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1 – 1 of 1Adrian W. Müller and Jan Oliver Shwarz
– The purpose of this paper is to address a central question in foresight exercises: how to communicate derived results?
Abstract
Purpose
The purpose of this paper is to address a central question in foresight exercises: how to communicate derived results?
Design/methodology/approach
By drawing on an empirical study, this paper presents a framework for using visualizations in foresight and illustrates its application by referring to a case study.
Findings
The argument is made that by using a dimensional framework, the effects of visualization can be leveraged for communicating foresight results and creating stronger buy-in.
Originality/value
Although visualizations appear to be a central means of communication and engagement, little is known in the context of foresight on the functions and dimension of visualizations.
Details