of domestic terrorism that led to a unique national debate regarding biased news coverage and associations between religion, ethnicity, terrorism and mental illness.

With increasing acceptance of followership as a counterpart of leadership, the study of followership within graduate-level leadership and business curricula should be equally considered. Further, an understanding of andragogy, or adult education theory, is of benefit with the inclusion of creativity within a followership curriculum. By developing creative capacity within followership education, graduate students are better equipped to influence the business world with innovative thinking skills that enhance problem solving in an increasingly competitive work environment.

It is contended that the theory and practice of qualitative research is an integral part of a comprehensive marketing course. Both postgraduate and undergraduate students of marketing may be expected to be familiar with, and have experience of, qualitative techniques. Focus groups are arguably the most frequently employed qualitative technique, and as such are used as a starting point for the study of qualitative research. Their accepted advantages of speed, flexibility and economy, together with the rich data generated, make qualitative methods eminently suitable for student research, with its attendant limitations on time and money. A detailed practical guide to the procedures for planning, conducting and analysing focus groups is presented.