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1 – 4 of 4Franklin Nakpodia, Folajimi Ashiru, Jacqueline Jing You and Oluwasola Oni
Social entrepreneurship (SE) is a complex phenomenon designed to resolve numerous societal challenges while remaining economically viable. However, how social entrepreneurs in…
Abstract
Purpose
Social entrepreneurship (SE) is a complex phenomenon designed to resolve numerous societal challenges while remaining economically viable. However, how social entrepreneurs in developing countries have deployed digital technologies to address communal challenges during the Covid-19 crisis is largely undocumented. This research examines social entrepreneurs' adoption of digital technologies, the multi-level organisational conditions, and associated innovative outcomes of engaging digital technologies.
Design/methodology/approach
Based on the organisational resilience theoretical framework, this research employs a qualitative methodology, comprising 38 semi-structured interviews with Nigerian SE firms, to investigate social entrepreneurs' engagement with digital technologies.
Findings
The study’s findings reveal 19 pathways through which digital technologies enabled organisational resilience outcomes by Nigerian SE firms during the Covid-19 pandemic. This allows the authors to show, via a 3 × 3 matrix, how social entrepreneurs deploy digital technologies to build proximate, dynamic, and continuous resilience in a weak institutional context.
Originality/value
The study’s findings enables the authors to advance the SE – digital technologies – resilience scholarship in a developing economy.
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Martin Haupt, Stefanie Wannow, Linda Marquardt, Jana Shanice Graubner and Alexander Haas
Through activism, brands participate in the sociopolitical controversies that shape society today. Based on social identity theory, this study aims to examine the moderating…
Abstract
Purpose
Through activism, brands participate in the sociopolitical controversies that shape society today. Based on social identity theory, this study aims to examine the moderating effects of consumer–brand identification (CBI) and political ideology in explaining consumer responses to brand activism. Furthermore, the role of perceived marginalization that can arise in the case of consumer–brand disagreement is explored.
Design/methodology/approach
The hypothesized effects were tested in three experiments. Study 1 (n = 262) and Study 2 (n = 322) used a moderation analysis, which was supplemented by a mixed design analysis with repeated measures in Study 1. In Study 3 (n = 383), the mediating effect of perceived marginalization by the brand was tested using a moderated mediation model.
Findings
The results show that strong CBI as well as a conservative ideology buffer the negative effects of consumer–brand disagreement on brand attitude and word-of-mouth intentions. In the case of agreement with a brand’s stance, no direct or interactive effects of brand activism on consumer responses occur. Perceived marginalization by a brand mediates the effects of brand activism.
Originality/value
This study extends the “love is blind” versus “love becomes hate” debate to the realm of brand activism and finds evidence for the former effect. It also contributes to the research on political consumption by highlighting the role of political ideology as an important boundary condition for brand activism. Perceived marginalization is identified as a relevant risk for activist brands.
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In our studies of daily newspapers and news websites in small and medium-sized cities in Brazil, we view these enterprises as firms endowed with specific strengths and weaknesses…
Abstract
In our studies of daily newspapers and news websites in small and medium-sized cities in Brazil, we view these enterprises as firms endowed with specific strengths and weaknesses reflecting the characteristics of the localities in which they operate. In addition, we use references from urban geography and the industrial economy to investigate their structure, conduct, and performance. This chapter presents our observations about the structure of these firms and the journalistic business in non-metropolitan cities of the State of Rio de Janeiro. The results point to greater consolidation of newspapers, despite their traditional way of operating; the low performance of news websites and their restricted source of revenue; and the existence of a potential regional market little explored by these media.
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Armando Urdaneta Montiel, Emmanuel Vitorio Borgucci Garcia and Segundo Camino-Mogro
This paper aims to determine causal relationships between the level of productive credit, real deposits and money demand – all of them in real terms – and Gross National Product…
Abstract
Purpose
This paper aims to determine causal relationships between the level of productive credit, real deposits and money demand – all of them in real terms – and Gross National Product between 2006 and 2020.
Design/methodology/approach
The vector autoregressive technique (VAR) was used, where data from real macroeconomic aggregates published by the Central Bank of Ecuador (BCE) are correlated, such as productive credit, gross domestic product (GDP) per capita, deposits and money demand.
Findings
The results indicate that there is no causal relationship, in the Granger sense, between GDP and financial activity, but there is between the growth rate of real money demand per capita and the growth rate of total real deposits per capita.
Originality/value
The study shows that bank credit mainly finances the operations of current assets and/or liabilities. In addition, economic agents use the banking system mainly to carry out transactional and precautionary activities.
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